R Y E K A S P O R TE t V i d

2014 RYEKA SPORT BRAND BOOKLET

RE-DISCOVER our BRANDS

EXPOSURE LIGHTS

ABOUT US

Your one stop source for Innovative products and services

“Ryeka Sport provides products & services to the Canadian active lifestyle market. These product &services are unique and innovative. They provide a compelling advantage comparitve to other like prod-ucts.

Known as an “incubator distributor” we help bring emerging brands to the Canadian marketplace, pro-viding world class distribution and know how to become great brands in Canada.

Our retailers look to Ryeka Sport for unique, profitable products to help them differentiate themselvesand provide their customers with products that help them with their active lifestyle.

Never compromise on our commitment to find you the best brands for the Canadian marketplace.

From the Top of Mt. Tam to the daily commute, at Tate Labs we improve your ride by making every element better, one productat a time.

“Utterly Perfect”, five stars by BikeRadar.com

Tatelabs created the prefect mount for your favorite cycling computer. Recently the Barfly 2.0 was given a rare 5 star rating, whatdoes Tatelabs do for an encore?

2014 bring an additional 9 new mounts and many more to come.

Carbon handlebar safe.

“Buy one you’re done” lifetime warranty and crash replacement guarantee.

THE TATELABS STORY

MOUNTS

ACCESSOIRES Camera Case, batteries,

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TATELABS

TATELABS

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Bar Fly 2.0Dual position Optimized for Edge 200/500and 510/800/810, Di2, Campy EPS integratedAvailable in 4 colours: Black, Blue, White, Hi-Viz Yellow

Universal• Universal mounting for smartphones, lighting systems, GPS andother handlebar mounted acces-sories.• Accomodates multiple devices• Provides 50mm of additional outfront mounting space

TT• Birds eye perspective, flip flop design• “Best in Show” Award Interbike 2013• Fully compatible

Bar Fly 3.0• Intended for off road and all terrain ap-plications• provides a level computer screen- re-gardless of stem rise• mounts garmin series computers be-hind the faceplate for increased stabilityand protection

We Make Ours Under Our Own Roof. “Our designs are ours. That’s why we have to make them. That’s what we love to do.”

Most brands don't want to deal with making their own stuff. We actually love it. DeFeet has always manufactured it's own prod-ucts. We've done it in the same factory since 1992.

DeFeet has been in business for 20 years. During that time, we all witnessed change that took place at a pace that had neverbeen seen before. We were told that the American consumer no longer cared about quality, only price. That they didn't careabout the origin of a product. We were told that American manufacturing was dead. We were told that brick and mortar retailingwas history. We were told that the sports we loved would not survive the scandals they faced.

It turns out that was all bunk. What is true is that we live in a time when it's easier than ever to start a new brand, manufactureelsewhere, put up a web site and begin selling. At DeFeet, we dream, innovate, and create. What differentiates us to a large degreeis how we manufacture. We couldn't make our products as different as we do if we made them on an assembly line where five orten other brands make their products. Our designs are ours. That's why we have to make them. That's what we love to do.

THE DEFEET STORY

CYCLING SOCKMens & Womens

ACCESSOIRESArmskins, gloves, Kneekers, Slipstream

BASE LAYERSUnD, Shurt, Lite, Wool, Recycle, Brief, Boxer

WOOLSock, base layers, accessoires

RUNNINGMens & WomensArm Warmers & Gloves

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DEFEET

DEFEET

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DEFEET THERMEATORBuilt with THERMOLITE hollow core perform-ance fiber for 3 season wearability.Lightweight, crew cuff, moisture wicking.Available in 4 colours: Red, Process Blue, Hi-vis Pink, graphite

Cyclismo• Constructed with a performancefiber called ThermoCool Eco thatprovides superior evaporation &comfort in a wider range of temper-atures. • Strategically knit meta-pad in thecritical zone between the sole andpedal contact point. Provides a vi-bration damping zone for asmoother ride.•Available in Wool or Synthetic op-tions, with aerospeed cuff, mid-archcompression & no feel toe seamconstruction.

DURAGLOVE ET• Built with Cordura® yarn plated to the out-side of the glove creates an abrasion resistantexterior that blocks enough air to keep youwarm, while still allowing hands to breatheduring aerobic activity. • “ET” = Electronic Touch - the tips of themiddle finger, index finger and thumb of theDuraglove ET have added yarn that allows youto operate your device as well as you couldwithout wearing gloves at all. • Lightweight, thin construction allows forplenty of dexterity.

LEVITATOR TRAIL• Constructed with Recycled CoolmaxEcomade fibers that provide superiorwicking & help feet stay dry.• Forefoot cushioning adds padding intoe box & pedal platform.• Lightweight, with compression zonesthat add support & hold the sock inplace for all day rides.

