dr. guriqbal singh jaiya director small and medium-sized enterprises division world intellectual...

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Dr. Guriqbal Singh Jaiya Director Small and Medium-Sized Enterprises Division World Intellectual Property Organization www.wipo.int/sme The The Relevance of IP for Relevance of IP for Acquiring/Securing Acquiring/Securing Financing: Making Financing: Making Intangibles More Tangible Intangibles More Tangible

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Dr. Guriqbal Singh JaiyaDirector

Small and Medium-Sized Enterprises DivisionWorld Intellectual Property Organization

www.wipo.int/sme

The The Relevance of IP for Relevance of IP for Acquiring/Securing Acquiring/Securing Financing: Making Financing: Making

Intangibles More TangibleIntangibles More Tangible

Managing IP Assets -Denise Raybould, Associate, BDO Kendalls

Stages of Technology Transfer:From Research Support to Economic Growth

Research Support

Inventions Disclosure

Patents

Licenses

Startups

New ProductsHigher Standard of living

Economic Growth

More in Tax RevenuesFederal State

Corporate EndowmentNew Jobs

IS A COMPANY READY?IS A COMPANY READY?

• Business plan?• Stage of development of the company• Type of investment?• Valuation?• Management team ready?

• Has the management team enough time and energy to raise funds?• Is the team shaped to talk to investors?• Does the company know where to go?

Positioning for a Capital Positioning for a Capital InjectionInjection

Strategy•Business model•Resourcing•Target investors

PEOPLE

TECHNOLOGYMARKET

Valuation / Building value

Capital Injection

Add value before raising Add value before raising capitalcapital

►Documentation and PresentationDocumentation and Presentation►Government grantsGovernment grants►Intellectual Property ProtectionIntellectual Property Protection►R&D PartnersR&D Partners►In principle agreementsIn principle agreements

►LicencesLicences►CustomersCustomers

The “Ask and Offer”The “Ask and Offer”

►Financial ProjectionsFinancial Projections►Business and IP valuationBusiness and IP valuation

►Critical negotiating toolsCritical negotiating tools►Justifies assumptionsJustifies assumptions►Forces in depth researchForces in depth research►Forces decision makingForces decision making►Makes you strong and confidentMakes you strong and confident

SOURCES OF START-UP CAPITAL SOURCES OF START-UP CAPITAL (USA)(USA)

PERSONAL SAVINGS (78,5%)

BANK LOANS (14,4%)

FAMILY MEMBERS (12,9%)

EMPLOYEES / PARTNERS (12,45)

FRIENDS (9,0%)

VENTURE CAPITALISTS (6,3%)

MORTGAGED PROPERTY (4,0%)

GOVERNMENT LOANS (1,1%)

OTHERS (3,9%)

Other ways of raising money Other ways of raising money through IPthrough IP

►LicensingLicensing►SaleSale►AuctionsAuctions►DonationDonation►GrantsGrants

Methods of ValuingMethods of Valuing

►Market ApproachMarket Approach►Cost ApproachCost Approach►Income ApproachIncome Approach

Market ApproachMarket Approach

►What are others paying for What are others paying for a similar IP? What is the a similar IP? What is the market value? market value?

►Extensive knowledge of Extensive knowledge of comparable data requiredcomparable data required

Cost ApproachCost Approach

►Economic principle of Economic principle of substitutionsubstitution

►Reproduction cost (Exact Reproduction cost (Exact replica)replica)

►Replacement cost Replacement cost (Different form or (Different form or appearance)appearance)

Income ApproachIncome Approach Present value of future income Present value of future income

streamstream►Future Income Stream (Economic Future Income Stream (Economic Income)Income)

►Duration (Life: Legal, contractual, Duration (Life: Legal, contractual, judicial, physical, technological, judicial, physical, technological, functional, analytical, economic)functional, analytical, economic)

►Risk (Uncertainty of receiving Risk (Uncertainty of receiving expected income; interest rates expected income; interest rates and investment climate)and investment climate)

IP Due DiligenceIP Due Diligence

►In order to obtain financing In order to obtain financing whether debt or equity those who whether debt or equity those who are providing the financing will are providing the financing will need to be satisfied as to whether need to be satisfied as to whether the company is worthy of it.the company is worthy of it.

►Important to be “investor ready”. Important to be “investor ready”. That is show that you have taken That is show that you have taken all possible steps to identify, all possible steps to identify, protect and manage your IP assets. protect and manage your IP assets.

