Download - Week 2 reality tv institutions
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- 1. InstitutionsReality TV and the Television Industry Cartoon Benrik Pitch
2. How popular is reality TV?
- Annette Hill: media theorist and expert in the rise of reality tv
- Reality TV is so popular across the public in Britain that sometimes more than half the population are watching one reality TV show.
3. A Week in Reality TV an overview
- In a single week in January 2011:
- 41 different reality titles were broadcast on Freeview channels alone
- at least 12 of these programmes were screened daily
- a number were repeated in different time slots throughout the day.
4. Useful website
- http://www.tvguide.co.uk/
5. How popular is reality TV? 6.
- Can you account for the rise in the popularity of Reality TV?
7. Reality Television is...
- A response to changes in technology and economic crisis in the world of broadcasting:
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- the arrival of TV for mass audiences in the US and then the UK
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- lots of new programmes needed and shows which involve the audience
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- new lightweight cameras create new types of documentary: the real people on TV show is born
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- daytime TV launches in the UK more programmes needed to fill the schedules!
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- strikes and crises in the broadcasting industry lead to less drama, more real people TV, from talk shows to docusoaps
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- the digital revolution begins!
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- new satellite, cable and digital channels arrive!
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- the internet.
8. Why is the Reality genre popular with TV broadcasters? 9. Sub Genre example 1:The Reality Talent Show
- Format:
- Competition auditions, tension, conflict, skills development
- A format recognisable, familiar, same but different
- Talent (or not) entertainment and diversion its fun!
- Celebrity judges, real-life personal stories or journeys
- Inclusiveness anyone can enter
- A long-term process building to a mega-event
- A vote and a winner resolution!
- Examples :The X Factor ,Britains Got Talent
- Question:
- why is this sub-genre popular with broadcasters?
10. Sub-genre example 2:The Docusoap a hybrid of observational documentary and soap opera
- Format and Examples:
- Vets in Practice: narratives around vets, suffering pets, and their owners and the drama, highs and lows of the daily life of a veterinary practice.
- Traffic Cops:motorway stories, seen from the point of view of the daily work of traffic police.Click for Traffic Cops
- The Family :28-camera set-up records the minutiae of everyday family life over 8 months. Massively edited into a highly constructed narrative. Series 1 observational with voiceover, focusing on small moments of family conflict set entirely within the home; Series 2 incorporates talking heads, interview and more continuing story strands, with external footage.Click for The Family (clip 1) ;Click for The Family (clip 2) .
- Question:
- :Why is this sub-genre popular with broadcasters?
11. Sub-Genre example 3:The Social Experiment Show
- Format and examples:
- A people experiment where a situation is set up and observed, e.g.Wife Swapconflicting class values and life-styles within the home exploring parenting, social relationships, domestic organisation, gender roles, work, etc.
- Blood Sweat and T-shirts assumptions of affluent Western teens challenged through experience of harsh lives of other cultures.
- Secret Millionaire a social experiment with positive outcomes.
- The Choirencouraging participation; teaching boys to enjoy singing; uniting divided communities; mending Broken Britain through song.
- Question:
- why is this sub-genre popular with broadcasters?
12. Sub-genre example 1: The Reality Talent Show
- Added value for the Broadcasters
- long-running occupies many hours of air-time, and builds to climax
- endlessly recyclable format, which can be copyrighted
- huge audiences, national profile, can generate massive tabloid promotion
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- Lots of opportunities for spin-off programmes; The Xtra Factor etc
- can use celebrity judges already associated with the broadcasters brand
- generates a massive income for the channel via:
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- sponsorship from advertisers (Im A Celebrity/Iceland)
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- revenue from voting process
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- Sales of advertising space/airtime major family brands
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- % of sales/profits made after the series is over (The X-Factor Tour, album etc)
13. Sub-genre example 2:The Docusoap a hybrid of observational documentary and soap opera
- Added value for Broadcasters
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- after initial set-up, relatively cheap to produce
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- no costs for screenwriters, actors are free, no need to build sets
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- ongoing ready-made drama, with inbuilt storylines, keeps audiences coming back
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- information content; opportunities for spin-off shows, viewer interaction, debate .
14. Sub-genre example 3:The Social Experiment Show
- Added value for the Broadcasters
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- usually a worthwhile socially useful mission
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- can be useful in promoting campaigns, charities, raising awareness of social issues
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- can change the way people think and behave towards each other
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- therefore good for the reputation of the producers/channel
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- Added value for the Broadcasters
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- relatively cheap to produce, no paid actors, no sets or just one set
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- long-running occupies many hours of air-time, including spin-offs
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- audience loyalty as the series builds to climax
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- endlessly recyclable format, which can be copyrighted and franchised globally
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- huge audiences, national profile, can generate massive tabloid promotion
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- generates a massive income for the channel via:
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- sales of advertising space to major brands at prime-time
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- sponsorship from advertisers
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- revenue from voting process
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Summary of benefits to the industry