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Richard Perron IUCN-CBSG Quantum Conservation e.V.
Schützenhofstraße 30 26135 Oldenburg, Germany
------6 Winchester House, Bishops Walk
Aylesbury HP21 7LD, England
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Senior Experten Service
Buschstrasse 2
53113 Bonn
Germany
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Tourism in the 21st Century
Ecotourism
Agritourism
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Understand your terminology
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Ecotourism• is a form of tourism which appeals to the
ecologically and socially conscious • focuses on local culture, wilderness adventures,
volunteering, personal growth, and learning new ways to live on the planet
• flora, fauna, and cultural heritage are the primary attractions
• promotion of recycling, energy efficiency, water conservation and creation of economic opportunities for the local communities
• premise: Sustainable development
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AgrotourismAgritourism
• direct extention of ecotourism• holiday on a farm • tourists can pick fruits and vegetables, ride
horses and learn about life on the farm• visiting children have often not seen a live
chicken, duck or goat and a cow giving milk
• generally offers a unique and memorable experience for the entire family.
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HOWEVER• Agritourism has been developed as a
component of a business model to support many agricultural entities when the farm products they produce are no longer economically competitive
• Farms often do not have the financial means or technical knowledge for success
• Agritourism is only one alternative for farms but thought to be an easy option
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Russian experience
• Soviet farms were not profit orientated
• Management was often incompetent
• After Perestroika good people often migrated, looking for better jobs
• Change of attitude necessary but difficult
• Financial institutions have been unwilling to lend
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• Russian infrastructure often makes access difficult, particularly for families with children
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• Sanitation, water supply and hygiene are often not up to basic European standards
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Agritourism is not a universal panacea and
foreign visitors may cause more problems
than they are worth
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Fundamental considerations
• Is the enterprise practical?
• Does the market exist?
• Are management and staff available?
• Is the necessary finance available?
• Is there a medium term future?
• How will it affect the local community?
• Can it make a profit?
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Consequential
• Is the business going to be ecological?
• Which changes might be necessary?
• How will the changes affect other people and animals?
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You cannot please everyone
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SMILE!• SIMPLE
• MESSAGE
• I
• LIKE
• EVERYONE