START-UP CAPITALSTART-UP CAPITAL

►25% start with less than $5,00025% start with less than $5,000

►50% start with less than $25,00050% start with less than $25,000

►75% start with less than $75,00075% start with less than $75,000

►Less than 5 % with $ 1,000,000 Less than 5 % with $ 1,000,000 or moreor more

The Paradox of Access to The Paradox of Access to FinanceFinance

►BanksBanks►Venture Capitalists Venture Capitalists have money have money ►Stock ExchangeStock Exchange

ButBut argue that there aren’t enough good argue that there aren’t enough good

projectsprojects

What is a good project? What is a good project?

A Good Project!A Good Project!

A good project is a project presenting in A good project is a project presenting in thethe

eyes of an investor:eyes of an investor:► acceptable risk profileacceptable risk profile► a good perspective of returna good perspective of return

this means:this means:► access to market = access to market = innovationinnovation► profitsprofits

Source of High Risks Money Which are today these sources ? we may regroup these in 3 major groups:

Business Angels: we are basically talking here about rich private individuals who are ready to invest much needed “seed capital” at a very early stage of development of a company, i.e. for new and speculative projects. Their role is extremely important, when we talk about raising money between USD 0.5 and 2 million.

Venture capital investors: these are usually private equity funds managed by professionals. They seek to identify and finance the rapid growth of high potential young firms that embrace innovative products, processes or technologies. This way, they generate substantial rewards from successfully overtaking existing business paradigms. Note that very often, traditional finance institutions do invest a small part of their funds into alternative investments such as these V.C. funds.

Last but not least, Governments: The first computers, the first commercial jet planes were built in the U.S.A. as funded by DoD contracts. The U.S.A and Europe have set up specific programs to promote new science and technology businesses. These are key tools in helping scientists to engage into new business ventures.

N.B: A business environment – laws, taxes, etc… – which encourages private and commercial investors to invest into risk taking ventures is an absolute prerequisite.

Government First: U.S.A. The U.S. example – the Small Business Innovation Research program

SBIR awards take the form of contracts for the development of technologies required by agencies of the US Government. They provide 100% of the funding needed plus a small profit element. The “norm” is USD 850 K for each project. Small business can win and run multiple projects in parallel. The SBIR analysis below is done for the UK Government in an attempt to copy and adapt it:

Government First: U.S.A.The U.S. example – the Small Business Innovation Research program

Established in 1982, it is the World’s largest seed capital program for science and technology business.

The law stipulates that 2.5% of all federal agencies’ external R&D research must be done through SBIR. Furthermore, the US has established a very large set of policies to favor small US businesses in government procurement.

Government First: The European Union

The first program in Europe: COST – an international framework for European Co-operation in the field of Basic Scientific and Technical Research ( www.cost.esf.org )

Established in 1971, COST allows the co-ordination of nationally funded research by maximising European synergy and raising the level of scientific interaction at the scale of Europe. Its budget for the period of 2002-2006 was of 1.5 Billion Euro.

COST Actions cover basic and pre-competitive research. Ukraine as a Non-COST country took part in 15 actions.

From March 2006, Ukraine initiated consultation to discuss potential full membership.

Government First: The European Union

The primary goal of EUREKA has always been to raise the productivity and competitiveness of European industry and national economies through its ‘bottom-up’ approach to technological innovation. Since its inception in 1985, substantial public and private funding has been mobilized to support the research and development carried out within the EUREKA framework.

Through its flexible and decentralized Network, EUREKA offers project partners rapid access to a wealth of knowledge, skills and expertise across Europe and facilitates access to national public and private funding schemes.

The internationally recognized EUREKA label adds value to a project and gives participants a competitive edge in their dealings with financial, technical and commercial partners.

Through a EUREKA project, partners develop new technologies for which they agree the Intellectual Property Rights and build partnerships to penetrate new markets.

Ukraine was granted full membership on 9 June 2006. Currently a total of 15 projects have been developed with Ukrainian participants for a total of 1.1 M. Euro.

EUREKA – an international framework for European Co-operation in the field of Marketable Scientific and Technical Research ( www.eureka.be )

Public Public InterventionsInterventions

Mix of non-financial and Mix of non-financial and financial support servicesfinancial support services

This means that intermediaries have to

(1) provide value-added services; and (2) become more professional

Finding Innovation Funding Finding Innovation Funding InnovationInnovation

25 April 200725 April 2007

Access to finance for West Access to finance for West Midlands SMEsMidlands SMEs

Patrick Palmer – Head of Access Patrick Palmer – Head of Access to Finance at Advantage West to Finance at Advantage West

MidlandsMidlands

What sort of initiatives are What sort of initiatives are there?there?

