easy bill-business marketing solution
TRANSCRIPT
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Easy Bill - Solution Proposed
Business Marketing
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Problems Faced
Credibility of easy bill not passed on to theconsumer by the corporate partner
Lack of deep network presence
Not targeting other big sector
1. Banks Credit Card
2. Memberships
3. Educational Fees
4. Internet Broadband Fees
5. Other DTH Services Fees
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Continued.
Corporate customers not aware of the variousfacilities provied
Corporate customers tend to pay their bills by
themselves directly
The website is not updated because of which thereis lack of credibility
Superficial corporate relations
Retailer not educated about the benefits
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Solution Proposed
To utilize the corporate relations Reaching out and promoting through
corporates.
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Possibilities of
SolutionPossibility 1: Approaching corporates for indirectpromotions and increase credibility.
Possibility 2: Target corporates to promote easy billservice and increase reach.
Possibility 3: Invite retailers with the help of corporatesfor training on benefits of easy bill.
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Possibility 1
Now you can pay with
Marketing
through
corporate to
increase the
credibility.
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Parameters
Proposed Solution
Scope: Increase the
credibility and also helps in
indirect promotion. Result in
better management for
company also.
Technology solution: Print
media software to include
the logoof easy bill
Platform/Environment:
Physical and online
Other Software: Software to
include the logoof easy bill
in online bills
Recommended Hardware:
Computer enabled bill
printing machine which
allows customization
Project Plan
Team Structure: No
additional team required
Timeline: Immediate
Roles andresponsibilities: To have
regular checkon the
printing of bill
Communication: Written,
Telephone or online
Commercial Terms
Validity: Till the contract
last
Maintenance: Company
Side Statutory requirement:
None, its with mutual
consent
Other Expense: Sharing of
printing cost- 5% of the
amount on each bill Exclusion: Profit sharing
Deliverables: Software for
generating customized bills
and printers.
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Possibility 2
Regular Method Additional proposed method
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Parameters
Proposed Solution
Scope: To increase the reach
in corporate employees and
customer base
Technology solution:Computer enabled kiosk.
Platform/Environment:
Physical and online
Other Software: Software to
enable payment gateway and
compilation from banks end.
Recommended Hardware:
Kiosk with cash intake and
swipe options. A user
friendly and fast in
processing transactions.
Project Plan
Team Structure: IT team,
Cash pickup team,
Maintenance team and
accounts team.
Timeline: Setup will
require 4 months time.
Roles and
responsibilities: Smooth
transactions,
maintenance ofkiosk and
regular compilation of
transactions.
Communication: Written,
Telephone or online
Commercial Terms
Validity: Company
individual initiative so
validity not required.
Maintenance: Regular
Statutory requirement:
Necessary license of the
kiosk, proper permit to
place the kiosk.
Other Expense: Cost of the
Kiosk, Cost of third party
cash and cheque
pickup(Eg: G4S and CMS)
and electricity bill to run
kiosk.
Deliverables: Kiosk and
software's
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Possibility 3
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Parameters
Proposed Solution
Scope: Educating and training
the retailers will increase
awareness and reach to
customer. Technology solution:
Computer based training
model
Platform/Environment:
Physical(Meeting and
conferences) Other Software: Retailer
account tracker
Recommended Hardware: A
good company trainer
Project Plan
Team Structure: Qualified
company trainers.
Timeline: 1 Month
Roles and
responsibilities: To
motivate and educate the
retailers on easy bills
constantly.
Communication: Written,
Telephone and companyapproach
Commercial Terms
Validity: Company
initiative, hence not
required
Maintenance: Only regularupdation of trainers and
check the effort of trainers
Statutory requirement:
Certified trainers and
license for the place of
conference.
Other Expense: Cost of
event(organizers and
place)
Exclusion: Transportation
of retailers
Deliverables: Training and
awareness.
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Pricing
Pricing For Easy
Bill
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Introduction Of A2Z Consultants
Domestic or International, start-up or growth company, A2Z Consultants creates
unique product development strategies, on time and on budget, that achieves
success.
Listed below are a few services we offer to insure clients have the greatest
opportunity for success with product development and excellent marketing strategies.
* Branding* Product Development
* Joint Venture
* Strategic Alliance
* Investment Banking
* Business Plans
* Sales Models* Public Relations
* Retail & Direct Response
* Marketing Strategies* Electronic Retailing
* Offshore Product Development
* Product Licensing
* Retail Distribution
* Venture Capital
* Prototype Design* Infomercial Production
* and more!
"Bringing together experienced partners to provide skills,
expertise and technology to the conduct of projects in your
business"
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THANK YOU
Presented By:
Namita Surnis (25)
Savita Vijayan (45)
Sumit Thomas (52)