ebm 1st pitch
DESCRIPTION
EBM 1st PitchTRANSCRIPT
Cinchprint Inc.Cinchprint Inc.
Presented by Or EfratPresented by Or Efrat
What is the product?What is the product?
Drawstring backpackDrawstring backpack
(Cinch Pack)(Cinch Pack)
Who Needs This Product?Who Needs This Product?
EVERYONE!EVERYONE! Use for:Use for: AthleticsAthletics
Test TakingTest TakingOutdoorsOutdoorsTripsTripsAnything!Anything!
Green-ish?Green-ish?
Made out of recycled materialsMade out of recycled materials 80 GSM Non-woven Polypropylene 80 GSM Non-woven Polypropylene Recycled > Regular plasticRecycled > Regular plastic
Calling All Salesmen!Calling All Salesmen!
Roughly 15,000 Wayland residentsRoughly 15,000 Wayland residents 950 Students at WHS950 Students at WHS 140 faculty members140 faculty members At least 2 relatives eachAt least 2 relatives each Middle SchoolersMiddle Schoolers
Charging Us ExtraCharging Us Extra
Setup Fee = $50Setup Fee = $50 Marketing = $200Marketing = $200
Key CostsKey CostsOrder sizeOrder size Price per unitPrice per unit Proposed Proposed
Selling priceSelling priceTotal Purchasing Total Purchasing cost ( + marketing cost ( + marketing
& setup fee)& setup fee)
Break even Break even at…bagsat…bags
250250 $1.75$1.75 $3.50$3.50 $687.50$687.50 197197
250250 $1.75$1.75 $4$4 $687.50$687.50 172172
250250 $1.75$1.75 $5$5 $687.50$687.50 138138
500500 $1.71$1.71 $3.50$3.50 $1105$1105 316316
500500 $1.71$1.71 $4$4 $1105$1105 277277
500500 $1.71$1.71 $5$5 $1105$1105 221221
10001000 $1.67$1.67 $3.50$3.50 $1920$1920 549549
10001000 $1.67$1.67 $4$4 $1920$1920 480480
10001000 $1.67$1.67 $5$5 $1920$1920 384384
Possible ProfitsPossible ProfitsQuantityQuantity Selling PriceSelling Price ProfitProfit
250250 $3.50$3.50 $185.5$185.5
250250 $4$4 $312$312
250250 $5$5 $560$560
500500 $3.50$3.50 $644$644
500500 $4$4 $892$892
500500 $5$5 $1395$1395
10001000 $3.50$3.50 $1578.50$1578.50
10001000 $4$4 $2080$2080
10001000 $5$5 $3080$3080
CalculationsCalculations
Total Purchasing Cost = (price per unit * # of units) + ($200 Total Purchasing Cost = (price per unit * # of units) + ($200 Marketing) + Marketing) + ($50 setup fee)($50 setup fee)
(1.75*250) + 250 = (1.75*250) + 250 = $687.50$687.50
Break even = (total purchasing cost)/(proposed price)Break even = (total purchasing cost)/(proposed price) (687.50)/(3.50) = 196.42 rounds to (687.50)/(3.50) = 196.42 rounds to 197197
Profit = (Quantity of units – break even amount) * (proposed Profit = (Quantity of units – break even amount) * (proposed price)price)
(250 – 197) * (3.50) = $(250 – 197) * (3.50) = $185.50185.50
Selling…..Where?Selling…..Where?
Commons – LunchCommons – Lunch After School – Language/History AreaAfter School – Language/History Area Middle School – Outside front entranceMiddle School – Outside front entrance Door to door - …WaylandDoor to door - …Wayland Relatives – Family eventsRelatives – Family events School Events – Banquets, concerts, etc.School Events – Banquets, concerts, etc. Local Sporting Events – soccer, baseball, etc.Local Sporting Events – soccer, baseball, etc.
Getting People to CareGetting People to Care
Salesmen shirts, buttons, hats, stickersSalesmen shirts, buttons, hats, stickers WSPNWSPN Sample the productSample the product Local Advertisements – WayCam, local stores, Local Advertisements – WayCam, local stores,
etc.etc. School PostersSchool Posters Raffles, promotionsRaffles, promotions
TargetsTargets
Students – primarily high schoolStudents – primarily high school Parents – localParents – local Relatives/Neighbors Relatives/Neighbors AthletesAthletes Faculty MembersFaculty Members
No One Can Compete!No One Can Compete!
Cinch Packs > large, heavy backpacksCinch Packs > large, heavy backpacks Plastic bags? Cant put around your arms/backPlastic bags? Cant put around your arms/back No more bulky pockets!No more bulky pockets! Hands free!Hands free!
Contact InformationContact Information
Absorbent, Ink. Absorbent, Ink. 1310 Wakarusa Drive, Suite A1310 Wakarusa Drive, Suite ALawrence, Kansas 66049Lawrence, Kansas 66049
Contact or call 785-842-9164 Contact or call 785-842-9164 Monday-Friday from 9am to 5pm CST. Monday-Friday from 9am to 5pm CST.
Works CitedWorks Cited
"Non-Woven Cinch Up Backpacks." "Non-Woven Cinch Up Backpacks." Absorbent, INKAbsorbent, INK. 2009. . 2009. Web. 20 Sept. 2009. Web. 20 Sept. 2009.
<http://www.absorbentprinting.com/>.<http://www.absorbentprinting.com/>.
2 Oct. 2009. <http://zaazu.com/sections/angry-mad-2 Oct. 2009. <http://zaazu.com/sections/angry-mad-smiley/1/413-waiting-emoticon.html>smiley/1/413-waiting-emoticon.html>
3 Oct. 2009. <http://www.cloth-bags.com/silkscreen-3 Oct. 2009. <http://www.cloth-bags.com/silkscreen-promotional-bags.aspx>promotional-bags.aspx>