with huell howser
Dear Rideshare Friend,
The nice folks at Metro and these fine Rideshare Sponsors have got everything ready, from posters to pledge cards and more to help you run an amazing Rideshare Week campaign.
Rideshare Week is October 1-5, and when your employees pledge to share the ride they could win one of dozens of valuable prizes. Even you can win a great prize if you promote Rideshare Week and report your success. We’re also looking for some great rideshare stories for my “Visiting” program as seen on KCET, so please encourage your employees to write me at metro.net/rideshareweek about their “Tales From the Fast Lane”. Who knows…they just might become Rideshare Stars!
Thank you for all you do to help cut tra;c and improve our air quality.
I’ll be seein’ you in the Fast Lane.
Huell Howser Tales From the Fast Lane
p.s. For more information just call Metro Commute Services at 213.922.2811.
metro.net
rideshare week 2007 presents
with huell howser
I’ll be seein’ you in the Fast Lane.
Huell Howser
08-
00
15ir
©20
07
lacm
ta
nombre
compañía
dirección de su compañía ciudad código postal
domicilio ciudad código postal
teléfono de día
Regrese este formulario a su encargado de viajes compartidos en su compañía (ETC). O envie por correo a: Metro, One Gateway Plaza, Los Angeles, CA 90012, MS 99-19-05 antes del 24 de octubre del 2007. Su información será utilizada para distribución de premios solamente; usted no será contactado(a) al menos que haya ganado un premio. Por favor solamente una inscripción por persona. Debe ser mayor de 18 años para calificar.
q �¡Sí!���Me�comprometo�a�compartir�mi�viaje�por�lo�menos�un�día�durante�la�semana�del�1�al�5�de�octubre,�2007.
¡Sea una celebridad de viajes compartidos! Cuéntenos de su experiencia con viajes compartidos en metro.net/rideshareweek o adjunte su cuento a ésta carta de compromiso. Podría lograr la oportunidad de aparecer en el programa “Visiting” de Huell Howser en el canal KCET.
Además cuando se compromete a compartir su viaje durante la semana del 1 al 5 de octubre, usted podría ganar uno�de�docenas�de�premios que incluyen cartas de regalo…membrecias para el Auto Club…y mucho más!. Para�más�información,�llame:
¡Comprométase�a�compartir�el�viaje!����Y�escoja�un�medio�de�transporte…
q�Carpool� q� Vanpool q�Viaje en autobús q�Metro Rail q� Metrolink q�Bicicleta q�Caminar� q� Trabajar desde su casa
Compartir su viaje es una manera excelente de mejorar su viaje diario. Usted ahorrará tiempo, dinero y llegará a su trabajo sintiéndose más contento.
metro.net
semana de viajes compartidos 2007 presenta
con huell howser
Sharing the ride is a great way to put a smile in your commute – whatever way you pick! You’ll save time, money – and get to work feeling a whole lot happier.
Be a Rideshare Star! Send Huell Howser your Rideshare story at metro.net/rideshareweek or attach your story to this pledge card. You could be featured on Huell’s “Visiting” TV program on KCET.
Plus, when you pledge to share the ride during Rideshare Week, October 1-5, you could win one of dozens of prizes! For more information, contact:
Pledge to share the ride! And pick a way...
q Carpool q Vanpool q Ride the bus q Metro Rail q Metrolink q Bicycle q Walk q Telecommute
name
company
work address city zip
home address city zip
daytime phone
Return this card to your employer representative (ETC). Or mail directly to: Metro, One Gateway Plaza, Los Angeles, CA 90012, MS 99-19-05, postmarked by October 24, 2007.Information for prize distribution purposes only; you will not be contacted unless you are a prize winner. Only one entry per person. Must be 18 years of age to qualify.
q Yes! I pledge to share the ride at least one day during Rideshare Week, October 1-5, 2007.
08-
00
15ir
©20
07
lacm
ta
metro.net
rideshare week 2007 presents
with huell howser
08-
00
16ir
©20
07
lacm
ta
with huell howser
rideshare week 2007 presents
with huell howser
metro.net
Share the ride, pledge and win.
When you pledge to share the ride during rideshare week you could win one of these prizes:
> IZIP Urban Cruiser electric bike
> Metro Annual Transit Pass
> Auto Club membership
> Disney gift package including four Disneyland tickets
> Gas gift cards
and more...
For more information, contact:
or visit metro.net/rideshareweek
08-
00
18ir
©20
07
lacm
ta
Frequently Asked QuestionsWhat is Rideshare Week?Rideshare Week is an annual, statewide campaign designed to encourage commuters to take personal responsibility for reducing tra;c and smog by pledging to rideshare. Southland commuters who participate are eligible to win prizes. According to a Caltrans study, 60% of commuters who try ridesharing for the first time during Rideshare Week continue to rideshare at least occasionally afterward.
When is it?Monday-Friday, October 1-5, 2007. At least one day during the week, commuters are urged to carpool, vanpool, take the bus or train, walk, ride a bike to work or telecommute.
Who participates?All commuters are encouraged to participate. Hundreds of employers will host events at work sites promoting Rideshare Week.
Why share the ride?Southern California leads the nation in air pollution and tra;c congestion. Currently eight in ten commuters drive alone to work and tra;c congestion is growing by 3% each year. If changes aren’t made, average rush-hour speeds will drop by more than half in the next decade – from 35 mph to 15 mph. Sharing the ride is a low-cost solution that will help meet Southern California’s growing transportation needs.
SponsorsRideshare Week 2007 is sponsored by Metro, Automobile Club of Southern California, Avery Dennison, Currie Technologies (IZIP), Disney, Kaiser Permanente and VPSI.
Commuter InfoTo find carpool, vanpool or transit assistance, call 1.800.COMMUTE and choose the “rideshare” option, or visit commutesmart.info to find rideshare partners.
For more information, contact Metro Commute Services at 213.922.2811.
It’s Easy to Participate4 Easy Steps
> Photocopy, distribute or email the enclosed pledge card to employees prior to Rideshare Week.
> Recruit new riders and recognize current riders. O=er internal ridematching assistance, call 1.800.COMMUTE or refer to commutesmart.info.
> Collect Pledge Cards. Complete the Pledge Card Summary form.
> Send completed Pledge Cards and Pledge Card Summary form to: Metro Commute Services, One Gateway Plaza, 99-19-05, Los Angeles, CA 90012. Must be postmarked by October 24, 2007 to be entered in the prize drawings.
Promoting Rideshare WeekIdeas for a Great Campaign
> Make sure you let employees know where and when to return their pledge cards. There’s a blank space on the pledge card where you can write instructions such as where to return the pledge card.
> Help new riders find a partner. Pair them up with an existing car/vanpool, find a transit/rail partner and provide route schedules by calling 1.800.COMMUTE or by visiting commutesmart.info. Hold department competitions for the highest participation. O=er incentives such as co=ee and donuts for all, promotional items and/or have an internal ra<e.
> Have your employees email Huell Howser their Rideshare stories. Huell will feature the best stories on his “Visiting” program on KCET. Employees can email Huell by visiting metro.net/rideshareweek.
> Consider distributing and collecting pledge cards in one spot. A good idea: setting up a pledge card table in the lunchroom or at sta= meetings.
> Keep the Rideshare Week message going strong with posters, email messages, newsletter reminders, displays and announcements at sta= meetings.
> If you are holding a rideshare fair or event, make a completed pledge card their ticket to get in and they’ll love being photographed in a carpool with Huell as he drives in the fast lane in this life-size display available for checkout. If you need clip art, it’s available to download at metro.net/rideshareweek.
