“Selling” Rural Communities on Bicycling

Lessons from the Historic Columbia River

Highway

Jessica Horning Kristen Stallman

Pro Walk / Pro Bike / Pro Place

September 10, 2014

• Troutdale

• Corbett

• Cascade Locks

Rural Communities on the HCRH

• Hood River

• Mosier

• The Dalles

• Wood Village

Corbett

Mosier

Wood Village

Background

Reconnect & Restore

Reconnect & Restore

Telling the Story

https://www.youtube.com/watch?v=Aq

Tcr-fF4-Q

https://www.youtube.com/watch?v=AqTcr-fF4-Q

Building Relationships

Policymakers Ride

Sign Plan

Share & Be Aware Safety Campaign

Getting the Numbers

Next Steps

Lessons Learned

• Vision

• Build Relationships

• Identify Champions

• Get People on Site, on Bikes

• Tell Stories

• Be Creative

• Respond to Local Needs

Questions?