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Team Red A
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MarketIn 2006, 3.1 million households bought a crib spending
over $800 millionFor 2008, the birth rate is 14.2 births per 1000
people4.5 million newborns
Sources:• KidsTodayOnline http://www.kidstodayonline.com/article/CA6412909.html?q=cribs+%2B+2007• CIA World Factbook https://www.cia.gov/library/publications/the-world-factbook/geos/us.html
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Current ProductsCribs with Drop Side Rail Manual Height Adjustable
Cribs/Play Yards
Sources:
• Atlantic Hospitality atlantichospitalityinc.com/.../1785DScrib.jpg
• Baby Crib Shop baby-crib-shop-manpela23.blogspot.com
• FEHA Design cgi.ebay.co.uk/Playpen-100x75-height-adjustable-NEW-L07_W0QQitemZ230294950524QQcmdZVi…
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Customer NeedsOne single device to serve as a:
CribPlay YardChanging Table
Back SaverCrib whose height can be adjusted while the baby is still
inside
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Our IdeaAdjustable Height Crib!Technical Requirements:
Can lift up to 50 kg.Height range: .75 metersPower requirement: 100 Watts
Design RequirementsCircular ShapeHeight: 45 inches (~1 meter)Diameter: 45 inches
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Design ChallengesRaising/Lowering Mechanism
Electrical or Mechanical?Ergonomics Issues
Safety ComplianceJPMA Standards“Pinch Point”Storing the raising/lowering mechanism away from infant