econ note for a level

Upload: teeheeteeheehahaha

Post on 02-Mar-2018

216 views

Category:

Documents


0 download

TRANSCRIPT

  • 7/26/2019 Econ note for a level

    1/43

    EconomicsRevision Note

    Tua 11SKMr.Phillpot Shrewsbury International School !1"!1#

    Tua 11SK Sub$ect%Economics Shrewsbury International School1

  • 7/26/2019 Econ note for a level

    2/43

    Table o&'ontents

    (asic Economic Problem 1

    What are factors of production? 1

    Type of goods 1

    Opportunity Cost 1

    Resources Allocation 1

    The )llocation o& Resources1

    3 Types of markets 1

    Market Failure1

    o! markets !ork? 1

    "emand 1

    #upply 1

    $%uili&rium 1

    Ta'(#u&sidies1

    )rice $lasticity of "emand *)$d+ 1

    )rice $lasticity of #upply *)$s+ 1

    #ocial Costs and ,ene-ts 1

    The In*ivi*ual as Pro*ucer+ 'onsumer+(orrower 1

    Money 1

    Financial .nstitute 1

    Tua 11SK Sub$ect%Economics Shrewsbury International School1

  • 7/26/2019 Econ note for a level

    3/43

    Central ,ank /

    Occupation /

    #peciali0ation /

    Trade nions /

    #pending2 #aing2 ,orro!ing/

    The Private ,rm as Pro*ucer an* Employer

    Types of ,usiness Organi0ation /

    #ector of )roduction /

    Cost /

    Firms 4ro!th /

    $conomies of #cale /

    Competition /

    The Role o& -overnment in an Economy

    Macro $conomics /

    Fiscal )olicy /

    Monetary )olicy /

    Ta' /

    "isposa&le .ncome /

    Economics In*icator

    .n5ation /

    Types of .n5ation /

    nemployment /

    Output and 4ro!th /

    The $conomic Cycle /

    evelope* an* evelopin/ Economies

    "eeloped and 6ess "eeloped $conomies/

    )opulation /

    Tua 11SK Sub$ect%Economics Shrewsbury International School

  • 7/26/2019 Econ note for a level

    4/43

    (asic Economic

    Problem0hat are &actors o& pro*uction

    2an*" all natural resources use* in pro*uction

    2abour" pro*uction e3ort pro*uct by people

    'apital" human ma*e resources use* in pro*uction li4e tools+

    machinery+ buil*in/s.

    Entrepreneur" Person who mana/e ,rm to pro*uce /oo*s or services

    Type o& /oo*s

    urable consumer /oo*s" /oo* that can be use &or a lon/ type li4e

    cars+ computers.

    Non"*urable consumer /oo*s" /oo*s that are use* up 5uic4ly such

    as &oo*+ *rin4 an* cosmetic.

    'onsumer services" personal services li4e hair *ressin/+ *entistry.

    'apital /oo*s" /oo*s that are use* by ,rms to pro*uce other /oo*s

    an* services. E/. Shop+ o6ce an* &actory.

    Semi"7inishe* /oo*s" /oo*s that are use* to ma4e other /oo*s or

    services e./.. material.

    8pportunity 'ost

    ) *ecision to use resources one way is the bene,t &ore/one &rom

    their ne9t best or hi/hest value* alternative use.7or e9ample+

    instea* o& *oin/ economics revision note I coul* be preparin/ &or my

    mathematics+ '1 e9am.

    Tua 11SK Sub$ect%Economics Shrewsbury International School#

  • 7/26/2019 Econ note for a level

    5/43

    Resources )llocation

    'hoosin/ how best to use scarce resources. 7or e9ample+ allocatin/

    more pro*uctive resources to the pro*uction+ military e5uipment will

    mean &ewer resources are available to pro*uce cars.

    The )llocation o&Resources

    # Types o& mar4ets7ree mar4et economy are economy where there is no role o&

    /overnment an* there&ore no ta9es or /overnment spen*in/.

    :owever+ in reality+ all mar4et economies have a /overnment that

    will also *eci*e* how best to allocate some scarce resources.

    Mi9e* mar4et economy are mar4et that consist between both private

    an* public sector. The amount o& /oo*s an* services provi*e* by the

    public sector can vary /reatly between *i3erent national economies.

    Planne* economy is economy where /overnment owne* or

    controlle* the vast ma$ority o& scare resources an* *etermine* what+

    how an* &or whom /oo*s an* serves were pro*uce*. There were no

    private ,rms in these economies many years a/o an* very little

    consumer choice.

    Mar4etEconomy

    Mi9e*Economy

    Planne*Economy

    0ho *eci*e*

    what an* how

    to pro*uce

    Pro*uces an*

    consumers

    Pro*ucer+

    consumers an*

    /overnment

    -overnment

    Tua 11SK Sub$ect%Economics Shrewsbury International School;

  • 7/26/2019 Econ note for a level

    6/43

    Mar4etEconomy

    Mi9e*Economy

    Planne*Economy

    0ho owns or

    controls most

    scarce

    resources

    Private Sector Private an*

    Public Sector

    -overnment

    :ow are

    resources

    allocation

    *ecision ma*e

    7irms use*

    mar4et price

    si/nals to 4now

    what /oo*san* services

    consumers

    want an* will

    ma4e pro,t+

    Same as

    mar4et

    economy but

    the/overnment

    also provi*es

    some /oo*s

    an* services to

    those in

    /reatest nee*.

    -overnment

    will pro*uce

    &rom what they

    thin4 themar4et nee*.

    0ho are /oo*s

    an* services

    &or

    'onsumers

    with the

    /reatest ability

    to pay &or them

    Same as

    mar4et

    economy but

    the

    /overnment

    also provi*es

    some /oo*s

    an* services to

    those in

    /reatest nee*.

