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Economic Analysis of Stock Exchange
Consolidation
Master Thesis
submitted to
Prof. Dr. Peter Gomber
Chair of Business Administration, esp. e-Finance
Faculty of Economics and Business Administration
Goethe-University Frankfurt am Main
Supervisor:
Dr. Marco Lutat
Author:
Jędrzej Mazur, BA
Master of Science in Management
Major: Finance & Information Management
January 15, 2012
Economic Analysis of Stock Exchange Consolidation - 1 -
Table of contents
List of figures ............................................................................................................................. 3
List of tables .............................................................................................................................. 4
Abbreviations .............................................................................................................................. 5
Symbol directory ......................................................................................................................... 7
1 Introduction ........................................................................................................................... 8
2 Economic Rationality behind Stock Exchange Consolidation ........................................ 10
2.1 A brief history of stock exchange consolidation ........................................................... 10
2.2 Key drivers of stock exchange M&A ............................................................................ 13
2.2.1 External drivers ................................................................................................... 13
2.2.2 Internal drivers .................................................................................................... 17
3 Empirical Investigation of Shareholders Value Creation in Stock Exchange M&A .... 19
3.1 Methodology ................................................................................................................. 19
3.1.1 Outline of an event study .................................................................................... 19
3.1.2 Calculation of abnormal returns .......................................................................... 21
3.1.3 Aggregation of abnormal returns ........................................................................ 23
3.1.4 Buy-and-hold abnormal return (BHAR) ............................................................. 24
3.2 Data …… ...................................................................................................................... 26
3.3 Descriptive statistics ..................................................................................................... 26
3.4 Testable hypotheses ...................................................................................................... 33
3.5 Inferential statistics ....................................................................................................... 34
3.6 Discussion of the results of the event study .................................................................. 36
3.6.1 Hypotheses based on the non-wealth-maximizing management ........................ 36
3.6.2 Hypothesis based on the wealth-maximizing management ................................ 37
3.7 Comparison of the event study results with other empirical investigations on value
creation in M&A ........................................................................................................... 37
3.7.1 Abnormal returns to target companies ................................................................ 37
3.7.2 Abnormal returns to bidders ............................................................................... 38
3.8 Limitations of the event study ....................................................................................... 39
3.9 Areas for further research .............................................................................................. 40
4 Economic Impact of Stock Exchange Consolidation ....................................................... 43
4.1 The impact of stock exchange consolidation on transaction costs ................................ 43
4.1.1 Explicit costs ....................................................................................................... 43
4.1.2 Implicit costs ....................................................................................................... 45
4.2 Macroeconomic impact of stock exchange consolidation ............................................ 48
4.2.1 Cost of capital, investment and output ................................................................ 48
4.2.2 Market efficiency and economic growth ............................................................. 49
4.2.3 Financial stability and monetary policy .............................................................. 51
Economic Analysis of Stock Exchange Consolidation - 2 -
4.2.4 Domestic stock market ........................................................................................ 52