YOU SWEAT. WE HYDRATE.“Our all natural sports drink just works better, tastes better and is as simple as it gets for replacing everything you lose insweat”.

At Skratch Labs their mission is to use real world science and practice to create the very best nutrition products. Products thattaste great, that are made from real all-natural ingredients, and that are designed to optimize performance and health for bothsport and life.

As a company Skratch Labs is committed to educate and inspire others while continuing to grow themselves. This commitmentbegan when pro cyclists secretly replaced their sponsors’ sports drinks with the mix that Dr Allen Lim, PhD made from “scratch”in his kitchen or on the road in little French hotel rooms during the Tour de France. It earned Skratch Labs the nickname “SecretDrink Mix.” But now that the word has spread and the demand has grown, the secret is out.

Skratch Labs philosophy is if you combine Real Hydration with Real Nutrition the results will be Real Performance. Skratch Labsprovides a great hydration product along with two publications to aid with “Real Nutrition.”

THE SKRATCH STORY

EXCERCISE HYDRATIONsingles and bags

BOOKSThe Feed Zone and The Portables

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SKRATCH LABS

SKRATCH LABS

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SKRATCH HYDRATION MIX• All natural ingredients using only real fruit for flavor• A light and clean taste profile• No artificial “anything”• Less calories and more electrolytes• Available in 5 delicious flavours:

Lemon Lime, Orange Raspberry, Pineapple & Apple Cinnamon (serve warm/hot)

FEED ZONE PORTABLES• 75 All new recipes that taste greatduring excercise.• Ideal for cyclists, runners, triathletes,mountain bikers, climbers, hikers andbackpackers.• Quick & Easy recipes, complete nu-trition data and tips on why these arethe best food for athletes• A smart introduction on how realfood work better for athletes.

FEEDZONE COOKBOOK• Over 200 recipes. • Learn how to prepare portablewhole foods to replace highlyprocessed gels and bars.• Provides shortcuts, substitutionsand techniques to save time in thekitchen. • Gluten-free & vegetarian alterna-tives to favorite dishes. • Time saving ways in how to cookreal food everyday

SINGLE SERVE• Available in single serve oackets• Convenient perportioned packetsfor on the go use

FOR THE LOVE OF “TAINT”!

All Natural Chamois Cream that is committed to Main”taint”anance, not just lubrication.

WHO: Dave Zabriskie had a dream, and that was to provide equality and freedom. Frustrated and suffering in silence from aweak taint, DZ began a quest to improve his situation, and that of his fellow man. Fate intervened when DZ met up with a phar-maceutical scientist who was a mediocre bike racer with the same weakness of “taint”. The two set out to change the world,oh...Dave had a dream.

WHAT: In a market segment where obsolete technology had been pedaled for years and passed off as "Euro Chic", a marketsegment screaming for innovation, the dynamic duo set out to bring the latest technology, and natural ingredient alternatives tocompete against petroleum derived waxes and oils combined with obsolete and potentially harmful preservatives like parabensand formaldehyde donors.

WHY: The mission statement of DZ Laboratories, LLC is "Maintaintenance." The term coined by DZ encompasses what hasbeen missing from chamois creams since the beginning, maintaining the taint and not just lubrication. Treating and preventing sad-dle sores is priority number one. This is MAINTAINTANANCE. It is not just an innovation but a revolution. This is the dznutsdifference.

DZ NUTS

THE DZ STORY

CHAMOIS CREAMMens & Womens Specific

EMBROCATION CREAMMens & Womens

SHAVING CREAMMens & Womens

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DZ NUTS

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PRO for him• Prevents and heals saddle sores, by providing a superior

anti-friction barrier. • Increases wound healing by 20.5% • Decreases skin-inflammation by 55%.• Anti-fungal and anti-bacterial action prevents infection.

BLISS for Women• Scientifically formulated chamois cream for awomen’s needs. • Pre/Probiotics complex encourages the growthof beneficial skin flora & inhibits pathogenic yeast. • Decreases feelings of itching, prickling & discom-fort by 35% while providing all the benefits ofdznuts pro without the “Tingle”. • Strengthens natural biological skin defenses. • Moisture absorbing polymers sequester excessmoisture, making more comfortable skin/chamoisinterface.

BALD SHAVING CREAM•Soothing, lubricious, non-irritating cream designedfor effortless shaving of large swaths of even themost rugged manscape. •Soap-Free formulation will not leave skin dry ortight like many high pH soap based gels and creams. •Anti-irritation and cooling ingredients help preventingrown hairs & razor bumps, leaving skin cooler &soothed.

