Draft 3 Feedback

Video:

-Better overall understanding of conventions

-Editing fits conventions

-Wider range of shots

-flashing is used well

-Slow mo has improved

-Locations are conventional and strong

-Speed ramping is strong

-Graphic matching is good

-Car drift was good

Digipak:

-Colour consistency

-Photo is strong (Main image)

-Font used are conventional and strong

-Strong brand image/connection

Video Improvements:

-LIGHTING + Still a problem (Source soft box)

-Flashing to indicate change in scenery (Can be washed out)

-More use of controlled speed ramping

-Slow motion improvements (More predominant)

-Conor’s costume

-Use smoke

-Utilize low angles

-More use of reversing

-Scrap KFC (Doesn’t fit – use night club or bar)

Digipak Improvements:

-Keep colour consistency of Draft 2 but with image strength of this

-Recreate main image photo with better lighting

-Combine strengths of both drafts

-Boxes are too scattered (Seek inspiration) find conventions