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3m-Business & Commerce | m-Government & Participation |

m-Learning & Education | m-Entertainment & Lifestyle |

m-Tourism & Culture | m-Media & News | m-Environment & Health |

m-Inclusion & Empowerment

INVITATION TO ABU DHABI

Global Conference Gala And Exhibit

Abu Dhabi, UAEFeb 3rd 5th 2013Jumeirah At Etihad Towers

www.wsa-mobile.org

Strategic Partners:United Nations Framework:

Excellence in mobile Content 2.0

EXCELLENCE IN MOBILE CONTENT FROM ALL UN MEMBER STATESConnecting local content with global innovationThe World Summit Award Mobile is the only ICT award, reaching out to the mobile community in 168 countries. WSA focusses on diversity and creative content. 400 mobile applications from more than 100 countries participated. They developed apps with a real value for their users. Meet the 40 worlds best mobile producers in Abu Dhabi and discuss with them the latest trends in terms of in-novative mobile content creation. The World Summit Award Mobile is organized by the Interna tional Center for New Media, a not-for-profit Organization in Salzburg, Austria.

OBJECTIVES Discuss the latest trends in innovative mobile Content creation Showcasing the best mobile content solutions from all UN member states ContributetotheUnitedNationsAgendafortheInformationSociety (WSIS) Sharetheknowledge with international experts from the field Face2Facemeetingsforsocialfranchising

EVENT HIGHLIGHTSCONNECTING LOCAL CONTENT WITH GLOBAL INNOVATION Thebattleofthescreens: enabling multiscreen platforms ThankGod,itsMobile: Networking for Mobile Success WarofPlatforms: Mobile Ecosystem PlayingwiththeAngryBirds: Reaching Millions of Gamers TheSoundofMobile: Enriching the Audio Experience VisionaryKeynotes,InteractiveDiscussions

AWARD GALA THE NIGHT OF EXCELLENCEGala Dinner and Award Ceremony Announcement of the 8 WSA-mobile Global Champions 2013

BEST MOBILE CONTENT EXHIBITExplore the best mobile content solutions from all over the world

COME TO ABU DHABI TO Meet the speakers, winners and experts from all over the world Findout what is happening in terms of high quality mobile Content on a global

scale Learn from each other Benefit from workshops, keynotes and interactive discussions Address the audience and customers from the region

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HOSTS FOR ABU DHABI 2013H.E.Dr.AhmedMubarakAlMazrouei, Secretary-General of the Executive Council, Emirate of Abu Dhabi (tbc)H.E. Rashed Lahej Al Mansoori, Director General, Abu Dhabi Systems & Information CentreProf.Dr.PeterA.BruckPh.D., Chairman, Board of Directors, World Summit Award

GUEST OF HONOURH.E. Ambassador Thomas Stelzer, Assistant Secretary-General, United Nations, New York H.E.KatalinBogyay,President of the General Conference, UNESCO (tbc)

