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Tameer Abu Dhabi
March, 2008
Tameer Towers Taking luxury to new
heights
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Presentation scope
Tameer background AUH market overview Al Reem Island developments Tour on Shams district Tameer Towers Marketing campaign Incentive scheme
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Tameer background Vision: to become the leading regional property
developer by 2011
Tameer began operations in 1991 By 2002, focus was on real estate In 2005 partnership with Saudi Arabia’s Al Rajhi
Investments Group Agreements reached for projects in Libya, Yemen,
Jordan and Saudi Arabia Feasibility studies under way in countries such as
Syria, Turkey, Malaysia and so on
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Company developments
Al Salam City
Elite Residence Silver TowerPlatinum Tower
Princess tower
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Why Abu Dhabi?
Market overview
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Tenants satisfaction is low: poor maintenance and bad quality housing
Continuous rental increase over past 5 years: among highest in GCC
Parking space issue Lack of proper renting space:
Demand exceeds supply by far: new buildings with amenities are on high demand
Many people live in the same apartment or has to commute for long distances
Situation today
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No recreational areas No advanced developments compared to Dubai,
especially that Abu Dhabi is the capital 99 years leasehold
Why Abu Dhabi?
Situation today
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Abu Dhabi: A new investment destination
Abu Dhabi, one of the richest cities in the world: highest GDP per capita
$200 billion to be invested over next 10 years
Development of industrial area:
Industrial City of Abu Dhabi
Khalifa Port Development
Only Louvre outside France
New Guggenheim Museum
Warner Bros. Entertainment theme park
Formula 1 racing
Maritime Museum
World’s most modern international airport
Urban structure framework plan including metro and futuristic railway
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Al Reem island
Master Development Plans
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Shams, Sorouh
http://www.sorouh.com
Najmat, Reem Developers
http://najmatabudhabi.com
Reem Island, Tamouh
http://www.reemisland.com
Location North East tip of the Island South East entrance to the Island Spread along majority of island
Gross Area 14.2 Million ft² (approx 20% of Reem Island)
16 Million ft² (approx 22% of Reem island)
39- 41 Million ft² (approx 58% of Reem Island)
Start Date Mid 2006 End 2006 2006
Completion Date
2011 2012 2023
Project Value
Approx. AED 25 Billion Approx. AED 30 Billion Approx. AED 55 Billion
Details • 90% Residential development: 22,000 units•1 0% Commercial development and service sectorsCentral Business District100 skyscrapersRecreational Area10.8 million ft² Central Park & MarinaHotel: 5 star luxury resort
Residential Development: schools, health facilities and public transport systemCommercial Development: business, entertainment, retail centre, two 80-storey buildingsRecreational Area55% of total area for public parks, paths, playgrounds, bike routes and minimal surface parkingHotel: 2 Five star boutique Hotels
• 70% residential development including 14 high-rise waterfront towers 30% commercial development for commercial districtTwo 5 star hotelsResort
N.B: The Tamouh plot is simply referred to as Reem Island, as it owns the majority of the Island itself
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Overview of Shams district
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Tameer Abu Dhabi
March, 2008
Tameer Towers Taking luxury to new
heights
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What’s so special and different about Tameer Towers? Is it the location?
Best location between the sea and the park Is it the view?
Nature: overview over central park and canal Water: unobstructed view of the sea and the marina
Is it the amenities? A world of high end amenities Ample parking space
Is it the facilities? Marina with retail shopping, cafes and restaurants Direct access to Central Park facilities and promenade
Is it the design? A state-of-the-art design developed by the world leader in architecture
Is it the finishing? Highest quality finishing standards
It’s a completely secluded mixed used development offering you the best of both worlds
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TAMEER TOWERS
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Tameer Towers – Abu Dhabi
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The flagship development of Tameer
FREEHOLD Mixed used development: residential, commercial, villas and townhouses, and recreational
Completely secluded and private development: Private access roads and
driveways Advanced security Wonderful landscape
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The commercial tower 73 storey, 300m high 7 star commercial space Exclusive VIP offices: from 53rd to
73rd floor Executive offices: from 20th to 52nd Customized and serviced offices:
atrium leg Private entrances and access roads Latest smart technology features
and security measures 20-floor prismatic atrium above the
canal Ample parking: 3 per 100 s.m.
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The residential apartments
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The residential apartments
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Townhouses and villas
Luxury stepped townhouses Elevated villas with secluded swimming pools
Exclusive and beautifully landscaped access ways Hidden parking
Private gardens and patios
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The marina and F&B area
•VIP Marina
•Restaurants
•Cafés
•High end retail
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The hotel
7 star development Executive suites Contemporary serviced
apartments Conference rooms Business centers Banquet halls Proximity to the beach
and nature walks
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Project amenities Smart home technology Business Center Day Care Center Private movie theatre hall Video Room for kids Billiards Hall, Table Tennis, Baby foot Guest Suites Ample Parking Spaces Swimming Pool Gym Sauna Jacuzzi Valet Parking Drivers Room On-Call doctor Access for disable Prayer Room (Musallah) Convenience Store Maid Services On-Site Maintenance Storage Facility 24hr Security Ferry Shuttle between Abu Dhabi and Al Reem Island
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The marketing support Major advertising campaign:
TVC Press Outdoor
PR and events: Press releases on regular basis Events for VIPs and agents
Website DVD animation Marquette Model houses VIP gifts Collateral (VIP brochures, brochures, roll ups, banners, danglers, etc…) Sales kit Stands and major branding in shopping malls Major real estate exhibitions
N.B: no material shall be produced by any agents without prior consent with Tameer and final approval on artwork
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Floor plans
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Tower BFloor Type A
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Tower BFloor Type AAppt Type 1Br A
Area 948 SQ.F243
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Tower BFloor Type AAppt Type Studio
Area 604 SQ.FStudio
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Tower BFloor Type AAppt Type 1Br B2
Area 1,043 SQ.F245-1
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Tower BFloor Type AAppt Type 1Br B3
Area 1,023 SQ.F246
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Tower BFloor Type AAppt Type 2Br A
Area 1,481 SQ.F248
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Tower BFloor Type AAppt Type 2Br B
Area 1,638 SQ.F249