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Video for Disaster and Crisis Reporting@GarrettGoodman
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Let’s begin with an undeniable truth
@GarrettGoodman
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PANDAS are the new CATS of the internet
@GarrettGoodman
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@GarrettGoodman
https://www.facebook.com/CBSNews/videos/10153937879950950/
118M views
1.4M shares
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2 Facts about Video for Disaster News
@GarrettGoodman
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Reuters Institute for Study of Journalism
http://reutersinstitute.politics.ox.ac.uk/news/online-video-news-driven-technology-publishers-and-platforms-not-consumers-new-report
“The PERCENTAGE OF USERS accessing BBC News [to watch video] following the Paris attacks in November 2015 MORE THAN DOUBLED”
@GarrettGoodman
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Gruppo Espresso + Wochit
https://www.wochit.com/case-study/gruppo-lespresso/
“Video was shared 20X MORE THAN LINKS, and 11x more than photos for one local newspaper’s Facebook page.”
@GarrettGoodman
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3 Approaches to Disaster Video
@GarrettGoodman
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Traditional TV BNO NEWS
@GarrettGoodman
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@GarrettGoodman
Branded intro
Voiced over
Many Video Soundbites
http://bnonews.com/news/index.php/news/id3403
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Web Video LA REPUBBLICA
@GarrettGoodman
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No intro
Text overlays
Photos for an event timeline
@GarrettGoodman
http://video.repubblica.it/dossier/terremoto-18-gennaio-2017/valanga-sull-hotel-rigopiano-la-ricostruzione-della-tragedia/265576/265954
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Social Video LBC
@GarrettGoodman
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No intro, square format
All Tweets
1 minute long
@GarrettGoodman
https://www.facebook.com/LBC/videos/10154073183906558/