Download - Sharad pantaloon retail
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Pantaloon Retail India
Prepared by
Surbhi Agarwal
Shweta Ghone
Sharad Avhad
ShraddhaVadnere
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Mission Statement
• We share the vision & belief that by improving our performance through innovative spirit &dedication ,we shall serve our customers & stakeholder satisfactorily
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Factory Outlet locations • Pantaloon Factory Outlet - Dadar
21, Bhavani Shankar Rd, Behind 201 Bus Stop,Near Kabutarkhana, Dadar(W)Mumbai - 400 021
• Pantaloon Factory Outlet - ThaneParadise Tower, Opp, Alok HotelNaupada, Thane (W)
• Pantaloon Factory Outlet - Mira RoadNear Ashmita Market, Poonam Nagar ComplexMira Road, Mumbai
• Pantaloon Factory Outlet - LokhandwalaDurolite House, 1st Floor, Opp. Laxmi Ind. EstateAndheri Link Road, Mumbai
• Pantaloon Factory Outlet - Thakur Shopping MallThakur Shopping Mall, Western Express HighwayDahisar (East), Mumbai 400 068
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Lines Of Business• Food - Food Bazaar, Chamosa, Spoon, Brew Bar, Sports Bar &
Sports Bar Express, Cafe Bollywood,
• Fashion - Pantaloons, Central, aLL, Brand Factory, Blue Sky, Top 10, Fashion Station, Big Bazaar, Lee Cooper (JV),
• General Merchandise - Big Bazaar, Shoe Factory, Navras, Electronics Bazaar, Furniture Bazaar, KB'S FAIR PRICE
• Home & Electronics - Home Town, eZone, Collection i
• E-tailing (Online Shopping) - www.futurebazaar.com
• Books & Music - Depot
• Leisure & Entertainment - Bowling Co., F123
• Wellness - Star & Sitara, Tulsi
• Telecom & IT - Gen M, M Bazaar, M-Port, ConvergeM
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LOCATION & TARGET
• Near Thane railway station
Analysis• Proximity for daily travelers and residents of
Thane and sub-urban areas• Service class (60%)• Middle class of society• Market near railway station works better
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LOCATION AND TARGET (Analysis..)
• No parking facility which justifies middle class, service class and format of retail store i.e. factory outlet
• Area : 7500 sq. ft.• Ground + basement
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Outer view
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Outer display
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Space for corn stall
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The entrance
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Could utilise the space
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Thanx to the bus stop
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Opposite to the bus stop
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What is kept at the outlet
• Fresh merchandise is sold at retail outlets i.e. malls and showrooms
• Duration is for 2 months
• At factory outlet company tries to liquidate the stock by giving various discount offers
recent discount available :- 20%- 60% off
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Accessories available
• Purses
• Ties
• Belts
• Hankerchief
• Socks
• Scarf
• Caps
• Men’s innerwears
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Purses
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handkerchief
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Product Lines
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Cont…..
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Cont…..
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Brands
Men’s• Indigo Nation• Baredenim• John MillerKids• Chalk• Lilliput
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Section for John Miller
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Basket
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Chalk
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Price range
T-shirts - 199/- to 599/-
Shirts - 599/- to 1499/-
Trousers - 799/- to 3000/-
Jeans - 799/- to 1499/-
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Inside store
• Shelf height is 6ft
• Festival wise promotions
• Freeform layout
• Lifestyle merchandising
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entrance
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Front view
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Front display
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Facilities provided
Special Benefits Offered
1.Home delivery
2.Alterations
Facilities not provided
1.No coupons and vouchers are accepted
2.No parking facility
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Alteration room
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Informations at billing counter
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No vouchers accepted
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Basic necessity
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POP Displays
• Socks
• Handkerchieves
• Belts
• Ties
• Purses
• Vallets
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POP
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POP
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Displays
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Pillar display
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Basket display
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Basket at the end of stairs
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Basket display
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Basket display
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Sizewise display
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Sizewise display
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Sizewise display
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Systematic display
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Display Tools
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Hanging display
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Browsers
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Gondolas
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Trash box
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Promotions of Pantaloons Factory Outlet• Promotions are done through news paper ad.
• Newspaper ads are basically done on weekends.
• Majorly done during festive seasons.
• SMS to existing customers.
• Well trained staff. staff is motivated by knowledge ,targets,comissions,perk(on weekly basis) training ,picnic ,prize
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Print ad in Thane plus
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TARGETSWEEKLY TARGET
TARGET ACHIEVED %AGE POINTS
1/7/8-6/7 7.23 8.07 111.62 0.82
7/7-13/7 7.96 7.62 95.73 -0.34
1/9 7.35 8.97 122 1.62
9/9 8.61 6.61 72 -2.45
15/9 8.08 7.46 92 -0.62
22/9 8.20
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Zone
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4 on 2
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Directions
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Converted list
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Pillar for discount info
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Display at staircase
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Sales counter
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Sales counter
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Billing counter
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Doors of trial room beingused for groomingattractiveness
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Attractive display
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Unorganised display
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Is it on tie also?
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Can’t u see me
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Very small to see
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CSR
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At R-Mall
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Display at R-Mall
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TARGETSWEEKLY TARGET
TARGET ACHIEVED %AGE POINTS
1/7/8-6/7 7.23 8.07 111.62 0.82
7/7-13/7 7.96 7.62 95.73 -0.34
1/9 7.35 8.97 122 1.62
9/9 8.61 6.61 72 -2.45
15/9 8.08 7.46 92 -0.62
22/9 8.20
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Thank You