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DUOPACK FOR COSMETICS SIES SCHOOL OF PACKAGING Batch : 2009-2011

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This is a presentation on a New development in Packaging design by Students of SIES SOP (Nerul) which was awarded the best project - Innovation in Packaging (2009-2011)

TRANSCRIPT

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DUOPACK FOR

COSMETICSSIES SCHOOL OF PACKAGING

Batch : 2009-2011

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GROUP NO. 8

• NAVEEN VARGHESE

• SAGAR MORE

• SAKTIVEL NADAR

• VARSHA JAGDALE

• VINOD TAVANOJI

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CONTENTS• INTRODUCTION

• PRODUCT DETAILS

• PRESENT PACKS

• NEED FOR THE COMBO-PACK

• PROPOSED PACK

• FUNCTIONING OF PROPOSED PACK

• MATERIALS SELECTED

• PACKAGING PROCESS

• COSTING

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• We all want soft, supple and smooth skin

• Our face is the index to our soul

• A massive part of our communication happens

through our face - verbally and non-verbally

• The facial skin also plays a big role in the

presentation of our personalities

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• Skin care is necessary throughout the year

• But maximum care to be taken during winter

• As in this season maximum damage of skin & lips

takes place

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• Cosmetics are key components to maintain healthy, youthful skin

• They removes dirt & dead skin cells• But have harmful effect on skin by drying it out• Moisturizers increase skin's water content• Protect the skin and encourage an orderly

desquamation (shedding)• Shedding process makes the skin appear

more smooth

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MOISTURIZING CREAM

• Water-in-oil emulsion of Humectants &

Emollients

• Designed to make skin (epidermis)

softer and pliable

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MOISTURIZING CREAM

• Increase hydration by reducing evaporation

• Push moisture deep into skin

• Gives skin healthy &

smooth appearance

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MOISTURIZING CREAM

• Ingredients

– Petrolatum or Petroleum jelly

– Lanolin

– Mineral oil &

– Water

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• As skin even lips are centre of attraction of our

face

• All want smooth lips

• So they need to be taken care of….

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LIP BALM

• Waxy substance applied to the lips

• Relieve chapped, dry or cracked lips

• Provide an occlusive layer on the lip surface

• Seal moisture in lips

• Protect from external exposure

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LIP BALM

• Ingredients

– Petrolatum or Petroleum jelly

– white wax

– paraffin wax &

– mineral oil

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PRESENT PACKS

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Moisturizing cream

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Lip Balm

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Need of Combo pack• Need to carry Two packs

– Moisturizer

– Lip Balm

• To be brought separately

• Difficult to search Lip Balm from bag

(as it is small in size)

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Need of Combo pack

• May forget to carry any one of the packs

• When brought separately costs higher

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• Both the products are used in same climate

• Both are used by the same customer

THEN WHY TWO DIFFERENT

PACKS FOR THEM?

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• Hence, we propose a design where:

–Moisturizer packed in a tube &

–Its closure acts as containment for

lip balm

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New…

DUOCARECombination of

Moisturizing Cream &

Lip Balm

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LABEL DESIGN

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LABEL DESIGN

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DUOCARE Characteristics

• Convenient & User-friendly duopack of

moisturizer & lip balm

• Compatible packaging materials used

• No interaction between the two products in the

pack

• Proportional quantity is given

(i.e. 5:1 ratio)

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COMPONENTS OF PACK

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CO-EXTRUDED TUBE

• Material: Polyethylene

• Weight: 6.8g

• Size

– Diameter: 30mm

– Height: 100mm

• Capacity: 50ml

• Layers: Two

• Pattern: Round

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MULTIFUNCTIONAL CLOSURE

• MULTI FUNCTIONAL CAP

• TWO PIECE

– BOTTOM ACTS AS:

• CLOSURE FOR MOISTURIZING CREAM

• CONTAINER FOR LIP BALM

– TOP

• CLOSURE FOR LIP BALM

• FLIP TOP OR SLIDER

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FLIP TOP MULTICOLOUR

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SLIDER

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FLIP TOP WITHOUT SKIRT

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MULTIFUNCTIONAL CLOSURE

• Material: PP• Weight: 7g• Size:

– Diameter: 30mm– Height: 25mm

• Capacity: 10g• Coloured

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SECONDARY PACK

Carton specification• Reverse stuck type

• Material: Paper board

• Grammage: 300 GSM

• Dimensions: 140x40x40mm

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FILLING

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FILLING & SEALING

Filling moisturizing cream in tube

Bottom heat crimp sealed

Inverted Tube comes to filling station

Tube is capped by torque

Molten lip balm filled in multifunctional closure

Sent to Cooling station for solidification

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COSTINGComponent Value

In Rs.

Tube 2.00

Cap 3.00

Carton 2.00

Label 1.00

Total 8.00

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ADVANTAGES

• No need to carry two packs

• User compliance

• Both products gets finished at same time

• Ease of handling

• Cost effective

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THANK YOUDUOCARE

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label

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