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    Hyperion Data Relationship Management (DRM)

    Name

    Title

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    Agenda

    Welcome and introductions

    Hyperion Data Relationship Management

    Product Introduction

    Preview of upcoming release

    Hierarchy Management at Halliburton

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    Business Challenges / Enterprise Mandates

    InformationSilos

    Consistency across systems, business units

    Streamlined consolidation, quick financial close

    Varying

    Perspectives

    Support operational flexibility

    Enforce consistency of measures regardless of

    business unit

    Mergers &

    Acquisitions

    Rapid financial rationalization

    Ability to see before & after

    Need for historical perspective apples to apples

    Need for Agility

    Finance and BI has to stay in sync with business

    Allow more flexibility

    Ensure the numbers tie

    Regulatory

    Compliance

    Accuracy and consistency

    Transparency and control

    Who did what where when?

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    GovernGovern

    RationalizeRationalize

    S

    hare

    Share

    Consolidate

    Consolidate

    What is Oracle Hyperion DRM?A master data change management platform that . . .

    Hyperion

    DRM

    Hyperion

    DRM

    Oracle EBSOracle EBS

    PeoplesoftPeoplesoft

    SAPSAP

    HyperionHyperion

    OtherOther

    PlanningPlanning

    ConsolidationConsolidation

    BI &Data Marts

    BI &Data Marts

    ProfitabilityProfitability

    DataWarehouse

    DataWarehouse

    Streamlines master data changes among complex

    hierarchical structures across enterprise systems

    Engages business users as direct contributors tomaster data management

    Codifies the knowledge that resides in experts into

    automated, repeatable business rules

    Enable data governance & compliance across the

    enterprise by enforcing standards and controls

    Enables organizations to . . .

    Build enterprise-wide consistency in terms and

    definitions across systems and stakeholders Improve TCO with streamlined data maintenance

    Generate trustworthy insight based on high qualitymaster data

    Dramatically reduce financial reconciliation time

    Comply with rules and regulations

    5

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    EssbaseEssbaseBusinessIntelligence

    Planning

    CorpOracle

    APACCustom

    LATAMPeoplesoft

    EMEASAP

    ETLEAI

    Accounts

    Entity

    Project

    Product

    Location Channel

    DW

    Analyt ic Applicat ions

    The Oracle Hyperion DRM Solution

    Hyperion DRM

    Collapse separatestructures into a singlemaintenance structure

    BusinessUser

    Streamline changemanagement oneplace to makechanges, one structureto update

    Immediate feedback tobusiness users toenforce systemconstraints, businessrules

    Publish changes foreach specificconsuming system asneeded, when needed

    6

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    Trusted

    Master Data

    Trusted

    Master Data

    Key Components of Oracle Hyperion DRM

    Data Model Agnost ic

    Master Data Repository

    Business User Interface

    Wizard-driven

    Configuration

    Data Model Agnostic

    Master Data Repository

    Business User Interface

    Wizard-driven

    Configuration

    BulkImportBulk

    Import

    IncrementalUpdates

    IncrementalUpdates

    Appl icationTemplates

    Appl icationTemplates

    Blender`Blender`

    SOAP /COM APIs

    SOAP /COM APIs

    Query& Compare

    Query& Compare

    Rules &Validations

    Rules &Validations

    HierarchyManagement

    HierarchyManagement

    Derived

    Attributes

    DerivedAttributes

    MergeChangesMerge

    Changes

    ChangeRequestsChange

    RequestsHistory& AuditHistory& Audit

    Approvals &Workflow

    Approvals &Workflow

    VersionControlVersionControl Granular

    SecurityGranularSecurity

    ImpactAnalysisImpact

    Analysis

    AttributeManagement

    AttributeManagement

    WebServices

    WebServices

    ExportProfilesExportProfiles

    BooksBooks

    ReportsReports

    Export

    Metadata

    Export

    Metadata

    7

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    Key Use Cases

    1. Complex Chart of Accounts Issues

    Special rules, number schemes, requirements Difficulty in making updates and changes

    2. Multiple ERP, GL or EPM instances Adds, updates and deletes of accounts, entities and cost centers have to be manually

    replicated across multiple systems

    3. Rapid Change Mergers and acquisitions

    System consolidation and alignment

    4. Compliance & Audit Fully automated, closed-loop change process

    Analyze, assess, track and audit changes

    5. Complex Dimension Management Alternate hierarchies to address enterprise BI and financial reporting objectives

    Shared maintenance structure with distinct uses across LOBs, regions, & business units

    6. General Purpose MDM / Reference Data Management Map transaction codes with reference assets (e.g., products, processes, activities) General purpose master data management (e.g., contracts, assets, etc.)

