e-book - sap business suite powered by sap hana
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SAP® Business Suite
powered by SAP HANA®
Introduction
Customer References
by Industry
© 2
014
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Customer References
by Alphabetical Order
2 / 31
These days, simply maintaining a portfolio of products and
services is not enough. Globalization has intensified competition
in a hyperconnected world, requiring businesses to innovate with
intelligence and move at breakneck speed while always making
the right business decisions.
Changes happen in real time, so businesses need to respond
immediately within shorter decision windows to quickly deliver
value to customers. To stay competitive, businesses must now
predict, simulate, plan, execute, analyze, and course correct –
all in real time.
No matter your industry, SAP® Business Suite powered by
SAP HANA® can help you drive your entire business in real time
with a solid foundation for business innovation, much simpler
IT with choice of deployment models – on premise, cloud, or
hybrid – and a personalized user experience across every line
of business.
With SAP Business Suite powered by SAP HANA, you can:
Drive innovative business processes and invent new business
models by leveraging real-time applications
Accelerate mission-critical business processes with
unprecedented performance
Simplify IT and reduce total cost of ownership by combining
transactions and analytics on a single in-memory computing
platform
Allow instant insight and action with a personalized,
responsive, and simple user experience across lines of
business, tasks, and devices
Streamline expansion with flexible deployment models –
on premise, cloud, or hybrid – supported by SAP and its large
partner network
Drive Real-time Business with
SAP® Business Suite powered by SAP HANA®
www.sap.com/suiteonhana
Public Services Introduction Consumer Energy and
Natural Resources
Discrete
Manufacturing
Financial Services Services
3 / 31
With over 40 years of experience helping businesses run better,
SAP launched SAP Business Suite powered by SAP HANA in
January of 2013. With it, SAP made history by bringing transac-
tions and analytics together into a single in-memory platform,
helping businesses make real-time business a reality across
industries and lines of business.
There’s no question that the SAP HANA platform will help you
do business faster than ever before. But the true power of
SAP Business Suite powered by SAP HANA is that it serves
as a foundation for business innovation for deriving new
competitive differentiation.
Scenarios such as predictive maintenance, real-time financial
close cycles, real-time materials resource planning, one-on-one
marketing, personalized healthcare, and more are now possible.
Making Real-Time Business a Reality
for 1,200 Customers and Growing
Public Services Introduction Consumer Energy and
Natural Resources
Discrete
Manufacturing
Financial Services Services
Find out how you can start driving innovation, responsiveness,
and simplicity across your company and beyond. Join the 1,200
companies and counting that are making their real-time business
a reality with SAP Business Suite powered by SAP HANA.
www.sap.com/suiteonhana
4 / 31
Consumer
07 Beiersdorf AG
08 Florida Crystals Corporation
12 Royal Swaziland Sugar
Corporation
06 Avon Cycles Limited
11 neckermann.at GmbH
Financial Services
15 JOSKIN Group
Discrete Manufacturing
29 Deutscher Fußball-Bund
26 Fire & Rescue,
New South Wales 09 HiMedia Laboratories
Pvt. Ltd.
16 KAESER KOMPRESSOREN SE
24 Savannah Cement Limited
14 Güdel Group AG
13 USHA International Limited
10 Home Shopping
Europe GmbH
19 Bayer MaterialScience AG
Energy & Natural
Resources
20 MVV Energie AG
22 Pacific Drilling S.A.
Public Services
Services
Customer References
by Industry
25 Eureko Sigorta
28 Kardinal
Schwarzenberg'sches
Krankenhaus
31 Hidrovias do Brasil
17 Schaidt Innovations GmbH &
Co. KG
Public Services Introduction Consumer Energy and
Natural Resources
Discrete
Manufacturing
Financial Services Services
5 / 31
Customer References
by Alphabetical Order
15 JOSKIN Group
16 KAESER KOMPRESSOREN SE
14 Güdel Group AG
10 Home Shopping Europe GmbH
08 Florida Crystals Corporation
09 HiMedia Laboratories Pvt. Ltd. 07 Beiersdorf AG
26 Fire & Rescue,
New South Wales
06 Avon Cycles Limited
19 Bayer MaterialScience AG
29 Deutscher Fußball-Bund
25 Eureko Sigorta 24 Savannah Cement Limited
12 Royal Swaziland Sugar
Corporation
11 neckermann.at GmbH
20 MVV Energie AG
22 Pacific Drilling S.A.
13 USHA International Limited
28 Kardinal Schwarzenberg'sches
Krankenhaus
31 Hidrovias do Brasil
17 Schaidt Innovations GmbH &
Co. KG
Public Services Introduction Consumer Energy and
Natural Resources
Discrete
Manufacturing
Financial Services Services
6 / 31
Avon Cycles: Achieving Business Agility with
SAP® Business Suite powered by SAP HANA®
Company
Avon Cycles Limited
Headquarters
Ludhiana, Punjab, India
Industry
Consumer products
Products and Services
Bicycles, bicycle parts, electric
bikes, and fitness equipment
and accessories
Employees
1,500
Revenue
Rs 4.21 billion (US$89.4
million)
Web Site
www.avoncycles.com
Partner
vCentric Technologies Pvt. Ltd.
