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Visualizing Service Demand 2014 AzTA/ADOT Annual Conference April 14, 2014 Presented by Jorie Bresnahan, Planner III City of Phoenix Public Transit Presented by Jorie Bresnahan, Planner III City of Phoenix Public Transit

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Service Planning Process Data Sources Analysis Methods Presentation Visualizing Service Demand

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Service Planning Process

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Demand Analysis Scenario Testing Senior Mgmt Review Public Involvement City Council Briefings

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Data Sources Census / American Community Survey On Board Surveys Automatic Passenger Counters (APCs) Fare Collection System

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Low Income Households Zero-Vehicle Households Data Sources Census / American Community Survey 17 10 Boardings 17 10 17 10

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Data Sources On Board Surveys

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Data Sources Automatic Passenger Counters (APCs) Maximum Load

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Data Sources Fare Collection System

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Data Sources Fare Collection System

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Data Sources Fare Collection System

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Analysis Methods Density Mapping Segment Analysis

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Density Mapping Analysis Methods Boardings

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Density Mapping Analysis Methods 17 10

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Analysis Methods Segment Analysis 0 100 101 200 201 400 401 800 More than 800 Boardings per Day per Mile

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Segment Analysis Analysis Methods Route 29 - Thomas Boardings per Mile Existing Peak Period Trip Frequency Proposed Peak Period Trip Frequency

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Public Presentation Proposed Service Changes

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Visualizing Service Demand Jorie Bresnahan, Planner III City of Phoenix Public Transit jorie.bresnahan@phoenix.gov Jorie Bresnahan, Planner III City of Phoenix Public Transit jorie.bresnahan@phoenix.gov Thank You