why “digital”?

June 10, 2014

it’s global

it can be personal

or “mass”

it’s immediate

and can be helpful

90%of information transmitted to the brain is

image-based

picturesare processed

60,000Xfaster in the brain

than text

source: Forrester CSO Insights 2012

it’s visual

can be experiential

or even mobile

disit’s

why “digital”?

June 10, 2014