SHOPPING CENTER BAYRAMPAŞA – CUSTOMERS SURVEY - 2009 1
Current position and development perspectives
SHOPPING CENTER
BAYRAMPAŞA2009
Current position and development perspectives
SHOPPING CENTER
BAYRAMPAŞA2009
VAL D’EUROPE - ETUDE CLIENTELE - Juin 2008
1
MARKETING SURVEY AND ADVICE PARIS. SAO PAULO . ISTANBUL
23 Rue de la performance 59660 VILLENEUVE D’ASCQTel 03 20 815 820 - Fax 03 20 8158 [email protected] - www.sad-marketing.com
Fahrettin Kerim Gökay caddesi No:245, D:6 Göztepe / KadiköyTel 0539 365 04 [email protected] - www.sad-marketing.com
SHOPPING CENTER BAYRAMPAŞA – CUSTOMERS SURVEY - 2009 2
Trading area of
Bayrampaşa
SHOPPING CENTER BAYRAMPAŞA – CUSTOMERS SURVEY - 2009 3
The trading area of BayrampaşaThe trading area of Bayrampaşa
The trading area
SHOPPING CENTER BAYRAMPAŞA – CUSTOMERS SURVEY - 2009 4
The trading area of BayrampaşaThe trading area of Bayrampaşa
The trading area : 4 405 897 inhabitants
The shopping center Carrefour Bayrampaşa catches a very large trading area within 4 405 897 inhabitants, comparing to 3 698 177 inhabitants in 2005.
The turnover of the center is rather distributed on the entire zone. The shopping center realizes 1/3 of its turnover on its immediate area (zone 1 to 5) against 19 % in 2005.
* Tendancy
100% 71% 78%Out of zone 16% 10%Occasional 10% 6%First time 2,8% 5%
100% 100%
Total catchment area
Total Center
5%
9 , 11ZAFER, HALKALI
MERKEZ40% 18% 24%
10 FATIH 10% 2%
17%
8 TELSIZ 8% 4% 13%
6 , 7 50. YIL, AKSEMSETTIN 25% 16%
* Remind 2005
1 à 5
FEVZI CAKMAK, ALTINTEPESI, KARTALTEPE,
YILDIRIM, TURGUT REIS
17% 31% 19%
Area Quarters% of
population% of
Turnover
SHOPPING CENTER BAYRAMPAŞA – CUSTOMERS SURVEY - 2009 5
Analysis of Center’s performance and
marketing
SHOPPING CENTER BAYRAMPAŞA – CUSTOMERS SURVEY - 2009 6
Analysis of Center’s performance and marketing
Analysis of Center’s performance and marketing
Household consumption
Source : Tuik, 2007
The details of the Turkish household outgo reveals a typical consumption of a developing country with excess in food products, alcohol and cigarettes and under-consumption in culture, leisure and education. The consumption of Istanbul and Ankara compared to the whole country is about to be more similar to the French one, even though the differences are still important.
Dépense des ménages 2006 France 2006 Turquie 2006 Istanbul 2003Alimentation et boissons non alcoolisés 15,0% 25,0% 20,2%Alcool et cigarettes 2,5% 4,1% 3,0%Vêtement, Chaussure 7,7% 6,2% 5,4%Maison, Loyer 15,7% 25,9% 33,1%Equipement de la maison (Mobilier, entretiens…) 7,1% 6,8% 4,9%Santé 3,5% 2,2% 2,7%Transport 15,3% 12,6% 11,2%Communication 3,6% 4,3% 4,5%Culture et Loisirs 11,3% 2,5% 2,8%Education 0,7% 1,9% 3,1%Restauration et Hotel 5,3% 4,4% 5,4%Divers bien et services 12,2% 4,1% 3,7%
Total 100% 100% 100%
Households expenditures (%) Turkey Ankara Istanbul Bursa MersinFood and non-alcoholic beverages 25,0% 21,2% 20,2% 25,8% 31,6%Alcoholic beverages, cigarette 4,1% 3,8% 3,0% 4,5% 5,3%Clothing and foot wear 6,2% 6,5% 5,4% 6,3% 6,4%Housing and rent 25,9% 31,6% 33,1% 23,7% 22,5%Furniture, house appliances 6,8% 5,2% 4,9% 6,4% 6,6%Health 2,2% 1,7% 2,7% 2,3% 2,0%Transportation 12,6% 11,5% 11,2% 14,3% 10,1%Communication 4,3% 4,6% 4,5% 4,1% 4,1%Entertainment and culture 2,5% 2,7% 2,8% 2,4% 1,9%Educational services 1,9% 2,3% 3,1% 1,4% 1,5%Restaurant and food services, hotels 4,4% 4,8% 5,4% 5,5% 4,1%Various goods and services 4,1% 4,2% 3,7% 3,3% 3,9%Total 100% 100% 100% 100% 100%
SHOPPING CENTER BAYRAMPAŞA – CUSTOMERS SURVEY - 2009 7
Analysis of Center’s performance and marketing
Analysis of Center’s performance and marketing
Household consumption
Source : Tuik, 2007
Turkish household expenses are increasing, and it impacts a progressing standard of living. Consumption attended a growth of 1.5 between 2004 and 2007.
