Turn Hidden Insights Into Pure Profit!

Why We’re Talking About InsightsWhat You Don’t Know Can Hurt You

Necessity: Restaurants need solutions that will help them better serve their guests.

Growth: Insights can highlight opportunities to increase your profits.

Meet Today’s Presenters

Chat us using the Q+A panel to your right

Questions?

Eli FeldmanThe Restaurant Consultant

Owner of 3 Princes Consulting Eli is the head honcho around Three Princes because he’s the

reason we exist. This guy lives and breathes the restaurant industry; he's been fascinated with it since he was 5.

Eli is the person to talk to when you want to articulate a vision and see it come to life. He's a master at all things front of

house, but is especially gifted at motivating teams.

Lindsay WhiteRestaurant Tech Evangelist

Director of Account Management Upserve

Lindsay has built a team of rock star Customer Success Managers to help drive adoption of Swipely's data and insights,

ensure long and prosperous lifetime value for our customers.

Prior to Upserve, Lindsay played a crucial role in establishing OpenTable as the Director of Restaurant

Relations.

Chris BrubakerThe Data Expert

VP of Marketing at Swipely Before joining Swipely, Chris led marketing at Demandforce where he

oversaw automated marketing solutions for over 20,000 local businesses. Chris has worked at several silicon valley startups including 2 Red Herring

Top 100 companies and 1 Fast Company’s Fast 50.

If you run a restaurant, you probably make over 100 decisions per day.

How many of them are based on data?

Why Use Data To Understand Your Business?

Many industries are using data to improve guest loyalty and increase sales.

Probably the most famous example is Amazon.

What Does This Mean For Restaurants?

•••

Improve your online reputation Quantify the value of a guest Measure the effectiveness of promotions Evaluate staff performance Rank value each menu item

••

5 things you can do with data…

Q How does a restaurant collect data?

Is it better to re-train an underperforming staff member or

simply replace them?

Q

Rank Each Menu Item

To truly profit from your menu,

you need to know which

items you need and which you

can cut.

http://bit.ly/InsightsIntoProfitsWebinar!

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