    7or everyone in

    the mar4et

    Tua 11SK Sub$ect%Economics Shrewsbury International School

  • 7/26/2019 Econ note for a level

    7/43

    Mar4etEconomy

    Mi9e*Economy

    Planne*Economy

    Main

    a*vanta/es

    =ariety o&

    /oo*s an*

    services

    available

    Same as

    mar4et

    economy.

    Everybo*y will

    /et the same

    amount o&

    /oo*s an*

    services an*

    will create

    e5uality.

    Main*isa*vanta/es

    :arm&ul /oo*swill be

    available to

    buy

    Same asmar4et

    economy but

    /overnment

    can intervene.

    No choice o&/oo*s an*

    services to

    choose.

    Mar4et 7ailure

    Mar4et &ailure occurs when mar4ets &ail to pro*uce /oo*s an*

    services that are worthwhile an* when mar4ets result in waste&ul or

    harm&ul activities. (ut in mi9e* economy /overnment can come in

    an intervene in the mar4ets+ they can or/ani>e resources to provi*e

    /oo*s an* services an* create law to control harm&ul activities.

    Tua 11SK Sub$ect%Economics Shrewsbury International School?

  • 7/26/2019 Econ note for a level

    8/43

    :ow mar4ets can &ail :ow a /overnment canintervene

    8nly /oo*s an* services that

    are pro,table to ma4e will be

    provi*e*. 7or e9ample+ a

    mar4et economy will not

    provi*e e*ucation or health

    care &or people who cannot

    a3or* to pay &or these

    services.

    It can pro*uces merits /oo*s

    such as e*ucation an* health

    care &or people+ re/ar*less o&

    their ability to pay &or them+

    because all the economy will

    bene,t &rom havin/ a health

    an* e*ucate* population.

    8ther services such as street

    li/htin/+ sea an* @oo*

    re&erences an* national

    par4s+ will not be provi*e*%

    ,rms woul* be unable to

    char/e customers a price

    accor*in/ to how much they

    use them or bene,t them.

    It can provi*e public /oo*s+

    such as street li/htin/+ sea

    an* @oo* *e&enses an*

    national par4s+ that woul*

    otherwise be unpro,table &or

    private sector ,rm to provi*e.

    :arm&ul /oo*s+ such as

    *an/erous *ru/s an*

    weapons+ may be pro*uce*

    an* be &reely available to

    consumers who want to buy

    them.

    2aws can ma4e the pro*uction

    o& harm&ul /oo*s ille/al+ an*

    hi/h ta9es can be put on

    speci,c items such as alcohol

    an* ci/arettes to re*uce the

    consumption.

    Resources will only be

    employe* i& it is pro,table to

    *o so. Some people who are

    willin/ an* able to wor4 may

    be le&t unemploye* an*

    without an income.

    The public sector can employ

    people who otherwise be

    unemploye* an* provi*e

    wel&are bene,ts an*

    payments to people out o&

    wor4 or on low incomes.

    Tua 11SK Sub$ect%Economics Shrewsbury International SchoolA

  • 7/26/2019 Econ note for a level

    9/43

    :ow mar4ets can &ail :ow a /overnment canintervene

    Some pro*ucers may i/nore

    the harm&ul e3ects o& their

    pro*uction on the

    environment or peopleBs

    health.

    2aws an* re/ulations can

    protect the natural

    environment an* peopleBs

    health an* sa&ety. 7irms may

    have to pay lar/e ,nes i& their

    activities brea4 these laws.

    Some ,rms may be *ominate

    the supply o& a particular/oo* an* service an* will

    char/e consumers very hi/h

    prices. These ,rms are

    *escribe* as monopolies.

    Monopolies can be re/ulate*

    to 4eep their prices *own orbe bro4en up into smaller

    ,rms to increase competition

    an* choice.

    :ow mar4ets wor4

    In the mar4et their is *eman* an* supply. E3ective *eman* are

    *eman* that consumers willin/ an* able to but that particular

    pro*uct. There are some pro*ucts that are compliment to other

    pro*ucts we call these $oint *eman*.

    eman*The amount that an in*ivi*ual or in*ivi*uals are willin/ to buy at any/iven price. )s price rises *eman* *ecrease.It is possible that *eman*may chan/e &or reasons other than price

    EM)N IN'RE)SES I7 CThai )irwaysD

    1. The /oo* or service becomes more popular

    . Increase in a*vertisin/ on the /oo* or service

    #. 8ther substitute /oo*s Ce./. Sin/apore )irlineD increase in price

    ;. Improvement in 5uality

  • 7/26/2019 Econ note for a level

    10/43

  • 7/26/2019 Econ note for a level

    11/43

    E5uilibrium

    (oth *eman* an* supply when they are e5ual the mar4et will reach

    the point call E5uilibrium but when it *oesnBt e5ual to each other it is

    calle* ise5uilibrium.

    0hen there is e9cess *eman* the price nee* to increase to brin/ the

    *eman* &or that /oo*s or services *own.

    0hen there is e9cess supply the price nee* to *ecrease to brin/ up

    the *eman* to reach e5uilibrium.

    Tua 11SK Sub$ect%Economics Shrewsbury International School1!

  • 7/26/2019 Econ note for a level

    12/43

    Ta9JSubsi*ies

    Ta9 on /oo*s an* services will increase the price o& that /oo*s or

    services. This will result in shi&tin/ the supply curve inwar* because

    it is more e9pensive to pro*uce so pro*ucer are li4ely to supply less.

    Subsi*y will be a a*vanta/e or money that is /iven to a certain ,rm

    by /overnment to encoura/e them to pro*uce more /oo*s an*

    services. This will re*uce their cost o& pro*uction an* they will li4ely

    to supply more.

    Tua 11SK Sub$ect%Economics Shrewsbury International School11

  • 7/26/2019 Econ note for a level

    13/43

    Price Elasticity o& eman* CPE*D

    PE* measures the responsiveness o& *eman* o& a chan/e in price.