    8

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    Oracle Enterprise Master Data ManagementThe most complete MDM offering in the market today

    BudgetingBudgeting

    Data Governance

    Oracle Fusion Middleware

    Analyt icalMDM AppsAnalyt icalMDM Apps

    Operational MDM AppsOperational MDM Apps

    Operational

    Systems

    Analyt ical

    Systems

    C

    ustomer

    C

    ustomer

    Supplier

    Supplier

    OracleProduct Hub

    OracleProduct Hub

    F

    inancial

    F

    inancial

    Oracle HyperionData Relationship

    Management

    Oracle HyperionData Relationship

    Management

    OracleCustomer Hub

    OracleCustomer Hub

    EBSEBS

    SiebelSiebel

    SAPSAP

    Custom AppsCustom Apps

    ExternalApps

    ExternalApps

    DWDW

    BI &DatamartsBI &Datamarts

    PlanningPlanning

    FinancialConsolidation

    FinancialConsolidation

    Product

    Product

    A

    nalytical

    A

    nalytical

    Application Integration Architecture

    OracleSite HubOracle

    Site Hub

    Site

    Site

    PeopleSoftPeopleSoft

    JDEJDE

    DashboardsDashboardsHyperion Data RelationshipManagement (DRM)Financial MDM (Ledger Hub)

    CoA

    Cost Centers

    Legal Entities

    Analytical MDM

    Dimensions

    Hierarchies Reporting Structures KPIs,

    Metrics & Measures

    Complementary to CDI & PIM

    9

    O l M t D t M t

    http://www.dell.com/content/default.aspx?c=us&cs=19&l=en&s=genhttp://www.dell.com/content/default.aspx?c=us&cs=19&l=en&s=genhttp://www.dell.com/content/default.aspx?c=us&cs=19&l=en&s=genhttp://www.dell.com/content/default.aspx?c=us&cs=19&l=en&s=genhttp://www.dell.com/content/default.aspx?c=us&cs=19&l=en&s=genhttp://www.dell.com/content/default.aspx?c=us&cs=19&l=en&s=genhttp://www.dell.com/content/default.aspx?c=us&cs=19&l=en&s=genhttp://www.dell.com/content/default.aspx?c=us&cs=19&l=en&s=genhttp://www.dell.com/content/default.aspx?c=us&cs=19&l=en&s=genhttp://www.dell.com/content/default.aspx?c=us&cs=19&l=en&s=genhttp://www.dell.com/content/default.aspx?c=us&cs=19&l=en&s=genhttp://www.dell.com/content/default.aspx?c=us&cs=19&l=en&s=genhttp://www.dell.com/content/default.aspx?c=us&cs=19&l=en&s=genhttp://www.dell.com/content/default.aspx?c=us&cs=19&l=en&s=genhttp://www.dell.com/content/default.aspx?c=us&cs=19&l=en&s=genhttp://www.dell.com/content/default.aspx?c=us&cs=19&l=en&s=genhttp://www.brandsoftheworld.com/download/brand/163643.htmlhttp://www.brandsoftheworld.com/download/brand/163643.htmlhttp://www.brandsoftheworld.com/download/brand/163643.htmlhttp://www.brandsoftheworld.com/download/brand/163643.htmlhttp://www.windriver.com/http://www.windriver.com/http://www.windriver.com/http://www.windriver.com/http://www.windriver.com/http://www.windriver.com/http://www.windriver.com/http://www.windriver.com/http://www.dell.com/content/default.aspx?c=us&cs=19&l=en&s=genhttp://www.dell.com/content/default.aspx?c=us&cs=19&l=en&s=genhttp://www.dell.com/content/default.aspx?c=us&cs=19&l=en&s=genhttp://www.dell.com/content/default.aspx?c=us&cs=19&l=en&s=genhttp://www.brandsoftheworld.com/download/brand/163643.htmlhttp://www.brandsoftheworld.com/download/brand/163643.htmlhttp://www.windriver.com/http://www.brandsoftheworld.com/download/brand/163643.htmlhttp://www.dell.com/content/default.aspx?c=us&cs=19&l=en&s=gen
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    Oracle Master Data ManagementAnalytical MDM: Enabling enterprise dimension/hierarchy management across domains

    BudgetingBudgeting

    Data Watch and Repair

    Oracle Fusion Middleware

    Operational MDM AppsOperational MDM Apps

    OperationalSystems

    Analyt icalSystems

    Customer

    Customer

    Supplier

    Supplier

    OracleSite HubOracle

    Site Hub

    Oracle

    Data Relationship Management

    Oracle

    Data Relationship Management

    OracleCustomer Hub

    OracleCustomer Hub

    ERPERP

    CRMCRM

    SCMSCM

    HRMSHRMS

    CustomCustom

    DWDW

    BI & DatamartsBI & Datamarts

    ForecastingForecasting

    FinancialConsolidation

    FinancialConsolidation

    Store/Branc

    h

    Store/Branch

    Application Integration Architecture

    OracleProduct Hub

    OracleProduct Hub

    Product

    Product

    Service

    Service

    Oracle Fusion Middleware

    Operational datamastered in

    operational hubs(customers,

    sites, products)