KEYNOTESPEAKERSTomi Ahonen, Mobile visionary and author, consultant and motivational speaker, Hong Kong / SingaporeRodrigo Assumpcao, President of the Social Security Data Processing Company, BrazilNiall Austin, CEO OmniMotion, IrelandProf.Dr.PeterA.Bruck,Chairman of WSA Board of Directors, AustriaReshan Dewapura, CEO ICTA, Sri LankaJeremy Foster, Head of Marketing, Government and Industry Relations, Ericsson MEA, UAEH.E. Mohamed Nasser Al Ghanim, Director General Telecommunications Regulatory AuthorityDorothy Gordon, DG Kofi Annan Center for Excellence in ICT and DevelopmentPhil Hendrix, Founder and Director, immr, USA Seang-TaeKim, President of the National Information Society Agency (NIA), South KoreaHarriKoponen, COO Rovio, FinlandLatif Ladid, President, IPv6 Forum, LuxembourgRich Ling, Professor, IT University of Copenhagen / Telenor Research Institute Oslo, Denmark / NorwayMayaMakanjee, Chief Officer Corporate Affairs, Vodacom Group Limited, South AfricaZiad Matar, Head of the Middle East & Central Asia, Qualcomm, MEAOsama Manzar, Founder and Director, Digital Empowerment Foundation, IndiaJon Mason, e-Learning Director, Centre for School Leadership & Learning Development, Charles Darwin University, AustraliaJerry McLean, CEO, 4MobileDonation, Hong Kong, ChinaFranois Morin, CEO WCIT 2012 & President , M2m Digital, CanadaBitange Ndemo, Permanent Secretary in the Ministry of Information & Communications, KenyaBoris Nemsic, Executive Partner, Delta PartnersMohammed Ali Al Qaed, CEO, eGovernment Authority, Kingdom of BahrainElizabeth Quat, Legislative Council Member, Hong Kong Special Administrative Region of the Peoples Republic of China Madanmohan Rao, Chief Researcher, Mobile MondayChristian Rupp, Federal Executive Secretary, eGovernment, Federal Chancellery, AustriaAshwinSasongkoSastrosubroto,DG, Informatics Application, IndonesiaTarif Sayed, Regional Director, Middle East & Africa for Dolby Europe LtdClemens Schwaiger, Global Head of Digital Media Strategies at the Telecom, Media & Electronics (TIME) Practice of Arthur D. Little, AustriaGary Schwartz, President & CEO, Impact Mobile, CanadaChetan Sharma, President, Chetan Sharma Consulting, UKMilindPathak, Global Head of New Business of One97 Communications, IndiaRalph Simon, Chairman Emeritus & Founder, Mobile Entertainment Forum-Americas, UKRussel Southwood, CEO, Balancing Act, South AfricaJari Tammisto, President, Mobile Monday, FinlandMartaTomovska, Deputy Minister Ministry of Information Society and Administration, Government of the Republic of Macedonia, MacedoniaKatrinVerclas, MobileActive.org, USABadr Ward, CEO, Ertiqa, JordanJanine Warner, Media Executive, Creator of DigitalFamily.com, USACatherine Warren, President of FanTrust Entertainment Strategies, CanadaNagwa Zahran, Mobile Monday Chapter Egypt, Project Manager, Egypt

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3SATURDAY,FEB2ND 18:00 Get2GetherandLightningTalks Short Presentation Shots by WSA-mobile Winners NetworkingCocktailhostedbytheAustrianEmbassyinAbuDhabi H.E. Rashed Lahej Al Mansoori, Director General, Abu Dhabi Systems & Info Centre

(ADSIC) AbdulKarimAlRaeesi, Director of Strategy & Planning, ADSIC PeterElsner-Mackay, Austrian Ambassador to Abu Dhabi Dr. Wolfgang Penzias, Commercial Counsellor at Austrian Federal Economic

Chamber, UAE

SUNDAY,FEB3RD09:00 OfficialWelcome:WSA-mobileWinnersEvents2013 H.H.SheikhMohamedbinZayedAlNahyan, Crown Prince of Abu Dhabi (tbc) H.E. Rashed Lahej Al Mansoori, Director General, Abu Dhabi Systems & Info Centre

(ADSIC) AbdulKarimAlRaeesi, Director of Strategy & Planning, ADSIC Prof.Dr.PeterA.Bruck, Chairman of the World Summit Award Board of Directors

10:00 OpeningoftheExhibition::BestinMobileContent

11:00 MobileInnovationSession1::Scenarios Innovation Shots by international experts and interactive dialogue Moderator:Prof.PeterA.Bruck, WSA-mobile Chairman ShotTalk: Tomi Ahonen, Mobile visionary and author, consultant and motivational speaker,

Hong Kong / Singapore The Near Future of Mobile: Content in the Age of Augmented Reality Rich Ling, Professor, IT University of Copenhagen / Telenor Research Institute Oslo,

Denmark / Norway The Future Past of Mobile: Looking back on society from 2030 Panellists: Anya Sverdlov, Managing Director, Actis Wunderman, Russian Federation

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EVOLVING AGENDAWSA-MOBILEWINNERSEVENTS2013Venue: JUMEIRAH AT ETIHAD TOWERS

12:00 MobileInnovationSession2::INTERSCREEN&DESIGN ShotTalks: Janine Warner, Media Executive Creator of DigitalFamily.com, USA Mobile Design: Multiple strategies for multiple screens Gary Schwartz, President & CEO, ImpactMobile, Canada MultiScreen: Designing interaction with Mobile as the driver Panellists: MayaMakanjee, Chief Officer Corporate Affairs, Vodacom Group Limited, South