Average monthly expenditure per household (TRY) 1 456
1 319
1 225
1 091
889
800
900
1000
1100
1200
1300
1400
1500
2004 2005 2006 2007 2008
2004 2005 2006 2007 Forecast 2008Total 889 1 091 1 225 1 319 1 456Food and non-alcoholic beverages 235 271 304 322 348Alcoholic beverages, cigarette 38 45 50 57 63Clothing and foot wear 58 68 72 79 85Housing and rent 240 283 333 375 419Furniture, house appliances 59 74 76 79 85Health 20 24 27 31 35Transportation 84 138 160 145 166Communication 40 47 51 60 66Entertainment and culture 22 28 27 27 28Educational services 19 20 26 34 39Restaurant and food services, hotels 40 48 51 57 62Various goods and services 35 45 49 55 62
Expenditure typesAverage monthly expenditure per household (TRY)
SHOPPING CENTER BAYRAMPAŞA – CUSTOMERS SURVEY - 2009 8
Analysis of Center’s performance and marketing
Analysis of Center’s performance and marketing
The shopping center Bayrampaşa counts about 6,9 millions visitors and its turnover is estimated at 195 Millions TL.
Analysis of Shopping center’s performace
The Shopping mall gets less well the consumption of its customers : it captures above 9 % of their consumption against 12,3% the average of 5 studied centers.
Between 2005 and 2009, the center lost in performance.
5,2% 2,8%
2005 2009
94,8% 97,2%
5,2% 2,8%
2005 2009
94,8% 97,2%
15,9 %
Shopping center’s performace
9,1 %
2005
5,2%
94,8%
5,2%2009
Parts de marché - Carrefour Batikent Parts de marché - Concurrence
2,8%
2005 2009
94,8% 97,2%
2005
1,7%
98,3%
98,3%
1,7% 2005
1,3%
98,7%
1,3%
98,7%
Market shares – Carrefour Bayrampaşa
Market shares – Competitors
2005 2009Households Customers 98 935 153 337 Monthly expenditure per household 512 773 Yearly expenditure per household 6 144 9 282 Expenditure indicator of ISTANBUL 1,51 1,51 Potantial market 917 550 538 2 148 333 438 Estimated turnover 146 000 000 195 000 000 Performance indicator 15,9% 9,1%Average of 5 Shopping Centers 19,3% 12,3%
SHOPPING CENTER BAYRAMPAŞA – CUSTOMERS SURVEY - 2009 9
Visitors number during 2008/2009
Analysis of Center’s performance and marketing
Analysis of Center’s performance and marketing
0
100 000
200 000
300 000
400 000
500 000
600 000
700 000
800 000
Ocak Şubat Mart Nisan Mayıs Haziran Temmuz Ağustos Eylül Ekim Kasım Aralık Ocak Şubat Mart Nisan
Weekly Average input: a decrease of -21% between 2008 and 2009 over the same period
Weekly Average (January to April): 158 743 131 576
2008 2009
SHOPPING CENTER BAYRAMPAŞA – CUSTOMERS SURVEY - 2009 10
The marketing
Analysis of Center’s performance and marketing
Analysis of Center’s performance and marketing
The marketing of the center is similar to the average of 5 studied centres but it differs from its main competitors.
