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Department of Marketing & Real Estate
Prof. Hazari, UWGhttp://www.westga.edu/~shazari
Using Project-Based Learning for Business Education:
Opportunities and Challenges
Dr. Sunil Hazari, ProfessorDepartment of Marketing & Real Estate
Richards College of Businesshttp://www.westga.edu/~shazari
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Department of Marketing & Real Estate
Prof. Hazari, UWGhttp://www.westga.edu/~shazari
Agenda
What is Project Based Learning (PBL)?
Sample Projects
Advantages of PBL
Student Comments & Concerns
PBL -> Portfolios
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Department of Marketing & Real Estate
Prof. Hazari, UWGhttp://www.westga.edu/~shazari
Project-based learning (PBL) is a student-centered pedagogy in which students acquire a deeper knowledge through active exploration of real-world challenges and problems.
John Dewey (1902)Source: Wikipedia
“Learning by Doing”
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Department of Marketing & Real Estate
Prof. Hazari, UWGhttp://www.westga.edu/~shazari
“Doing Projects”
Individual
Summative
Structured
Follows learning
Academic in nature
Focus is on end-product
“Project based Learning”
Guidance/Collaboration
Formative
Open-ended
Part of learning
Real world context
Focus on Process & Product
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Department of Marketing & Real Estate
Prof. Hazari, UWGhttp://www.westga.edu/~shazari
Cover Letter(Individual Project)
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Department of Marketing & Real Estate
Prof. Hazari, UWGhttp://www.westga.edu/~shazari
Team Service Project(Critical Thinking + Collaboration + Communication)
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Department of Marketing & Real Estate
Prof. Hazari, UWGhttp://www.westga.edu/~shazari
Discussion Post(Communication)
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Department of Marketing & Real Estate
Prof. Hazari, UWGhttp://www.westga.edu/~shazari
StudentPublication
StudentStudent
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Department of Marketing & Real Estate
Prof. Hazari, UWGhttp://www.westga.edu/~shazari
Field Project(Reliability Analysis)
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Department of Marketing & Real Estate
Prof. Hazari, UWGhttp://www.westga.edu/~shazari
Web ProjectPlan Outline
Web Design Projects
- Dreamweaver- SeaMonkey- Wordpress- Weebly- Wix
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Department of Marketing & Real Estate
Prof. Hazari, UWGhttp://www.westga.edu/~shazari
MonetizingBlogs
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Department of Marketing & Real Estate
Prof. Hazari, UWGhttp://www.westga.edu/~shazari
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Department of Marketing & Real Estate
Prof. Hazari, UWGhttp://www.westga.edu/~shazari
Video Resume
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Department of Marketing & Real Estate
Prof. Hazari, UWGhttp://www.westga.edu/~shazari
Project Examples
Research Papers
Industry Reports
Case Studies
Job Search Documents
Team Service Project
Survey Development
Test Construction
Web Project
Wikis
Blogs
Podcasts/Screencasts
Video Production
Google Docs
Social Media Tools
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Department of Marketing & Real Estate
Prof. Hazari, UWGhttp://www.westga.edu/~shazari
Student CommentsI can now build a website for my small business
Information learned from the project gave me some great ideas
Project helped me with my teamwork
and leadership skills
....my eyes have been opened to technology, not only for classwork but also my banking
career
My teamwork and leadership skills have improved
I was able to be creative, which doesn't happen often in college
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Department of Marketing & Real Estate
Prof. Hazari, UWGhttp://www.westga.edu/~shazari
Student Concerns
Too much work
Is the project information going to be on the final
exam?
The team project was challenging; I prefer individual
projects
The “teacher” did not “teach” !
Online classes should not have
long projects
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Department of Marketing & Real Estate
Prof. Hazari, UWGhttp://www.westga.edu/~shazari
Advantages of PBL
Critical Thinking + Collaboration + Communication
Assessment for learning (feedback)
Motivation + SatisfactionHazari, S. & Thompson, S. (2015). Investigating factors
affecting group processes in virtual learning environments.
Business and Professional Communication Quarterly,78(1), 33–54.
(Paper available from http://www.westga.edu/~shazari )
Real world projects
Showcase for potential employers…..
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Department of Marketing & Real Estate
Prof. Hazari, UWGhttp://www.westga.edu/~shazari
Portfolio
Project ..n
Project 1
Project 2
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Department of Marketing & Real Estate
Prof. Hazari, UWGhttp://www.westga.edu/~shazari
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Department of Marketing & Real Estate
Prof. Hazari, UWGhttp://www.westga.edu/~shazari
• Case Studies• Business Plans• Research
Papers• Industry
Reports• Web Projects• My Blog
Jane Student
Sample Portfolio of a UWG Business Student
BLACKBOARDPORTFOLIO
TOOL
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Department of Marketing & Real Estate
Prof. Hazari, UWGhttp://www.westga.edu/~shazari
Questions /Comments?
Dr. SUNIL HAZARI
[email protected]://www.westga.edu/~shazari