    PE* L chan/e in 5uantity *eman*H L chan/e in price

    I& PE* is /reater than 1 it is elastic but lass than one is is in elastic.

    I& PE*! it is calle* per&ectly price in elastic+ *eman* remain

    constant at whatever price.

    I& PE* it is calle* In,nitely price

    inelastic+ there is unlimite* *eman*

    but only at one price.

    I& PE*1 it is calle* Fnitary elastic+ revenue

    remains constant at every possible price.

    Tua 11SK Sub$ect%Economics Shrewsbury International School1

  • 7/26/2019 Econ note for a level

    14/43

    Price Elasticity o& Supply CPEsD

    PEs measures the responsiveness o& supply o& a chan/e in price.

    PEs L chan/e in 5uantity supplyH L chan/e in price

    I& PEs is /reater than 1 it is elastic but lass than one is is in inelastic.

    Social 'osts an* (ene,ts

    E9ternal 'ost" 0hen the economic activities o& one /roup have a

    ne/ative impact on others an* when that impact is not ta4en into

    account or pai* &or by those creatin/ it.

    E9ternal (ene,t" 0hen the economic activities o& one /roup have a

    positive impact on others an* an* that impact is not ta4en into

    account or pai* by those who bene,t.

    Social 'ost""The total economic cost o& an activity to a society+

    inclu*in/ private costs incurre* by ,rms an* consumers un*erta4in/

    the activity an* e9ternal costs a3ectin/ those not *irectly involve* in

    the activity.

    Social (ene,t" The total economic bene,t o& an activity to a society+

    is the sum o& its private bene,ts an* e9ternal bene,ts.

    -overnment can use Ta9es+ subsi*es an* 2aws an* re/ulation to

    control e9ternal costs an* bene,ts.

    Tua 11SK Sub$ect%Economics Shrewsbury International School1#

  • 7/26/2019 Econ note for a level

    15/43

    The In*ivi*ual as

    Pro*ucer+'onsumer+(orrower

    Money

    7unctions o& Money

    ) wi*ely accepte* me*ium o& e9chan/e

    ) reliable measure o& value

    ) /oo* store o& value

    ) means o& *e&erre* payment

    'haracteristics o& a /oo* money

    )cceptable

    urable

    Portable

    ivisible

    Scarce

    Type o& Money

    'ash+ 7inancial )ssets+ (an/ eposits+ Physical )ssets

    Tua 11SK Sub$ect%Economics Shrewsbury International School1;

  • 7/26/2019 Econ note for a level

    16/43

    7inancial Institute

    'ommercial (an4+ 're*it Fnions+ Investment (an4+ Islamic (an4sCno

    interest rate but char/es &eesD

    Their services%

    1. Keep money sa&ely &or customers

    . :elp customers ma4e payments Cthrou/h che5ues an* car*sD

    #. 2en* money to customers

    ;. Sell other pro*ucts e./. insurance+ share *ealin/.

    'entral (an4

    Issuin/ new notes an* coins &or the nationBs currency

    Mana/in/ payments to an* &rom the /overnmentBs account

    Stabili>in/ the value o& the national currency on the &orei/ne9chan/e mar4et.

    Mana/in/ the stoc4 o& /overnment borrowin/CThe national

    *ebtD

    Supervisin/ the ban4in/ system+ re/ulatin/ the con*uct o&

    ban4s+ hol*in/ their *eposits an* trans&errin/ &un*s between them.

    2en*er o& last resortO or len*in/ money to ban4s to preventthem /oin/ ban4rupt i& they run short o& money.

    8peratin/ the /overnment monetary policy.

    8ccupation

    Most people supply their labour to earn an income. They choose

    *i3erent $obs or occupations *epen*in/ on the wa/e or salary they

    o3er an* also *epen*in/ on non"wa/e &actors.

    Tua 11SK Sub$ect%Economics Shrewsbury International School1

  • 7/26/2019 Econ note for a level

    17/43

    Non"wa/e &actors inclu*e%

    :ours o& wor4 7le9ible wor4in/

    arran/ements

    :oli*ay Entitlement -oo* wor4in/

    environment

    Promotion prospects istance or travel time to

    wor4

    Trainin/ provision :ow secure the $ob is

    Pension entitlement access to a company at

    Speciali>ation

    )*vanta/es isa*vanta/es

    Employees can ma4e best use

    their particular talents an* s4ills

    oin/ the same $ob or repetitive

    tas4s can become borin/ an*

    stress&ul

    Employees can increase their

    s4ills an* e9perience by

    repeatin/ tas4s.

    In*ivi*uals must rely on others

    to pro*uce /oo*s an* services

    they want but cannot pro*uce

    themselves

    Employees can pro*uce more

    output an* re*uce business

    costs i& they concentrate on the

    same $ob or tas4s.

    Many repetitive manual tas4s

    can now be un*erta4en by

    computer"controlle* machinery

    an* robots. This has le* to many

    low s4ille* wor4ers bein/ ma*e

    unemploye*

    Tua 11SK Sub$ect%Economics Shrewsbury International School1?

  • 7/26/2019 Econ note for a level

    18/43

    )*vanta/es isa*vanta/es

    More pro*uctive employees can

    earn hi/her wa/es.

