Transform Unstructured Data into Relevant Data with IBM StoredIQ
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Perficient is a leading information technology consulting firm serving clients throughout
North America.
We help clients implement business-driven technology solutions that integrate business
processes, improve worker productivity, increase customer loyalty and create a more agile
enterprise to better respond to new business opportunities.
About Perficient
• Founded in 1997
• Public, NASDAQ: PRFT
• 2013 revenue ~$373 million
• Major market locations throughout North America• Atlanta, Boston, Charlotte, Chicago, Cincinnati, Cleveland,
Columbus, Dallas, Denver, Detroit, Fairfax, Houston, Indianapolis, Los Angeles, Minneapolis, New Orleans, New York City, Northern California, Philadelphia, Southern California, St. Louis, Toronto and Washington, D.C.
• Global delivery centers in China, Europe and India
• >2,100 colleagues
• Dedicated solution practices
• ~90% repeat business rate
• Alliance partnerships with major technology vendors
• Multiple vendor/industry technology and growth awards
Perficient Profile
BUSINESS SOLUTIONSBusiness IntelligenceBusiness Process ManagementCustomer Experience and CRMEnterprise Performance ManagementEnterprise Resource PlanningExperience Design (XD)Management Consulting
TECHNOLOGY SOLUTIONSBusiness Integration/SOACloud ServicesCommerceContent ManagementCustom Application DevelopmentEducationInformation ManagementMobile PlatformsPlatform IntegrationPortal & Social
Our Solutions Expertise
Introduction
Christine LivingstonSenior Project Manager, PerficientChristine Livingston leads Perficient's advanced case management practice and works in collaboration with IBM to develop industry-leading solutions that incorporate IBM's case management, information lifecycle governance, enterprise content management, and business process management technologies.
Sylvan "Sibito" MorleyWorldwide Director of Information Lifecycle Governance, IBMSibito Morley is an experienced IT executive, business leader and legal professional, assisting clients in developing information strategies, then organizing and implementing those strategies through programs of business transformation.
Common Information Stakeholders Across All Industries
Often part of Legal or Compliance
Values:• Reduced legal risk• Preserving information
(by custodian, subject)• Avoiding spoliation• Privacy obligations
Values:• Generating revenue• Finding information
(by various topics)• Analytics• Collaboration• Mobility
Values:• Compliance• Retaining information
(by Record type)• Record Repository• Audit obligations
Stakeholders Value Information Assets Differently
LEGAL RISK & DUTIES BUSINESS VALUE REGULATORY DUTIES
IT SERVICESValues:• Efficient operations• Managing information
(per service levels)• Enhancing value
(for all stakeholders)• Controlling data costs
Stakeholder Disconnects Undermine Value
BUSINESS VALUE
LEGAL RISK & DUTIES
REGULATORY DUTIES
• Can’t find data• Overpay for IT &
Legal
• eDiscovery is flooded
• Risk isn’t reduced
• Focused on regulatory data• Duplicates data for
compliance
IT SERVICES
• Guesses what stakeholders want• Can’t dispose of data• Storage pool & spend are exploding• Frustrated in managing records
PRIVACY DUTIES
• Lack of visibility to data
• Duties hard to satisfy• Risk isn’t reduced
Time Accentuates the Gap Between Value, Cost and Risk
Cost
Risk
ValueCost-to-Value Gap
Risk-to-Value Gap
CGOC 2012 Summit Survey
Stakeholders Often Operate in Silos
Difference in stakeholder demands often creates silos• Stakeholder disconnect is a function of how we operate• Managing data in isolation can be very misleading
End Users
Executive Board
Records
IT
Legal
Line of BusinessExecutives
“The whole is greater than the sum of its parts.” – Aristotle
Eat the elephant a bite at a time, but know you are eating an elephant!
Information Economics: The Value of Overcoming Silos
How Can We Overcome Stakeholder Silos?