Africa Darius Bagdziunas, Director GAUMINA JSC, Lithuania James Norwood, Associate Professor, Erhvervs Akademiet Lilleblt, Denmark

12:45 ExcellencePresentation1::NextGenerationMobileExperience::GettingyourhandsonBlackberry+10presentationbyResearch

in Motion Moderator: Boris Nemsic, Executive Partner, Delta Partners

13:00 BlackberryLuncheon

14:00 WSA-mobileWinnersPresentations- Meet excellence in mobile content I. Grand Jury voting for WSA mobile global champions m-Business & Commerce Streetspotr, Streetspotr GmbH & Co. KG, Germany | Keapo, Keapo, Paraguay |

Hostelworld, Hostelworld.com Unlimited, Ireland | iButterfly, Cherrypicks and Media Palette Hong Kong, China | MobiCash, Ithmaar Bank, Bahrain

m-Environment & Health Positive Technology, Instituto Auxologico Italiano, Italy | Prognosis:YourDiagnosis,

Medical Joyworks, Sri Lanka | Social Diabetes, Spain |Hormoncheck, The Consumer Council of Norway, Norway | Life with Cancer, Danish Cancer Society, Denmark

m-Entertainment & Lifestyle Shadow Cities, Finland | OzBook, Slypoz, Lithuania | DerManDar, DerManDar SAL,

Lebanon | Qtom TV, QTom GmbH, Germany | StarWalk, Vito Technology, Inc., Russian Federation

m-Government & Participation: i-Police, Complustech Ltd., Nigeria | Roadroid, Roadroid, Sweden | Towngas,The

Hong Kong and China Gas Company Limited, China | Digital Library, NLB, Singapore | MyFunCity, MyFunCity, Brazil

16:30 Social Business Mobile Activism Workshop:Socialentrepreneursusingwirelesstechnologies ShotTalks: KatrinVerclas, Exec. Director, MobileActive, USA Smart Swarms: Mobile content for social change Russel Southwood, CEO, Balancing Act, South Africa Sustaining Mobile Content: Strategies for free and paid apps in Africa and

beyond Respondent (tbc): Jerry McLean, CEO, 4MobileDonation, Hong Kong, China

17:30 ThanksGoditsMonday:EmergingtrendsinMobileinnovation MobileMondayWorkshop:ArabicandGlobalViews! ShotTalks: Jari Tammisto, President, Mobile Monday, Finland Madanmohan Rao, Chief Researcher Mobile Monday, India Nagwa Zahran, Mobile Monday Egypt Project Manager

19:30 Dinner and Cultural Program Emirati Delights and Arab Imagination

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SUNDAY,FEB3RD

MONDAY,FEB4TH09:00 MobileInnovationSession3::FANS ShotTalks: Catherine Warren, President, FanTrust Entertainment Strategies, Canada The Mobile Fan: Strategies to delight and engage or to milk and exploit? Chetan Sharma, President, Chetan Sharma Consulting, UK The Mobile Consumer: The Center of the mobile Universe? Phil Hendrix, Founder and Director, immr, USA Mobile, Social, Local: Value creation through connecting, contextualising,

amplifying Panellists: Alexander Felsenberg, CEO Felsenberg Consulting, Germany MilindPathak, Global Head of New Business of One97 Communications, India

10:30 NetworkingCoffee

10:45 MobileInnovationSession4::EDUCATION ShotTalk: Badr Ward, CEO, Ertiqa Mobile Edutainment: Smart Playgrounds for Preschoolers Jon Mason, e-Learning Director, Centre for School Leadership & Learning

Development, Charles Darwin University, Australia m-Education: cognitive engagements and small devices Panellists:JakBoumans, Managing Director Electronic Media Reporting,

Netherlands Dorothy Gordon, DG, Kofi Annan Center for Excellence in ICT and Development, Ghana Madanmohan Rao, Chief Researcher Mobile Monday

12:00 ExcellencePresentation2::Mobility&EnterpriseunwiringbusinessbySAP Innovation Shots by international experts and interactive dialogue Moderator:FranoisMorin,CEO WCIT 2012 & President , M2m Digital

