Download - The New Environment for Foundations
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PewInternet.org
The New Environment for Foundations
“Where the puck is going”
Council on Foundations: Philanthropy and the Digital Public Dialogue
April 30, 2012
Lee Rainie: Director, Pew Internet Project
Email: [email protected]
Twitter: @Lrainie
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0%
10%
20%
30%
40%
50%
60%
70%
80%
June 2000
April 2001
March 2002
March 2003
April 2004
March 2005
March 2006
March 2007
April 2008
April 2009
May 2010
May 2011
August 2011
Jan 2012
Home broadband Home dial-up
Digital Revolution 1 Internet (80%) and Broadband at home (66%)
71%
66%
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Where the puck is going
• Modest further increases in internet and broadband adoption
• Major increases in citizen content creation as more life activities get “social-ized” – Reading – Browsing – Other media consumption – Links to causes, organizations, and brands
• Massive expansion of volume and velocity of information – leads to new filtering systems via social networks, algorithms, and intermediaries
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Digital Revolution 2 Mobile – 88% cell owners / 46% smartphone owners
327.6
Total U.S. population: 315.5 million
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Where the puck is going
• Massive expansion of the “internet of things” – environment, artifacts, appliances, landscape
• Widespread “metaverse” blending of data and environment – in augmented reality, mirror worlds (simulations), life logging
• End of the personal computer as the dominant tool for internet access – new devices and interfaces (voice and gesture)
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Digital Revolution 3 Social networking – 52% of all adults
9%
49%
67%
76%
86%
83%
85%
7%
8%
25%
48%
61% 70% 71%
6% 4%
11%
25%
47% 51%
52%
1%
7%
13%
26% 33%
35%
0%
20%
40%
60%
80%
100%
2005 2006 2007 2008 2009 2010 2011 2012
18-29 30-49 50-64 65+
% of internet users
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Where the puck is going
• Personal networks sit next to institutions as vital sources of news and political activity
• DIY construction of personal networks become standard for personal and community problem solving
• Just-in-time personalized information becomes a staple of personal engagement with organizations
• People treat organizations as “nodes” in their networks
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Overall changes
• New socio-economic divides matter – tech access and social network structure
• Citizen attention is reallocated
• Influence in the messaging environment is reconfigured as the “Fifth Estate” of citizen creators rises
• Transparency is a new measure of how citizens assess organizations and hallmark of civic life – surveillance, sousveillance, coveillance
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Thank you!