dress yourselfie and go for it - online image is part of your personal brand
DESCRIPTION
This presentation focuses on Personal Online Image and Profile Pictures in particular. Principles and guidelines for a successful online first impression. A Selfie is here used more as a metaphore for pictures of ourselves online. This presentation was held on 19th Novembre 2014, in Milan, during PWA networking workshop and event.TRANSCRIPT
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Angela Bianchi presents
Dress YourSelfie And Go For It
Online Image – Your Profile Picture Is Part of Your Personal Brand
#DressYourSelfieAndGoForIt#PWASelfie
PWA Milan, workshop, 19th November 2014, hotel Dei Cavalieri
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9 PROFILE PICTURE EPIC FAILS
What this video!
https://www.youtube.com/watch?v=YmNkSiV6AMk
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WHAT IS PERSONAL BRANDING?
Personal branding is a set of practices used for self-promotionthat highlight personal skills, rendering them more visible.
Definition taken from LUISS University
http://www.luiss.edu/news/2014/07/30/linkedin-and-value-personal-branding-students-and-new-graduates
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#Selfie
Picture of ourselfPicture of who we are
Picture of who we want to be (aspiration)Picture of what we want
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Our private LifeIs our own
But once you post itOn Facebook
Things Change
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FACTSSource: Linkedin Blog 22 Aprill
2014(Source
www.enterprisealive.co.uk)(Source
www.enterprisealive.co.uk)Source www. the1thing.com)
11 times moreviews
79% hiring managers
google your name
40% employers have rejected
candidates after FB content view
In reality we arrive before our words do
And in Virtuality?
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5 SENSESVS
1 SENSE
Cristina Galliena Bohmanphotographer
Our images on social networks and on the web can open the doors of a new professional career
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Conclusions
If you don’t want othersTo Express an opinion about you
Based on your presence on
Facebook, Twitter, Instagram, Linkedin etc…
1. Do not post pictures 2. Do not be tagged
3. Modify your privacy settings (live mom, bf in in case) 4.Do not open an account
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GOING ONLINEIS LIKE GOING ON A BLIND DATE
BE SMART AND GET READYFOR YOUR NEXT
SUCCESSFUL AFFAIR
#PWASelfie#DressYourSelfieAndGoForIt
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Thank you!
#PWASelfie#DressYourSelfieAndGoForIt
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Email: [email protected]