The Carrefour Bayrampasa shopping center distinguishes itself with an on represented house equipment but also with one under represented in person equipment.
Shopping Center Restauration/ Food Domestic equipment Beauty/ Health Home equipment Entertainment Services TOTAL
Bayrampasa 16% 42% 6% 21% 4% 10% 100%
Cevahir 13% 67% 4% 11% 1% 4% 100%Olivium 15% 56% 3% 12% 7% 7% 100%Carousel 16% 58% 4% 8% 5% 8% 100%Average of 3 main competitors 14% 62% 3% 11% 3% 6% 100%
Average of 5 Shopping Centers 18% 43% 6% 19% 4% 10% 100%
SHOPPING CENTER BAYRAMPAŞA – CUSTOMERS SURVEY - 2009 11
Extending opportunities ofCarrefour Bayrampaşa
shopping center
SHOPPING CENTER BAYRAMPAŞA – CUSTOMERS SURVEY - 2009 12
Threats and opportunities
Extending opportunities of Carrefour Bayrampaşa shopping center
Extending opportunities of Carrefour Bayrampaşa shopping center
It is necessary to distinguish the density of shopping malls situated in the city of Istanbul and on its whole customer trading area. In 2005, the competition was especially intense in the trading area but less intense in the city.
Now, between 2005 and 2009, numerous shopping centers were opened in Istanbul. Consequently, the density has doubled in Istanbul and increased by 2,5 in the trading area.
The densification should continue, with numerous openings in Istanbul. Eventually, the competitive intensity will be stronger in Istanbul (+ 76 %) and on its entire zone (+ 168 %).
2005 Current 2009 Forecast 2010-11
78 500 233 500 688 500 3 698 177 4 405 897 4 846 487
21 53 142 893 400 1 896 800 3 403 300
11 580 803 12 573 836 12 943 820 77 151 263
152 214 237 102 191 276
128 262 280 60 118 160
58 209 210 29 128 139
114 191 285 77 151 263
Density : sqm/1000 inhabitants - Area IçerenköyISTANBUL
Density : sqm/1000 inhabitants - ISTANBUL
Density : sqm/1000 inhabitants - Area MersinMERSIN
Density : sqm/1000 inhabitants - MERSIN
Density : sqm/1000 inhabitants - Area BursaBURSA
Density : sqm/1000 inhabitants - BURSA
Density : sqm/1000 inhabitants - Area Ankara Batikent ANKARA BatikentDensity : sqm/1000 inhabitants - ANKARA
Total sqm in ISTANBUL
CityTotal inhabitants in Istanbul
Density : sqm/1000 inhabitants - City
ISTANBUL BAYRAMPASA
Total sqm in the catchment area
Catchment areaTotal inhabitants in the catchment area
Density : sqm/1000 inhabitants - Area
SHOPPING CENTER BAYRAMPAŞA – CUSTOMERS SURVEY - 2009 13
Threats and opportunities
Extending opportunities of Carrefour Bayrampaşa shopping center
Extending opportunities of Carrefour Bayrampaşa shopping center
21
53
142
77
151
263
-
50
100
150
200
250
300
2005 Actuel 2009 Projection 2010-11
Densité zone de chalandise Densité Istanbul
(Density : sqm/1000 inhabitants)
SHOPPING CENTER BAYRAMPAŞA – CUSTOMERS SURVEY - 2009 14
Threats and opportunities
Extending opportunities of Carrefour Bayrampaşa shopping center
Extending opportunities of Carrefour Bayrampaşa shopping center
1 – Threats
The little competitive current trading area grows little by little into a zone of an important competition.Numerous projects are being implanted on the zone but also on the verge of the trading area.