4.3 Fragmentation vs. consolidation: discussion and outlook ............................................ 55
4.3.1 Merits and drawbacks of market fragmentation.................................................. 55
4.3.2 Merits and drawbacks of market consolidation .................................................. 57
4.3.2 Outlook ……………… ...................................................................................... 57
5 Conclusions .......................................................................................................................... 61
6 References ............................................................................................................................ 63
Appendix .................................................................................................................................. 79
Non-plagiarism statement ...................................................................................................... 89
Economic Analysis of Stock Exchange Consolidation - 3 -
List of figures
Figure 1: Value of the global stock exchange M&A in years 2000-2010 ………..…………11
Figure 2: Expected revenue synergies arising from the merger between Deutsche Börse and
NYSE Euronext ………………………………………………………………..…18
Figure 3: Expected cost synergies arising from the merger between Deutsche Börse and
NYSE Euronext ………………………………………………………..…………18
Figure 4: The event study time line …………………………………………………………20
Figure 5: Consequences of stock exchange consolidation ………………………………….54
Economic Analysis of Stock Exchange Consolidation - 4 -
List of tables
Table 1: Timeline of M&A deals involving stock exchanges……………………..………...12
Table 2: Timeline of stock exchange demutualization ……..…………………………..…..16
Table 3: Cumulative abnormal returns of 15 bidders over three event windows using market
model for determining the normal return …………………………………………27
Table 4: Cumulative abnormal returns of 15 bidders over three event windows using market
and industry model for determining the normal return ………………...…………28
Table 5: Cumulative abnormal returns of 15 targets over three event windows using market
model for determining the normal return …………………………………...…….39
Table 6: Cumulative abnormal returns of 15 targets over three event windows using market
and industry model for determining the normal return ………………………...…30
Table 7: Buy-and-hold abnormal returns of 9 bidders over three event windows using market
index as a benchmark ………………………………………………………….….31
Table 8: Buy-and-hold abnormal returns of 9 bidders over three event windows using
industry index as a benchmark ………………...………………………………….33
Table 9: Cumulative average abnormal returns of 15 targets and bidders over three event
windows …………………………………………………………………………..35
Table 10: Average buy-and-hold abnormal returns of 9 bidders over three event windows
using industry index as a benchmark ……………………………………………...36
Economic Analysis of Stock Exchange Consolidation - 5 -
Abbreviations
ABHAR Average Buy-and-Hold Abnormal Return
AMEX American Stock Exchange
ASX Australian Securities Exchange
ATS Alternative Trading System
BHAR Buy-and-Hold Abnormal Return
BM&F Bolsa de Valores, Mercadorias & Futuros de São Paulo
BME Bolsas y Mercados Españoles
CAPM Capital Assets Pricing Model
CAAR Cumulative Average Abnormal Return
CAR Cumulative Abnormal Return
CBOE Chicago Board Options Exchange
CBOT Chicago Board of Trade
CCP Central Counterparty
CDAX Composite DAX
CDNX Canadian Venture Exchange
CF ROA Cash Flow Return on Assets
CM Collateral Management
ECB European Central Bank
ECN Electronic Communication Network
EMU Economic and Monetary Union
ETF Exchange Traded Fund
EU European Union
FSAP The Financial Services Action Plan
FTSE Financial Times Stock Exchange
GARCH Generalized Autoregressive Conditional Heteroscedasticity
GARCH-GED Generalised Autoregressive Conditional Heteroscedasticity with
Generalised Error Distribution
GDP Gross Domestic Product
IBEX Iberia Index
LIFFE London International Financial Futures and Options Exchange
LSE London Stock Exchange
Economic Analysis of Stock Exchange Consolidation - 6 -
M&A Mergers and acquisitions
MiFID The Markets in Financial Instruments Directive
NASDAQ National Association of Securities Dealers Automated Quotations
NPV Net Present Value
NYMEX New York Mercantile Exchange
NYSE New York Stock Exchange
NZX New Zealand Exchange
OTC Over the Counter
ROA Return on Assets
ROE Return on Equity
S&P Standard & Poor’s
SIMEX Singapore International Monetary Exchange
SME Small and medium enterprises
TSX Toronto Stock Exchange
Economic Analysis of Stock Exchange Consolidation - 7 -
Symbol directory
AARt Average Abnormal Return on all stocks in the sample, where t stand for the day
in the event window, t ℮ (T1; T2)
ABHARi Average Buy-and-Hold Returns on stock i
ARit Abnormal return on a share i on day t
BHARi,KL Buy-and-Hold Returns on stock i for a period (K, L)
CAARt Cumulative Average Abnormal Return on all stocks in the sample, where t
stand for the day in the event window, t ℮ (T1; T2)
CARi Cumulative Abnormal Return on stock i, i.e. sum of abnormal returns on share
i over the event period (T1, T2)
N Number of companies in the sample.
