SESSION 1:
An Introduction To Selling On Amazon EU
T H E M I L L I O N D O L L A R C A S E S T U D Y
E U R O P E 💶
Out of the sellers we talked to, they would:
● Travel more● Pay off debt● Quit their job● Invest in retirement● Financial freedom...
What We Have Achieved So Far
We’re on a journey to $1 Million. So far we have: ● Launched and scaled
Jungle Stix which has sold $287k in the past 18 months
2016
What We Have Achieved So Far
June
2017
Launched Jungle Snugs which is growing quickly, has sold $19k and became profitable
What We Have Achieved So Far
Onwards… TBC, watch us find a product to launch in Europe● Total to date: $306k -
30% of our goal to a million!
August
2017
However, we need MORE sales for our mission to $1 Million...
● A revised blueprint for finding product opportunities in different markets
● Searching for product ideas in European marketplaces
● Building a list of product ideas● HOMEWORK: Tasks to complete before
next week's session
Today We Will Cover
We surveyed 2500 sellers and those who expanded into a second marketplace increased profits by 40% on average
“It doesn't matter how much of the Million
Dollar Case Study you have seen so far. We are starting from scratch in Europe!
Learn alongside us as we go!
Don’t feel like you have to know everything
I strongly encourage everyone to only learn what you need to know at the time, otherwise it can be overwhelming.
Your first step in this process is finding a good product or niche. That is where most people get hung up, however, we are going to distill it into a few simple steps so you can easily replicate our success.
The Product Criteria Blueprint
The main product criteria stays the same for FBA Private Label in Europe:
Must have:● Existing Solid Demand● Low Competition● Good Margins● No Legal Issues
Nice to have:
● Small/lightweight
● Easy to source and ship
● Able to improve
● Low Seasonality
The Revised Product Criteria Blueprint
US
Average monthly sales: Top 10 sellers: 3000Number of reviews: 4 or more sellers with <50 reviewsSelling price: >$18
UK
Average monthly sales:Top 10 sellers: 1500Number of reviews: 4 or more sellers with under <25 reviewsSelling price: >£15
DE
Average monthly sales:Top 10 sellers: 2000Number of reviews: 4 or more sellers with under <25 reviewsSelling price: >€16
Let’s Build A List Of Products
● 1. Find product ideas with the Web App
● 2. Dig into these ideas using Amazon & the Chrome Extension
Follow Along: Your Task For This Week
1. Create your own list of products (at least 30) and enter all of the relevant information (or download this from the Jungle Scout tools)
2.If you use the Web App, add your top products to the tracker to keep an eye on sales
3.Continue to add to list of ideas if you have time
Download the template at: https://www.junglescout.com/session1-HW
Research To Launch Day: A Rough Guide
Here’s a rough (subject to change) guide of what we (and you) are going to be doing each week in order to get a product launched in Europe:
Week 1: Introduction & Initial Research
Week 2: Advanced Product Research &
Verification
Week 3: Setting Up Your Business To Sell in
Europe
Week 4: Finding A Supplier
Week 5: Supplier Outreach & Samples
Week 6: Importing From China To Europe
Research To Launch Day: A Rough Guide
Week 7: Planning for the future…
Trademarks and Branding
Week 8: Product Photography
Week 9: Creating A Killer Product Listing
Week 10: Europe Launch Strategy
Week 11: Creating PPC Campaigns
Week 12: Managing Taxes As An International
Seller