    Master recordspushed into DRM

    bui ldrelationships,hierarchies &dimensions

    3rd Party3rd Party ProfitabilityProfitability

    GeneralLedgerGeneralLedgerCoA, Hierarchies,

    dimensions andanalytics

    published tooperational &

    analytical

    systems

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    Life Sciences

    and Healthcare

    Public Sector

    DRM: Mature Product, Widely DeployedOver 230 customers across industries globally

    Communications,

    Media & Util ities

    Retail & CPG

    High TechnologyManufacturing &

    Distribution

    11

    Financial Services

    http://www.mtn.co.za/default.aspxhttp://www.officedepot.com/index.do;jsessionid=0000kbQutKXlIT7IenmMakVbuqX:10gg9eb56http://en.wikipedia.org/wiki/Image:Logitech_logo.pnghttp://en.wikipedia.org/wiki/Image:Raymond_James_Logo.JPGhttp://www.dell.com/content/default.aspx?c=us&cs=19&l=en&s=genhttp://www.symantec.com/index.jsp
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    Upcoming Features

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    The information contained in this document is for informational sharingpurposes only, and should be considered in your capacity as acustomer advisory board member or pursuant to your beta trialagreement only. It is not a commitment to deliver any material, code,

    or functionality, and should not be relied upon in making purchasingdecisions. The development, release, and timing of any features orfunctionality described in this document remains at the sole discretionof Oracle.

    This document in any form, software or printed matter, containsproprietary information that is the exclusive property of Oracle. Youraccess to and use of this confidential material is subject to the termsand conditions of your Oracle Software License and Service

    Agreement, which has been executed and with which you agree to

    comply. This document and information contained herein may not bedisclosed, copied, reproduced or distributed to anyone outside Oraclewithout prior written consent of Oracle. This document is not part ofyour license agreement nor can it be incorporated into any contractualagreement with Oracle or its subsidiaries or affiliates.

    Disclaimer

    2009 Oracle Corporation Proprietary and Confidential 13

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    DRM Releases

    In ProgressIn ProgressDeliveredDelivered In PlanningIn Planning

    Release 9.3.2

    Release 11.1.1.0

    Release 11.1.1.1

    Release 11.1.1.2

    Release 11.1.2

    WDK 11.1.1.2

    11.1.1 Maintenance

    Release 11.1.2.1 Release

    Chart of AccountsManagement

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    DRM 11.1.2 (CY2010)

    15 Oracle Confidential

    DRM Product Roadmap

    Web Deployment

    Full-feature, browser-based client

    Streamlined web tier architecture

    Internationalization

    Unicode support for master data anduser metadata

    Improved Usability

    Role-based user access

    Multiple applications per server

    External connections

    Navigating large, flat hierarchies

    Validations in real-time and batch

    Fast append/delete for DB Export

    Online help

    SOA Integration

    Coarse-grained web service

    Enhanced WDK for BPEL 11g

    Version and Hierarchy ownership

    User metadata object access

    Add/Insert/Move as sibling

    Multi-node clipboard for Take/Put

    Action Script editing

    Search in node selector

    Extended username length

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    Single Point of Access

    DRM Windows Client DRM Web Publishing

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    Preview

    New web based user interface

    Single point of access

    Authenticated or anonymous usage Simplified and enhanced user experience

    Ease of adoption

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    Improved User Experience

    Quicksearch for

    nodes

    Simplifiedpresentation

    of data

    Paginationof hierarchy

    nodes intree Shortcuts to

    analysisandreporting

    tools

    Easy accessto lists of

    relatedobjects

    Task-drivenuser

    interaction

    Multi-nodeclipboard

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    Halliburton Hierarchy Management

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    Confidential Internal Halliburton Use Only. 2006 Halliburton. All Rights Reserved.

    Hierarchy Managementfor Financial Reporting Systems

    Anand Raaj

    S S t Halliburton FRS

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    Hyperion

    Mgt Rpting Cube

    Essbase

    HFM

    Management Reporting Users using

    SAP Account Rollup. Source for

    Dashboard and Primary Management

    Financial Reports.