    Tra*e Fnions

    )IMS 87 TR)E FNI8NS

    To increase the wa/es o& their members

    To improve their wor4in/ con*itions

    To a/ree a certain number o& hours to be wor4e* each wee4

    To support members who have problems with mana/ers

    To /et e9tra bene,ts &or wor4ers e./. pensions

    :80 8 T:EG -8 )(8FT IT

    " Ne/otiations with mana/ers i.e. /eneral *iscussions

    " In*ustrial action e./. stri4e

    " :elp an* pay to represent wor4ers in court or le/al battles

    )*vanta/es an* isa*vanta/es o& stri4e

    )*vanta/e

    " :as an imme*iate e3ect as pro*uction halts e./. trains stoprunnin/ i& the *rivers stri4e

    " (usinesses su3er an* have to ta4e notice

    " May /et covera/e on T= or in newspapers.

    is)*vanta/e

    " May cause an/er &rom the /eneral public e./. train passen/ers

    " 0or4ers *onBt /et pai* when on stri4e

    " Notice has to be /iven otherwise it is ille/al

    8verall the e3ect will probably *epen* upon%

    Tua 11SK Sub$ect%Economics Shrewsbury International School1A

  • 7/26/2019 Econ note for a level

    19/43

    - The L o& the wor4&orce willin/ to stri4e

    " The support o& the /eneral public

    " The stren/th o& the mana/ement to battle it out

    Spen*in/+ Savin/+ (orrowin/

    isposable Income" The amount o& income a person has le&t to spen*

    a&ter *e*ucte* by income ta9.

    People save money to use in their &uture+ more people ten* to save

    more when the interest rate is hi/her because they will /et more

    money i& they save.

    People borrow money to buy thin/s or to pay &or thin/s when they*onBt have enou/h money+ people ten* to borrow more money when

    the interest rate is low because they will have to pay bac4 cheaper

    to their len*er.

    Tua 11SK Sub$ect%Economics Shrewsbury International School1

  • 7/26/2019 Econ note for a level

    20/43

    The Private ,rm as

    Pro*ucer an*Employer

    Types o& (usiness 8r/ani>ation

    ) Sole Tra*er" ) business owne* an* controlle* by one person

    ) Partnership" )n a/reement between a /roup o& people to run a

    business an* share pro,ts.

    Sole tra*ers an* /eneral partners in a partnerships have an

    unlimite* liability to repay any business *ebts that their business

    &ail.

    Private 2imite* 'ompany" can only sell shares to people

    recommen*e* by e9istin/ owners.

    Public 2imite* 'ompany" can shares publicly on the stoc4 mar4et

    sharehol*ers in a limite* company will elect a boar* o& *irectors to

    mana/e their business.

    Sharehol*ers in a limite* company have limite* liability an* will only

    lose the money they investe* in their business i& it &ails.

    Multinational" ) /lobal corporation with business operations in more

    than one country.

    Public 'ompany" Responsible &or runnin/ a business or/ani>ation

    owne* by an* accountable to /overnment.

    Sector o& Pro*uction

    Primary Sector" &armin/+ minin/+ pro*uces natural resources.

    Secon*ary" inclu*e all manu&acturin/ in*ustries an* construction.

    Tertiary" Pro*uce an* supply service.

    Tua 11SK Sub$ect%Economics Shrewsbury International School1

  • 7/26/2019 Econ note for a level

    21/43

    2abour Intensive" 8r/ani>ation will employ more labour than capital

    e5uipment an* machinery.

    'apital Intensive" 8r/ani>ation will employ more capital e5uipment

    an* machinery an* relatively &ew wor4ers.

    Pro*uctivity"" Measures the amount o& output or revenue pro*uce*

    by a /iven amount o& labour+ capital an*Hor materials. Pro*uctivity

    will increase* i&% more output or revenue is pro*uce* &rom the same

    amount o& resources+ the same output or revenue can be pro*uce*

    usin/ &ewer resources.

    'ost

    7i9e* 'osts =ariable 'ost

    'osts that *o not vary with the

    level o& output

    'osts that vary with the level o&

    output.

    Rent Purchase o& materials

    2oan repayment Purchase o& component parts

    'leanin/ Electric

    Insurances 0a/e

    Total 7i9e* 'ost the sum o& all ,9e* costs

    Total =ariable 'ost variable cost output

    Total 'ost Total ,9e* cost Q Total variable cost

    )vera/e 'ost per Fnit o& 8utput total costHtotal output

    )vera/e costs ten* to &all as output rises because ,9e* costs are

    sprea* over a lar/er output.

    Total Revenue " price per unit 5uantity sol*

    Tua 11SK Sub$ect%Economics Shrewsbury International School!

  • 7/26/2019 Econ note for a level

    22/43

    )vera/e revenue per unit sol* total revenueH5uantity sol*

    Total Revenue " Total 'ost 8 (rea4"even

    7irms -rowth

    Internal -rowth

    This means that it /rows without $oinin/ with another business. It

    coul*

    buil* new premises

    ta4e onB more employees

    E9ternal -rowth

    In this case it has some involvement with another business

    Mer/er

    Two ,rms $oin to/ether an* have e5ual ownership e./. 2loy*s an*

    TS( mer/e to create 2loy*s TS( ban4.

    :ori>ontal Inte/ration

    Two businesses at the same sta/e o& pro*uction

    e./. table"ma4ers $oin to/ether

    7orwar* =ertical Inte/ration

    Tua 11SK Sub$ect%Economics Shrewsbury International School1

  • 7/26/2019 Econ note for a level

    23/43

    ) business ta4es over or mer/es with a businesses at the ne9t sta/e

    o& pro*uction

    e./. table ma4er $oins with a shop

    (ac4war* =ertical Inte/ration

    ) business ta4es over or mer/es with a business at the previous

    sta/e o& pro*uction

    e./. a table ma4er $oins with a tree cutter

    Ta4eover

    8ne ,rm ta4es over another ,rm an* has the ownership o& that

    business. It is probably a/ainst the wishes o& the other business. e./.

    2loy*s coul* ta4eover TS(. It woul* probably still be calle* 2loy*s

    but it woul* also own TS(.

    (ene,ts o& -rowth

    Increase* pro,ts

    Increase* mar4et share

    -ain new i*eas &rom the other business

    )voi* havin/ to compete with the other business

    -ain &rom economies o& scale Cpa/eD

    The new business may not nee* all o& the wor4ers. They coul*

    remove some wor4ers to become e6cient an* ma4e more pro,t

    Problems o& -rowth

    Tua 11SK Sub$ect%Economics Shrewsbury International School

  • 7/26/2019 Econ note for a level

    24/43

    To the businesses

    There may be two sets o& mana/ers who are unable to a/ree on

    the best *irection &or the company. This coul* cause many problems.