Rit Actual return on share i in day t
Re Normal return
RMt Return on the market index in day t
RINDUSTRY,t Return on the industry index in day t
Rbt Return on the benchmark index in day t
σCAAR Sample standard deviation of CAAR
υi,t Error term
Xi, Vector of firm i characteristics
Economic Analysis of Stock Exchange Consolidation - 8 -
1 Introduction
In the last two decades, the evolution and international integration of capital markets has
fundamentally altered the stock exchanges’ operating environment. Globalisation,
deregulation, demutualization and advances in technology were the key drivers of this change.
In order not to lose competitive advantages, stock exchanges started to consolidate, taking
advantage of economies of scale and network externalities. Stock exchange consolidation will
undoubtedly affect number of factors, such as: valuation of the acquiring and acquired firms,
market quality as well as macroeconomic performance.
The aim of this thesis is to analyse the motives behind stock exchanges consolidation and to
investigate its economic impact. The focus is placed on the horizontal dimension only, i.e.
consolidation at the same level of the value chain. Therefore, vertical integration of trading,
clearing and settlement is beyond the scope of this work. Due to the fact that mergers and
acquisitions are by far the most popular form of stock exchange consolidation, they will be
discussed in more detail. Following European Central Bank (2000, p. 3), this thesis defines
merger as a combination of two or more companies that results in the creation of a new entity
and acquisition as a purchase of shares in another firm in order to achieve a managerial
influence. Even though the terms consolidation and mergers & acquisitions are often used as
synonyms, they are not equivalent since consolidation also encompasses other forms of
cooperation, such as: alliances, implicit mergers, joint ventures and outsourcing (Schmiedel &
Schonenberger, 2005, p. 7). In this work, the others forms of stock exchange consolidation
will be touched upon only very briefly.
The analysis of economic consequences of stock exchange consolidation is performed in this
thesis from two perspectives. The first one is rooted in the shareholder value theory and treats
stock exchange as a typical corporation, whose aim is to maximize value to shareholders.
Therefore, the decision to merge with another stock exchange should be based on the cost-
benefit calculus and be approved only if the transaction leads to shareholder value generation.
In order to evaluate the impact of stock exchange consolidation on stock prices of the
acquiring and acquired companies, the following research question is posed:
RQ1: Are stock exchange mergers and acquisitions value-enhancing projects?
In this thesis, an event study approach is taken to answer this question and evaluate the
abnormal stock performance of acquirers and targets following the merger announcement.
Positive abnormal returns imply value creation, while negative - value destruction.
Economic Analysis of Stock Exchange Consolidation - 9 -
The second perspective, from which the economic impact of stock exchange consolidation is
analysed, relates to the micro- and macroeconomic consequences of stock exchange
consolidation. In particular, this thesis tries to answer the following research question:
RQ 2: What is the impact of stock exchange consolidation on transaction costs and the
macroeconomic performance?
Moreover, this work discusses both merits and drawbacks of market consolidation and
fragmentation. In particular, it tries to predict whether in the future stock trading will
consolidate into a single market or be dispersed across multiple trading venues. For this
reason, the following research question to be asked is:
RQ 3: Is it feasible to establish a single global stock exchange?
In order to answer research questions 2 and 3, a judgmental analysis of the related literature is
performed.
Overall, it is surprising that the impact of stock exchange consolidation on shareholder value
creation has been given so little attention in the literature. To my knowledge, this thesis is a
pioneering study in this field. Therefore, it will contribute to the market microstructure
literature by providing empirical evidence on the influence of M&A on stock prices and
returns of both the acquiring and acquired stock exchange. Moreover, it aims to provide a
comprehensive framework for a systematic analysis of both micro- and macroeconomic
implications of stock exchange consolidation.
The remainder of this thesis is structured as follows. The next chapter discusses the
motivation behind stock exchange mergers. It also investigates driving factors in the recent
wave of M&A activity. Chapter 3 deals with the first perspective of the economic impact of
stock exchange consolidation, i.e. shareholder value creation in stock exchange mergers.
