drupal & startups

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When, where, how, with whom, for how much money, why and why not one should use Drupal as a startup. @martinsookael

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@martinsookael from @meietallinn talks about his experience with using Drupal for startups.

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Page 1: Drupal & Startups

When, where, how, with whom, for how much money, why and why not one should use Drupal as a startup.

@martinsookael

Page 2: Drupal & Startups

Introduction

@martinsookaelwww.martin.ee

Page 3: Drupal & Startups

normal business model

@martinsookael

client needs warehouse software

you develop it

client pays you a lot of money

Page 4: Drupal & Startups

startupbusiness model

@martinsookael

you assume 1 000 000 clients might also need

the warehouse soft

you develop it as a service

a lot of clients pay you a small amout of money

Page 5: Drupal & Startups

Company types

@martinsookael

1 developer

n developers

designer+

developer

Page 6: Drupal & Startups

Company types

@martinsookael

developer + designer + ceo + marketing

+ business developer

Page 7: Drupal & Startups

Product development 1

@martinsookael

UX

UIFrontend

Backend

***

***

******

*** ***

Page 8: Drupal & Startups

Product development 2

@martinsookael

UIFrontend

Backend ****** *** *** ***

******

***

Page 9: Drupal & Startups

Product development 3

@martinsookael

Community manager

Programmer

Business Developer

nonpaying customers

paying customers

Page 10: Drupal & Startups

@martinsookael

Normal web project

Startup

Commit early commit often

Page 11: Drupal & Startups

@martinsookael

If you are not ashamed of your product you launched to late

Page 12: Drupal & Startups

Getting shit done

@martinsookael

Daily Scrum

Weekly meeting

Private meetings

GithubAsanaToggl

Page 13: Drupal & Startups

product idea

Page 14: Drupal & Startups

product ready

Page 15: Drupal & Startups

product idea

Textfield 1

Textfield 2

Price

Alt-text for hover

Alt text

Image file

Views: 150Clicks: 9

Campaign Name: Coffee campaign #2 URL: www.coffee.com/campaign2Time: 24. MAR - 31. MARGroups: Mustamäe, LasnamäePrice (for customer): 14 EUR

Fields for advertising

Page 16: Drupal & Startups

product idea

Preview:

Create Ad

Link:

File:

Start: End:

Price:7 day3 districts:! 21

Select group:

Charlottenburg WilmersdorfFriedrichshain Kreuzberg Lichgenberg HellersdorfMarzahnMitte

✓ ✓

Wednesday, March 27, 2013

Page 17: Drupal & Startups

product ready

Page 18: Drupal & Startups

Key Metrix ?

@martinsookael

TimeIssues solved

number of bugsnumber of commits

number of teststest coveragespeed of site

Page 19: Drupal & Startups

With whom to use Drupal?

@martinsookael

Outsourced?

Past the learning curve

Test co-working first together

Page 20: Drupal & Startups

For how much money?

@martinsookael

70 K?

20 K?

5 K / month?

Page 21: Drupal & Startups

When to use Drupal?

@martinsookael

16:20 Development trackLife beyond Drupal

Page 22: Drupal & Startups

Motivating a Drupal themer

@martinsookael

Page 23: Drupal & Startups

Motivating a Drupal themer

@martinsookael

Page 24: Drupal & Startups

we’re reqruiting

@martinsookaelwww.martin.ee