    The businesses may have *i3erent ob$ectives an* tar/ets

    It costs a lot o& money to mer/e with or ta4eover another business

    To customers

    Possibly less choice in the mar4et an* possibly hi/her prices to pay

    To wor4ers

    Possible $ob losses an* $ob insecurity

    Economies o& Scale

    The bene,ts /aine* &rom pro*ucin/ on a lar/e scale. It usually

    means that the avera/e cost o& ma4in/ a /oo* is lowere*.

    E9ample

    I& a shirt manu&acturer in (an/4o4 pro*uce* more shirts it shoul* see

    a &all in its avera/e costs per shirt. I& it only pro*uces 1 shirt it still

    has to pay its rent+ mana/ers+ bills etc.

    Number of shirt Total Cost () Average Cost1 1,000 1,000

    100 30,000 300

    1,000 100,000 100

    Tua 11SK Sub$ect%Economics Shrewsbury International School#

  • 7/26/2019 Econ note for a level

    25/43

    )s a number o& the costs are ,9e* it is bene,cial to pro*uce on a

    lar/er scale.

    This means the ,rm can either aD re*uce its price or bD 4eep the

    same price an* ma4e more pro,t

    Types o& Economies o& Scale

    Thin4 o& the a*vanta/es that :arro*s has over a small+

    in*epen*ently"owne* shoppin/ centre near you

    M)N)-ERI)2 Employ specialist mana/ers e./. accountants.

    7IN)N'I)2 Easier to /et a loan &rom the ban4

    I=ERSI7G Sell a ran/e o& pro*ucts. Re*uces the ris4 o& &ailure.

    )=ERTISIN- They can a3or* to a*vertise nationally on T=

    (F2K (FGIN- This is cheaper per /oo* &or the business

    M)SS PR8F'TI8N :elps sprea* ,9e* costs Cpa/eD

    iseconomies o& Scale

    These are the problems &ace* by businesses i& they become too

    lar/e

    2ose touch with the customers

    Mana/ers lose touch with the wor4ers

    'ommunication problems because the business is so lar/e

    'ompetition

    Types o& 'ompetition

    Price 'ompetition" involves ,rms usin/ price strate/ies to attract

    customers &rom rival pro*ucers.

    Tua 11SK Sub$ect%Economics Shrewsbury International School;

  • 7/26/2019 Econ note for a level

    26/43

    Non"Price 'ompetition" inclu*es o3erin/ better 5uality pro*ucts than

    rival ,rms+ improvin/ customer services+ &ree /i&ts with purchases or

    by usin/ persuasive a*vertisement.

    Pricin/ Strate/y escription

    Penetratin/ pricin/ Settin/ price low to encoura/e sales. This

    maybe important &or a new ,rm or an

    e9istin/ ,rm tryin/ to attract *eman* &or a

    new pro*uct.

    E9pansion pricin/ Settin/ price low to e9pan* *eman* &or an

    e9istin/ pro*uct. )s *eman* rises+ ,rms can

    increase their scale o& pro*uction an* re*uce

    avera/e costs.

    Mar4et s4immin/ Initially char/in/ at hi/h price &or a new

    pro*uct to ma9imi>e pro,t &rom those

    consumers willin/ to pay more to be amon/

    the ,rst to buy the pro*uct. This strate/y iso&ten observe* in the mar4et &or new

    consumer electronic /oo*s.

    Price 2ea*ership 0hen smaller ,rms set their prices at a

    similar level to a lar/er ,rm. This can help

    avoi* a//ressive price competition an* price

    wars with lar/er ,rms.

    Pre*atory pricin/ )//ressive price cuttin/ by a lar/e *ominant

    ,rm inten*e* to *rive smaller competin/

    ,rms out o& business because they have

    hi/her costs an* will be unable to match the

    price cuts. 8nce the competition has been

    remove* the lar/e ,rm is able to raise prices

    a/ain.

    Tua 11SK Sub$ect%Economics Shrewsbury International School

  • 7/26/2019 Econ note for a level

    27/43

    :ow can we measure competition &or a particular /oo* or service

    I. Mar4et share o& total 5uantity tra*e* or total sales revenues

    II. o ,rms able to to in@uence mar4et price as 4now as price

    ma4ers.

    8li/opoly Pure Monopoly

    0hen a smaller number o& ,rms

    *ominate the mar4et supply o& a/oo* or service.

    To avoi* price wars ,rms may

    act to/ether to ma9imi>e their

    pro,ts+ settin/ mar4et price hi/h

    by restrictin/ their combine*

    mar4et supply+ This is calle*

    price collusion.

    ) cartel is a &ormal a/reement

    between ,rms to control mar4et

    supply or price.

    They may create barriers to

    mar4et entry to/ether to *eter

    competition &rom new ,rms.

    ) ,rm that controls the entire

    mar4et supply o& a /oo* orservice.

    ) monopoly may use pre*atory

    pricin/ an* other arti,cial

    barriers to entry to &orce

    competin/ ,rms out o& their

    mar4et.

    8ther ,rms may also be

    *eterre* &rom competin/ with a

    monopoly because they will be

    unable to match its si>e in terms

    o& its capital employe* an*H or

    mar4et share.

    2ar/e ,rms may abuse their mar4et power by restrictin/ mar4et

    supply to &orce up the mar4et price an* earn more pro,t. These are

    calle* abnormal pro,t or e9cess pro,ts because they will be much

    hi/her than they woul* be i& the mar4et was competitive.

    8li/opolies an* Monopolies isa*vanta/es%

    :i/her price than competitive mar4et because they can push

    up the price.

    Tua 11SK Sub$ect%Economics Shrewsbury International School?

