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Biotechnology Training Program
Tips for Presentations
Ann Stock September 25, 2015
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How NOT to Give a Great Presentation
Topics in Advanced Biotechnology September 25, 2015
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Biotechnology Program IDP
Step 1
• Sit down at your computer and launch PowerPoint.
• If you have a talk from last year, pull it up and try to cram in a few more slides with new recent data.
• Think about your audience – then tell them a story. • Get the storyline set before you start creating slides. • The slides should illustrate, backup and/or reinforce the
story you want to tell (~1 slide/min).
Craft the slides around the story, not the story around the slides!
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Biotechnology Program IDP
Slide Design
• Don’t skimp on text – If you forget what you were going to say, you can
always read it. – And why bother with a picture when a thousand words
will do?
• Keep text to a minimum • Text is distracting -
– An audience reads faster than a speaker speaks. – Listening to one thing and hearing another reduces
assimilation of both.
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Biotechnology Program IDP
Slide Design
• Be professional – avoid cartoons, images and schematics
• People are visual learners – pictures help recall
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Biotechnology Program IDP
Slide Design
• Be professional – use figures as they appear in publications
• Modify or redesign figures for presentations – There are no figure legends
• label lines, bars, lanes (don’t use keys) • use descriptive labels for axes • substitute phenotypes for strain numbers
– Use appropriate font size • data on graphs are visible when reduced – text is not
– Remove data that are not relevant
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Biotechnology Program IDP
Slide Design
• Avoid repetition in format – it gets boring
• Consistency provides clarity – color schemes for different types of data – data presentation format – cartoon representations
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Biotechnology Program IDP
Slide Design
• Don’t use informative titles for your slides – you might give away the punchline
• There is no point in including a title if it does not convey information
• The title can prepare the audience for what you are going to tell them
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Biotechnology Program IDP
Presentation • Don’t rehearse your presentation aloud
– practicing will take the spontaneity out of a talk – your colleagues will think you’ve lost it if they see you
locked in a conference room lecturing to yourself
• Practice your talk aloud 5-10 times – time your talk – use a pointer – consider your first set of slides as a draft – modify as
necessary – if possible, get feedback from a colleague
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Biotechnology Program IDP
Presentation
• Use the title of the slide to remind yourself of what you want to say
• Each slide should have a well planned transition – The next slide should be introduced before it is
displayed – The first and last sentences for each slide should be
close to memorized
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Biotechnology Program IDP
Presentation
• Stand perpendicular to the slide so that you can speak to the audience or point to the slide with little movement
• Face the audience
– make eye contact – turn to the slide only to point – use the pointer judiciously – don’t be afraid to move
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Biotechnology Program IDP
Answering Questions
• If you don’t know the answer to a question, just start talking and maybe something will come to you
• Repeat the question
– this engages the rest of the audience – this can be used to clarify the question being asked – this buys time while you formulate an answer
• If you don’t know the answer, just say so
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Biotechnology Program IDP
Summary
• There is a formula for giving a good talk – follow it! • There are no rules – use your own judgment
– consider some of the elements discussed today – be yourself – be creative – strive for clarity – “less is more” – learn from the presentations of others – and remember to think of your audience!