Transcript
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Talk Like TED

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Talk Like TEDTechnology

EducationDesign

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0:15

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great ideas presented in an engaging way

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great ideas presented in an engaging way1 million watch TED

Talks online each day

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TED videos have been viewed more

than one billion times

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analyzed 500 TED talks150 hours of

presentations

Carmine Gallo ...

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analyzed 500 TED talks150 hours of

presentationsinterviewed:neuroscientis

tspsychologists

communication experts

Carmine Gallo ...

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talks that work best

people appreciate your humanity...

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talks that work best

people appreciate your humanity...

emotionsdreamsimagination

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they perceive your character as ...genuine

authentic

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someone who can be

genuineauthentic

trusted

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after an 18 minute TED Talk

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after an 18 minute TED Talk

attendees gave Bryan Stevenson $1 million for his organization

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after an 18 minute TED Talkthey trusted his

$55,000 a minute

integrity

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this is the beginning of his talk

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Bryan Stevenson

7:15

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Stevenson’s speech

emotions

logic

credibility

Emphasis of

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this is how information gets stamped in our

brains

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inspiringto be

you need

passion and ... a good

idea

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4:00

Where do good ideas come from?

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... are the currency of the 21st century

ideas

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... need an inspiring presentation

ideas

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your presentation must be...

emotional I felt touched

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your presentation must be...

I felt touchednovel I learned

something new

emotional

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your presentation must be...

I felt touchedI learned something new

memorable I will never forget it

emotionalnovel

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emotional

the brain is wired to recall emotionally vivid eventsTake emotional charge of your audience

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emotional

storytelling synchs you with your audience

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emotional

storytelling synchs you with your audience

creates a deeper, more meaningful connection

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emotional

storytelling synchs you with your audience

creates a deeper, more meaningful connection

shares your feelings

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emotional

3 types of stories

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emotional

3 types of stories

personal stories

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emotional

3 types of stories

personal storiesstories about other people

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emotional

3 types of stories

personal storiesstories about other peoplestories about products or brands

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novel

is the most effective way to capture someone’s attention

novelty ...

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is the most effective way to capture someone’s attentionthe brain cannot ignore novelty ... “wow” moments

novelnovelty ...

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Kevin Allocca noveltyunexpected

7:00

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novel

learning something new activates the same reward areas of the brain as do drugs and gambling ...

novelty ...

triggers dopamine

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novelbuilding novel concepts into your presentation requires creativity ...

a new way of looking at the world

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novel

great presentations take you to ideas you have never considered

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memorable

create a vivid experience

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memorable

create a vivid experiencesomething unforgettable

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Aimee Mullins creates a new industry in ten

minutes

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10:00

Aimee Mullins

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this TED Talk by underwear model

Cameron Russell has received over 3 million

hits on YouTube

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Cameron Russell

9:30

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her looks made her a model

her passion made her a successful speaker

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Passioniscontagio

us

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if you don’t have this passion

ask someone else to make the

presentation

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if you don’t have this passion

ask someone else to make the

presentationfind a new product

...... or even a new job

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Richard St. John interviewed 500 TED speakers over a ten year period

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Richard St. John interviewed 500 TED speakers over a ten year periodhe found the number one attribute that lead to success was ...

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passion

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Dan Pink is passionate about how we motivate

watch and learnalong with 3.5 million other

viewers

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Dan Pink

10:00

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passionEffective stories, slides, and body language are important, but you will fail if you are not passionate about your topic.

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passionnothing great has even been achieved without

enthusiasm

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6:45

Richard St. John

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eager nonverbal style

1:45

Jennifer Granholm

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a new kind of vehicle

Sanjay Dastoor

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4:20

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endthe

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Techno-optimism

15:00a T.E.D.

presentation

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