www.vcentric.com
HP
www.hp.com
Top objectives
Leverage the business value of large and growing data volumes
Manage data for 360 cycle components and 200 models with an average of three sizes per model and three colors per size
Accelerate operations in key business areas such as sales, supply chain, and procurement
Provide differentiating customer value by maintaining high service levels
Resolution
Worked with vCentric Technologies to migrate SAP® Business Suite applications to the SAP HANA® platform
Replaced an Oracle database with SAP HANA with hardware partner HP
Key benefits
Better control of the supply chain with faster material requirements planning (MRP) runtimes, resulting in reduced inventory levels
Ability to provide stakeholders with real-time actionable data
Greater focus on performance excellence
Improvement in productivity and faster decision making
More-efficient service for customers, vendors, and other stakeholders
“The migration of our SAP Business Suite applications to SAP
HANA is an important milestone in our IT strategy. We are
confident this will align with our business growth plans and play a
key role in overall success. The collaboration between the Avon
Cycles team, our partner vCentric, and SAP was outstanding.”
Onkar Singh Pahwa, Managing Director, Avon Cycles Limited
50% Faster MRP runtimes
80% Reduction in backup and restoration requirements achieved without any downtime
45% Faster execution of business operations
Public Services Introduction Consumer Energy and
Natural Resources
Discrete
Manufacturing
Financial Services Services
7 / 31
Beiersdorf AG: Achieving Global Market Share
Analysis with SAP® Demand Signal Management
Company
Beiersdorf AG
Headquarters
Hamburg, Germany
Industry
Consumer products
Products and Services
Personal care, skin care, and
beauty products
Employees
16,500
Revenue
€6.14 billion
Web Site
www.beiersdorf.com
Objectives
Increase the return on investment for external market research data through more-effective and streamlined usage
Calculate and report market share and sales globally across countries and product categories
Facilitate external mass data governance
Resolution
Enabled global market share reporting using the SAP® Demand
Signal Management application
Planned to integrate approximately 200 market research databases
across 10 product categories and 20 countries
Benefits
Extensive insight into local and global market share development, brand health, and overall market competition
Greater effectiveness across the relevant business units, thanks to enterprise-wide usage of market research data
Simplified administration, reporting, and distribution of external market data throughout the company
“With SAP Demand Signal Management, we have achieved
leading-edge analysis with more effective use of market data.”
Andrew Chapman, Global Processes and Application Solutions, Beiersdorf Shared Services GmbH,
part of Beiersdorf AG
Insight Into local and global market share development, brand health, and overall market competition
Efficacy Across the relevant business units, thanks to enterprise-wide usage of market research data
Simplicity Of administration, reporting, and distribution of external market data throughout the company
Public Services Introduction Consumer Energy and
Natural Resources
Discrete
Manufacturing
Financial Services Services
8 / 31
Florida Crystals: Sweetening Business Processes
with SAP® Business Suite powered by SAP HANA®
Company
Florida Crystals Corporation
Headquarters
West Palm Beach, Florida
Industry
Consumer products
Products and Services
Cane and agave sugar grown
and produced in the United
States
Employees
2,200
Revenue
US$462 million
Web Site
www.floridacrystals.com
Partner
Virtustream
SAP® Consulting organization
Business challenges
Consolidate data from heterogeneous systems at geographically dispersed sugar companies acquired by Florida Crystals
Use technology to support ordinary business requirements and manage the challenges related to a growth-by-acquisition strategy
Gain value from the migration to a cloud-based IT infrastructure
Technical implementation
Implemented SAP ERP powered by SAP HANA® and the SAP Business Warehouse application powered by SAP HANA
Leveraged the SAP HANA Enterprise Cloud service with help from technology partner Virtustream
Key benefits
Reduced costs and improved efficiency throughout the supply chain
Allowed the workforce to devote more time to data analysis and less time to running data transactions
Enabled real-time access to petabyte-scale data for accelerated business decisions
“SAP HANA isn’t just in-memory technology, it’s a new frontier.
How long has it been since IT allowed you to go as fast as you
can go? That’s what SAP HANA brings to the table.”
Don Wiittington, Vice President and CIO, Florida Crystals Corporation
1st Live customer with SAP ERP powered by SAP HANA and SAP HANA Enterprise Cloud
Up to 97% Performance improvement for key business processes
3 days To migrate data to the cloud environment using the SAP HANA Enterprise Cloud service
Public Services Introduction Consumer Energy and
Natural Resources
Discrete
Manufacturing
Financial Services Services
9 / 31
Embracing Business Success in Real Time with
SAP® Business Suite powered by SAP HANA®
Company
HiMedia Laboratories
Pvt. Ltd.