►Demand side initiativesDemand side initiativesProvision of better information of what is available;Provision of better information of what is available;Investment Readiness programmes.Investment Readiness programmes.

►Supply side initiativesSupply side initiativesGrants to support Research and Development and Grants to support Research and Development and

certain “Proof of Concept” activity;certain “Proof of Concept” activity;The Research and Development Tax Credit;The Research and Development Tax Credit;Grants for capital investment in certain areas;Grants for capital investment in certain areas;A range of venture capital funds;A range of venture capital funds;Encouragement of Business Angel activity;Encouragement of Business Angel activity;Small Firms Loan Guarantee Scheme;Small Firms Loan Guarantee Scheme;Community Development Finance Institutions.Community Development Finance Institutions.

Demand Side Demand Side ActionsActions

►Better informationBetter informationwww.westmidlandsfinance.com;;

►Investment Readiness Investment Readiness programmesprogrammesRoute to Investment (R2i);Route to Investment (R2i);CONNECT / InvoRed.CONNECT / InvoRed.

R2iR2i►Provided through the Business Link network and Provided through the Business Link network and

funded by Advantage West Midlands and the ERDFfunded by Advantage West Midlands and the ERDF►Comprising four stages:Comprising four stages:

Increasing Increasing AwarenessAwareness of funding sources; of funding sources;EducationEducation of businesses in funders’ requirements; of businesses in funders’ requirements;Developing applications and businesses to ensure Developing applications and businesses to ensure

they are “investment ready” (they are “investment ready” (Complex Complex DevelopmentDevelopment););

Post Investment SupportPost Investment Support..►Access through Business Link West MidlandsAccess through Business Link West Midlands

Telephone 0845 113 1234Telephone 0845 113 1234website www.businesslinkwm.co.ukwebsite www.businesslinkwm.co.uk

A tailored programme delivered across the West Midlands that helps technology based businesses from pre-incorporation to 2nd or 3rd stage funding:

•Get ‘Investor-ready’;•Understand finance options ;•Make the pitch; •Find investment

•Flexible programme with 2 streams

Green Stream - Fast-track grooming for later stage companies

InvoRedInvoRed

Amber Stream – for early stage companies

Supply Side Actions - Supply Side Actions - GrantsGrants

►DTI Grants operated by AWM –DTI Grants operated by AWM –Selective Finance for Investment in Selective Finance for Investment in England and Grant for Research England and Grant for Research and Developmentand Development

►Grants available through Business Grants available through Business Link – Diversification, AccelerateLink – Diversification, Accelerate

►Mercia Spinner, Technology Mercia Spinner, Technology Transfer FundTransfer Fund

Grant for Research and Grant for Research and DevelopmentDevelopment

►Grant is available under four categories:Grant is available under four categories:Micro projects;Micro projects;Research projects;Research projects;Development projects;Development projects;Exceptional development projects.Exceptional development projects.

•Grant is only available to SMEs;Grant is only available to SMEs;•Available Available throughoutthroughout the West the West Midlands;Midlands;

•AWM have secured ERDF money to AWM have secured ERDF money to support this grant scheme.support this grant scheme.

Grant for Research and Grant for Research and DevelopmentDevelopment

Type of grantType of grant EmployeEmployee e

numbersnumbers

Grant as % Grant as % of eligible of eligible expenditurexpenditur

ee

Grant Grant rangerange

Micro (small Micro (small development development projects)projects)

< 10< 10 50%50% £2,500 - £2,500 - £20,000£20,000

ResearchResearch < 50< 50 60% - 65%60% - 65% £20,000 - £20,000 - £75,000£75,000

DevelopmentDevelopment < 250< 250 35% - 40%35% - 40% £20,000 - £20,000 - £200,000£200,000

Exceptional Exceptional developmentdevelopment

< 250< 250 Up to 35%Up to 35% £200,000 - £200,000 - £500,000£500,000

Grant for Research and Grant for Research and DevelopmentDevelopment

Key criteria are:Key criteria are:►Technologically innovative;Technologically innovative;►Technical risks and R & D challenge;Technical risks and R & D challenge;►Commercial potential and market need;Commercial potential and market need;►Exploitation prospects;Exploitation prospects;►Management and project team abilities;Management and project team abilities;►Commercial and financial viability;Commercial and financial viability;►Intellectual property secureIntellectual property secure;;►Additionality;Additionality;►Wider aspects – sustainability and design Wider aspects – sustainability and design

considerations.considerations.

