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Rod Beckstrom
R
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YOU !Menno, Arnd, Tim- Happy Birthday!
Web 2.0 is about…
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BASIC INSIGHT
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Hernando Cortes
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TenochtitlanAztec Empire
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Montezuma II(Aztec)
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Aztec EmpireConquered 1521
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Geronimo
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2001Record Labels vs. Napster
2001Record Labels vs. Napster
1680Spanish vs. Apache
1680Spanish vs. Apache
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PROTOCOLS
Decentralization
is the mother
of disintermediation
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Your Industry, Company or Project
CENTRALIZED DECENTRALIZED
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Your Industry, Company or Project
CENTRALIZED DECENTRALIZED
TRUST
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Your Industry, Company or Project
CENTRALIZED DECENTRALIZED
TRUST
EXPLICITCONTROL
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Finding the Sweet Spot
CENTRALIZED DECENTRALIZEDDECENTRALIZED
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Traditional
Fixed
Applications
CENTRALIZED DECENTRALIZED
Web 2.0
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Traditional
Fixed
Applications
Pub
Wikis
Emails
Blogs
podcasts
Structured
Wikis
CENTRALIZED DECENTRALIZED
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WIKIS
"This company runs on wikis."
•Shashi Seth, Lead Product Manager, Search •Google•Refering to GooWiki based onTWiki, and Sparrow•https://twiki.net/cgi-bin/intra/view/Mktg/WikiSymGooWikiArticle
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WIKI EVOLUTION
“TWiki has #1 market share behind corporate firewalls..”
Professor Chris Wagner, City University H.K.
www.wikimatrix.com
HTML editors
+ security
+ structure
www.wikimatrix.com
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Your Industry, Company or Project
CENTRALIZED DECENTRALIZED
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Koen [email protected]
Arthur [email protected]
Rene JansenWinkedWave
TWiki Experts in the Netherlands
www.twiki.net
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globalwarming.twiki.net
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Please join…
It’s a free and opencommunity
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Traditional
Fixed
Applications
Emails
CENTRALIZED DECENTRALIZED
Web 2.0
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DECENTRALIZED NETWORKS Energy
Catalyst
Ideology
Circles
Protocols
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CATALYSTS
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I D E O L O G Y
Shared values
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C I R C L E S
The core organizing unit
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PROTOCOLSMembership
Circles
Network
Funding
Governance
…
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PROTOCOLS
IT Strategy?
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Culture, Catalysts & Leading Technologies
OReilly Media Social Network Map
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2
3 4
1
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PROTOCOLS
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QuickTime™ and aTIFF (Uncompressed) decompressorare needed to see this picture.
QuickTime™ and aTIFF (Uncompressed) decompressorare needed to see this picture.
QuickTime™ and aTIFF (Uncompressed) decompressorare needed to see this picture.QuickTime™ and aTIFF (Uncompressed) decompressorare needed to see this picture.
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Q & A
[email protected] www.twiki.org