  • 7/26/2019 Econ note for a level

    28/43

    2ess choice &or consumer

    2ower pro*uct 5uality

    "ine6ciency+ hi/her pro*uction costs because poorly

    mana/e*+ ue to no competition so less incentive to re*uce costs.

    -overnment can use laws an* re/ulations to prevent restrictive

    practices to *eter competition.

    Tua 11SK Sub$ect%Economics Shrewsbury International SchoolA

  • 7/26/2019 Econ note for a level

    29/43

    The Role o&

    -overnment in anEconomy

    Macro Economics

    8b$ective o& /overnment%

    2ow an* stable price in@ation

    ) hi/h an* stable level o& employment

    Economic /rowth an* prosperity

    ) &avorable balance o& international payment

    Economics -rowth

    This is measure* by the yearly chan/e in -ross omestic Pro*uct

    C-PD. It is usually e9presse* as a L chan/e.

    E9ample Gear 1 Tinseltown pro*uces 1+!!! worth o& /oo*s

    Gear Tinseltown pro*uces 1+1!! worth o& /oo*s

    Economic /rowth woul* be 1!L

    It C-PD can be measure* in # ways. Each is i*entical

    The total pro*uction CoutputD o& all businesses

    The total incomes an* pro,ts in the country

    The total o& all spen*in/ by in*ivi*uals an* businesses

    0hat causes economic /rowth

    Tua 11SK Sub$ect%Economics Shrewsbury International School

  • 7/26/2019 Econ note for a level

    30/43

    )nythin/ which allows the country to pro*uce more /oo*s an*

    services.

    More business investment (etter pro*uctivity

    (etter machinery Improve* trainin/

    (etter s4ills New technolo/y

    New i*eas Increase* e6ciency

    'osts an* bene,ts o& economic /rowth

    (ene,ts% More income &or society+ Shoul* create $obs+ 'oul* re*uce

    the number o& poor people+ More /oo*s pro*uce* an* probably more

    choice &or customers an* businesses+ :i/her stan*ar* o& livin/+ 7ree

    /oo* &actor in society

    'osts% E9tra pro*uction coul* cause e9tra pollution+ E9haustion o&

    non renewable resources li4e oil+ 8nly the rich may /ain the bene,ts

    The poor stay poor an* ine5uality increases+ -reater stress on

    wor4ers to pro*uce more /oo*s

    )**in/ the circular @ow an* the economic activity

    " (usinesses may invest money into new e5uipment or new

    &actories. This allows e9tra pro*uction to ta4e place.

    " The -overnment may spen* 1!! on a roa*buil*in/ pro$ect. This

    creates economic activity

    " )n e9port is a sale o& a /oo* or service to a &orei/ner. This brin/s

    money into the economy.

    2owerin/ the circular @ow an* the economic activity

    Savin/s mean that people are not spen*in/ money on /oo*s an*

    services

    Ta9es are ta4en out o& peoples an* businesses incomes. This money

    cannot be spent on /oo*s an* services.

    Tua 11SK Sub$ect%Economics Shrewsbury International School

  • 7/26/2019 Econ note for a level

    31/43

    Imports are purchases &rom abroa*. The money leaves the country

    The economy ten*s to e9perience *i3erent tren*s. These can be

    cate/ori>e* as the tra*e cycle an* may &eature boom+ slump+

    recession an* recovery

    (88M% ) perio* o& &ast economic /rowth. 8utput is hi/h *ue to

    increase* *eman*+ unemployment is low. (usiness con,*ence may

    be hi/h lea*in/ to increase* investment. 'onsumer con,*ence may

    lea* to e9tra spen*in/.

    S2FMP% ) perio* when output slows *own *ue to a re*uction in

    *eman*. 'on,*ence may be/in to su3er.

    RE'ESSI8N% ) perio* where economic /rowth slows *own an* the

    level o& output may actually *ecrease. Fnemployment is li4ely to

    increase. 7irms may lose con,*ence an* re*uce investment.

    In*ivi*uals may save rather than spen*.

    RE'8=ERG% ) perio* when the economy moves between recession

    an* a boom.

    0:)T :)PPENS IN ) (88M

    " (usinesses pro*uce more /oo*s

    " (usinesses invest in more machinery

    " 'onsumers spen* more money.

    " 2ess money is spent by the -overnment on unemployment bene,ts

    " More money is collecte* by the -overnment in income ta9 an* =)T

    " Prices ten* to increase *ue to e9tra *eman* Cpa/eD

    0:)T :)PPENS IN ) RE'ESSI8N

    - (usinesses cut bac4 on pro*uction

    " Some businesses may /o ban4rupt

    Tua 11SK Sub$ect%Economics Shrewsbury International School#!

  • 7/26/2019 Econ note for a level

    32/43

    " 'onsumers spen* less money. " In*ivi*uals may lose their $obs

    " More money is spent by the -overnment on unemployment

    bene,ts

    " 2ess money is collecte* by the -overnment in income ta9 an* =)T

    " Prices start to &all

    7iscal Policy

    7iscal Policy" involves varyin/ total public sector e9pen*iture an*Hor

    the overall level o& ta9ation to in@uence the level o& *eman* in an

    economy.

    E9pansionary 7iscal Policy" may be use* *urin/ an economic

    recession to boost *eman* &or /oo*s an* services throu/h ta9 cuts

    or increase* public sector spen*in/. 7irms may respon* by hirin/

    more labour an* increasin/ output. :owever+ increasin/ *eman* can

    &orce up mar4et prices an* involve spen*in/ more on importe*

    /oo*s an* services &rom overseas. Increasin/ imports will have

    ne/ative impact on the balance o& payments.

    'ontractionary 7iscal Policy " may be use* to re*uce price in@ation. It

    involves re*ucin/ *eman* in an economy throu/h ta9 increases or

    cuts in public sector spen*in/. :owever+ ,rms may respon* to &allin/

    *eman* by cuttin/ their output an* re*ucin/ employment. Increase*

    ta9es may also re*uce wor4 incentives an* there&ore pro*uctivity.

