Transcript
Page 1: The Dark Side Of Enterprise 2 0

The Dark Side of Enterprise 2.0

Kathleen Culver, Greg Lowe

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Kathleen CulverBusiness Analyst, Research Junkie and Skeptic

Greg Lowe Social Media Strategist, Founding 2.0 Adoption Council member, Architect and STILLCorporate Troublemaker

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The promises of Enterprise 2.0

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•Increased productivity•Anywhere/anytime access•Better sense of “connection”•Unlock hidden expertise•Everyone has a voice•Consumer, not producer controlled•Community is smarter than individuals•Culture Change

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Flexible Access

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Benefits•More choices•SME’s at the fingertips•Fast answers to questions•Better sense of connection

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ImpactMore interruptions

RisksLoss of productivityLost sense of accomplishmentLoss of deep analysesLoss of flow

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Always On

Benefits•Never disconnected•Work/life balance•Instant gratification•I’m not alone

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ImpactNo downtime

RisksLess “play”Risking tight connections BurnoutReduced performance

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Always Virtual

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Benefits•Diverse inputs•Work/life balance•Lower Real Estate & travel expenses•Green

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ImpactsLoss of Face timeCan’t emote very well ;*)

RisksMisunderstandings Loss of information exchangeLess camaraderie and rapport

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New 2.0 Venues

Benefits•Broader input/perspective (Crowd Sourcing)

•Multi-lingual advantages•Building corporate knowledge•New corporate behaviors and culture

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RisksQuiet ones crowded outMore noiseFalse statistical confidenceOld behaviors concealed in new clothes

ImpactExposure bias

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Information candy store

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Benefits•Easy access to SME’s•Fast answers to questions•Better sense of connection

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ImpactInformation overload

RisksLoss of productivityMore choices reduces confidenceAnalysis paralysisDecisions based on mis-information

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Always Retrievable

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Benefits•No information loss•Searchable•Content rated & tagged•Individuals are not information managers

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ImpactBig Brother

RisksMore posturingNo fresh starts

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Bottom Line….NO WORRIES

•The Dark Side STILL can't be quantified •Enterprise 2.0 is STILL safe from business case risks •BUT … there may be costs to the individual

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Mitigation

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•Avoid “Alert Fatigue”•Unplug yourself•Make your smile count (in person)•Remember the “Wall flowers”•Filter out the noise

(“Eat Healthy, Exercise More”)

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Easier said than done

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Dopamine junkies Fears ….

DisconnectionInvisibilitySeeming uncommitted

Imperfect foresightImmunity to Change

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Remember

Reach-out

Focus

Unplug

Manage our attention as vigorously as our time or money or

any resource dear to us


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