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Page 1: The New Yorker, Jan 30, 2012 - Kellogg School of Management hits... · THE NEW YORKER, JANUARY 30, 2012 . such as the Osborn-Parnes Creative Problem Solving Process, which is fre-

The New Yorker, Jan 30, 2012

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Page 2: The New Yorker, Jan 30, 2012 - Kellogg School of Management hits... · THE NEW YORKER, JANUARY 30, 2012 . such as the Osborn-Parnes Creative Problem Solving Process, which is fre-

The New Yorker, Jan 30, 2012

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Page 3: The New Yorker, Jan 30, 2012 - Kellogg School of Management hits... · THE NEW YORKER, JANUARY 30, 2012 . such as the Osborn-Parnes Creative Problem Solving Process, which is fre-

The New Yorker, Jan 30, 2012

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Page 4: The New Yorker, Jan 30, 2012 - Kellogg School of Management hits... · THE NEW YORKER, JANUARY 30, 2012 . such as the Osborn-Parnes Creative Problem Solving Process, which is fre-

The New Yorker, Jan 30, 2012

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Page 5: The New Yorker, Jan 30, 2012 - Kellogg School of Management hits... · THE NEW YORKER, JANUARY 30, 2012 . such as the Osborn-Parnes Creative Problem Solving Process, which is fre-

The New Yorker, Jan 30, 2012

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The New Yorker, Jan 30, 2012

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