    Consolidations Users, External

    Reporting,

    Source Systems

    SAPActuals

    Halliburton FRSOverview

    Hyperion FDM(Upstream)

    Non-SAP

    subsidiaries

    trial balancesand other data

    Safety

    Summit

    SAP

    BW

    Actual, Plan,

    Fcst & additional

    metrics

    DSO,

    Aging,

    Inv Turns

    Job Quality

    Safety

    Head

    Count Head Count

    Cognos

    Plan

    SAP BW

    Plan Table

    Talisman

    CommonODS PSL,

    Geo,

    GL

    Accts

    LegalHierarchies

    Halliburton

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    HFM

    Hyperion

    Appl ications Reporting

    Financial

    Reports

    Web Analysis

    Smartview

    Source Systems

    Talisman

    Common

    ODS

    SAP

    SQL

    Script

    DRM

    Load

    Rules

    Mgt Rpt/CC/Other

    Cubes

    Essbase

    Hierarchy management v ia DRM

    SQL

    Scripts

    Import

    Files

    Import

    File

    Export

    Files

    Rejects

    Files

    Manual Check reject files.Evaluate issues and

    resolve in appropriate

    place.

    Ideally, fix hierarchy issues in source system and re-flow through.

    Fix hierarchy Issue

    Legal Entity

    PSL

    Geography

    GL Account Rollup

    Manually maintained Hierarchies

    Period Year

    Scenario

    Viewpoint

    (Hierarchies)

    Manually maintained

    Hierarchies

    Consolidation AccountRollup Maintained in MDM

    HAL

    FDM

    (Maps for

    Data Loads)

    Updates ExtractsEnrich the Master data in

    DRM

    Loads

    Financial Reporting Systems

    Master Data (Hierarchies) Flow

    Planning

    ODI

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    Halliburton DRM

    Foundational Platform for managing hierarchies

    New hierarchies can be added using a building block

    approach Extensible architectureFlexibility to maintain custom and derived hierarchies forseveral applications

    DRM was one of the key drivers of success for our world-wide Hyperion Planning implementation

    Consistent hierarchy structures across applicationsreduced reporting errors and data tie-out issues

    One version of the truth

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    Halliburton DRM

    System of record for downstream EPM applications

    Extract & Enrich master data

    Entities mastered Legal entities/Companies, Profit center (Geo & BU), Cost Center (Geo

    & BU), Accounts (Income Statement set, Balance Sheet, CostElements, Gross net, Manufacturing), Customer, Product, Plant,

    Functional Area 18 Alternate maintained hierarchies in DRM

    7 Essbase cubes and 14 Planning applications

    Total number of members across hierarchies - ~700KLargest hierarchy - ~170K members

    Data Governance managed centrally

    DRM: Mature Product, Widely Deployed

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    Life Sciences

    and Healthcare

    Public Sector

    DRM: Mature Product, Widely DeployedOver 230 customers across industries globally

    Communications,

    Media & Util ities

    Retail & CPG

    High TechnologyManufacturing &Distribution

    25

    Financial Services

    Leading Companies Across Industries Use Oracle MDM

    http://www.mtn.co.za/default.aspxhttp://www.officedepot.com/index.do;jsessionid=0000kbQutKXlIT7IenmMakVbuqX:10gg9eb56http://en.wikipedia.org/wiki/Image:Logitech_logo.pnghttp://en.wikipedia.org/wiki/Image:Raymond_James_Logo.JPGhttp://www.dell.com/content/default.aspx?c=us&cs=19&l=en&s=genhttp://www.symantec.com/index.jsp
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    Public Sector

    g p

    Communications,

    Media & Util ities

    Financial Services High TechnologyManufacturing &

    Distribution

    900+ Oracle MDM Customers

    Retail & CPG

    Belgium Post

    http://www.ihop.com/index.phphttp://www.brandsoftheworld.com/download/brand/39677.htmlhttp://www.post.be/http://www.hellmann.net/en/http://www.brandsoftheworld.com/download/brand/1770.htmlhttp://www.allianz.com/en/index.htmlhttp://en.wikipedia.org/wiki/Image:Autodesk_logo.svghttp://www.toshiba.com/tai/index.jsphttp://www.hira.or.kr/cms/rib_english/index.htmlhttp://www.symantec.com/index.jsphttp://www.wamu.com/http://www.hanjin.com/en/index.jsphttp://www.nokiausa.com/indexhttp://inovar.telecom.pt/http://www.kpn.com/http://www.tsa.gov/index.shtmhttp://www.westpac.com.au/internet/publish.nsf/Content/PB+HomePagehttp://www.brandsoftheworld.com/download/brand/35121.htmlhttp://www.brandsoftheworld.com/download/brand/163643.htmlhttp://www.windriver.com/
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    The preceding is intended to outline our general

    product direction. It is intended for information

    purposes only, and may not be incorporated into anycontract. It is not a commitment to deliver any

    material, code, or functionality, and should not be

    relied upon in making purchasing decisions.The development, release, and timing of any

    features or functionality described for Oracles

    products remains at the sole discretion of Oracle.

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