The center Carrefour Bayrampasa will furtherly be surrounded by several big shopping centres in its nearness. As an exemple we have the Forum Istanbul (160 000 m ²) and ORA (39 000 m ²), Edip Iplik (68 000 m ²) on the West, Forum TEM (70 000 m ²) in the North, and all the Merter zone which includes several very promising projects such as Forum Merter (140 000 m ²), Akkom (42 000 m ²), … Furthermore, the signboard of Carrefour loses its rarity in the area because it will be present only in Edip Iplik, Forum Merter, Bahçelievler … There is thus a real threat on this center!
Surface GLA(m²) 14 500 14 000 23 800 17 500 8 700
10 000 10 000 26 000 18 000 36 000 10 000 15 000 20 000 10 000
233 500
Densité en m² pour 1000/habitant 53
160 000 70 000 68 000 42 000 39 000 30 000 26 000 20 000
688 500
Densité en m² pour 1000/habitant 142
Forum TEMEdip Iplik (212 Avm)Akkom
M1 Merter
Nom du Centre CommercialMass PlazaYesil PlazaCarrefour BayrampasaKadir Has CenterBasakAquariumÖmür Plaza
TOTAL GLA actuel (Avril 2009)
Forum Istanbul
ORA Center
Istoç SarayCarrefour BahcelievlerTOTAL GLA avec projets
Kale CenterMetroportDeposite OutletEsprit CenterHayat ParkHistoriaIlhamur AVM
SHOPPING CENTER BAYRAMPAŞA – CUSTOMERS SURVEY - 2009 15
Threats and opportunities
Extending opportunities of Carrefour Bayrampaşa shopping center
Extending opportunities of Carrefour Bayrampaşa shopping center
Facing its main competitors in particular the projects of Forum Istanbul and ORA, the Carrefour Bayrampaşa shopping mall is under sized to resist.
2 - Opportunities
The center disposes of real assets:
- A powerful hypermarket
- A wide customer trading area
- A population of dense nearness
Surface GLA(m²) 14 500 14 000 23 800 17 500
8 700 10 000 10 000 26 000 18 000 36 000 10 000 15 000 20 000 10 000
233 500
Densité en m² pour 1000/habitant 53
160 000 70 000 68 000 42 000 39 000 30 000 26 000 20 000
688 500
Densité en m² pour 1000/habitant 142
Forum TEMEdip Iplik (212 Avm)Akkom
M1 Merter
Nom du Centre CommercialMass PlazaYesil PlazaCarrefour BayrampasaKadir Has CenterBasakAquariumÖmür Plaza
TOTAL GLA actuel (Avril 2009)
Forum Istanbul
ORA Center
Istoç SarayCarrefour BahcelievlerTOTAL GLA avec projets
Kale CenterMetroportDeposite OutletEsprit CenterHayat ParkHistoriaIlhamur AVM
The localization of the Center Carrefour Bayrampasa is very strategic and the surrounding potential is consequent.The arrival of Forum Istanbul has unmistakably a negative impact on the center but with defining practical accesses between these two areas, the center could take advantage of the signboard of Carrefour which happens to be more adapted to the profile of the zone. Also with the project ORA, the offer strengthens.
SHOPPING CENTER BAYRAMPAŞA – CUSTOMERS SURVEY - 2009 16
Recommendations
Extending opportunities of Carrefour Bayrampaşa shopping center
Extending opportunities of Carrefour Bayrampaşa shopping center
Facing its main competitors, particularly Forum Istanbul and ORA, the center has to strengthen to resist.
He will then have to develop a strong loyalty program for his clientele coming from the immediate area and differ by his practicality, his cleanliness, and his shopping center to face up the Forum Istanbul project.
To limit the impacts, the center could strengthen by surrounding itself with some supplementary signboard such as YKM, Boyner, Zara, or Decathlon, which would create new streams.
The center has also to complete its offer: signboards in person's equipment (especially woman / children clothes), a culture signboard as D*R which are actually the under represented sectors.
However, it is also necessary to consider the arrival of Forum Istanbul and ORA as a strategic importance for the area, which will improve the general attractiveness of Big Istanbul.
To benefit from the brain new streams generated by these projects, the center has to find the means to carry on in a synergy.
