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Social Interaction and Co-Viewing With YouTube: Blending Mass Communication Reception and
Social Connection
Article by Paul Haridakis and Gary Hanson
Presentation by Helen Pitlick
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First, some fun. (if you think cat videos are fun.) (I do.)
http://www.youtube.com/watch?v=iayVVld_6q4 http://www.youtube.com/watch?v=fzzjgBAaWZw
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The new television?
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Uses and Gratifications
Why do we use media?
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Motivation
What drives us to do what we do?
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Activity
What do we do before during and after watching?
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Affinity"Did Pedro really
cheat on Vanelda with Daphne while she was
in a coma?!"
How does what we watch affect our social connections?
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The Study
Who Uses YouTube?
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Results
Who's the ideal user?
This guy.
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My Thoughts (a little anecdote)
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Your Thoughts?
?
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Image CreditsSlide 3: VideoCrabSlide 5: Play4smeeSlide 4: Wikimedia CommonsSlide 6: Tabbymom_JenSlide 7: LimonadaSlide 8: Wikimedia CommonsSlide 9: Galaxy_fm