Technology Transfer FundTechnology Transfer Fund

►Available in the Central Technology Belt, Available in the Central Technology Belt, but extending its area of activity;but extending its area of activity;

►Provides proof of concept funding Provides proof of concept funding (ranging from £5k - £25k) for new start-(ranging from £5k - £25k) for new start-ups and existing SMEs;ups and existing SMEs;

►Currently confined to medical Currently confined to medical technologies and advanced materials technologies and advanced materials technologies;technologies;

►Delivered by Birmingham Research and Delivered by Birmingham Research and Development Ltd with AWM and ERDF Development Ltd with AWM and ERDF fundingfunding

Supply side actionsSupply side actionsSmall Firms Loan Guarantee SchemeSmall Firms Loan Guarantee Scheme►Provides Government guarantees on loans from Provides Government guarantees on loans from

private sector providers to small firms under 5 private sector providers to small firms under 5 years old with viable business proposals but years old with viable business proposals but insufficient security for conventional finance;insufficient security for conventional finance;

►Loans may range from £5,000 to £250,000 and Loans may range from £5,000 to £250,000 and for periods from 2 to 10 years;for periods from 2 to 10 years;

►Guarantee is for 75% of the loan;Guarantee is for 75% of the loan;►Operated through commercial banks and Operated through commercial banks and

administered by the Small Business Service;administered by the Small Business Service;►““Small” = less than 200 employees, turnover Small” = less than 200 employees, turnover

less than £5 million (non-manufacturing £3 less than £5 million (non-manufacturing £3 million)million)

Supply side actions - Loan Funds/Supply side actions - Loan Funds/Community Development Finance Institutions Community Development Finance Institutions

(CDFIs)(CDFIs)SourceSource RangeRange LocationLocation

Princes Trust -18-30yrsPrinces Trust -18-30yrs £250-£5k£250-£5k RegionRegion

Halal Fund –non interest basedHalal Fund –non interest based £7.5k -£7.5k -£35k£35k

RegionRegion

Arrow FundArrow Fund £1k -7.5k£1k -7.5k B’ham & SolihullB’ham & Solihull

Aston Reinvestment TrustAston Reinvestment Trust £2k-50k£2k-50k B’ham&NSolihullB’ham&NSolihull

3b3b Up to Up to £20k£20k

B’ham & Black B’ham & Black CountryCountry

Black Country Enterprise Loan FundBlack Country Enterprise Loan Fund Up to 5kUp to 5k Black CountryBlack Country

Black Country Reinvestment SocietyBlack Country Reinvestment Society Up to Up to £50k£50k

Black CountryBlack Country

Impetus – Marches Rural Impetus – Marches Rural Reinvestment TrustReinvestment Trust

Up to Up to £50k£50k

Rural MarchesRural Marches

North Staffordshire Risk Capital North Staffordshire Risk Capital FundFund

£10-50k£10-50k North StaffsNorth Staffs

Michelin Development FundMichelin Development Fund £5k+£5k+ Stoke-on-TrentStoke-on-Trent

Coventry&Warwickshire Coventry&Warwickshire Reinvestment TrustReinvestment Trust

Up to 50kUp to 50k Coventry& Coventry& WarksWarks

Regional Financial and Equity Value Regional Financial and Equity Value ChainChain

Infrastructure:business angels

networks, incubators, etc.

Intermediaries: advice, investment readiness, tutorship

Human capital: professional fund managers, state

aids experts

Entrepreneur’s own resources

and reinvestment

capacities

Equity VCFFF

Pre-seedUniversity spin off

IPOBusiness Angels

CorporateVenturing,

Seedcapital

FFF : Family, Friends, Founders; BA : Business angels; VC : Venture capital; IPO : Initial Public Offering

- Grants - Loans- Micro-credits - Loans on trust - Guarantees - Reimbursable advance- Proof of concept

Prerequisites

Mezzanine

Public

funding

Risk taking investors:private, public

- Banks - Factoring- Guarantees - Micro-credits - Leasing - Export credits

Private funding

Regions and Access to FinanceRegions and Access to Finance Case Study of the Case Study of the Rhône-AlpesRhône-Alpes

(France)(France)

Source: RHONE-ALPES CREATION

PROJECTSHigh-tech

(strong potential)

INDUSTRY ANDINDUSTRIAL SERVICES

(product- or process-based innovation)

SMALL INDUSTRIES(CAPACITY SUBCONTRACTING)

SERVICES AND TRADE

(traditional, moderately innovative activities)

MICRO BUSINESSES TRADE CRAFTS

TRAINING – ADVICE- SUPPORT

Incubators CREALYS GRENOBLE

INNOEXPERT(CCI Lyon)