    7iscalPolicy

    Instruments

    Impacts on consumers Impacts on pro*ucers

    Increase

    income

    ta9es

    isposable income is

    re*uce* an* consumer

    spen*in/ &alls

    M)r4et prices an* pro,ts

    &all as consumer *eman*

    &alls. 7irms cut output an*

    employment.

    Tua 11SK Sub$ect%Economics Shrewsbury International School#1

  • 7/26/2019 Econ note for a level

    33/43

    7iscalPolicy

    Instruments

    Impacts on consumers Impacts on pro*ucers

    Re*uce

    income

    ta9es

    isposable income is

    re*uce* an* consumer

    spen*in/ rise

    Mar4et prices an* pro,ts

    start to rise so &orms

    e9pan* output an* employ

    more labour.

    Increase

    ta9es on

    pro,ts

    'onsumers are not

    *irectly a3ecte* but

    may pay hi/her prices i&

    ,rms cut output

    )&ter ta9 pro,ts &all. 7irms

    may increase their prices

    an*Hor cut output in

    response.

    'ut ta9es

    on pro,ts

    'onsumers may be

    bene,t re*uce* prices

    as output rises

    )&ter ta9 pro,ts rise so

    ,rms may e9pan* their

    output an* employment

    Increase

    in*irect

    ta9es on

    /oo*s an*

    services

    'onsumers on low

    incomes may be hit

    har*est by price rises

    because they spen* all

    or most o& their incomes

    'onsumer *eman* may

    contact an* pro,ts &all.

    7irms may cut output an*

    re*uce their *eman* &or

    labour.

    'ut in*irect

    ta9es on

    /oo*s an*

    services

    'onsumers may e9pan*

    their *eman* &or /oo*s

    an* services as a&ter ta9

    prices &all

    E9pan*in/ *eman* will

    boost pro,ts which are an

    incentive to ,rms to raise

    their output an* *eman*

    more labour

    Tua 11SK Sub$ect%Economics Shrewsbury International School#

  • 7/26/2019 Econ note for a level

    34/43

    7iscalPolicy

    Instruments

    Impacts on consumers Impacts on pro*ucers

    Raise

    public

    e9pen*itur

    e

    Public sector wor4ers

    coul* be pai* more. 2ow

    income &amilies may

    receive more bene,ts.

    More public services

    coul* be provi*e* &or

    &ree

    7irms supply /oo*s an*

    services to /overnment will

    en$oy increase* revenues

    an* pro,ts+ an* may

    e9pan* their output an*

    employment.

    'ut public

    e9pen*itur

    e

    Public sector wor4ers

    coul* su3er pay cuts or

    be ma*e unemploye*.

    0el&are bene,ts may be

    re*uce*.

    ) cut in public spen*in/ on

    capital pro$ects+ such as

    roa* an* school buil*in/+

    will cause cutbac4s in the

    construction in*ustry.

    Subsi*es pai* to other

    ,rms may be cut.

    Monetary Policy

    Monetary Policy" involves varyin/ interest rate char/e* by the

    central ban4 &or len*in/ money to the ban4in/ system in an

    economy.

    'ontractionary Monetary Policy" may be use* to re*uce price

    in@ation by increasin/ the interest rate.

    E9pansionary Monetary Policy"" may be use* *urin/ an economic

    recession to boost *eman* an* employment by cuttin/ interest

    rates. :owever+ increasin/ *eman* can push up prices an* may

    increase consumer spen*in/ on importe* /oo*s an* services.

    Tua 11SK Sub$ect%Economics Shrewsbury International School##

  • 7/26/2019 Econ note for a level

    35/43

    Ta9

    Ta9ation is money pai* to the -overnment by in*ivi*uals an*

    businesses. This money is usually spent by the -overnment on

    essential services such as health or e*ucation.

    Types o& Ta9

    irect Ta9

    ) ta9 place* *irectly on an in*ivi*ual or business

    " Income ta9 " ta4en out o& an in*ivi*uals wa/e

    " 'orporation ta9 " pai* by businesses out o& their pro,ts

    " National Insurance U ta4en out o& an in*ivi*uals wa/e

    In*irect Ta9

    ) ta9 place* on a /oo* or service

    " =)T " this is put onto the price o& most /oo*s an* services+ usually

    1A.

  • 7/26/2019 Econ note for a level

    36/43

    ) ta9 where hi/her income earners pay a lower percenta/e o& their

    income in ta9 compare* to low income earners

    isposable Income

    The amount o& money an in*ivi*ual earns a&ter ta4in/ away ta9 an*

    national insurance payments.

    :ow is it a3ecte* by ta9

    Scene 1% Ta9 is hi/h

    Pay"slip o& Tua

    -ross pay

    Income ta9 !L 1!!

    National insurance

  • 7/26/2019 Econ note for a level

    37/43

    There shoul* be lots more spen*in/ in the economy

    This shoul* help businesses sell more /oo*s

    They may ta4e on more wor4ers V.. this woul* re*uce

    unemployment

    Economics In*icator

    In@ation

    It is a sustaine* rise in the /eneral level o& prices in an economy. It

    can easily be measure* by 'PI C'onsumer Price In*e9D.

    This means an increase in the avera/e price level over a year. e./.

    on avera/e prices may increase by

  • 7/26/2019 Econ note for a level

    38/43

    Problems o& in@ation

    Prices increase there&ore people may buy &ewer /oo*s+ the

    economy may su3er

    People nee* to 4eep as4in/ &or pay increases to match price rises.This can cause problems at wor4

    I& people are on ,9e* incomes e./. pensioners or stu*ents. They

    will be worse o3 because they will be able to buy &ewer /oo*s

    The costs to businesses may increase. They may cutbac4 on

    pro*uction.

