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Everything we do focuses on leads, conversions and ROI.
We are completely metrics driven and 100% transparent with the data to prove to you the great work that is being done by our team.
1000%Client happiness *
*give or take
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As your digital CMO for hire with the team to execute the plan, we focus on your customer’s journey to provide you a clearer understanding of the return on your marketing investment
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Our approach is to put you on the path to predictable outcomes.
• Flat monthly fee billing (for the most part, no billable hours)• Channel agnostic (we care more about what works for you)• Proactive management (more leads @ lower cost of acquisition)• Your partner, not another vendor• Best in class reporting available 24/7• Performance minded• Focused on the outcomes
We are more than just a provider but rather your partner aligned on the common goal of measurable gains. This is a relationship where your success is our success and is something we are heavily invested in.
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Our ideal customer is growth oriented.
They want to be on a path of predictable outcomes.
They understand that online is a crucial element to their overall marketing strategy but that it is still about people. Not B2B nor B2C, but Business to Human (or, even better, Human to Human).
They have a love for all things measurable and want to discuss the data and metrics.
They value transparency and understand we are not just a provider but a partner and trusted source for their online needs.
When mistakes are made, they notify us so we can fix them.
Who we work with.
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Social Media Scope.• Pre-audit
• Page set up
• Page updates
• Ad group research (buyer persona targeting)
• Ad group creation
• Ad spend optimization
• Content creation for ads + organic content
• Content distribution (~2-3/week/platform)
• Community Management (on-line
conversations)
• Pixel tracking
• Conversion Optimization
• Post boosting
• Fan building & engagement
• Brand building
• Video/Image Implementation and fine tuning
• Copy fine tuning for ad approvals
• Content calendar
• Optional Post-Review process by customer
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SEO Scope.• Pre-Audit• Keyword Research• Business Directories• Website Bookmarking• Classified Business Listings• Article Engagement• Onsite Recommendation• Onsite Content Change• Google Search Console Creation & Installation• Robots.txt Creation & Implementation• XML Sitemap Creation & Implementation• Google Analytics Creation & Implementation• Schema Tag Implementation• Canonical Tag Implementation• Google Maps Integration• Video/Image Implementation• Google Local Business Citation• Local Business Citation Subscription• SEO Onboarding
• 301 Redirect Mapping & Implementation• Menu Edits• Insert Nofollow Tags into Onsite Links• Site Speed Optimization• Standard Onsite Copy Creation• Custom Blog Publication• Link Detox Audit• Monthly Campaign Update• Aged Article Inclusion• Onsite Broken Link Repair• Standard Onsite Blog Post• Standard Infographic Creation and Syndication• Custom Article Publication• Offsite Content Marketing• Standard Link Removal
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Google Ads Scope.• Pre-audit
• Keyword Research
• Ad group creation
• Ad spend optimization (leads for lower cost/acquisition over time)
• Google Display Network
• Google Shopping
• GA tracking
• Conversion Optimization
• Google Tag Manager
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Website Scope.• Hosting
• Security
• Regular updates and maintenance
• Change requests handled (unlimited – within reason; scope to
be determined for larger, longer requests)
• GA tracking
• Conversion Optimization
• Development
• Mobile responsive design
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Always Live Reporting.Your own dashboard showing live results and
real time ROI on your investment
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We will be the last digital marketing company you’ll ever hire.