Transcript
Page 1: Top 10 Tips For Growing Your Social Media Following

Top 10 Tips For Growing Top 10 Tips For Growing Your Social Media Your Social Media

FollowingFollowingYou want a lot of targeted followers who are

willing to engage with you and answer your calls to action.

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Page 2: Top 10 Tips For Growing Your Social Media Following

Share Unique High Quality ContentShare Unique High Quality Content

• Sharing relevant content often is one of the surest ways to get more followers.

• If your content is unique, and high quality, your followers will share it too.

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Page 3: Top 10 Tips For Growing Your Social Media Following

Share Your Connections' High Quality Share Your Connections' High Quality ContentContent

• Share other people's content that is relevant to your audience.

• You share only content that is relevant to your audience.

• Share content from business owners not in direct competition with you, but who sell products and services to the same audience.

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Page 4: Top 10 Tips For Growing Your Social Media Following

Ask Your Partners, Current Customers, Ask Your Partners, Current Customers, Vendors, Friends & Associates to Vendors, Friends & Associates to

Follow YouFollow You

• Ask them to follow you on all the other places you consistently share information.

• Create a special invite in an email newsletter that you send to each member of your audience, as well as to connections that might not be customers but who may know potential customers.

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Page 5: Top 10 Tips For Growing Your Social Media Following

Set Up Share Buttons, Badges, and Set Up Share Buttons, Badges, and More on Your WebsiteMore on Your Website

• Set up buttons, badges, and links that makes it easy for your audience to connect with you.

• Place all the ways to contact you including your social media places on your contact page.

• Multiple places help your audience connect with you easier.

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Page 6: Top 10 Tips For Growing Your Social Media Following

Use Your Signature Lines and BiosUse Your Signature Lines and Bios

• Include links to all your social media accounts in each email that you send out.

• Use your signature line to connect with people, including social media networks that allow it.

• Put links to your social media in any newsletter, direct mail, business cards, and other marketing collateral you can.

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Page 7: Top 10 Tips For Growing Your Social Media Following

Link To Your Social Media

• Link to your social media through webinar thank you pages, whitepapers, eBooks, guides, blogs.

• Cross-promote social media accounts by promoting your Facebook on Twitter, your Twitter on Facebook, and so forth.

• Make it super easy for your audience to find you, connect with you and engage with you.

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Page 8: Top 10 Tips For Growing Your Social Media Following

Don't Forget Your CTAsDon't Forget Your CTAs

• Always include a call to action (CTA).

• "Like" me, "Follow" me, "Answer" me, and so forth.

• Include the CTA in all your emails, thank you pages, blog posts, eBooks, eReports, and more.

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Page 9: Top 10 Tips For Growing Your Social Media Following

Encourage MembershipEncourage Membership

• People like to feel as if they belong to a group and that they are somehow special and exclusive.

• Create content that only followers can access.

• By creating content only members can see and/or participate in, you'll encourage membership.

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Page 10: Top 10 Tips For Growing Your Social Media Following

Encourage Fans and Followers to Encourage Fans and Followers to Invite OthersInvite Others

• Ask your current fans to invite others, and incentivize them to do so by offering prizes or other encouragement.

• Ask your customers to make videos or memes about what they love about your product or service and share it, as well as tag you.

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Page 11: Top 10 Tips For Growing Your Social Media Following

Engage With OthersEngage With Others

• On every social media account it is imperative that you engage directly with those who speak to you and to actively respond to questions and provide answers to those who ask.

• In addition, it's important to comment on and interact with people on their own social media accounts too.

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Page 12: Top 10 Tips For Growing Your Social Media Following

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