SHOPPING CENTER BAYRAMPAŞA – CUSTOMERS SURVEY - 2009 17
The competition
Extending opportunities of Carrefour Bayrampaşa shopping center
Extending opportunities of Carrefour Bayrampaşa shopping center
Carrefour Haramidere
Migros
Galleria
Carousel
Olivium
Carrefour Bayrampasa
Cevahir
ProfiloMetrocity
KanyonAkmerkez
Capitol
Tepe Nautilus
Carrefour ümraniye
Carrefour Icerenköy
Real/IKEA
Maltepe Park
Forum Istanbul
City Park Merter
RealTaksit Center
Sapphire
Forum TEM
Edip Iplik
Ispartakule
NeoCity
Akkoza
Akasya
Optimum Outlet
Ali Samiyen
Capacity
M1 RealMetroportTansas
Koctas
Armoni Sefaköy
Fly Inn
Airport
Historia
Marka City
Existing centers
Projects
Istinye Park
Carrefour Istinye
Migros Istinye
Projet Tarabya
Dogus Power Center
Palladium
Astoria
City’s
Trump Towers
Torunlar Istoc
Demirören-Istiklal
Town Center
Hayat Park
Aquarium
Bahcelievler
Kale Center
Ömür Plaza
ORA
Asya Park
BasakDeposite
MarmaraParkAkkom
Buyaka
Ancora
Pelican Mall
Mass Plaza
Espri
Kadir Has
ColonyAtrium
Yaylada
Kozzy
SHOPPING CENTER BAYRAMPAŞA – CUSTOMERS SURVEY - 2009 18
The competition (Existing shopping centers)
Extending opportunities of Carrefour Bayrampaşa shopping center
Extending opportunities of Carrefour Bayrampaşa shopping center
Nom du Centre Lieu Ouverture GLA (m²)
Academia Center Beylikdüzü 2 006 7 000
Airport Avm Bakirköy 2 008 42 000
Akmerkez Etiler 1 993 34 600
Aquarium Bayrampasa 2 006 10 000
Armonipark Sefaköy 2 007 25 000
Astoria Esentepe 2 008 30 000
AsyaPark Dudullu 2 007 10 000
Atirus Büyükçekmece 2 005 19 000
Atlantis Kurtköy 2 008 22 000
Atrium Ataköy 1 989 11 200
Aymerkez Mimarsinan Büyükçekmece 2 002 23 600
Basak Esenler 2 005 8 700
Beylicium Beylikdüzü 2 006 20 000
Capacity Bakirköy 2 007 40 000
Capitol Altunizade 1 993 31 000
Carium Beykent 2 006 3 000
Carousel Bakirköy 1 995 24 400
Carrefour Bayrampasa Bayrampasa 2 003 23 800
Carrefour Haramidere Haramidere 2 001 22 700
Carrefour Içerenköy Içerenköy 1 993 42 200
Carrefour Istinye Istinye 2 001 4 200
Carrefour Maltepe Park Maltepe 2 005 35 000
Carrefour Nautilus Acibadem 2 002 51 800
Carrefour Ümraniye Ümraniye 2 000 50 600
Cevahir Sisli 2 005 110 000
City's Nisantasi 2 008 17 000
Colony Outlet Sefaköy 2 005 20 000
Deposite Outlet Ikitelli 2 008 36 000
Dogus Power Center Maslak 2 006 43000
Esprit Center Esenler 2 008 10 000
Fabulist Sarigazi 2 008 18 000
Fly Inn Florya 2 003 12 500
Fox City (D'silva) Beykent 2 006 19 000
Galleria Ataköy 1 987 42 200
G-Mall Maçka 2 003 4 300
Grandhouse Maltepe 1 997 9 000
Hayat Park Bagcilar 2 008 15 000
Historia Fatih - Aksaray 2 008 20 000
Ilhamur AVM Halkali 2 008 10 000