BUSINESS CENTRE(EM Lyon)

BUSINESS INCUBATORS

(NOVACITESFRAC CREATION)

Business development and reception service(CCI)

SponsorshipLocal platforms

Entreprendre en FranceBanks + Comité SofarisCCI + professionalsChartered accountants(ATEN)

« 3 hours – 3 days »

FINANCING

« Venture Capital » (National or International)(Sudinnova, Siparex Venture, Banexi, Partech)

« Seed capital » - National (thematic) (I Source, Emertec, BioAm,…) - Regional (Amorçage Rhône Alpes)

« Business development venture capital »Rhône-Alpes Création Banque Pop., Crédit AgricoleRhône-Dauphiné Développement

DEVELOPMENT TYPES

« Réseau Entreprendre » (Loans on trust + Sponsorship)

« ARJE » (Regional repayable short-term loans for new businesses—1-5 years)

« P.C.E. » (BDPME loans)

« Mille et Un Talents »(Regional grants)

ANVAR

LOCAL

FUNDING

REQUIREMENTS

SCALE

« Local platforms »(Loans on trust)Local initiative platformADIE

BusinessAngels

€300,000+

€300,000

to

€45,000

€45,000

to

€15,000

€15,000

to

€7,500

Sup. de Co. Grenoble

Case Study Wales (United Case Study Wales (United Kingdom)Kingdom)

The region of Wales (UK) re-organised all its financial services The region of Wales (UK) re-organised all its financial services aroundaround

a single organisation called Finance Wales (a single organisation called Finance Wales (www.financewales.co.uk))

to provide the following financial services and products:to provide the following financial services and products:

► Community loansCommunity loans amounting to US$ 10.000 to US$ 100.000 amounting to US$ 10.000 to US$ 100.000 for the social economyfor the social economy

► Xenos: its Xenos: its business angels networkbusiness angels network► Spinout: unsecured loans without interest of up to US$ 50.000 Spinout: unsecured loans without interest of up to US$ 50.000

for for university spinoutsuniversity spinouts► Venture capitalVenture capital: up to US$ 1.500.000 per financial pool and : up to US$ 1.500.000 per financial pool and

US$ 3.000.000 in totalUS$ 3.000.000 in total► MezzanineMezzanine: US$ 20.000 to US$ 800.000: US$ 20.000 to US$ 800.000► Loans: from Loans: from micro-creditmicro-credit of US$ 2000 to US$ 20.000 to of US$ 2000 to US$ 20.000 to

loansloans of up to US$ 1.200.000 of up to US$ 1.200.000

Roadmap to Financing Roadmap to Financing OptionsOptions

Sweat equity

Science for Hire

Debt

Equity

Profit

Founders

On Spec

Corporations

Federal

Family, friends

Personal creditbanks

Fed,State loans

Referral networkAccountants

AttorneysSuccessful entrepreneurs, etc

Business angels

LicensingPartnerships

IP sale

Venture Capital

Investment banker

Corporations

Financing Options as a Financing Options as a Function ofFunction of

Application & Resources Application & Resources RequiredRequired

$ REQUIRED

A lot

A little

Few Many

•Spin-off•Joint venture•Equity investment

•Joint R&D•Licensing•Strategic alliance•Equity investment

•Bootstrap•Angel investment•Debt financing

•Partnerships•Licensing•Angel investment

APPLICATIONS

THE ENTERPRISE FINANCING THE ENTERPRISE FINANCING PROCESSPROCESS

Financingneeds

Financing stage

HighRisk

LowRisk

Growth

SEED STAR T-UP PH ASE EARLY GROWTH EXPANSION

MARKET GAP

MARKET GAP

THE ENTERPRISE FINANCING THE ENTERPRISE FINANCING PROCESSPROCESS

Corporate Fundand

Venture Capital

Idea Start-Up Market introduction Growth Maturity

InnovationSeed CapitalFunds and

Publicfunding

Commercial and Savings Banks

Time

Efforts made by financiers Risk

Cash flow

Transfer

PrivateInvestors

andBusinessAngels

THE ENTERPRISE FINANCING THE ENTERPRISE FINANCING PROCESSPROCESS

R&D Start-upEarly

growthAccelerating

growthSustaining

growthMaturitygrowth

Proof ofConceptFunding

SeedCorn

FirstRound

SecondRound

DevelopmentCapital

ReplacementCapital

MBO / MBIDevelopment

Capital

Founders, family and friends

Public Sector

Business angels

Venture capital funds

Corporate venturing

Public listing / IPO

Source ofFunding

Type ofFunding

Stage inCycle

Investment Investment ContinuumContinuum

Angel market addresses the $500K Angel market addresses the $500K investment gap between love investment gap between love

money and serious moneymoney and serious money

High

Low

Seed Start-Up Early Growth Established

Level of Investment

Risk Assumed by

Investor

Founder, friends and family

Business Angels

Venture Capitalists

Commercial banks

Equity Markets

Corporate VC

* “Angel Investing” Osnabrugge & Robinson

VENTURE CAPITAL (Formal & VENTURE CAPITAL (Formal & Informal)Informal)

