Download - SIP Final Project REPORT
-
7/27/2019 SIP Final Project REPORT
1/19
RESEARCH REPORTON
ANALYSIS OF SALES & MARKETING HOTEL CENTAURSubmitted for the fulfilment of the requirement for the award
OfMASTER OF BUSINESS ADMINISTRATION
Affiliated To: Mahamaya Technical University, NoidaSession 2012-2014
Submitted To: Submitted By:
Prof. Rakesh Panday Rishi Kumar
(Faculty) Roll No.1227970308
SRIRAM INSTITUTE OF MANAGEMENT &TECHNOLOGY, GREATER NOIDA (U.P)
1
-
7/27/2019 SIP Final Project REPORT
2/19
DECLARATION
I hereby declare that the project report entitled Analysis of sales &
Marketing Hotel Centaur five star submitted for the post graduation
degree in Management in my original work and the project report has
Not formed the basis for the award of any degree, diploma, and associate
ship or other similar titles.
Place: Signature
Date: (Rishi Kumar)
2
-
7/27/2019 SIP Final Project REPORT
3/19
PREFACE
The Centaur Hotel, Delhi Airport is a unit of Hotel Corporation India Limited
The hotel is situated near to the Indira Gandhi International Airport, the hotel
is noise free & centrally air - conditioned making it is a heaven for weary
businessmen. It has been categorized as a 5 star Deluxe hotel.
Due to closet to Airport, this hotel receives mainly transit guest. Its location is
very quiet & peaceful. It is just kms. away from the domestic Airport & only
1 km, away from the international Airport. A transit hotel with an imposing
Identification of super luxury, its architecture its based on spectacular lobby
which is first of its kind in the country. It is 16 kms by road from the
city centre.
-
7/27/2019 SIP Final Project REPORT
4/19
ACKNOWLEDGEMENTThe successful completion of any work would be always be
Incomplete unless we mention the valuable cooperation and
assistance of those people who were a source of constant
guidance and encouragement, they served as bacon light and
crowned our efforts with success.
I would like to extend my sincere gratitude to our faculty Prof.
Rakesh Panday for his guidance.
-
7/27/2019 SIP Final Project REPORT
5/19
TABLE OF CONTENTS
-
7/27/2019 SIP Final Project REPORT
6/19
INTRODUCTION OF INDUSTRY
-
7/27/2019 SIP Final Project REPORT
7/19
The hotel industry in 6th century B.C and it is perhaps one of the oldest commercial
start endeavours.
The lead in hotel ring was taken by several nations of Europe specially France and
Switzerland. The fully hotel is opened in France in 1760, Hotel Garni.
A hotel is define as place where a bonafide traveller can receive Food & Shelter
Provided & he/she is in position condition to be received.
Growth of hotel industry in India often attributed to the transformative &
development. In the early 19s as more & more people enlaced in work force
because of industrial revolution were unable to eat at home. Then they can feel
need of a place where they can stay & eat as comfortable as at home.
This gives growth to hotel industry.
Tourism is one of the most important factor for the growth of hotel industry.
In India lacs of tourist come every year for their business work or holidays
and hotels serves those type of people.
-
7/27/2019 SIP Final Project REPORT
8/19
INTRODUCTION OF ORGNIZATION
COMPANY OVERVIEW
Hotel corporation of India (HCIL) is a public limited company wholly owned by
Air India limited. It was incorporate in July 8, 1971 under the company Act,
1956, When Air India decided to enter the Hotel Industry in keeping with the then
-
7/27/2019 SIP Final Project REPORT
9/19
Prevalent trend among world airlines. The objective was to promote tourism
and catering and thus offer a better product to the passengers, both at the
international airports and at other places of tourist interest. The authorised share
capital of the company 10541 crores ( Paid up---Rs 40.60 crores). Presently HCI
operates 2 hotels, one each at Delhi and Srinagar under the brand name Centaur
and 2 flight kitchens, one each at Mumbai and Delhi under the brand name
cheifair.
THE CENTAUR HOTEL IGI DELHI
The Centaur Hotel IGI Airport is a luxury 4 Storey Hotel with 376 rooms.
The Hotel is strategically located close to the domestic and international airport
terminals. Its also adjacent to National Highway 8 connecting Delhi to Jaipur.
The Hotel was constructed in 1982 as a business cum leisure Hotel and
construction was completed in a record period of 18 months to coincide with
the inauguration of the 1982 Asian Games held at New Delhi. The Hotel
building is constructed in white and red Jaipur stone, an imaginative blend of
the aesthetic and the functional. The building is shaped like a star with four
arches pointing in the four directions with an exterior facade of Dholpur stone.
The spectacular atrium is the first of its kind in the country. Although located
close to the international airport, the hotel is noise free and centrally air-
conditioned making it a heaven for the travel-weary businessman. It is only 22
minutes i.e. 16 kms. by road from the city centre.
The Hotel is also close to other business centres in Delhi, including the
Bhikaji Cama Place and Nehru Place. The location thus offers convenient access
to key commercial centres.
-
7/27/2019 SIP Final Project REPORT
10/19
Lobby:-Hotels lobby is main attraction of the hotel guest.
Services
The hotel offers best services and facilities catering to every need & requirement.
The facilities includes 2 speciality restaurant, a somabar, round the clock coffee
shop and 24 hours room service, beauty salon, barber shop, doctor on call,
secretarial services, baby sitter, valet, laundry and shoe shine, safe deposit and
parking facilities. A shopping arcade, closed circuit TV, mini fridge & direct dial
telephone in all rooms. Chefair flight kitchen provide in-flight meals.
-
7/27/2019 SIP Final Project REPORT
11/19
COFFEE SHOP: -For snacks & light meals round the clock.
SHAOLIN: -
A Chinese restaurant serving exotic Szechwan and continental cuisine.
-
7/27/2019 SIP Final Project REPORT
12/19
RASOI: -
A speciality restaurant serving delectable Indian fare in a refreshingly rustic
setting accompanied by live ghazals.
SOMA BAR:-
Best of Indian & foreign brands available.
-
7/27/2019 SIP Final Project REPORT
13/19
HELTH CLUB: -
Fully equipped with modern facilities.
-
7/27/2019 SIP Final Project REPORT
14/19
BANQUET AND CONVENTION FACILITIES: - The banquet Hall in the hotel can
Accommodate 275 persons and offers sophisticated audiovisual equipments and
-
7/27/2019 SIP Final Project REPORT
15/19
facilities for conferences and seminars. The poolside Garden can accommodate
1000 persons for cocktails and dinner and Banquet Lawn with Banquet Hall
can accommodate up to 600 persons.
SWIMMING POOL:-
The finest place to create fun & float in cool water of Centaures swimming
-
7/27/2019 SIP Final Project REPORT
16/19
pool.
RECREATION: - Tennis Court, Childrens park.
HOTEL ROOMS
Having 4 categories of rooms
-
7/27/2019 SIP Final Project REPORT
17/19
Execuitive Room
Deluxe Room
Executive Suite Rooms
Presendential Suite Rooms
-
7/27/2019 SIP Final Project REPORT
18/19
-
7/27/2019 SIP Final Project REPORT
19/19