13:00 SAP Luncheon

14:00 WSA-mobileWinnersPresentations- Meet excellence in mobile content II. Grand Jury voting for WSA mobile global champions m-Inclusion & Empowerment: Blanco y Negro, Ecuador|AlzNav, Fraunhofer, Portugal | Magic Reader, GimmiQ, Japan

| WheelMap, Sozialhelden, Germany | HandTalk, Hand Talk, Brazil m-Media & News: News 360, News360, Russian Federation/United States | Scoopshot, P25 Media

Group, Finland | TrafficMate, University of Colombo School of Computing, Sri Lanka | Bambuser, Bambuser, Sweden | Maestro Digital Publishing Suite, Pulse Mediatech Limited, China

m-Tourism & Culture: map2app, GreenBit SNC di Petro Ferraris e C., Italy | Tripwolf, tripwolf GmbH,

Austria | TaxiPal, TaxiPal Ltd., Estonia | Harpoen, Harpoen Pte Ltd & PT Kreasi Daya Luhur, Indonesia | Drive app, Uganda

m-Learning & Education: BackinTime, LANDKA, Portugal | WildChords, Ovelin Ltd., Finland | The Math Mage,

RGH Games, Jordan | KnowledgePulse, KnowledgeFox GmbH, Austria | Project Noah, Canada

16:30 GrowingupMobile:TheFuturehere,theWorldnow! Workshop:Fromrepresentingreality,todoinglife!MeetthemostmobileYA-Winners! Moderator:Prof.PeterA.Bruck, WSA Chairman Panellists:NathanMasyuko, Haki Game, KenyaBistraKumbaroska,Mladiinfo,Slovenia MattClark, Fair Play Anti-Corruption Youth Voices, Belgium

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17:45 MobileBattles:WhoownswhatintheMobileSpace? User generated content, data privacy and the demise of publishers IntroKeynote: KarimTaga&ClemensSchwaiger, Arthur D. Little, Tunisia / Austria Making Money from m-Content: The battle for ARPUs, AdRevs and SubPay Panellists: Boris Nemsic, Executive Partner, Delta Partners GeorgeSharkov, Director of ESI Center Eastern Europe, Bulgaria AmrKamel, Founder & Chairman - Global Technologies Online, Egypt

TUESDAY,FEB5TH09:00 The Power of Mobile Sound Dolby Mobile presentation Presentation: Tarif Sayed, Regional Director, Middle East & Africa, DOLBY Inc

09:30 MobileInnovationSession5::ENTERTAINMENT Innovation Shots by international experts and interactive dialogue ShotTalks: Ralph Simon, Chairman Emeritus & Founder, Mobile Entertainment Forum-Americas, UK HarriKoponen, COO Rovio, Finland The Story of Birds. From an angry idea to global intercultural pleasure Panellists: Eric Idiahi, CEO Spinlet, Nigeria YiannisDoxaras, Founder Niobium Labs, Greece Niall Austin, CEO OmniMotion, Ireland

10:30 NetworkingCoffee

10:45 MobileInnovationSession6::INTERSERVICE|GOVERNMENT Innovation Shots by international experts and interactive dialogue Moderator:Prof.PeterA.Bruck, WSA Chairman ShotTalks: Bitange Ndemo, Permanent Secretary in the Ministry of Information and

Communications, Kenya MartaTomovska, Deputy Minister Ministry of Information Society and

Administration, Government of the Republic of Macedonia, Macedonia Panellists: Rodrigo Assumpcao, President of the Social Security Data Processing Company

(Dataprev), Brazil Latif Ladid, President, IPv6 Forum, Luxembourg Christian Rupp, Federal Executive Secretary, eGovernment, Federal Chancellery, Austria Elizabeth Quat, Legislative Council Member, Hong Kong Special Administrative

Region of the Peoples Republic of China

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MONDAY,FEB4TH

12:00 ExcellencePresentation3:TheNextWorldinMobilebyQUALCOMM m-Content and Next-generation Wireless Technologies Moderator: Boris Nemsic, Executive Partner, Delta Partners

13:00 Lunch by Qualcomm

14:00 SmartScripting,HiddenStorylines:theAngryBirdsWorkshop WorkshoponBecomingWorldClassinFunandGames:Heroes,Adventures,Skills,and