Headquarters
Mumbai, Maharashtra, India
Industry
Life sciences
Employees
500
Revenue
Rs 5 billion (US$80 million)
Web Site
www.himedialabs.com
Partner
vCentric Technologies Private
Limited
www.vcentric.com
Top objectives
Increase control over growing Big Data to improve business decisions
Manage data for 28,000 biotechnology stockkeeping units in the fields of microbiology, molecular biology, animal cell cultures, plant tissue cultures, and lab ware for laboratory chemicals
Accelerate report generation and analysis with real-time data
Resolution
Migrated SAP® Business Suite applications to the SAP HANA® platform to support a real-time data environment
Implemented the SAP HANA database on a DELL system and completed the migration within six weeks
Deployed SAP HANA Live offerings as part of a long-term analytics strategy
Key benefits
Better access to real-time data and faster analytics with SAP HANA Live
Improvement in on-time deliveries with a superior user experience
Support for next-generation business operations
Faster, more effective and proactive decision making and greater productivity with real-time, actionable data
“SAP Business Suite powered by SAP HANA has added speed
to our decision making with real-time analytics. We are reaping
huge benefits, thanks to vCentric, SAP, the HiMedia IT team, and
their fast and flawless implementation of SAP HANA.”
Saroj Warke, Director of IT, HiMedia Laboratories Pvt. Ltd.
80% Faster report execution, saving lots of time for users and managers
80% Faster material requirements planning
50% Faster production planning operations
Public Services Introduction Consumer Energy and
Natural Resources
Discrete
Manufacturing
Financial Services Services
10 / 31
HSE24: Positively Influencing Customer Buying
Behavior with Better Analytics Software and SAP HANA®
Company
Home Shopping Europe GmbH
(HSE24)
Headquarters
Ismaning, Germany
Industry
Retail
Products and Services
Fashion, jewelry, beauty and
home products
Employees
Approximately 2,900 (including
external call center and
logistics personnel)
Revenue
€515 million (2012)
Web Site
www.hse24.de
The company’s top objectives
Become a world-class customer sales and service organization
Reduce customer mail order returns
React to demand in real time
The resolution
Deployed SAP® Predictive Analysis software and the SAP Audience Discovery and Targeting analytic application powered by SAP HANA®
Established a plan to migrate the SAP Customer Relationship Management application to SAP HANA as the second phase of the SAP HANA implementation project
The key benefits
360-degree view of customer information, helping ensure more
focused, targeted campaigns and customer interactions
Instant access to all customer data, enabling marketers to take
appropriate measures toward reducing return rates
Meaningful customer interactions, helping create offers that are
relevant to consumers and more accurately reflect unique demands
“With saw an opportunity with SAP HANA to influence our customers’
buying behavior and reduce product return rates. Each year over 11.5
million HSE24 parcels are sent out to 1.5 million customers. As a mail-order
business, we estimate that decreasing our return rate by only 1% could lead
to a seven-digit euro savings on the bottom line.”
Michael Kuenzel, VP of IT, Home Shopping Europe GmbH (HSE24)
Real-time Aggregation of customer data that provides a complete view of every customer
Meaningful Customer interaction that is more powerful and effective
Targeted Marketing campaigns that focus on unique customer segments
Relevant Offers that more accurately address customer demands
Public Services Introduction Consumer Energy and
Natural Resources
Discrete
Manufacturing
Financial Services Services
11 / 31
Analyzing Big Data and Buying Trends with
SAP® Business Suite powered by SAP HANA®
Company
neckermann.at GmbH
Headquarters
Graz, Austria
Industry
Retail
Products and Services
Online and mail-order retailer
for clothing, electronics,
furniture, accessories, and
more
Employees
100
Web Site
www.neckermann.at
Partner
Imtech ICT Austria GmbH
www.imtech-ict.at
Objectives
Increase performance for core finance and controlling processes
Simplify IT landscape and operations for lower total cost of ownership and greater simplicity
Build a future-proof IT platform to enable real-time analytics and personalized consumer interactions
Why SAP
Migrated two instances of the SAP® ERP application from the former parent company to an Imtech ICT Austria data center after a buyout
Performed an SAP ERP upgrade and migrated to the SAP HANA® platform
Engaged Imtech ICT Austria to lead the ramp-up and to host SAP HANA on a dedicated Cisco server
Planned to migrate other SAP Business Suite applications to SAP HANA
Benefits
Long-standing and trusted relationship involving successful implementations and management of SAP software
Broad expertise ranging from overall IT infrastructure to enterprise resource planning (ERP) systems
Extensive experience with SAP HANA
Full-service support from implementation to operations and hosting
“We are very pleased with SAP ERP powered by SAP HANA and
with the hosting services of our partner Imtech ICT Austria. We
now have a state-of-the-art IT platform for our core business
processes and for advanced analytics that will enable us to grow
and provide customers with a great shopping experience.”
