Five Easy Ways to Wow
Your Customers to Win
More Repeat Business
& Generate Referrals
Caroline
Cooper
Session Outline
• Why successful businesses start at the end
and work backwards
• The significance of GLUE in building loyalty
• Subtle extras that can convert a lukewarm buyer into
a raving fan
• Why the cost of a postage stamp could make all the
difference
• The simplest and easiest way to stay
on your customers radar
and keep their attention
Customer Service
Values
Trusted
Team
Systems &
Resources
Great
Leadership
Customer
Journey
Habit # 2
Begin with the
end in mind
When your customers leave…
What would you want them to:
Feel
Say
Do
1.Know Your customers
•Love your customers
•Build a relationship
•What’s important
•Solve their Problems
2.Make it Personal
•Engage -before – during – after
• Warm Welcome
•Listen
•Create Emotion & Desire
•Add some GLUE
G.L.U.E.
Give
Little
Unexpected
Extras
3.Show your Appreciation
•Say Thank You
•Mementos
•Reward Loyalty
•Add Value
4. Last impressions •See – Hear – Feel
•Follow up & Feedback
•Give incentives to return
•Stay on their radar….
– Out of sight is out of mind
5.Remember them
•Recognition
•Preferences
•Special occasions
•Personal interests
•Consistency + 1
Wow Do
Something
Different
What touch of magic can you add to make it truly memorable?
5 Easy Ways to Wow Your Customers
1. Show you Love Them
2. Make it Personal
3. Show your Appreciation
4. Follow Up
5. Remember Them
Taster Sessions
01403 752487 / 07887 540914
1. Arrange a 1:1
5 spots available for BilliBiz talk to me now…
2. “21 Ways to Wow Your
Customers” 22nd October 2.30 – 4.00 ~ Here
www.naturallyloyal.com/billingshurst
Customer Service
Values
Trusted
Team
Systems &
Resources
Great
Leadership
Customer
Journey