LEGAL RISK & DUTIES BUSINESS VALUE REGULATORY DUTIES
IT SERVICES
Because value & duties are not tied to systems
and Information, IT ends up keeping everything!
Lessons from the Corporate Move
Movers are focused on moving:
• Work on tight timelines• Safely pack your belongings• Will “tag and box” everything
(still pulling tags off!)• Held accountable only for loss
and breakage of inventory• Just about everything but
flammables, pets and kids
Finding is not part of the service:
• You may have to unpackeverything to find one thing
• Labels are wrong or misleading• Sometimes inventory is wrong• If you don’t dump the garbage,
they will pack that too!• If you aren’t careful, its very
easy to “lose” important items(I’m sure its there somewhere!)
Labels Are Often Not Enough to Find What You Need
Don’t leave it up to the movers:
• Inventory what you care about• Treat valuables as valuables• Just because you can move it …• If you don’t know what its for…• Garage sales give perspective!• Paying “by the pound” for shipping
What Corporate Movers Teach UsAbout Information Economics
• Data volume doubles every 18-24 months1
(Can’t find what business needs)
• eDiscovery costs $18,000 per gigabyte3
(Up to half of litigation budget)
• $4M to store 1PB2
(Data storage overwhelming IT budget)
• More regs than ever before
• Many jurisdictional differences
(Can’t reliably identify records)
Stakeholder Disconnects Are Amplified “By the Pound”
LEGAL RISK & DUTIES BUSINESS VALUE REGULATORY DUTIES
IT SERVICES
1 Source: Big data: The next frontier for innovation, competition, and productivity McKinsey & Company, 2011 Study2 CGOC 2012 Summit Survey3 Gartner e-discovery Report
Risk has not been reduced by keeping all data – it has increased materially. The exposure to cost to produce vintage data is over-taking the risks of sanctions and settlements.
0.05% of vintage data is $13B in eDiscovery cost exposure – a material financial risk
Poor Information Economics:The Tipping Point
No effective means for disposing of unnecessary data today – retention schedule tuned for paper, legal holds tuned for email. Neither is the source of high data growth or IT cost, so 33PB used today at $4m/PB will bloat to 310PB in just 5 years.
Poor Information Economics:The Tipping Point
Hold & Collect Evidence
DISPOSE OF UNNECESSARY DATA
Archive for Value & Dispose
Enterprise Information
Has Business
Utility
25%69%
Subject to Legal Hold
1%Regulatory
Record Keeping
5%
%s based on CGOC Summit 2012 Survey
Everything Else
Cost & RiskReductionEnables Disposal
Cost ReductionNormalizes growth curve
Retain Records & Dispose
Information Economics’ Very Simple Savings Proposition
• Identify and understand business data
• Practice good data hygiene
• Ensure data quality (location, tags, proper integrity, security, etc.)
• Confirm data is acceptable and retainable
• Enact data and records policy on appropriate data
• Take action only on relevant data
Take the First Steps to Right Size Your Data
Unstructured Data Identification and Management
Take Action on Data by Age and by Data Source
13% 12%
58%
14%
2%0%
10%
20%
30%
40%
50%
60%
70%
1-6months
6-12months
1-3years
3-5years
Over 5years
1-6 months
6-12 months
1-3 years
3-5 years
Over 5 years
SharePoint39%
2%
10%
25% 24%
0%
5%
10%
15%
20%
25%
30%
35%
40%
45%
1-6months
6-12months
1-3years
3-5years
Over 5years
1-6 months
6-12 months
1-3 years
3-5 years
Over 5 years
Quickly Identify and Protect Regulated Data
Large Energy Company: Identified 21 types of PII, PCI and HCI in its native location and remediated 17% of all data
Are there Social Security Numbers on my file shares?
Is customer information being stored inappropriately?
Is confidential company data at risk?