Moreover, chapter 3 describes data, methodology and provides empirical results of the event
study. Chapter 4 reviews the implication of stock exchange consolidation on transaction costs
and macroeconomic performance as well as discusses advantages and drawbacks of market
consolidation and fragmentation. It also tries to predict the future structure of stock markets.
Concluding remarks are presented in the last chapter.
Economic Analysis of Stock Exchange Consolidation - 10 -
2 Economic Rationality behind Stock Exchange
Consolidation
This chapter deals with the economic motivation behind stock exchange consolidation. At
first, it provides a snapshot of the most significant stock exchange M&A in the last decade.
Then, it describes factors that have contributed to an increase in the level of stock exchange
consolidation. Finally, it discusses reasons for stock exchange consolidation.
2.1 A brief history of stock exchange consolidation
In the past, stock exchanges enjoyed a regional monopoly position due to considerable
geographical and technological limitations. As noted by Arnold et al. (1999, p. 1085) “without
telephones, telegraphs, or teletypes, face-to-face bargaining was essential in effecting
securities sales”. The necessity of physical presence is perceived as the most significant
barrier of consolidation, which led to the creation of multiple regional exchanges. In the XX
century, however, regional exchanges started to lose their quasi monopoly position, following
advances in telecommunications and legislative changes. In order to remain competitive,
exchanges needed to grow either organically (by attracting more trading in existing products
and developing new ones) or externally (through mergers and alliances) (cf. Committee of
Wise Men, 2001, p. 81). Due to highly homogenous products offered by stock exchanges
industry, further organic growth was hardly possible. Therefore, the only way for exchanges to
grow and move down the declining average cost curve was to merge with other stock
exchanges1.
In the last two decades, the environment in which stock exchanges operate has undergone
even more profound changes. Due to a number of factors 2 , stock exchanges lost their
privileged position and were forced to cooperate. As pointed out by Aggarwal (2002, p. 106),
in the early 1990s, the most popular form of cooperation between stock exchanges were
strategic alliances. For instance, several Bolsas formed alliances that aimed to coordinate
membership and listing requirements, order execution as well as trading technology
(Aggarwal, 2002, p. 106). The most significant difference between mergers and alliances is
1 This statement can be exemplified by the evidence from the U.S. market, where the number of
regional stock exchanges declined from 100 in 1900, to 35 in 1935 and 15 in 1965 (El Serafie &
Abdel Shahid, 2002, p. 11).
2 The next subchapter deals with these factors in detail.
Economic Analysis of Stock Exchange Consolidation - 11 -
that alliances do not aim at a complete unification of ownership, pricing and decision making
(Shy & Tarkka, 2002, p. 2). Another popular form of stock exchange collaboration were
implicit mergers, defined by Di Noia (2001, p. 3) as “agreements between two exchanges such
that the securities listed in one exchange are listed by the other and remote access is offered
to the traders of each exchange, with reciprocity and without further requirements”. A
prominent example of an implicit merger was the cooperation between the London
International Financial Futures and Option Exchange and the Chicago Board of Trade that
started in 1997. Even though strategic alliances and implicit mergers guaranteed that
exchanges will maintain their identities (Williamson, 1997, p. 410), they failed due to
regulatory hurdles and inability to achieve proportional benefits by all involved entities. The
failure of alliances was one of the reasons why stock exchanges started to merge in the late
1990s. Since 1999, when NASDAQ acquired American Stock Exchange, the number of M&A
transactions involving stock exchanges has exceeded 303. In years 2006-2008 there was a peak
in the M&A activity in terms of the transaction values, as shown in Figure 1.
