duane spragues portfolio

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Duane's Portfolio: Print Advertising and Collateral, PR, Web, Publishing, Speaking, Vehicle Graphics

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  • 1. Skills and Portfolio Overview
    Duane DJ Sprague

2. Seasoned Integrated Marketing Professional
Sales and Sales Training
Marketing
Advertising
Public and Media Relations
Internet Marketing and Web 2.0
3. Seasoned Integrated Marketing Professional
Sales and Sales Training:
Business and lead development
Needs analysis
Win-win negotiating skills
Presenting
Closing
4. Seasoned Integrated Marketing Professional
Marketing:
Brand development
Brand management
Positioning
Pricing strategy
Market research (primary and secondary)
Product development and launches
Metrics, analytics and tracking
5. Seasoned Integrated Marketing Professional
Advertising:
Concept and strategy development
Creative briefs
Copy writing
Media strategy
Media buying
Executive producer
Campaign execution and management
6. Seasoned Integrated Marketing Professional
Public and community relations:
Press releases
Press interviews
Press conferences
Media relations
Feature articles
Community events, contests, promotions
Fundraisers
Public speaking and seminars
Books and articles
7. Seasoned Integrated Marketing Professional
Internet Marketing and Web 2.0
Masters Certificate in Internet Marketing from the University of San Francisco
Certified Inbound Marketing Professional from Inbound Marketing University
Certified eMarketing Professional from the eMarketing Association
Blog development
Analytics
Social media
SEO
SEM
8. Seasoned Integrated Marketing Professional
Graduate Certificate in Integrated Marketing Communication, University of Utah
Internationally published author on IMC
eBook co-author on IMC
IMC blogger and speaker
9. Leveraged
Synergistic
IMC
Focused
Consistent
10. Clients and experience
11. Marketing and Advertising
12. Marketing and Advertising
Duncan Automotive Network
13. Sports Marketing and Advertising
14. Public Relations
15. Marketing Consulting and Training
16. Marketing Consulting and Training
17. Sales Training
18. Thought leaderAuthor & Speaker
19. Book Author and Contributing Writer to3 University Textbooks
20. Author of Training Manuals
21. Co-Author of Integrated Marketing eBook
22. Nationally Syndicated Writer of Over 60 Published Marketing and Advertising Articles
23. Article Samples
24. Nationally Syndicated Writerfor Industry Newsletters
25. Quoted in theLos Angeles Times as a marketing expert
26. Internationally Quoted in Fortuna Magazine the Hispanic Version of Fortune Magazine
27. 28. Published on the Internet by dozens of companies
29. Industry Blogger
30. Eastman Kodak
Hyundai Dealers Association
National Automobile Dealers Assoc.
The Executive Committee
Kinkos
J.D. Power and Associates
Citadel Communications
ACME Communications
Simmons Media Group
Bonneville Communications
Millcreek Communications
Idaho Ad Federation
Idaho Broadcasters Association
Magic Valley Ad Federation
Charlotte Chamber
Myrtle Beach Chamber
Salt Lake Chamber
Brigham Young University
Independent Auto Dealers Assoc.
Staff America
Customer Solutions
Orange County Dealers Association
Rocky Mountain Gas Association
National Award Winning Speaker
31. Award Winning Writer and Blogger

  • Featured Internet Marketing Blog

32. Google 33. Featured Marketing Presentation 34. Slideshare.net 35. Featured Marketing Presentation 36. Insightology.com 37. Best Marketing Article 2002 38. eDealerNews 39. Most Requested Marketing Article 2003 40. Auto Finance Journal 41. 4 Stars 42. The Executive Committee (TEC)