Download - The Art of the Business Model
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The Art of theBusiness Model
Andrew TaylorDirector, Bolz Center for Arts Administration
Wisconsin School of Businesswww.bolzcenter.org
2011 Arts Enterprise Summit
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About Me...
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About Us...
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The Art of theBusiness Model
Andrew TaylorDirector, Bolz Center for Arts Administration
Wisconsin School of Businesswww.bolzcenter.org
2011 Arts Enterprise Summit
![Page 5: The Art of the Business Model](https://reader036.vdocument.in/reader036/viewer/2022062300/558d4de5d8b42a8e5e8b45da/html5/thumbnails/5.jpg)
A Hammer or a Sponge?
IMAGE: Flickr photos by Kaworu Koneru (hammer), leshoward (sponge), eriwst (frame)
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?What the heck is aBusiness Model
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?What the heck is aBusiness Model
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?What the heck is aBusiness Model
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?What the heck is aBusiness Model
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1There is only one business model:
reliable revenue thatexceeds expenses.
Clara Mi"er, Nonprofit Finance Fund
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2A business model describes the rationale of how an
organization creates, delivers, and captures value.
Alexander Osterwalder & Yves PigneurBusiness Model Generation
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3A business model isan intentional arrangement of artisans, audiences, and tools.
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So, let’s talk about tools....
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So, let’s talk about tools....
Limited Liability
Company
Sole Proprietorship
Credit & DebtTickets
Box Office
YouTubeStudio SpaceHardware
& Software
Ownership
Leasing
FiscalSponsorship
Tax Status
Cash
Hammer
SpongeMembershipDues
TwitterA Van
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“People don’t want to buy a quarter-inch drill. They want a quarter-inch hole.”
Theodore LevittIMAGE: Flickr user Cayusa
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Tools vs. ProblemsIMAGE: Flickr user Whatknot
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“If you only have a hammer, every problem looks like a nail.”
Abraham Maslow (paraphrased)IMAGE: Flickr user bitzcelt
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So, let’s talk about problems....
Are you kidding me?
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“The man who knows how will always have a job.
The man who also knows why will always be his boss.”
Ralph Waldo Emerson
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4 Problems (of many)• Capital• Exchange• Channels• Net Revenue
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1Capital.PROBLEM:
How do I gather the space, equipment, and wealth I need to do what I want to do?
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1Capital.PROBLEM:
How do I gather the space, equipment, and wealth I need to do what I want to do?
Buy
Borrow
Build
Rent
Receive (gift)
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Sneakers and Studios
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Loveland: Detroit by the Inchwww.makeloveland.com
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Loveland: Detroit by the Inchwww.makeloveland.com
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Low-Profit Limited Liability Company (L3C)
B Corporation
CooperativesFiscal Sponsorship
Series LLC
Social Impact Bonds
Micro Finance
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2Exchange.PROBLEM:
Who pays, for what, for whom, and how?...and for how much?
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Like Netflix, but for theaterwww.acttheatre.org
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ACT Pass
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Sloup in St. Louissloup2122.blogspot.com
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3Channels.PROBLEM:
How do I connect what I door what I’ve made to someone else?
or...What are the paths to successful exchange?
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Etsy.com
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Regretsy.com(where DIY meets WTF)
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Direct from the Farmer
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Roadside Culturewww.wormfarminstitute.org
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4Net Revenue.PROBLEM:
How do I consistently earnmore than I spend?
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4Net Revenue.PROBLEM:
How do I consistently earnmore than I spend?
EarnMore
SpendLess
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Spend Less.(or...spend better)
The rise of the relentless spendthrift.
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Delicious Monsterwww.delicious-monster.com
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Squarewww.squareup.com
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4 Problems (of many)• Capital• Exchange• Channels• Net Revenue
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Start with the problem,not with the tool.
IMAGE: Flickr photos by Kaworu Koneru (hammer) and leshoward (sponge)
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“Talent hits a target no one else can hit;Genius hits a target no one else can see.”
Arthur Schopenhauer
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“Master your instrument,master the music,
and then forget all thatand just play.”
Charlie Parker