Istanbul Outlet Park Beylikdüzü 2 006 28 000
Istinye Park Istinye 2 007 84 000
Kadir Has Center Bahcelievler 2 003 17 500
Kale Center Güngören 2 007 26 000
Kanyon Levent 2 006 37 500
Kaya Millenium Beylikdüzü 2 006 10 000
Kule Çarşı 4. Levent 2 001 6 700
M1 Meydan Ümraniye 2 007 68 000
M1 Real Kartal Kartal 2 000 39 700
Marka City Beylikdüzü 2 006 26 000
Mass Plaza GOP 1 997 14 500
Maxi Istinye Istinye 2 003 11 000
Mayadrom Akatlar 1 998 3 000
Mayadrom Uptown Etiler 2 003 6 000
Mesa Plaza 2 003 6 200
Metrocity Levent 2 003 32 000
Metropole Center - Uyum Mehterçesme 2 006 10 000
Metroport Bahcelievler 2 007 18 000
Migros Beylikdüzü Beylikdüzü 1 997 31 800
Migros Istinye Istinye 2 007 5 000
MKM Akatlar 2 004 8 000
Olivium Outlet Zeytinburnu 2 000 33 700
Ömür Plaza Bahcelievler 2 006 10 000
Optimum Outlet Kozyatagi 2 008 46 000
Palladium Kozyatagi 2 008 40 000
Paradise Beykent 2 006 18 000
Park Harmony - Uyum Beykent 2 007 20 000
Parkway Bahçesehir 2 007 7 500
Pendik Park Pendik 2 008 10 000
Pol Center Levent 1 998 11 000
Prestige Bahçesehir 2 006 12 500
Profilo Mecidiyeköy 1 998 40 600
Real Beylikdüzü 2 007 16 500
Sehri-Bazaar Bahcesehir 2 007 14 600
Stars Beylikdüzü 2 006 4 000
Sun Flower Bahcesehir 2 006 6 300
Tansas Cengelköy (Maxi) Cengelköy 2 003 13 500
Town Center Bakirköy 2 003 13 400
Verde Molino Bahcesehir 2 007 8 500
Viaport Kurtköy 2 008 80 000
Yaylada Maltepe 1 992 10 000
Yesil Plaza Topkapi 2 001 14 000
SHOPPING CENTER BAYRAMPAŞA – CUSTOMERS SURVEY - 2009 19
The competition (Projects of shopping centers)
Extending opportunities of Carrefour Bayrampaşa shopping center
Extending opportunities of Carrefour Bayrampaşa shopping center
Akasya Acibadem 70 000
Akkom Merter 2011 42 000
Akkoza Esenkent 2010 70 000
Altinyildiz Gunesli NC NC
Ancora Göztepe 2012 100 000
Avalon Beykent 20 000
Buyaka Ümraniye 2010 31 000
Carrefour Bahcelievler Bahcelievler 2009 20 000
Deepo II Avcilar NC 54 000
Demirören Istikala Cd. 2 009 19 000
Diamond of Istanbul Maslak 24 000
Edip Iplik (212 Avm) Bagcilar 2 009 68 000
Forum Istanbul Bayrampasa 2 010 160 000
Forum Merter Merter NC 140 000
Forum TEM GOP 2 010 70 000
Galataport Karaköy NC NC
Ginza AVM - Kelesoglu Büyükçekmece 45 000
Ispartakule Ispartakule NC NC
Istoç Saray Mahmutbey 2 010 26 000
Kozzy Kozyatagi 2009 12 000
M1 Merter Merter 2009 30 000
MallPark Maslak NC NC
MarmaraPark Beylikdüzü 2010 100 000
Neo Marin Pendik 2009 36 000
Neocity Bahcesehir 2010 65 000
ORA Center Bayrampasa 2010 39 000
Pelican Mall Avcilar 2 009 28 500
Pendorya Pendik 2009 30 000
Perla Vista Beykent 2010 22 000