Thomas Theofilu, Director of IT and Business Organization, neckermann.at GmbH
Higher End-user satisfaction with substantial performance improvements of core finance and controlling processes
Simpler IT landscape and IT operations
Real-time Predictive and Big Data analytics to better anticipate changing consumer behavior and market conditions and integrate that into e-commerce processes
Public Services Introduction Consumer Energy and
Natural Resources
Discrete
Manufacturing
Financial Services Services
12 / 31
RSSC: Driving Savings, Efficiency, and Innovation
with SAP® Business Suite powered by SAP HANA®
Company
Royal Swaziland Sugar
Corporation (RSSC)
Headquarters
Simunye, Swaziland
Industry
Consumer products
Products and Services
Production of sugar and
ethanol
Employees
3,500
Web Site
www.rssc.co.sz
Partner
SAP® Consulting organization
Objectives
Launch an integrated, state-of-the-art IT platform to drive innovation, process efficiencies, and IT agility
Better manage the business using real-time analytics and quickly identifying over expenditure
Why SAP
In a comparison with Oracle and Microsoft, SAP was best able to execute and deliver on business requirements with minimal customization
SAP® Business Suite powered by SAP HANA® can deliver on business requirements for the future
Rapid-deployment solutions from SAP enable a quick and cost-effective implementation of the new IT platform
Expected benefits
Acceleration of the planning process from two weeks to a few hours
Accurate calculations of the amount of sugar cane and water required for the factory, saving up to E 1 million (€75,794) per day
More time and resources spent on innovation and less on “keeping the lights on”
“SAP as a company stood out from an innovation and cost
standpoint and because of its global presence. From a
technology platform perspective, SAP Business Suite powered by
SAP HANA could deliver on RSSC’s requirements for the future.”
Rob Coombe, Group IT Manager, Royal Swaziland Sugar Corporation (RSSC)
Accuracy When calculating production resources required for the factory
Savings Of up to €75,794 per day, thanks to better management of raw materials like sugar cane and water
Efficiency With more streamlined processes in operational areas like procurement and HR
Innovation When more time and resources are shifted from basic operations maintenance to strategy and innovation
Public Services Introduction Consumer Energy and
Natural Resources
Discrete
Manufacturing
Financial Services Services
13 / 31
Public Services Introduction Consumer Energy and
Natural Resources
Discrete
Manufacturing
Financial Services Services
USHA International Takes Business Insight to
Unprecedented Levels with SAP HANA®
14 / 31
Company
Güdel Group AG
Headquarters
Langenthal, Switzerland
Industry
Industrial machinery and
components
Products and Services
Products and solutions in linear
drive technology for numerous
industries
Employees
1,050
Revenue
SFR 350 million
Web Site
www.gudel.com
Partner
itelligence AG
www.itelligence.ag
Objectives
Standardize business processes across the group on one common enterprise resource planning (ERP) platform
Better manage and grow the business with instant access to information at the group level
Improve the delivery of multicompany engineer-to-order projects
Why SAP
Only company with a simple and modern ERP system running on an in-memory platform capable of handling both transactional and reporting workloads
State-of-the-art ERP platform enabling new business models
Availability of an industry-specific best-practice template, it.manufacturing, by SAP partner itelligence, to expedite the launch of the new SAP HANA platform
Benefits
Increased transparency through more-timely and detailed reports in areas like order entry
Enabled a more proactive and consistent delivery of multicompany engineer-to-order projects
Lowered total cost of ownership and increased system performance through consolidation of all ERP and reporting systems in one ERP instance
“SAP ERP powered by SAP HANA was the perfect fit for our
growing company. It provides the foundation to harmonize
processes and efficiently manage group operations, supports our
project business, and enables real-time insight through powerful,
user-friendly reporting with SAP HANA Live offerings.”
Martin Knuchel, CIO, Güdel Group AG
Transparent More-timely and detailed insight
Consistent Project and performance delivery
Innovative Foundation for business improvements
Economical Deployment and maintenance
Güdel Group AG: Harmonizing Processes
Groupwide with SAP® ERP powered by SAP HANA®
Public Services Introduction Consumer Energy and
Natural Resources
Discrete
Manufacturing
Financial Services Services
15 / 31
JOSKIN: Accelerating Global Expansion with
SAP® Business Suite powered by SAP HANA®
Company
JOSKIN Group
Headquarters
Soumagne, Belgium
Industry
Automotive
Products and Services
Manufacturer of agricultural
trailers and tools
Employees
790
Revenue
€107 million
Web Site
www.joskin.com
Partner
SOA People
www.soapeople.com
Top objectives
Constantly develop product lines to propose the widest range of agricultural transport material possible
Control all strategic phases of the production chain and continuously improve them with skills developed in-house
Expand globally while improving customer service
Resolution
Migrated SAP® Business Suite applications to the SAP HANA® platform to speed financial, production, sales and service, and after-sales processes
Chose SAP HANA Live offerings for SAP Business Suite to quickly jump-start real-time analytics and reporting
Completed the migration in just 10 weeks and without disruption to the business with support from the SAP Services organization
Key benefits
Ad-hoc financial information provided in less than a few seconds, allowing a faster and smoother financial closing period
Better customer service with real-time information on the farmer's equipment and bill of materials (BOM)
"Every agricultural machine is unique. When answering customer
requests, it is of utmost importance that we have an exact view of
the individual machine, the farmer’s equipment, and the BOM.