Figure 1 Value of the global stock exchange M&A in years 2000-2010 (Erman et al., 2011)
3 A list of the most significant deals is presented in Table 1.
Economic Analysis of Stock Exchange Consolidation - 12 -
Year Acquirer Target
Deal
value
(bn)
2011 Deutsche Börse NYSE Euronext n.a.
2011 LSE Toronto Stock
Exchange n.a.
2010 Singapore Exchange Australian Securities Exchange $7.8
2008 Bovespa Bolsa de Mercadorias &
Futuros $9.0
2008 Chicago Mercantile Exchange Nymex $8.9
2008 NYSE Euronex American Stock Exchange $0.3
2007 Toronto Stock Exchange Montreal Stock Exchange $1.3
2007 LSE Borsa Italiana €1.5
2007 NASDAQ OMX Philadelphia Stock Exchange n.a.
2007 NASDAQ OMX $3.7
2007 Deutsche Börse International Securities
Exchange $2.8
2006 Chicago Mercantile
Exchange CBOT $11.9
2006 NYSE Euronext $11.0
2005 NYSE Archipelago n.a.
2005 NASDAQ Instinet n.a.
2004 Toronto Stock Exchange Natural Gas Exchange n.a.
2004 OMX Copenhagen Exchange n.a.
2004 NASDAQ BRUT ECN n.a.
2003 OMX Helsinki Exchange n.a.
2002 Euronext LIFFE n.a.
2002 Euronext Portuguese Exchange n.a.
2001 Toronto Stock Exchange CDNX (Canadian Venture
Exchange) n.a.
2001 BME Spanish Exchange
Madrid Stock Exchange
Valencia Stock Exchange
Barcelona Stock Exchange
Bilboa Stock Exchange
n.a
2000 CDNX Winnipeg Stock Exchange n.a
Economic Analysis of Stock Exchange Consolidation - 13 -
2000 Euronext
Paris Stock Exchange
Amsterdam Stock Exchange
Brussels Stock Exchange
n.a
2000 Hellenic Stock Exchange
Thessaloniki Stock Exchange
Athens Stock Exchange
Athens Derivative Exchange
n.a
2000
Hong Kong Exchanges &
Clearing
Stock Exchange of Hong Kong
Hong Kong Futures Exchange
Hong Kong Securities
Clearing Company
n.a
1999 Singapore Exchange Stock Exchange of Singapore
SIMEX n.a
1999 CDNX (Canadian Venture
Exchange)
Vancouver Stock Exchange
Alberta Stock Exchange n.a
1999 NASDAQ American Stock Exchange n.a
Table 1 Timeline of M&A deals involving stock exchanges. Source: author's compilation based on Grant (2011) and Aggarwal & Dahiya (2006, p. 100)
2.2 Key drivers of stock exchange M&A
In the corporate finance theory, there are two types of factors that influence corporate growth
(Thorwartl, 2005, p. 23). External drivers involve changes in the company’s operating envi-
ronment that are beyond its control. As emphasized by Levitt (1983, pp. 92-93), mergers &
acquisitions are an answer to the new conditions. Internal drivers, on the other hand, are de-
scribed as synergistic potential that can be realized through mergers and acquisitions.
2.2.1 External drivers
Technological change is considered one of the most significant external factors affecting
company’s operations. According to Ohmae (1993, pp. 36-40), firms consolidate in order to
stay competitive in the environment characterized by a rapid technological progress. The ad-
vent of the Internet as well as the emergence of electronic trading have revolutionized the
market microstructure, enabling the organization of central stock markets in a decentralized
form. As a result, the location of stock exchanges lost its former relevance. With the inception
of electronic communication networks (ECNs) and alternative trading systems (ATSs), the
competitive pressure in the market rose considerably, providing a strong incentive for consol-
idation (Domowitz & Steil, 2002). Moreover, the introduction of electronic order books ac-
celerated the trend towards disintermediation as investors with direct market access started to
play the role formerly reserved to brokers. This led to a cost-cutting pressure on intermediar-
Economic Analysis of Stock Exchange Consolidation - 14 -
ies. Again, in order to remain competitive, traditional trading floors started to consolidate. It
should be emphasized that electronic trading, contrary to traditional floor trading, is character-
ized by a very high level of scalability, which allows achieving substantial economies of scale.
