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Unit 10 Lesson 4
ADVERTISMENTS
![Page 2: Unit 10 Lesson 4 ADVERTISMENTS. By the end of this lesson, you will be able to Distinguish facts from opinions by reading Design advertisements using](https://reader033.vdocument.in/reader033/viewer/2022051517/5697bf8f1a28abf838c8d872/html5/thumbnails/2.jpg)
By the end of this lesson, you will be able to
Distinguish facts from opinions by reading
Design advertisements using some new words learned in this lesson.
objectives
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electric kettle
radio alarm clock e-dictionary
electric toothbrush
laptop
Name these products
refrigerator
mobile phone
mp3
![Page 4: Unit 10 Lesson 4 ADVERTISMENTS. By the end of this lesson, you will be able to Distinguish facts from opinions by reading Design advertisements using](https://reader033.vdocument.in/reader033/viewer/2022051517/5697bf8f1a28abf838c8d872/html5/thumbnails/4.jpg)
Describe these products
Positive adj.
Negative adj.
cheap clean convenient
easy good reliablepretty useful practical
expensive noisydangerous uselessinefficient dirty
radio alarm clock, e-dictionary, mp3, refrigerator, mobile phone,
laptop, electric kettle, electric toothbrush
![Page 5: Unit 10 Lesson 4 ADVERTISMENTS. By the end of this lesson, you will be able to Distinguish facts from opinions by reading Design advertisements using](https://reader033.vdocument.in/reader033/viewer/2022051517/5697bf8f1a28abf838c8d872/html5/thumbnails/5.jpg)
Oral practice
What do you think of these products?Use the adjectives to help you.(Choose one or two of the products)Example:
I think the electric toothbrush is not very practical. It’s a little expensive, either. …
Example:
I think the electric toothbrush is not very practical. It’s a little expensive, either. …
radio alarm clock, e-dictionary, mp3, refrigerator, mobile phone,
laptop, electric kettle, electric toothbrush
![Page 6: Unit 10 Lesson 4 ADVERTISMENTS. By the end of this lesson, you will be able to Distinguish facts from opinions by reading Design advertisements using](https://reader033.vdocument.in/reader033/viewer/2022051517/5697bf8f1a28abf838c8d872/html5/thumbnails/6.jpg)
Prediction
Which of the products do you think are real?
jewellery for your ears remote
headphone
feline floor cleaners
mini camera
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Read to learnRead the text and note down the advantages of each product.
Remote Headphones:
(1) have no _______;
(2) can listen to the programmes while _________
(3) can listen to the music ____ _____ _______
(4) can listen to _______ /TV up to _____ metres away
(5) signals ____ _________ glass, doors and walls
(6) ____ __________ sound
(7) __________ value
wireswalking
in the bathradio 60
go through
top qualityexcellent
![Page 8: Unit 10 Lesson 4 ADVERTISMENTS. By the end of this lesson, you will be able to Distinguish facts from opinions by reading Design advertisements using](https://reader033.vdocument.in/reader033/viewer/2022051517/5697bf8f1a28abf838c8d872/html5/thumbnails/8.jpg)
Mini Camera
(1) no ________ than a credit card;
(2) It’s ____________ and __________;
(4) ________ to use;
(5) has an ______________ focus and fl ash;
(6) made from an ____________ and _________ material;
(7) not _____________.
bigger
convenient reliable
easy
automatic
attractivestrong
expensive
![Page 9: Unit 10 Lesson 4 ADVERTISMENTS. By the end of this lesson, you will be able to Distinguish facts from opinions by reading Design advertisements using](https://reader033.vdocument.in/reader033/viewer/2022051517/5697bf8f1a28abf838c8d872/html5/thumbnails/9.jpg)
Special jewellery for your ears
(1) ___________ ;
(2) ________ in many different situations;
(3) a _________ at a low price
Feline Floor Cleaners
(1) made from ______ _________ material;
(2) It’s very __________;
(3) easy to ________;
(4) _______
attractive
useful
bargain
good quality
practical
wash
cheap
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Reading strategies
Facts and opinions
1. To find opinions, look for adjective (e.g. amazing / attractive).
2. Facts give information which is, in theory( 理论 ), true. (e.g. has an automatic focus)
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Read to find opinions and factsProduct Opinions Facts
micro camera
remote headphones
amazingconvenientreliableattractive
1. no bigger than a credit card
2. has an automatic focus and flash
3. made from strong material4. cost £ 199.99
fantasticexcitingexcellent
1. has no wires2. You can go up to 60 meters
away3. Signals go through glass,
doors and walls4. value £ 80.45
![Page 12: Unit 10 Lesson 4 ADVERTISMENTS. By the end of this lesson, you will be able to Distinguish facts from opinions by reading Design advertisements using](https://reader033.vdocument.in/reader033/viewer/2022051517/5697bf8f1a28abf838c8d872/html5/thumbnails/12.jpg)
Read to find opinions and facts
Product Opinions Facts
Special earrings
Floor cleaners
attractiveuseful
1. gold2. used in many noisy
situation3. a bargain at £
19.50!perfectpracticalcheap
1. made from good quality material
2. complete set for only £ 5.99!
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1. Memorize the new words.
2. Do Ex. 3 & 4 , P60.
Homework