► Institutional operators Institutional operators (formal venture (formal venture

capital)capital) ► Private subjectsPrivate subjects► Banks Banks ► InsuranceInsurance► Corporate venture capital Corporate venture capital

► Non-institutional operatorsNon-institutional operators (informal venture capital)(informal venture capital)

► Business Angels Business Angels

FORMAL AND INFORMAL EQUITY FORMAL AND INFORMAL EQUITY PROVIDERSPROVIDERS

* Source: van Osnabrugge, 1998, p.2

Personnel Firms funded Due diligence Investment's location Contracts used Monitoring ex-post Exiting the firm Rates of return

Business Angels Entrepreneurs Small, early stage Minimal Of concern Simple Active 'hands-on' Of lesser concern Of lesser concern

Formal venture capital Investors Large, mature Extensive Not important Comprehensive Strategic Highly important Highly important

FORMAL AND INFORMAL EQUITY FORMAL AND INFORMAL EQUITY PROVIDERSPROVIDERS

VC– Easy to find via directories

– Your request is only one among many hundred a VC receives

– Can often via syndication provide large investment

– Thorough and formal due diligence and investment process

– Exit route very important

BA– Difficult to find

– Request often strong personal involvement

– Limited amount to invest

– Investment decisions often quick and less formal

– Syndication more and more usual

– Exit route less in focus

BUSINESS ANGEL (BA) - BUSINESS ANGEL (BA) - DDefinitionefinition

“A Business Angel is a middle aged male with reasonable net income, personal net worth, previous start up experience, who makes one investment a year, usually close to home or office, prefers to invest in high technology and manufacturing ventures with an expectation to sell out in three to five years time”. (Kelly and Hay, 1996)

”Business angels (informal investors, independent investors) are investors who provide risk capital directly to new and growing businesses in which they have no prior connection”.(Harrison and Mason, 1996)

BUSINESS ANGEL (BA)BUSINESS ANGEL (BA)

• male, rarely female• successful experience as an entrepreneur or manager• high net worth individual and / or sophisticated investor• have a declared propensity to invest and to risk in a start-up firm• invest their own money (around 50K – 250K euro) (part of their cash capital: 20 - 30 %)• Seeking profit, but also fun (seeking minimum 20% return)• are willing to share their managerial skills and their enterprise background• often invest in their region of residence• make one investment a year• prefer high-technology and manufacturing• take a minor participation – medium term investment• are willing to wait for an exit for 3-5 years

Attitudes, behaviour and characteristics:

ANGEL’S – Success SANGEL’S – Success StoriestoriesCompany name Angel Investor Business Investment Value at Exit

Apple Computer (Name Witheld) Computer hardware

$91.000 $154 million

Amazon.com Thomas Alberg Online bookshop

$100.000 $26 million

Blue Rhino Andrew Filipowski

Propane cylinder replacements

$500.000 $24 million

Lifeminders.com Frans Kok Internet e-mail reminder service

$100.000 $3 million

Body Shop Ian McGlinn Body care products

£4.000 £42 million

ML Laboratories Kevin Leech Kidney medical treatment

£50.000 £71 million

Matcon Ivan Semenenko Bulk containers

£15.000 £2.5 million

Source: partially adapted from unpublished data provided by Amis Ventures in 1999

ANGEL STRATEGYANGEL STRATEGY

• New products or technological improved products in an existing market• A product or service that can be taken to market without further development (i.e., past the initial concept stage)• Creation of new markets• Company’s growth should be expected to be higher than market growth• Increase of market share against competitors• Superiority regarding competitors

High-growth start-ups: new businesses that are likely to see sales grow to around € 1M and employment to between 10 and 20 people in early years and export oriented.Key selection criteria of risk capital investors (generally):

ANGEL DUE DILIGENCE ANGEL DUE DILIGENCE PROCESSPROCESS

TechnologyTechnology developmentProduct developmentProcess developmentProduct supplyDeliveries