Infinity Workshop Leader:HarriKoponen, COO Rovio, Finland

15:30 ChangingtheWorldwithMobile:m-ContentforDevelopment Fishbowl Session on UN Millennium Development Goals and the power of ICT4D Moderator:Prof.PeterA.Bruck, WSA Chairman ShotTalk: Osama Manzar, Founder and Director, Digital Empowerment Foundation, India Voice as m-Content: Literacy and the diversity of local content Panellists: H.E. Amb. Dr. Thomas Stelzer, Assistant Secretary-General, United Nations, New York Reshan Dewapura, CEO ICTA, Sri Lanka KatrinVerclas, MobileActive.org, USA

19:30 EXCELLENCE IN MOBILE CONTENT 2.0 Abu Dhabi hosts the WSA-mobile Award Gala Award Ceremony with announcement of 8 WSA-mobile global Champions 2013 and ADSIC Dinner

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TUESDAY,FEB5TH

Jumeirah At Etihad Towers, Beach

TURNING THE UN WSIS TARGETS ON LOCAL CONTENT INTO GLOBAL ACTION TOWARDS 2015

World Summit Award Board of DirectorsPeterA.Bruck Chairman World Summit Award, CEO and Chief Researcher,

Research Studios Austria Forschungsgesellschaft, AUSTRIA

Christian Rupp Federal Executive Secretary, eGovernment, Chancellery Office, AUSTRIA

Catherine Warren President, FanTrust Entertainment Strategies, CANADA

Elizabeth Quat Founder & Immediate Past, President, Internet Professional Association (iProA), CHINA

EffatElShooky Director of Online Distance Learning Program, Cairo Regional Center for Training on Conflict Resolution and Peacekeeping in Africa -CCCPA- Cairo,EGYPT

Alexander Felsenberg CEOFelsenberg Consulting, Dsseldorf / Berlin, GERMANY

DorothyK.Gordon Director-General, Ghana-India Kofi Annan Centre of Excellence in ICT, GHANA

Osama Manzar Founder & Director, Digital Empowerment Foundation, INDIA

Alfredo Ronchi General Secretary, MEDICI Framework,ITALY

Manar Alhashash Secretary General, Kuwait e-Award; e-Leader, UN GAID, KUWAIT

Latif Ladid President IPv6 Forum, LUXEMBOURG

Rudy Laddaga Lopez CEO and Co-Founder, U-TOUR, MEXICO

JakBoumans Managing Director, Electronic Media Reporting, NETHERLANDS

Anya Sverdlov Managing Director, Actis Wunderman, RUSSIAN FEDERATION

LumkoMtimde Chief Executive Officer, Media Development and Diversity Agency (MDDA), SOUTH AFRICA

Reshan Dewapura Chief Executive Officer, ICT Agency of Sri Lanka (ICTA),SRILANKA

Ralph Simon CEO & Founder, Mobilium International, Chairman Emeritus & Founder, Mobile Entertainment Forum-Americas, UNITEDKINGDOM

GeorgeSharkov Director of ESI Center Eastern Europe, BULGARIA

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3CONFERENCEANDWORKSHOPBYConference Chair:Prof.Dr.PeterA.BruckChairman,WorldSummitAwardConference Organiser: Ms. Nora WollochWSA Manager | Email: [email protected] Conference Team Ms.EvaKrallinger Winners Organisation and support Email: [email protected] Stephanie Hltschl Winners Organisation and support Email: [email protected] Lucie Jagu, Event Organisation and participants support Email: [email protected] Ms. Birgit Berger, Event Organisation and participants support Email: [email protected] Matthias Gruber, PR & Communications Email: [email protected],Support PR & Communications Email: [email protected]&Mr.Hai-DangTran, Photography & VideoICNM - International Center for New MediaMoosstrasse 43a5020 Salzburg | AustriaTel: +43 662 63 04 08

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twitter.com/WSAoffice #WSAm

facebook.com/WorldSummitAward

WWW.WSA-MOBILE.ORG

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Sponsoring Partners

Hosting Partner

Media Partners

Global Conference Gala And Exhibit Excellence In Mobile Content 2.0Abu Dhabi, UAW, Jumeirah At Etihad TowersFeb 3rd 5th 2013

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Join the Best in Mobile Content ConferenceandWorkshopspleaseregister:

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