dreamwell - gamifying running with ar
Post on 16-Feb-2017
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Running is
HARD Finding
motivation is harder
Our App Our Business The Market
What does DreamWell do?
DreamWell
The Market
Fitness & Weightloss
Gaming & Entertainment
DreamWell
The Market Competitor:
ZOMBIES RUN 2 million users
Niched in zombie trend
DreamWell
The Market PIXAR OF FITNESS ENTERTAINMENT
Design Sound prod. Software Growth
DreamWell
Our Business We are an entertainment company
FREEMIUM model
In-game purchases
Multiple revenue streams
Quest 1 FREE Quest 2 $2.50 Quest 3 $2.50 Quest 4 $2.50 Quest 5 $2.50 Quest 6 $2.50
ADD MORE CONTENT
Quest 1 FREE Quest 2 $2.50 Quest 3 $2.50 Quest 4 $2.50 Quest 5 $2.50 Quest 6 $2.50
ADD MORE CONTENT
DreamWell
Our Business $2.50-$12.50 per paying user, per app
$3-6million revenue
We can do better!
*revenue benchmarked at compe2tors 2million users
DreamWell
Our Business Traction:
700+ users on the waiting list
Testing with 100 early adopters
Great feedback from social media
DreamWell
Our Business Growth strategy:
Launch & Validate
Test & explore sequels and other titles
Partner with sports or entertainment franchises
Fast versatile platform Online gaming Proven with high potential
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