PII
Social Security
Drivers License
National Insurance
Employee Information
Account Identifiers
Personally Identifiable Information
PCI
Identify credit card numbers:
Across 75+ data sources
In the text of:EmailDocumentsAttachments
Payment Card Industry Information
HCI
Digital communications around customers or transactions
Human resources Information
Strategy and research documents
Highly Confidential Information
Defensible Disposal
The IBM solution manages data in a proactive fashion – allowing companies to retain information according to corporate governance and regulatory mandates,
while disposing of unnecessary data with confidence.
PROBLEM: Risk and cost associated with stale and non-business data in the organization.
SOLUTION: IBM identified non-business related data and enabled the customer to create custom classifications for automating file plans and implementing records retention schedules.
IMPACT: Reduce storage costs through routine data destruction, reduce risk associated with non-business data, and ensure overall litigation preparedness.
“DuPont conducted an analysis that found the 50% of documents reviewed were kept beyond the retention period … costing an extra $12m in review.” - Law Technology News
Regulatory Compliance
IBM helps companies successfully manage information for industry – specific compliance mandates – particularly in light of mergers & acquisitions.
PROBLEM: Comply with FDIC paragraph 6.3 – preservation of records as part of the merger of assets during a financial institution acquisition – across 3,000 desktops and 25 terabytes of data.
SOLUTION: IBM enabled acquiring banks to perform a thorough, automated inventory control of the assumed banks ESI across all data sources including desktops and laptops – to properly discover, classify, manage and store all information according to business value and risk.
IMPACT: Ease compliance with FDIC paragraph 6.3, and rapidly index data across thousands of desktops/laptops.
“UBS Warburg and Merck incurred corporate spoliation sanctions and were fined $29.2m and $253m respectively for non-compliance.” - Electronic Discovery
Law by K&L Gates
Reducing Risk
IBM has helped companies – often under investigation or audit pressure –successfully secure privacy-related data assets and avoid industry fines.
PROBLEM: Under tight timeline to execute an internal privacy audit in response to external PII/PCI governance mandates (i.e. MA 201 CMR 17.00, NRS 603 A).
SOLUTION: IBM helped the customer create custom data classifications, identify and analyze data and move sensitive data to a secure repository with restricted access control.
IMPACT: Comply with regulatory measures quickly, avoid fines and eliminate risk.
“Heartland Payment Systems, one of the largest credit card processors in the US incurred a $12.6m fine for privacy breeches … impacting 655 financial institutions.” - Berkeley Technology Law
Journal
Managing SharePoint
IBM is leading the charge to connect, understand and manage the intricacies of all enterprise data sources, including support for the largest, most complex
implementations of SharePoint.
PROBLEM: Managing information stored across 40,000 distributed SharePoint sites with multiple versions and collaborative access to documents, wiki’s, blogs and other enterprise content.
SOLUTION: IBM provided a dynamic, daily preservation system for relevant and related content across the enterprise.
IMPACT: Eliminated manual user intervention and lock-down of users daily access to SharePoint while providing full eDiscovery and information management support to IT.
“SharePoint is an embraced as an enterprise-wide standard for more than 67% of the Global 1000 organizations …. Integrating traditional and new social media sources. - Global 360
Quantity
Time
INFO VALUE
Disposal & Decom Inflection Point: Eliminate Cost When No Value
Archiving & Tiering Inflection Point: Align Cost as Value Declines
Analytics & Collaboration Inflection Point: Realize Value as Context Erodes
Data Disposal Will Help Align Value with Cost & Risk Over Time
Reduce artificial demand driven by unnecessary data
Information Lifecycle
Governance
Technology Expertise
Dedicated ILG and ECM Experts
Enterprise Content Management
Capture
Store
Search
Collaborate
Govern
Archive
Industry Expertise
Industry Knowledge
Technology Expertise
Successful StoredIQ
Implementation
• Agribusiness• Automotive• Consumer Products• Energy• Financial Services• Healthcare
• Insurance• Manufacturing• Life Sciences• Public Sector• Retail• Telecommunications
Questions?
Thank You!
For more information contact:Christine Livingston
Sibito [email protected]
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