Rönesans Avm Côté Marriott - Icerenköy NC NC
Sahinler Beylikdüzü NC 48 000
Saphirre 4. Levent NC 32 000
Skyport Beylikdüzü NC
Taksit Center Haramidere NC 43 000
Torunlar Bagcilar NC NC
Trump Tower Mecidiyeköy 2010 41 000
Tulip Ispartakule NC NC
VarMall 21 000
SHOPPING CENTER BAYRAMPAŞA – CUSTOMERS SURVEY - 2009 20
AppendicesAppendices
SHOPPING CENTER BAYRAMPAŞA – CUSTOMERS SURVEY - 2009 21
The plan of the shopping center
Analysis of Center’s performance and marketing
Analysis of Center’s performance and marketing
SHOPPING CENTER BAYRAMPAŞA – CUSTOMERS SURVEY - 2009 22
The signboards of the shopping center
Analysis of Center’s performance and marketing
Analysis of Center’s performance and marketing
No. Lot Surface No. Lot Surface No. Lot Surface No. Lot Surface
B10b ÖZSÜT 53 B24 VODAFONE 52 B31 TOBACCO SHOP 27 K2 KAFKAS 10STAND3 ÇOK ŞEKER a (30/09/2009) 7 B26-B25 KRC 172 B68 TOY'S R US express 663 B50 DİVA 52
STAND5 DAİLY FRESH FOODS a (30/09/2009) 4,8 B37 TURKCELL Doruk 52 S1 KIDDYLAND a (09/02/2009) 12STAND2 CORN IN CUP a (30/09/2009) 9 B46 NOKIA 78 B70 LESCON 167K1 DAMASCUS a (31/12/2009) 7,5 B54 BİMEKS 182 B36 FENERİUM 51
B55 AVEA 53 B31a KARTAL YUVASI 44B56 BOSCH 100B59 VESTEL 80B60 TEFAL 74B64 TAÇ LINEN'S 100 B39 DRYMAN 54B71 PHİLİPS 20 B58 AKBANK 110B80a MR. GİNO 21 B22 YALÇINLAR DİGİTAL PHOTO 45B33 JUMBO/BRAUN 94 EXT1 SPEEDY TEB
B21 BİFAİR BİJUTERİ 44 B65 ANC 88 B20a KUVEYT BANK 70 AKBANK
B49 MAVİ JEANS 354 B81 ARMONİ 35 ING BANKB44 KİĞILI 172 B29 KONT KUAFÖR 87 GARANTİ BANKASI
B47 LTB 360 YAPI KREDİ BANKASI
B42 MADOC 127 HSBCB23 DOREMİ 126B27 ARSLANLI 110B35 CARMEN 164B38 KONYALI SAAT 52
B43 DUFY 72 B32 GÖZ GRUP 100B57 COLLEZIONE 153 B32a GÖZ GRUP (SEVGİ) 18
B34 SARAR 146 B20 ÇAY'S PARFÜMERİ 30 B02 ATOM TOST 27B41 ALTINBAŞ 91 B53 RELAXIA 64 B02a İKBAL 50B01 MATER AYAKKABI SANDALET MARKET 180 B03-B04 SULTANAHMET KÖFTECİSİ 206B28 GREENFİELD 80 B05 SERVETLER 168B66-B67 DİLİM 302 B08 TURALI FAST FOOD 71B52 USPOLO 195 B09 DİYAR BURMA LAHMACUN 57B40 BEYHAN 76 B10a SANDREAM İSTANBUL 35B69 ALBİMİNİ 157 K3 CAFE AMORE a (10/12/09) 25K4 CARMEN a (01/02/2010) 12 B06 BURGER KING 163
B63 DEMELİ 62 B72 TEKNOSA 1113 B06a KUMRUCUM 4B51 LCW-LC WAIKIKI 200 B74 FLO SHOE STORE 1841 B01a PIZZA MAX 70
B45 MRM 118
B30 BÜCÜRÜK 131B61 CANTAŞ 47
CENTRE COMMERCIAL CARREFOUR SA - BAYRAMPAŞA
ALIMENTATION/ KAFELER
BEAUTE SANTE HYGIENE/SAĞLIK&GÜZELLİK
EQUIPEMENT DE LA PERSONNE/ TEKSTİL&AKSESUAR
CULTURE LOISIRS/KÜLTÜR&EĞLENCE VIDES/ KİRALIK
SERVICES / HİZMETLER
ATM
493 + 208
GRANDES SURFACES SPECIALISEES/BÜYÜK MAĞAZA
EQUIPEMENT DU FOYER/ EV EŞYALARI
RESTAURATION/RESTORANTLAR & F.FOOD