Transcript
Page 1: Unleashing the Marketing Power of KISS

Unleashing The Marketing Powerof

A webinar by Michael Brandvold and Steve Jones

Page 2: Unleashing the Marketing Power of KISS
Page 3: Unleashing the Marketing Power of KISS

Copyright 2012 Michael Brandvold Marketing • www.MichaelBrandvold.com

1: All Press Is Good Press1: All Press Is Good Press

Page 4: Unleashing the Marketing Power of KISS
Page 5: Unleashing the Marketing Power of KISS

Copyright 2012 Michael Brandvold Marketing • www.MichaelBrandvold.com

2: Love Me or Hate Me,2: Love Me or Hate Me,Just Spell My Name RightJust Spell My Name Right

Photo By Michael Brandvold

Page 6: Unleashing the Marketing Power of KISS
Page 7: Unleashing the Marketing Power of KISS

Copyright 2012 Michael Brandvold Marketing • www.MichaelBrandvold.com

3: Wait For The Right Time3: Wait For The Right Time

Page 8: Unleashing the Marketing Power of KISS
Page 9: Unleashing the Marketing Power of KISS

Copyright 2012 Michael Brandvold Marketing • www.MichaelBrandvold.com

4: It4: It’’s All Brandings All Branding

Page 10: Unleashing the Marketing Power of KISS
Page 11: Unleashing the Marketing Power of KISS

Copyright 2012 Michael Brandvold Marketing • www.MichaelBrandvold.com

5: Not Everything You5: Not Everything YouDo Will SucceedDo Will Succeed

Photo By Michael Brandvold

Page 12: Unleashing the Marketing Power of KISS
Page 13: Unleashing the Marketing Power of KISS
Page 14: Unleashing the Marketing Power of KISS

Copyright 2012 Michael Brandvold Marketing • www.MichaelBrandvold.com

6: Treat The Media6: Treat The MediaWith RespectWith Respect

Photo By: Michael Brandvold

Page 15: Unleashing the Marketing Power of KISS
Page 16: Unleashing the Marketing Power of KISS

Copyright 2012 Michael Brandvold Marketing • www.MichaelBrandvold.com

7: Listen To Your Fans7: Listen To Your FansYou Work For ThemYou Work For Them

Photo: Download Festival 2008 Virginmedia.com

Page 17: Unleashing the Marketing Power of KISS
Page 18: Unleashing the Marketing Power of KISS

Copyright 2012 Michael Brandvold Marketing • www.MichaelBrandvold.com

8: The Secret8: The Secretto Success isto Success isto Offend the to Offend the

Greatest Greatest Number of Number of

PeoplePeopleQuote by George Bernard Shaw, repeated by Gene Simmons.

Photo By Michael Brandvold

Page 19: Unleashing the Marketing Power of KISS
Page 20: Unleashing the Marketing Power of KISS

Copyright 2012 Michael Brandvold Marketing • www.MichaelBrandvold.com

9: If You Don9: If You Don’’t Ask For Itt Ask For ItYou WonYou Won’’t Get Itt Get It

Photo By Michael Brandvold

Page 21: Unleashing the Marketing Power of KISS
Page 22: Unleashing the Marketing Power of KISS

Copyright 2012 Michael Brandvold Marketing • www.MichaelBrandvold.com

10: 10: Separate Separate BusinessBusiness

and and PleasurePleasure

Photo By Michael Brandvold

Page 23: Unleashing the Marketing Power of KISS
Page 24: Unleashing the Marketing Power of KISS

Copyright 2012 Michael Brandvold Marketing • www.MichaelBrandvold.com

11: They Aren11: They Aren’’t Afraid to t Afraid to Change Their MindsChange Their Minds

Photo: Great American Music, Bloomington 1979

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Page 26: Unleashing the Marketing Power of KISS

Keep in touch!

Michael Brandvold

@michaelsb on Twitter

www.michaelbrandvold.com

Steve Jones

@rockstarbrands on Twitter

www.brandlikearockstar.com


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