The other external driver of mergers and acquisitions is globalisation, which refers to trade
liberalization, reduction of barriers to international capital flow as well as political and eco-
nomic integration. Growing global competition is forcing firms to become more efficient.
Hence, mergers and acquisitions are perceived as a way to achieve higher efficiency by utiliz-
ing economies of scale and scope. With respect to stock exchanges, the integration of interna-
tional capital markets, removal of regulatory restrictions on capital flows, harmonization of
regulation as well as creation of the political and economic union in Europe increased the lev-
el of cross-border trading. Stock exchanges took advantage of global opportunities by entering
foreign markets through mergers, acquisitions and alliances. Furthermore, it has been ob-
served that stock exchanges are converging and thus becoming more interdependent4, which
adds another argument for further consolidation.
The most significant legislative milestones in the process of the stock market integration were:
the enactment of OECD Code of Liberalisation of Capital Movements, The European Invest-
ment Services Directive, The Financial Services Action Plan (FSAP) and The Markets in Fi-
nancial Instruments Directive (MiFID). As pointed out by Nielsson (2009, p. 265), even
though MiFID aims at promoting inter-market competition, it might also result in further con-
solidation of stock exchanges. The reason is that trading venues would need to achieve critical
mass in face of an increased competitive pressure from new market entrants.
The introduction of a single currency in Europe added another integrative force. Williamson
(1997, p. 410) claims that due to the emergence of economic and monetary union (EMU), the
differences between stock exchanges from the point of view of investors have diminished.
Moreover, as argued by Gaspar (2000), the introduction of euro eliminated conversion costs
and exchange rate risk, which increased the level of cross-border investments in the EMU.
Abraham & Pirard (2002, p. 13) list the major consequences of the introduction of a single
currency in Europe. They believe that, among others, it would exercise pressure on small
stock exchanges to find niche markets or to consolidate. They also claim that the intense com-
4 See e.g. Fraser & Oyefeso (2005), Chelley-Steeley et al. (1998), Bessler et al. (2003), Kim et al.
(2005)
Economic Analysis of Stock Exchange Consolidation - 15 -
petition among trading venues, arising from the financial markets integration in Europe,
would eventually result in a wave of consolidation among European stock exchanges.
Furthermore, the emergence of an equity culture has increased the attractiveness of cross-
border investment in Europe (McAndrews & Stefanadis, 2002, p. 7). As pointed out by Allen
& Gale (2000), in the past European financial system was bank-oriented, with banks playing
the role of intermediaries between investors and companies. This has gradually changed and
today equity is becoming a popular method of corporate funding. The increased interest in
cross-border trading provides yet another incentive for stock exchanges to expand beyond
their national boundaries.
Global competition and the rise of automated trading gave stock exchanges a strong impetus
to reformulate their business strategy. Many exchanges had no choice but to adopt a new cor-
porate governance structure and start acting more entrepreneurially. Demutualization, i.e. a
conversion from member-owned, non-profit organizations into profit-driven, investor-owned
companies, was perceived as the best way to achieve these goals (Aggarwal, 2002, p. 113).
As emphasized by Aggarwal (2002, p. 106), the central concept of demutualisation is the sep-
aration of trading rights (membership) and ownership. The most significant advantage of de-
mutualization is that it provides stock exchanges with an access to capital that is necessary for
investment in state-of-the art technology. It also guarantees that exchanges, as shareholder
owned corporations, will need to achieve higher cost efficiency and revenue generation in
order to maximize value to shareholders. Hence, as argued by Lee (2002), demutualization
puts pressure on stock exchanges to consolidate in order to achieve revenue and cost syner-
gies.
