Download - Zootout business plan
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City Food & Lifestyle Guide
An Online Food & Lifestyle guide, which delivers timely insights on 'What's New & Special' in the
Restaurants of your city.
We operates in 13 cities of India & Singapore.We have started revenue generation from our model
city - Indore
What is Zootout.com ?
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Team ZOOTER’s
SUKRAT RAY | Age 27 | Co-Founder & CEO MANISH VASWANI | Age 24 | Co-Founder &
Director
SUBRAT KAR | Age 21 | Co-Founder & COO
CHIRAG GUPTA | Age 27 | CTO
PLUS, 15 individuals for- Data Analysis, Creative Designing, Android Application, HR & Business Development.
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What is ZOOTOUT.com?
talks about- Food, Entertainment, Nightlife, Events, Fashion & Deals.
is a Lifestyle Recommendation Platform, which assist visitors to take quality decisions, by providing them updated information & genuine suggestions.
provides you a platform to search the Specialty of all Restaurants of your city, PLUS Feedback of there visitors on certain parameters such as Food, Service & Ambience.
is spread across several platforms - Web, Mobile, & Social Media (facebook and twitter).
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What will interest you to ZOOT ?
Updated information about various restaurants- Contact details, photos, profile, timing, category, cuisines, services, cost for 2, & nearby restaurants.
You can customize your search with numerous filters like- location, category, cuisines, services, & cost.
Most unique feature of website is that it provides you the Specialty & Feedback of several restaurants, given by the genuine visitors directly.
You will also get certain Guides on the website, on heads such as- Best North Indian Food, Best Candle Light Dinner, Newly Opened Places etc..
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What can ZOOTOUT.com help you in..
I need to visit Hotel Kingston, Pune for dinner with family tonight, what is the Specialty & overall feedback of the restaurant ?
I need to visit Hotel Kingston, Pune for dinner with family tonight, what is the Specialty & overall feedback of the restaurant ?
Planning to hang out with friends at a cool open air restaurant, nearby vijay nagar area, what are the best options ?
Planning to hang out with friends at a cool open air restaurant, nearby vijay nagar area, what are the best options ?
Can I know the Top 5 South Indian restaurants of city, which could have an Romantic aura, with also knowing there services ?
Can I know the Top 5 South Indian restaurants of city, which could have an Romantic aura, with also knowing there services ?
Craving to eat Butter Paneer today in lunch, appropriate options with cost for two below Rs.600 ?
Craving to eat Butter Paneer today in lunch, appropriate options with cost for two below Rs.600 ?
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Zootout on Android
There can nothing be better than getting an option to use the same amazing features directly on your smart phone, via ZOOTOUT’s Android Application.
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How it will help Businesses? / Revenue Model
We assist brands to promote themselves with ZOOTOUT.com, through displaying Banner Ad’s.
Additionally, we also assist brands by managing there complete Social Media /Inhouse Marketing including customer loyalty program.
Major Benefits:
Promote directly to visitors who are fond of eating !
Zootout users are mostly working professionals with high disposable income !
Reach visitors who are in search of a place of your area, with your exact specifications !
Track complete spending by knowing exact number of visitors on your brand at Zootout.
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Competitors
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SWOT Analysis
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What we have done till date ? Started on 26th Jan 2011, and made world record of
biggest veg burger with most prominent restaurant of Indore. http://www.youtube.com/watch?v=I56kFBAxNtI
This was done to promote their new offering (Big Daddy Burger )
Generating revenues of 1.5lac /month from Indore city Some of our clients are Sarovar, Sheesha Sky
Lounge, Sayaji – Barbeque Nations etc. Growth of 20% per month
in revenues. Note: Revenues are all through online marketing &
advertising
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What’s in Store Starting India’s First Interactive Food N
Lifestyle Magazine (Indore Edition)
Loyalty management software for promoting offer’s in-house and outside
Start Revenues in Pune city followed by Bangalore.
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Funding Particulars Currently self funded. Founders have invested
12 Lakh till June 2012 on Zootout.com.
Looking for 2 Million USD dollar as seed funds in first round, which majorly would be used for expanding Zootout in 6 major cities, with running 3 year period.
Expense sheet is attached .
We are looking to raise the series A funds by end of July 2012. Microsoft Office
Excel 97-2003 Worksheet
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Key Strategies to use funds Accelerate product launches by strengthening
technical team. Expand senior management team in
sales/marketing Strengthen human resources function Appoint adviser for intellectual property and
finances. Seek new market segments/applications for
products Develop overseas market entry plan Strengthen web presence and promote offline
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Financial Projections:
Fiscal Year 2012 2013 2014
Revenues 7.95 Cr 13.3 Cr 14.97 Cr
Microsoft Office Excel 97-2003 Worksheet
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