Thanks to SAP HANA, we can now visualize the customer’s
install base in a second and respond with the customer still on
the phone.“
Michel Desfawes, CIO, JOSKIN Group
102x Faster general ledger, accounts payable, and accounts receivable line-item reporting (from up to 1 hour to seconds)
7x Faster material resource
planning run
6x Smaller database
1,721x Faster daily production control report
7.5x Faster backups (5 hours to 40 minutes)
Public Services Introduction Consumer Energy and
Natural Resources
Discrete
Manufacturing
Financial Services Services
16 / 31
KAESER: Transforming Operations with
SAP® Business Suite powered by SAP HANA®
Company
KAESER KOMPRESSOREN SE
Headquarters
Coburg, Germany
Industry
Industrial machinery and
components
Products and Services
Compressed air systems and
compressed air consulting
services
Employees
4,400
Revenue
€600 million (2012)
Web Site
www.kaeser.com
Partner
SAP® Consulting organization
Objectives
Create an innovative IT environment that supports the move toward a solution-provider business model
Enhance existing business processes and leverage the power of Big Data and predictive maintenance to become more proactive, customer oriented, and competitive
Leverage the SAP HANA® platform to transform and simplify the entire SAP solution landscape
Technical implementation
Successful migration of the SAP Customer Relationship Management (SAP CRM) application to SAP HANA in just 2.5 months and with just 1.5 days of downtime
Great collaboration with SAP during all phases of the project
Future plans
Launch predictive maintenance capabilities with a custom solution based on SAP CRM powered by SAP HANA to step up customer service
Migrate all SAP Business Suite applications, such as the SAP ERP, SAP Supply Chain Management, and SAP Business Warehouse applications, to SAP HANA
Deploy SAP CRM powered by SAP HANA in the cloud with other cloud offerings like the SAP Jam™ social software platform to enable a mobile and social CRM strategy
“We will leverage the full power of SAP HANA to enhance existing
business processes, introduce entirely new ones, and reduce total cost
of ownership. We are off to a very good start with the smooth and fast
migration of SAP CRM to SAP HANA, which will be followed by other
SAP Business Suite applications and custom solutions.”
Falko Lameter , CIO, KAESER KOMPRESSOREN SE
Successful Successful and smooth production launch of SAP CRM powered by SAP HANA
Faster Five times faster database response times
Simpler Simpler and more agile IT landscape and business processes
Solid Foundation for predictive maintenance
Public Services Introduction Consumer Energy and
Natural Resources
Discrete
Manufacturing
Financial Services Services
17 / 31
Schaidt Innovations: Fast Start with SAP® ERP
powered by SAP HANA®, Deployed in the Cloud
Company
Schaidt Innovations GmbH &
Co. KG
Headquarters
Wörth, Germany
Industry
Automotive
Products and Services
Development, production, and
sales of electronic parts for the
automotive and high-tech
industries
Employees
530
Web Site
www.sc-innovations.de
Partner
SAP® Consulting organization
Objectives
Get a newly launched manufacturing business up and running on an enterprise resource planning (ERP) system in a very short time with no up-front investment
Support the transformation from a contract manufacturing business to an independent manufacturing business
Why SAP
SAP ERP powered by SAP HANA® – a scalable, state-of-the-art application that can be managed in a cloud environment with the SAP HANA Enterprise Cloud service
SAP ERP for Manufacturing rapid-deployment solution offering a fast and affordable deployment that follows industry-specific best practices
Familiarity with the SAP software systems in use at the former parent company, providing a similar work environment at the new manufacturing startup and the contract manufacturing business
Benefits
Went live after just four weeks, registering and invoicing the first production just one week thereafter
Allows more focus on the core manufacturing business, which can grow at its own pace
Provides a solid basis for enhancing processes and expanding the business
“We were looking for a state-of-the-art ERP solution that could get us up
and running very fast with no up-front investment and would enable us
to grow at our own pace. We got this through the unique combination of
SAP ERP powered by SAP HANA deployed using an SAP Rapid
Deployment solution in a fully managed cloud environment with SAP
HANA Enterprise Cloud.”
Martin Haas, Managing Director, Schaidt Innovations GmbH & Co. KG
Fast Deployment, going live in just four weeks
Complete ERP manufacturing solution, covering production planning, materials management, financials, and sales
Scalable IT infrastructure to support company growth
Public Services Introduction Consumer Energy and
Natural Resources
Discrete
Manufacturing
Financial Services Services
18 / 31
Schaidt Achieves a Complete Manufacturing
Solution with SAP® ERP powered by SAP HANA®
Public Services Introduction Consumer Energy and
Natural Resources
Discrete
Manufacturing
Financial Services Services
19 / 31
Enabling Real-Time Business with
SAP HANA® and SAP® MaxAttention™
Company
Bayer MaterialScience AG
Headquarters
Leverkusen, Germany
Industry
Chemicals
Products and Services
Polymers, coatings, adhesives,
sealants, and more
Employees
14,500
Revenue
€11.5 billion
Web Site
www.materialscience.bayer.com
Top objectives
Speed up performance of the SAP® Customer Relationship Management (SAP CRM) application and empower users with real-time insights
Analyze the performance of core business processes to save time, reduce costs, and keep SAP solutions running optimally
Resolution
Leveraged the SAP MaxAttention™ offering for a safe and nondisruptive deployment
Worked with experts from the SAP MaxAttention services team for tailored project support
Leveraged the SAP Business Process Performance Optimization service to optimize performance-critical process steps
Successfully deployed SAP CRM powered by SAP HANA®
Key benefits
Real-time analysis and reporting for smarter, faster business decisions
Faster business processes for increased business-user productivity and higher end-user satisfaction
“The SAP HANA migration project was perfectly supported by
SAP MaxAttention, which has proven to be a strategic asset for
BMS, allowing us to boost the performance of key applications by
20% to 30% on average, just to name one example.”