IN HEAT EMBROCATION CREAM• Natural vasodilators bring needed blood and heatto the skin and muscles, improving exercise efficiencyand protection from injury. • Natural ingredients create protective barrier be-tween harsh cold and wet environments and theskin.• Warms and loosens muscles in preparation for ex-ercise. • Product was developed and tested on the Euro-pean roads by Garmin Slipstream and ColumbiaHTC professional cycling teams to be an essentialtraining and racing tool. • Available in Low, Medium and High formulations.

ATHLETE INSPIRED, PODIUM PROVEN.

Alan Romick was frustrated by the perils of heavy sweat blindness, migrating sunscreen, and odd sunburn pattern on his headthrough his helmet, he set out to develop a headgear product that just worked!

Headsweats Perspiration Technology Headwear® was founded in the winter of 1998 by shoe industry veteran and obsessed cy-clist, Alan Romick. Encouraged by the constant feedback within the local cycling community Alan took the best attributes ofwhat was available at the time and improved on them when developing his products. Starting with one product -- The CottonClassic -- available at first in just four colors, Alan’s products quietly became elite athlete’s secret weapon around the world, even-tually expanding to over 17 different products available in over 140 different colors and styles.

Today the Headsweats line includes washable, airlight, supremely wicking hats that now dominate the triathlon, rowing, adventureracing worlds. The success and a spirit of innovation at Headsweats, along with unsurpassed customer service, helped to establishHeadsweats as the front runner in a very competitive cycling, run and multisport categories. Alan continues to work relentlesslyto bring the most cutting-edge, advanced and fun headwear products to new markets for construction workers, chefs, policeforces, snow-boarders, and marathoners alike.

There is well over a million Headsweats hats delivered worldwide, with the products being used by more triathlon finishers andseen on more podiums than any other headwear company.

HEADSWEATS

THE HEADSWEAT STORY

PERFORMANCE HATSMens & Womens Specific

PERFORMANCE VISORSMens & Womens Specific

CLASSIC STYLESMens & Womens Specific

WINTER & BEANIESMens & Womens Specific

TOUR DE FRANCEMens & Womens Specific

IRONMANMens & Womens Specific

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HEADSWEATS

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NOTES• The Coolmax ® Fabric shell and COOLMAX® Fabric terry headbandcreate maximum air flow and moisture transfer.• Most popular and comfortable hat in the line up. • Classic style run hat with a flat front panel. Great for customization.• Available in eleven colours.

SUPERVISOR• Classic styling with Eventure elastic band for fast moisture transfer anda comfortable fit.• Quick drying Coolmax Fabric shell Coolmax Fabric terry sweatbandkeeps the perspiration out of your eyes. • The most popular visor in the triathlon industry and trusted compan-ion of thousands of Ironman® finishers.

TOASTER BEANIE• Light weight beanie that combines Eventure Spandex with an Eventure Terrysweatband to offer the same great features of the super duty moisture man-agement system. • Great mid-weight fleece item for colder temperatures. • Low profile, technical construction makes it perfect for any winter activityespecially for use under a helmet

COOLMAX SHORTY• Coolmax Fabric shell to keep you dry & comfortable with Eventure elas-tic for great fit.• Coolmax Fabric terry headband quickly wicks moisture away to keepsweat out of your eyes.• Perfect for under the helmet & providing sun protection.

The Hincapie family’s dedication to premium apparel reaches back to its roots in Colombia, South America. Ricardo Hincapiedeveloped a passion for cycling when he started racing bicycles in his native Colombia. He introduced his sons, George andRich to the sport he loved as soon as they were old enough to turn the pedals. All three Hincapie men have been sharing yourpassion ever since.

Hincapie Sportswear was created to meet the need for quality custom cycling clothing for teams and clubs, and it remains acore part of what we do every day. Our company owned factory in Medellin, Colombia is run by George and Rich’s aunt anduncle, Marie and Jorge Hincapie. Together they have over 30 years of apparel manufacturing experience. We produce customgarments for large and small teams and clubs, races and rides, corporations and charitable organizations.

In addition to manufacturing custom clothing for teams and riders in the world, we have created an extensive line of men’s andwomen’s premium retail apparel that is available through bicycle dealers. Through our meticulous attention to detail and theuse of innovative construction techniques and fabrics technologies, we have developed a reputation for making some of thebest cycling apparel in the world. As a result, you can be confident that Hincapie products will help you maximize your per-formance in comfort and style.

Hincapie gives back to the sport:

Created by George and Rich Hincapie as a way to give back to the sport they love, the BMC-Hincapie Sportswear Develop-ment Cycling Team is the official development program for the BMC Racing Team. Registered with USA Cycling as a UCI conti-nental team, the program is designed to develop young Under 23 professional cyclists. The team is managed and directed byformer professional cyclist Thomas Craven who spent several years in the professional European peloton racing for 7-Eleven.

