e-tourism advanced facebook workshop
DESCRIPTION
atLarge digital strategist Danny Watts shows Facebook marketing tools to power your digital marketing including Insights and changes within the Facebook Open Graph.TRANSCRIPT
Integrating Facebook
• Off-Facebook– Social Plug-ins– OpenGraph
• On-Facebook– Customizing Fan Pages– Branded Applications
Social Plug-ins
The Like Button
“Advanced” Liking
Activity & Recommendations
Activity & Recommendations
The Fan Box
Commenting
Commenting
Analytics (“Insights”)
Analytics (“Insights”)
Advanced Integration
Authentication
The OpenGraph
The OpenGraph
The OpenGraph
The OpenGraph
Fan Pages & Applications
Customizing Fan Pages
Analytics (“Insights”)
Analytics (“Insights”)
Branded Applications
Branded Applications
Analytics (“Insights”)