Jan Prigge, Head of Commercial Solutions, Bayer MaterialScience AG
20X Search performance boost due to SAP HANA
49% Complaint processing performance
20%–30% Average performance boost on key applications
Public Services Introduction Consumer Energy and
Natural Resources
Discrete
Manufacturing
Financial Services Services
20 / 31
MVV Energie: Accelerating Business Growth
with SAP® CRM powered by SAP HANA®
Company
MVV Energie AG
Location
Mannheim, Germany
Industry
Utilities – energy
Products and Services
Electricity, gas, water
Employees
5,500
Revenue
€4 billion
Web Site
www.mvv-energie.de
Partners
Sovanta
www.sovanta.com
crm consulting AG
www.crm-consulting-ag.de
BearingPoint
www.bearingpoint.com
Business challenges
• Develop the business rapidly by increasing sales and profit margin while cutting costs
• Provide customers with a full-service package in a highly competitive and volatile energy market
• Optimize sales and enable predictive capabilities using large volumes of data from various sources like weather reports and smart meters
Technical implementation
• Deployed SAP® CRM powered by SAP HANA®
• Covered mobile application, sales and presales processes, and customer relationship management (CRM) analytic functions in the first phase of the project
Key benefits
• Reduced processing costs with integrated, holistic sales management
• Allowed real-time access to all sales-relevant information
• Enabled business users to analyze consumption patterns in real-time as a basis for product offerings and marketing activities
• Increased competitiveness in the business-to-business segment through a mobile sales force, a customer-specific offer process, and optimized management of sales opportunities
• Reduced IT costs by harmonizing the system landscape
“We want continued growth year over year. This is what we expect on
the revenue side as a key benefit of our project to run SAP CRM powered by
SAP HANA. We think we can sell better now that our sales representatives
can show energy-service scenarios using actual, real-time data on their mobile
devices rather than relying on PowerPoint presentations.”
Bernhard Schumacher, Head of Sales Division, MVV Energie AG
Lower Processing costs
Fewer Systems required
Higher Sales and profit margin
Public Services Introduction Consumer Energy and
Natural Resources
Discrete
Manufacturing
Financial Services Services
21 / 31
MVV Energie Realizes Real-Time Business
and a Competitive Edge with SAP HANA®
Public Services Introduction Consumer Energy and
Natural Resources
Discrete
Manufacturing
Financial Services Services
22 / 31
2 months To go live with SAP Business Suite powered by SAP HANA after the proof of concept
2x Increase in fleet size over next 3 years 3 projects in 1 Upgrade of the SAP ERP application plus hardware replacement, and laying the foundation for business intelligence
Company
Pacific Drilling S.A.
Headquarters
Houston, Texas
Industry
Oil and gas
Products and Services
Ultra-deep water drilling
Employees
1,200
Revenue
US$638 million
Web Site
www.pacificdrilling.com
Partners
SAP® Services organization
Hewlett-Packard Company
Deloitte
Capgemini S.A
Business challenges
Managing IT across regions, including remote offshore drilling sites
Moving from a reactive to proactive management style, with a focus on performance management
Looking at doubling company size and revenue within the next five years
Technical implementation
Migrated the SAP® ERP application to the SAP HANA® platform in just 60 days
Significantly reduced database size and data footprint
Deployed SAP HANA Live offerings for SAP ERP to enable real-time operational reporting
Key benefits
Real-time performance management and faster key processes for material requirements planning (MRP) and payroll
New enterprise dashboard created for the CEO
Innovation platform, accelerating time-to-value cycles and offering new possibilities like predictive maintenance
Lower total cost of ownership with a single platform for transactions and analysis
“SAP has been critical to our success thus far, and SAP Business
Suite powered by SAP HANA will be even more important to our
success going forward as we move from a transactional-based
business to a real-time, performance-driven business.”
Coy Wright, Vice President of IT, Pacific Drilling S.A.