HINCAPIE

THE HINCAPIE STORY

CYCLING APPARELMens & Womens

ACCESSOIRESWarmers, Gloves, Baselayers, Socks, Shoe CoverHeadwear, Gear Bags

BASE LAYERSUnD, Shurt, Lite, Wool, Recycle, Brief, Boxer

TRIATHLONMen & Womens

R3 COMPRESSIONMens & Womens

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HINCAPIE

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NOTES

HYPEROPTIC ELASTANE TECHNOLOGYThis state of the art multi layered fabric combines performance stretch elastanewith high visibility reflective safety material. The top elastane layer is constructedwith a micro eyelet pattern. The reflective material is then bonded below the elas-tane. In daylight, the dyed elastane colors are visible, while in dusk or night condi-tions, the micro eyelets allow vehicle lights to reflect off hidden high visibility

NOTESNOTES

Ultimate Sports Engineering (USE) was founded in 1990 and is to this day is driven by the obsession of creating the ultimate ininnovative sports products. Today Ultimate Sports Engineering encompasses design and production of; cycling components(USE), cycle lighting (Exposure Lights) and marine lighting (Exposure Marine). Petworth nestled in the heart of the South DownsNational Park is the backdrop for this and we pride ourselves on production here.

USE always have one eye on technological developments across the world and quickly recognised the potential of LED lighting indeveloping super-bright, lightweight and reliable bike lights. Experience from many years of 24hr MTB racing concluded that theCable Free Design was fundamental. No more cable failures, inconvenience, rubbing etc. Using the most up to date electronicsand CNC machining expertise the lights were an immediate success. The first year flew by and it was easy to see that there washuge potential for the lighting, soon the MaXx range was released the lights took over the cycle lighting world and since thenthere has been no better lighting range.

Technology has progressed yearly, outputs increasing the range developing in to new arenas. Smart Port Technology has allowed anew realm of light usage giving access to rear lights and powering additional USB connected devices. The ever increasing powerrequired USE to develop the patented ITM system to accurately control temperature to optimise LED output and battery usage.This technology will become even more important in future developments.

Now taking the development to the next level Reflex Technology has been a massive success. The Reflex can assess riding and in-telligently adjust light output according to the needs of the rider allowing access to its huge power while saving battery when notneeded. Innovative views and pushing boundaries will keep the lights at the top of the wish list for years to come and ExposureLights busy striving for new exciting developments.

The technology ramps up for 2014, the new Equinox with its Wireless Remote Switching is at the top of the technology tree.Change modes on your helmet light from your handlebars and with the unique benefit of a fuel gauge so you know how far youcan still go at a glance. Maxing out at 2000 lumens it is the last word in a do all super light.The Trace and TraceR bring OMS technology to the commuting world and built in USB charging mean pure simplicity and safety.

EXPOSURE LIGHTS

THE USE - EXPOSURE LIGHT STORY

CYCLING LIGHTSFront and Rear Lights, Race, Communter

ACCESSOIRESBeason, Headbands, Lanyards, Cases, Smart PortLights

BRACKETS and MOUNTSHandlebar, Helmet, Mounts

CHARGERS and BATTERIESSmart Charges, Piggyback Batteries

ADVENTURE LIGHTSVerso, EMS Lights

MARINE LIGHTSCompact and Performance Ligths

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EXPOSURE LIGHTS

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REFLEX MK2• Prevents and heals saddle sores, by providing a superior

anti-friction barrier. • Increases wound healing by 20.5% • Decreases skin-inflammation by 55%.• Anti-fungal and anti-bacterial action prevents infection.

DIABLI)O Classic styling with Eventure elastic band for fast moisturetransfer and a comfortable fit.• Quick drying Coolmax Fabric shell Coolmax Fabric terry sweatbandkeeps the perspiration out of your eyes. • The most popular visor in the triathlon industry and trusted compan-ion of thousands of Ironman® finishers.

BLAZE• Light weight beanie that combines Eventure Spandex with an Eventure Terrysweatband to offer the same great features of the super duty moisture man-agement system.

STRADA• Coolmax Fabric shell to keep you dry & comfortable with Eventure elas-tic for great fit.• Coolmax Fabric terry headband quickly wicks moisture away to keep

RACEDAY CUSTOM

IT’S ALL ABOUT YOU - SO CUSTOMIZE IT!

Re - Ignite your creativity and customize. It starts with an idea, wetake care of the rest!

You’ve trained hard, return yourself a favour and upgrade your gearand customize it!

Mundane gear isn’t an option. Race tested. CHampionship proven.

Let us help you source perforamce class leading products that arecustomizable to your needs