Download - Size Comparison Nov 2009
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Recruiting in the Twin Cities
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Recruiting in the Twin Cities
It’s a matter of numbers;
Do you know where your next employee will be coming from?
Take a look the next time you attend a sporting event at how many people are in attendance – chances are there’s a good number of qualified talent that could be working for you.
Your next employee
might be here, or here, or
here!
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By The Numbers
To better illustrate your next talent pool, let’s look at the stadiums in the Twin Cities in respect to actual audience size .
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The Metrodome
Audience capacity
64,111
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Target Center
Audience capacity
20,500
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TCF Stadium
Audience capacity
50,805
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Target Field
Audience capacity
42,000
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Reach of Star Tribune
If we took every reader of Star Tribune newspaper and put them in the Metrodome, TCF Stadium, Target Center and Target Field, how many times would we fill each?
Once? Twice? Four times?
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Target FieldsTCF StadiumsTarget CentersMetrodomes
9 9 9 9
You would fill of each of these stadiums a combined 9 times to equal the reach of Star Tribune and StarTribune.com.
+ + +
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Target FieldsTCF StadiumsTarget CentersMetrodomes
25 78 31 38
Or calculated individually Star Tribune’s reach is roughly equivalent to the capacity of 25 Metrodomes, 78 Target Centers, 31 TCF Stadiums or 38 Target Fields.
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Reach of Star Tribune
67%
Reach of Metro Adults
Over 1.6
Million
Metro Adults
Note: Star Tribune newspaper = 4 Sunday cume insertions, 5 weekday cume insertions, 30 days StarTribune.com
Source: Scarborough Research Corporation 2009 (R1) Mpls/St. Paul CBSA
Combined Star Tribune newspaper and StarTribune.com reach nearly seven of ten Metro adults!
(That’s over 1.6 million!)
It’s a matter of numbers to find your next employee!
Seven out of ten metro adults