Pacific Drilling: Doubling Revenue and Driving
Innovation with SAP® ERP powered by SAP HANA®
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Pacific Drilling Digs Deep in Data for
Big Business Value with SAP HANA®
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Savannah Cement: Gaining Accuracy in
Operational Reporting with SAP HANA®
Company
Savannah Cement Limited
Headquarters
Nairobi, Kenya
Industry
Mill products
Products and Services
Cement and raw materials
Employees
250
Web Site
www.savannahcement.com
Partner
Sperkjet East Africa Limited
(SEAl)
www.seal.co.ke
Objectives
Gain complete ownership of business processes
Get real-time feedback when processing transactions to support corrective action
Achieve competitive edge by being second in Africa to implement SAP® Business Suite powered by SAP HANA®
Why SAP HANA
Requisite foundation for setting up business intelligence software
Platform for innovation to keep pace with future trends
In-memory computing technology for vast improvement in database handling and functionality
Why SEAl
Adoption of the ASAP® methodology, which provides a road map for cost-effective, speedy implementation of SAP solutions
Ability to deliver the solution within 4 months, giving Savannah Cement Limited a rapid return on investment
Expertise to perform the first implementation of the SAP HANA platform in the region
“SAP HANA has changed our view of database management
and greatly simplified tasks, giving our business a cutting-edge
advantage and incomparable agility. Clearly to us, SAP HANA
was built to keep the business running better.”
Brian Wamwenje, IT Manager, Savannah Cement Limited
Accelerated Period closure reporting lead time by 75%–80% (from 8–10 days to 2 days)
Reduced Operational meetings from at least 3 each day to 1 per day
Optimized Business continuity and disaster recovery
Streamlined Basis administration
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Eureko Sigorta: Real-Time Data Analysis with
SAP® Business Suite powered by SAP HANA®
Company
Eureko Sigorta, part of
Achmea
Headquarters
Istanbul, Turkey
Industry
Insurance
Products and Services
Nonlife insurance
Employees
574
Revenue
€270 million
Web Site
www.eurekosigorta.com.tr
Partner
SAP® Services organization,
Vizyoneks
www.vizyoneks.com.tr
Top objectives
Standardize financial reporting and reduce manual data handling
Provide management with more flexible, varied, and in-depth reports
Improve risk management and comply with global regulations
Resolution
Migrated SAP Business Suite applications to the SAP HANA® platform in just six months
Deployed the SAP Financial Asset Management application to centralize investment management
Leveraged electronic ledger management for Turkey
Enabled SAP BusinessObjects™ business intelligence (BI) solutions on mobile devices for senior management
Key benefits
Profitability reports and analysis by policy, holder, distribution channel, line of business, product, and more
Capacity for multiple languages, currencies, and regulatory standards
Faster, more transparent financial transactions, increasing control, improving cost management, and accelerating financial closing
“With SAP Business Suite powered by SAP HANA and SAP
BusinessObjects BI solutions, we have real-time access to data
and more flexible analytics. It allows us to use our time more
effectively and focus more on our customers. Our goal is to
increase operational efficiency and, in turn, customer satisfaction.”
Semra Ensari, Finance and Risk Management Group Director, Eureko Sigorta
33% Faster monthly closing
23% Fewer general ledger accounts
>50% Faster tax reporting
83% Faster fixed asset processing
93.75% Faster reporting on aging and rediscount processes (from 2 working days to 1 hour)
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Fire & Rescue NSW: Using SAP® Business Suite
powered by SAP HANA® to Help Keep the State Safe
Organization
Fire & Rescue New South
Wales (NSW)
Headquarters
Sydney, Australia
Industry
Public sector
Products and Services
Fire and rescue services
Employees and Volunteers
About 14,000
Web Site
www.fire.nsw.gov.au
Top objectives
Get the right people and equipment to the right place as quickly as possible to provide emergency services
Standardize disparate sets of processes and applications among four agencies for people and equipment management
Efficiently manage massive amounts of data in real time
Resolution
Introduced the SAP HANA® database for analysis of non-SAP data to speed up reports generated by the SAP® Business Warehouse application
Replaced the Oracle RAC database in use with SAP HANA
Implemented SAP Business Suite powered by SAP HANA and finished on schedule 12 weeks later
Key benefits
All the important information about people and equipment now in one place, accessible in real time via SAP HANA
Production database cut from 750 GB to 220 GB, enabling agencies to take advantage of more advanced SAP functionality
Improved efficiency, flexibility, and reliability
“When you fly a plane these days, most of the time it flies itself and
deals automatically with all its complexities, while the pilot stands by to
intervene only if needed. In the same way, we see that delivering
emergency services will become so complex that SAP HANA will be
driving things, marshaling resources and telling us where to deploy
them to make the state as safe as it can be.”
Richard Host, CIO, Fire & Rescue New South Wales
70% Reduction in database size
>3 million Skills and qualifications managed by SAP HANA in real time
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Fire & Rescue NSW Simplifies IT to Keep
Communities Safe with SAP HANA®
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Company
Kardinal Schwarzenberg'sches
Krankenhaus
Betriebsgesellschaft m.b.H.