MarketMarketingSalesPRCompetitorsIPR

OrganizationRecruitment BoardNetwork of service suppliersOffice

Economy / FinanceCash forecastFinance activitiesCost estimateBudget

Angel MotivationsAngel Motivations► Altruistic - willing to provide:Altruistic - willing to provide:

AdviceAdvice - financial and management - financial and management ContactsContacts - broad range to assist in development of venture - broad range to assist in development of venture Hands-on InvolvementHands-on Involvement - at basic level, if required - at basic level, if required GovernanceGovernance - Board of Directors / Advisors - Board of Directors / Advisors CredibilityCredibility - sends good signals to customers, partners & - sends good signals to customers, partners &

investorsinvestors

► PragmaticPragmatic Will hand off involvement to next level of investors …Will hand off involvement to next level of investors … Therefore will use same criteria as VC to evaluate Therefore will use same criteria as VC to evaluate

opportunityopportunity 57% of companies with angel investment achieve VC 57% of companies with angel investment achieve VC

fundingfunding 10% of companies with no angels achieve VC funding10% of companies with no angels achieve VC funding

Dr. Allan Riding, Carleton University research on Ottawa angels

Types of Business Types of Business AngelsAngels

► ProfessionalProfessional Doctors, lawyers, Doctors, lawyers,

accountantsaccountants► MicromanagementMicromanagement

Very hands on with lots of Very hands on with lots of experience, but may be experience, but may be toxictoxic

► EnthusiastEnthusiast Usually retired, investing is Usually retired, investing is

a hobby, little value adda hobby, little value add► CorporateCorporate

Retired senior managers Retired senior managers looking to support their looking to support their investments or create a new investments or create a new senior job for themselvessenior job for themselves

► EntrepreneurialEntrepreneurial Most active, successful Most active, successful

entrepreneurs looking to entrepreneurs looking to diversify portfolio or expand diversify portfolio or expand current businesscurrent business

“Millions of years of evolution, and that’s the latest model?!?”

Investing Investing ApproachesApproaches

Sprinkle and Sprout Sprinkle and Sprout ApproachApproach

- Investors make many Investors make many smaller investmentssmaller investments

- Bet on Bet on managementmanagement

- Follow-on investment Follow-on investment in successful sproutsin successful sprouts

- Fewer than 25%Fewer than 25% of of the “sprinkled seeds” the “sprinkled seeds” sprout successfully *sprout successfully * * ONSET Ventures

research

Heavy Lifting Heavy Lifting ApproachApproach

- Investors make Investors make fewer, larger fewer, larger investmentsinvestments

- Understand Understand marketmarket

- Active involvement, Active involvement, Advisory BoardAdvisory Board

- 75% of investees 75% of investees succeedsucceed * *

THE U.S. ENTREPRENEURSHIPTHE U.S. ENTREPRENEURSHIPSUCCESS STORIESSUCCESS STORIES

► FIRST COMPANY WHICH ACHIEVED $ 100 MILLION SALES IN THE FIRST COMPANY WHICH ACHIEVED $ 100 MILLION SALES IN THE FIRST YEAR:FIRST YEAR:

COMPAQ INC.COMPAQ INC.► PRODUCT: PORTABLE PC’SPRODUCT: PORTABLE PC’S► HEADQUARTERS: HOUSTON, TEXASHEADQUARTERS: HOUSTON, TEXAS

► FIRST COMPANY WHICH ACHIEVED $1 BILLION SALES IN THREE FIRST COMPANY WHICH ACHIEVED $1 BILLION SALES IN THREE YEARS:YEARS:

SUN MICROSYSTEMS INC.SUN MICROSYSTEMS INC.► PRODUCT: WORKSTATIONS + SOFTWAREPRODUCT: WORKSTATIONS + SOFTWARE► HEADQUARTERS: MOUNTAIN VIEW, CALIFORNIAHEADQUARTERS: MOUNTAIN VIEW, CALIFORNIA

► FIRST COMPANY WHICH ACHIEVED $4 BILLION SALES AT INITIAL FIRST COMPANY WHICH ACHIEVED $4 BILLION SALES AT INITIAL PUBLIC OFFERINGPUBLIC OFFERING

NETSCAPE COMM. CORP. (BOUGHT BY AOL IN 1999)NETSCAPE COMM. CORP. (BOUGHT BY AOL IN 1999)► HEADQUARTERS: MOUNTAIN VIEW, CA HEADQUARTERS: MOUNTAIN VIEW, CA www.home.netscape.com

Price/sharePrice/share

(in US (in US $)$)

19951995 Larry Page & Sergey Brin@Stanford UniversityLarry Page & Sergey Brin@Stanford University

19971997 15 000 US 15 000 US $$ creditcards creditcards

100 000 US 100 000 US $ B.A. Andy Bechtolstein (Sun $ B.A. Andy Bechtolstein (Sun Microsystems)Microsystems)

Patent OTLPatent OTL

0.060.06 fin 1998 fin 1998 960 000 US 960 000 US $ 3 B.A.$ 3 B.A.

