Responsive Web Design For the Multi-
Screen World
• The rise in mobile web usage has brought the Responsive Website Design phenomenon into limelight.
• This presentation explains what responsive web design is all about and uses statistics to support the idea that it is a better alternative to dedicated mobile websites.
• It also highlights the need to move towards a Responsive Web Design to prepare your business for future.
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What is this?• When a website adjusts itself according to the
device it is being viewed on and fits to the screen, it is said to based on responsive web design (RWD).
• There are three major principles of RWD
1. CSS3 Media Queries
2. Fluid Grid Concepts
3. Flexible Images
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Why you need it?
Because Tim Berners-Lee (Director of the World Wide Web Consortium) says so –
“The web should be accessible from any kind of hardware than can connect to the internet – stationary or mobile, small screen or large.”
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Because these statistics say so
2007
2008
2009
2010
2011
2012
2013
2014
2015
0
500
1000
1500
2000
2500
Mobile Internet Users
Desktop Internet Users
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Internet Usage – Mobile vs. DesktopsGlobal Mobile vs. Desktop Internet Users Projection, 2007 - 2015
This graph indicates that ensuring a good mobile web experience becomes almost mandatory
Percentage of Mobile versus <<PC>> Web traffic, by location
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Africa Asia Europe N. America
Oceania S. America
World02468
101214161820
20102012
Within 2 years, there has been remarkable increase in mobile web traffic across the globe .
Email Opening Ratio
PCMobile
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Sales
iPadiPhoneAndroid Phone
These figures are bound to spiral in 2013
Because it has these benefits as well
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Google recommends itYou get an SEO advantages!
No need to separateMobile versionCost and Time saved!
Site maintains aConsistent look across
all platforms Superior UX!
How does it work?
Call: 1300 760 363
Call: 1300 760 363
Use Media Queries
• Easy to use• Optimum utilisation of space• Cross-browser compatibility
Keep your layout flexible
Use grid system like these:• 960 Grid System • Gridset• Golden GS
Add Fluidity
• Adaptive resizing for images • Use breakpoints
Responsive Web Design for those who want one-size-fit all website
Contact UsWebsite: http://awebsitedesigner.com.au/
Phone No.: 1300 760 363Twitter: http://twitter.com/tanuj_rastogi
Facebookhttp://www.facebook.com/pages/A-Website-
Designer/675016145842611