Headquarters
Schwarzach im Pongau,
Salzburg, Austria
Industry
Healthcare
Products and Services
General medical and surgical
hospital with 13 specialist
departments
Employees
About 1,000
Web Site
www.kh-schwarzach.at/en
Partner
SAP® Services organization
T-Systems Austria GesmbH
Siemens AG
Objectives
Simplify the IT landscape and reduce costs by migrating applications to the SAP HANA® platform
Enable real-time reporting and reduced data load times
Remove bottlenecks in the performance of applications used by the clinical staff, and include additional mass data, such as intensive care patient data
Technical implementation
Upgraded and migrated the SAP® ERP application and SAP for Healthcare solutions to SAP HANA within three months
Deployed SAP Business Warehouse powered by SAP HANA
Helped ensure high availability by operating SAP HANA in a cluster to meet industry-specific legal requirements
Engaged T-Systems Austria to host SAP HANA on dedicated servers
Benefits
Data compression reduced from approximately 760 GB to about 430 GB
Fast data load times
Significantly faster response times for reports and patient scheduling – the latter increased by a factor of 30
“By unifying our software landscape on SAP HANA, we not only
achieved a lower TCO but have also paved the way for future
innovation. For instance, we can now further enhance patient
care in the most critical situations by making mass patient data
immediately available to medical staff in the intensive care unit.”
Christian Mühltaler, CIO, Kardinal Schwarzenberg'sches Krankenhaus
Betriebsgesellschaft m.b.H.
Lower Total cost of ownership
Reduced Data load times
Faster Response times for reports, patient scheduling, and clinical applications
Kardinal Schwarzenberg Hospital: Providing
Superior Patient Services with SAP HANA®
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DFB: Reaching Every Fan with SAP® Event
Ticketing and SAP CRM powered by SAP HANA®
Organization
Deutscher Fußball-Bund (DFB)
Headquarters
Frankfurt, Germany
Industry
Sports and entertainment
Products and Services
World’s largest sports
federation, representing over
25,000 clubs and 6.8 million
members
Employees
>220
Web Site
www.dfb.de
Top objectives
Create a completely new fan experience with simpler communications, better campaign management, and personalized messages and offers
Establish and leverage a consistent, real-time view of fan information
Resolution
Launched the SAP® CRM rapid-deployment solution powered by SAP HANA® in just three months, and deployed SAP Event Ticketing software
Migrated the DFB Fan Shop and Fan Club database to SAP HANA
Built a road map for deploying the SAP ERP application and SAP CRM powered by SAP HANA using the SAP HANA Enterprise Cloud service
Key benefits
Simpler marketing with personalized campaigns and promotions tailored to the needs of every fan, creating a better experience
Fast and efficient development of campaigns to reach fans via personal e-mail and directing them to information and ticketing Web sites
Two weeks to develop the campaign for the Women’s DFB Cup Final
Lower total cost of ownership
“With SAP CRM powered by SAP HANA, we are able to do
marketing campaigns by ourselves for the first time. We can now
serve fans through digital channels and improve customer loyalty
with offers that meet their needs. By using SAP HANA Enterprise
Cloud, our processes will be much more efficient.”
Daniel Gutermuth, SAP Implementation Project Lead, Deutscher Fußball-Bund (DFB)
2 weeks To launch the marketing campaign for the Women’s DFB Cup Final as part of a 4-week pilot
8,700 Fans got personalized promotional e-mails as part of the campaign
48% Of those fans confirmed as viewing their e-mail
7% Of confirmed fans were tracked as clicking from their e-mail to the DFB ticketing site for the event
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DFB Kicks the Fan Experience to the
Next Level with SAP HANA®
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Cutting IT Costs and Promoting Innovation
with SAP HANA® Enterprise Cloud
Company
Hidrovias do Brasil
Headquarters
São Paulo, Brazil
Industry
Travel and transportation –
cargo and logistics
Products and Services
Integrated waterway logistics
solutions and operations
Assets
US$313 million
Web Site
www.hbsa.com.br
Partners
SAP® Services organization
Cloud Imagination
www.cloudimagination.com
Top objectives
Provide customers with outstanding, highly reliable service
Simplify transportation planning and execution
Enable continuous operational innovation
Resolution
Adopted a cloud-based global template design and deployment strategy for management systems running on the SAP ERP application and other SAP Business Suite applications
Used most standard application features of predefined rapid-deployment solutions, enabling fast implementations in multiple countries
Migrated SAP Business Suite powered by SAP HANA® to the SAP HANA Enterprise Cloud service in just one month to gain additional value from managed services and real-time analytics
Key benefits
Elimination of administration and environment management needs for SAP applications
Greater agility for responding to changes in business demand
Ability to focus more technology and time on strategy and innovation
“With SAP HANA Enterprise Cloud, Hidrovias do Brasil is
overcoming the challenges of establishing operations in Brazil
and Latin America while simultaneously pursuing pioneering,
cloud-based implementations of SAP solutions. The benefits we
are achieving are great – not the least of which is a drastic
reduction in IT costs.”
Dr. Rogerio Dutra, IT Head and SAP Program Director, Hidrovias do Brasil
70% Reduction in IT total cost of ownership US$3 million Projected cost reductions over 5 years
99.5% Production system availability, based on service-level agreements 4 months To build a global template and implement in Brazil
3 months To roll out the template in Paraguay and Uruguay
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