    I& the prices o& FK /oo*s increase too much then people an*

    businesses may start to import more /oo*s &rom abroa* because

    they are cheaper. This will cause ma$or problems &or the economy.

    'auses o& in@ation

    'ost"Push

    )n increase in costs may lea* to an increase in prices.

    E9amples%

    Raw material prices C possibly &rom abroa*D increase...

    ...'osts to business increase...

    ...(usiness still wants to ma4e a pro,t...

    ...(usiness puts its prices up...

    ...'onsumers can buy less with their money...

    ...0or4ers *eman* an* receive pay increases...

    ...(usinesses costs increase a/ain...

    ...(usinesses put prices up a/ain

    Tua 11SK Sub$ect%Economics Shrewsbury International School#A

  • 7/26/2019 Econ note for a level

    39/43

    8n an* on an* on

    eman*"Pull

    I& there is too much *eman* &or /oo*s an* services in the economy

    then prices may be &orce* upwar*s.

    In*ivi*uals an* businesses e9perience a &eel /oo* &actor Cmaybe

    they have $ust ha* a ta9 cutD

    They wish to buy more /oo*s an* services

    8nly so many /oo*s an* services are available at present

    Suppliers e9perience so much *eman* &or their limite* number o&

    /oo*s that they *eci*e to put up prices.

    :ow to re*uce in@ation

    I& in@ation is cause* by hi/h *eman* then

    Raise interest rates to re*uce consumers *isposable incomes

    Raise interest rates to *iscoura/e borrowin/ an* *eman*

    Raise ta9es to re*uce *isposable income an* spen*in/

    These policies shoul* all re*uce peoples ability to spen* too much

    money

    I& in@ation is cause* by hi/h costs

    2imit wa/e increases i& possible e./. public sector wor4ers

    7orce electricity an* /as companies to hol* their prices

    Increase the value o& in or*er to re*uce the cost o& importin/

    I& in@ation is cause* by too much money in the economy

    Print less money

    Tua 11SK Sub$ect%Economics Shrewsbury International School#

  • 7/26/2019 Econ note for a level

    40/43

    0ith*raw some money &rom circulation.

    Types o& In@ation

    'ost"Push In@ationCKeynesianD" cause* by an increase in the cost o&

    pro*ucin/ /oo*s an* services+ &or e9ample+ &rom hi/her wa/es or

    row material rices. 7irms will try to pass these costs onto consumers

    throu/h hi/her prices.

    eman*"Pull In@ation" cause* by total *eman* risin/ &aster than the

    total output o& /oo*s an* services+ causin/ mar4et prices to riseW

    Monetarism" is the believe by some economist that the money

    supply into the economy cause* in@ation.

    Fnemployment

    Fnemployment rateCLD Number unemploye* X 2abour 7orce

    1!!

    7rictional Fnemployment" 0hen wor4ers chan/e $obs an* spen*

    more time loo4in/ &or new $obs. 0or4ers may become unemploye*

    &or relatively short perio*s as they leave $obs they *isli4e.

    Seasonal Fnemployment" occurs because consumer *eman* &or

    some /oo*s an* service is seasonal. 2i4e in Thailan* *urin/

    ecember it is hi/h season so the hotel nee* more wor4ers to wor4

    *urin/ this time.

    'yclical Fnemployment" Yobs is lost *urin/ recession perio*.

    Structural Fnemployment" The re*uction o& certain types o&

    in*ustries.

    Tua 11SK Sub$ect%Economics Shrewsbury International School#

  • 7/26/2019 Econ note for a level

    41/43

    8utput an* -rowth

    -ross omestic Pro*uctC-PD" is the main measure o& the national

    income or output o& an economy sue* by /overnment an*

    economists.

    Economic -rowth" occurs when there is a rise in real -P.

    The Economic 'ycle

    Recession" Real -P /rows slowly o& &alls. eman* &or /oo*s an*

    services &alls. 7irms cut their pro*uction an* lay o3 wor4ers. Pro,ts

    an* other incomes &all.

    Recovery" Real -P /rows &aster than normal. eman* &or /oo*s

    an* services rises rapi*ly. 7irms increase output an* hire more

    wor4ers. Pro,ts an* other income rises.

    (oom" eman* &or /oo*s an* services rises &aster than output can

    rise. This cause price in@ation.

    -P per capital measure avera/e income per person but not their

    economic wel&are. So :I is use*.

    :I consist o&

    1. -P per capital

    Tua 11SK Sub$ect%Economics Shrewsbury International School;!

  • 7/26/2019 Econ note for a level

    42/43

    . E*ucation an* 4nowle*/e measure* by the a*ult literacy rate

    an* school an* colle/e enrollment.

    #. :ealth an* 2i&e style measure* by li&e e9pectancy at birth.

    Tua 11SK Sub$ect%Economics Shrewsbury International School;1

  • 7/26/2019 Econ note for a level

    43/43

    evelope* an*

    evelopin/ Economiesevelope* an* 2ess evelope* Economies

    evelope* Economies" have a well *evelope* in*ustrial base an*

    service+ a mo*ern in&rastructure an* hi/h avera/e income per

    person.

    2ess evelope* Economies or evelopin/ Economies have an

    un*er*evelope* or *evelopin/ in*ustrial base+ a low level o&

    economic *evelopment an* poor livin/ stan*ar*.

    -P is commonly use* as an in*icator as *evelopment in*icators.

    Population

    (irth Rate number o& babies born &or every 1!!! people.

    eath rate number o& people &or every 1!!! people

    Natural increase (R"R

    Net Mi/ration is the *i3erence between inwar* an* outwar*

    mi/ration to an* &rom a country.

    More people move into more *evelope* countries to en$oy better

    livin/ stan*ar*.

    epen*ency Ratio Total Population X 0or4in/ Population

    In less *evelope* countries the *epen*ency ratios are hi/h an*

    risin/ but in *evelope* countries are low but risin/.