OTL receives2 % of the sharesOTL receives2 % of the shares

0.500.50 mai 1999 mai 1999 25 000 000 US 25 000 000 US $ 2 V.C.$ 2 V.C.

Kleiner Perkins (Sequoia)Kleiner Perkins (Sequoia)

2.342.34 2001 2001 15 000 000 US 15 000 000 US $ of which Yahoo$ of which Yahoo

8585 août 2004 2 718 281 828 US août 2004 2 718 281 828 US $ I.P.O.$ I.P.O.

295295 2005 2005 4 000 000 000 US 4 000 000 000 US $ Capital $ Capital increaseincrease

A Financial Chronology of A Financial Chronology of Google.comGoogle.com

NB: turnover. 200 000 US $ 1999

8 000 000 000 US $ 2006 Source: Hervé Lebert

58

Amgen: A Capital Amgen: A Capital VentureVenture

►World’s largest biotech company World’s largest biotech company ►Founded 1980Founded 1980

$19 million venture capital $19 million venture capital investmentinvestment

►2007 Financial Year2007 Financial Year $14.8 billion revenues$14.8 billion revenues $4.8 billion profit (before tax)$4.8 billion profit (before tax)

►Market capitalisation: $51 billionMarket capitalisation: $51 billion

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Venture CapitalVenture Capital► Invest in:Invest in:

Private companies with high growth potentialPrivate companies with high growth potential Launch, early development, or expansionLaunch, early development, or expansion Management buy-outs and buy-insManagement buy-outs and buy-ins

►Raise funds for investment from:Raise funds for investment from: Private and public pension fundsPrivate and public pension funds Endowment fundsEndowment funds Foundations, corporations, wealthy Foundations, corporations, wealthy

individualsindividuals

►Looking for >5-fold return on Looking for >5-fold return on investment within 5 yearsinvestment within 5 years

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Venture CapitalVenture Capital►Profit and risk sharingProfit and risk sharing (high risk – high (high risk – high

return)return)►10 to 15% of portfolio will give very high 10 to 15% of portfolio will give very high

returnsreturns►Detailed due diligence Detailed due diligence ►High level of hand holdingHigh level of hand holding►Ownership and control of business sharedOwnership and control of business shared►Patient, flexible financing (5-7 years to Patient, flexible financing (5-7 years to

exit)exit)►Highly selective financing – importance of Highly selective financing – importance of

deal flowdeal flow

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Exit StrategyExit Strategy►Exit through the stock exchanges Exit through the stock exchanges (“IPO”)(“IPO”)

►Sell to another VC Sell to another VC company/strategic investorcompany/strategic investor

►Strategic mergers and Strategic mergers and acquisitionsacquisitions

►Issues in Exit :-Issues in Exit :- Minimum return expected by Minimum return expected by VC fund.VC fund.

Minimum equity size for public Minimum equity size for public issueissue

Venture Capital Venture Capital DriversDrivers

Money

Limited PartnersPension Funds

IndividualsCorporations

Ins CompaniesForeign Sources

Endowments

80% of capital gains + principal

2.5% Annual FeeGeneral Partners20% capital gains

IPOs and Mergers

Equity

Money

Entrepreneurs

Fund Providers Venture Capital Firms Portfolio Companies

Customer(Revenue to VC firms)

Management(SG&A)

Supplier(Cost of Goods Sold)

Venture Capital is a money distribution business where entrepreneurs compete for “shelf space” and where only 1 in 100 companies get funded!

What VCs are Looking forWhat VCs are Looking forProductsProducts

► A novel biological or chemical hypothesisA novel biological or chemical hypothesis► A well understood mechanism of actionA well understood mechanism of action► Proof of principleProof of principle► Significant unmet needSignificant unmet need► A strong IP position (both freedom to operate A strong IP position (both freedom to operate

and power to exclude)and power to exclude)► A strategy for partnering so that the risks A strategy for partnering so that the risks

associated with the timing of FDA approval associated with the timing of FDA approval can be passed on to someone else (although can be passed on to someone else (although clear clinical endpoints are a plus)clear clinical endpoints are a plus)