DIGITAL TRANSFORMATION -AN E-COMMERCE PERSPECTIVE

June 2016 | Hong Kong

So What is Digital?

PART ONE

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WHAT IS DIGITAL?

Does this watch make me digital?

Is it getting a website? Creating a Facebook page?

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DIGITAL – END to END

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THE WORLD OF THE ‘ALWAYS-ON’ CONSUMER

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Source: CapGemini – The Digital Advantage Study 2014

Technology

intensity

Transformation

management

intensity

DIGITAL LEADERS

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MAKING THE LEAP

Disrupting Commerce

PART TWO

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DISRUPTING COMMERCE: THE AGE OF EVERYWHERE

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DISRUPTING COMMERCE: ON-DEMAND INVENTORY & SUPPLY

Manufacture to fit consumer needs, instead of creating first and trying to fit consumers into the existing inventory.

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DISRUPTING COMMERCE: VIRTUAL REALITY AS A RETAIL TOOL

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INSERT VR VIDEO

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Smart CommerceSeamless Commerce True Global Commerce

COMMERCE 3.0: REDEFINING COMMERCE

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SEAMLESS COMMERCE

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of eBay’s business is

international59%of commercial sellers

engage in exporting*95%

languages8*Commercial sellers sell $10,000 or more/year

TRUE GLOBAL COMMERCE

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Identify an interesting

set of candidate

items, trends, events,

etc.

Personalize

the results

Inspiration

at scale!

SMART COMMERCE

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A 14 TRILLION DOLLAR OPPORTUNITY

The astounding speed of globalization and rate of

adoption of the on-demand economy means technology,

has driven a secular shift in the way we shop and live,

causing the online and offline worlds to meld and fuse.

$ 14

TRILLION

Source: Euromonitor, 2014 data

Pioneers and principles

PART THREE

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CASE: VTZero – A HK to GLOBAL SUCCESS

Wholesale Sourcing

Overseas Warehouse Retail

IT Service

Drop Shipping

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CASE 2: INFANTRY – NEW THINKING NEW MODEL

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PRINCIPLES FOR DIGITAL SUCCESS

Strategy, people, process together with technology

Continual interest and commitment to innovation and

improvement

Open and collaborative – think digital ecosystems

Internal transformation equally critical as external

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THE DIGITAL

REVOLUTION