January2018
Varoom37-theLoveissueFebruary2018
The“Love”issueofVaroomexploresthecommunication,commerceandcreativityoflove:frombrandsreconstructingthevisuallanguagesoflovetoconnectwithnewmarketsbeyondheterosexualnorms,tothepoliticsofsexuality,totheloveofcreativityexpressedbyillustratorsintheactofimage-making.
FromSmirnoffvodka’s‘ChooseLove’bottlescelebratingPride,totheexplicitbutempatheticsexclubsdrawingsthatFelixScheinbergersketchesinBerlin,tothebespokeValentinescreatedforhercommissionersbydesignerMarianBantjes.
OlimpiaZagnoliisthisissue’scoverartist,andourprofile,TheSensationofReading,exploresTheFolioSociety’sloveofproducingstrikinglyillustratedbooks.Wetalktothepublisher,illustratorsanddesignerswhobringanewapproachtoclassictexts.
Obsessionandlovemakesusdoextraordinarythings.InBeautySchoolGaveMeBrainDamageweexploretheworkofSethBogart:anexplosivelymessyconfectionofpunk,Pee-WeeHermanandproducts–anyonefor‘MantyHose’?
Ourrelationshipwiththeimageswefallinlovewitharetruly,madly,deeplycomplicated.Soweaskedsixindustryprofessionalstowritealovelettertoanimage-makerandimagetheyfellinlovewith…
You’llhaverecentlyseentheintriguingimagesofcouplesbyFloc’hadvertisingwinemakerChâteauAngélus,andweuncovertheMilletpaintingtheseriesofadvertsisbasedonandwhytheywerecommissioned.
TheregularInnovatorssectionfocusesonnotablecommercialworkandpersonalprojectsselectedbyVaroom’sindustryinsiders,includingDavidRoberts’fashiondetailedchildren’sbook,TobiasHall’sWarburtonscampaignandSamuelWingate’sGrindrProject.
January2018
Profile:TheSensationofReading-TheFolioSociety:PhillipK.Dick’stwonovels,DoAndroidsDreamofElectricSheep?andAScannerDarkly,includedinonevolumedemonstratingFolio’sadvancedillustrativeapproach
LoveLetters:Industryprofessionalswritetotheirfavouriteimage-maker.ReneeLam,ArtDirectorat72andSunny,choosesHennKim(below).
January2018
TheClient,theCommission,theCreative:ChâteauAngéluswine-makerandoneofFrance’smostcelebratedillustratorshaveworkedtogethertodeliveraseriesofadvertscelebratinglovethroughasetofcharming,quirkyandclassicallybeautifulillustrations
NOTESTOEDITORS
PleasereferenceVaroom37Loveifyoumentionanyofthecontentinpressorblogs.Thankyou.theaoi.com/varoom
Varoom–Love
Publishedbi-annuallybytheAssociationofIllustrators.Varoom37Love,2018,84pages,availableinspecialistbookshopsandassortednewsstandsintheUK,Europeandothercountries.AlsoAOIonlineshoptheaoi.com/shop.Retailpriceperissue£12,subscription(2issues)£24(outsideUK£39).
VaroomiseditedbyJohnO’ReillyandartdirectedbyJamesLunn.
ForfurtherinformationorimagespleasecontactDerekBrazellon02077591013oremailvaroom@theaoi.comorvisitourwebsite:theaoi.com/varoom
January2018
AssociationofIllustrators
TheAOIistheUK’sleadingillustrationbody,promoting,empoweringandadvancingillustratorsandtheillustrationindustry.
Asanotforprofitmembershipbodyweactivelysupportillustrators.Weprovidememberswithbespokebusinessadvicethroughourdedicatedemailandphonelineaswellasofferingawebsiteburstingwithinformationandarangeofpublications.
OurpublicprogrammecomprisesawardsandexhibitionssuchasthegloballyrecognizedWorldIllustrationAwards,andagrowingrangeofprofessionallyenlighteningtalksandsocialevents.
ThroughourcampaigningworktheAOIhassuccessfullyincreasedthestandingofillustrationasaprofessionandimprovedthecommercialandethicalconditionsofemploymentforillustrators.
AssociationofIllustratorsWestWing,SomersetHouse,Strand,London,WC2R1LA