Since 1993, when Stockholm Stock Exchange demutualized, the number of exchanges acting
as joint-stock companies has increased considerably5. Some stock exchanges went a step fur-
ther and conducted a public offering. Self-listing is perceived as a driving force of stock ex-
change consolidation as it enables financing of mergers and acquisitions through the exchange
of shares in a stock swap. Moreover, stock exchanges are no longer controlled by strategic
investors who could block transactions for fear of losing their privileges. Furthermore, public-
ly traded stock exchanges are characterized by higher transparency, which facilitates the ac-
quisition process (European Central Bank, 2007, p. 69).
5 For a complete list of stock exchanges that underwent demutualization, see Table 2.
Economic Analysis of Stock Exchange Consolidation - 16 -
Exchange Year of Demutualisation
OMX Group 1993
Helsinki Stock Exchange 1995
Copenhagen Stock Exchange 1996
Amsterdam Stock Exchange 1997
Borsa Italiana 1997
Australia Stock Exchange 1998
Hellenic Stock Exchange 1999
Iceland Stock Exchange 1999
Singapore Stock Exchange 1999
London Stock Exchange 2000
Euronext 2000
Deutsche Börse 2000
Toronto Stock Exchange 2000
Hong Kong Stock Exchange 2000
BME Spanish Exchanges 2001
Oslo Bors 2001
NASDAQ 2001
Tokyo Stock Exchange 2001
Osaka Stock Exchange 2001
Philippines Stock Exchange 2001
Swiss Exchange 2002
Chicago Mercantile Exchange 2002
International Stock Exchange 2002
New Zealand Stock Exchange 2003
Bursa Malaysia 2004
CBOT 2005
NYSE 2006
American Stock Exchange 2006
CBOE 2006
Table 2 Timeline of stock exchange demutualization (cf. Aggarwal & Dahiya, 2006, p. 98; Aggarwal 2002, p. 106)
Economic Analysis of Stock Exchange Consolidation - 17 -
2.2.2 Internal drivers
According to Salter & Weinhold (1994, p. 117), internal drivers (in other words – synergies)
are essential for the success of mergers and acquisitions. Synergies can be achieved through
economies of scale and scope, learning curve as well as coinsurance (Thorwartl, 2005, p. 31).
Grant (2011) claims that “exchanges are generally fixed-cost businesses”. Hence, an increase
in trading volume leads to a decrease in average operating costs. Likewise, Jensen & Natorp
(2000) hold that economies of scale in equity trading arise from significant costs associated
with setting up a trading infrastructure and negligible costs of increasing trading volume. The
existence of economies of scale in trading has been confirmed by many empirical studies6.
The recent emergence of electronic trading has triggered a shift in the average cost curve, al-
lowing for even greater economies of scale. McAndrews & Stefanadis (2002) claim that effi-
ciencies from sharing common trading platforms are the primary rationale for stock exchange
consolidation.
Scope economies, conceptually similar to economies of scale, refer to a decrease in the aver-
age cost that stems from common investment supporting multiple products. As noted by
Schmiedel & Schonenberger (2005, p. 8), due to the integration of user interfaces, merged
stock exchanges can develop new products at a lower unit cost than separately. Lee (2003, p.
7) holds that stock exchange consolidation enables sharing of multiple functions, such as:
marketing, listing, order routing, order execution, matching and information dissemination. It
should be emphasized, however, that in the equity trading industry economies of scope are far
less significant than economies of scale (Group of Ten 2001, p. 5).
The synergies arising from stock exchange mergers and acquisitions are profound. Deutsche
Börse, for instance, expects that the merger with NYSE Euronext will generate at least €100
million in revenue synergies and €400 million in annual costs savings (Deutsche Börse, 2011,
p. 37). The revenue synergies shall be realised through “cross-selling and distribution
opportunities, increased turnover from liquidity pool consolidation and new products, a
progressive introduction of Deutsche Börse Group’s clearing capabilities and expanded
scope for technology services and market data offerings” (Alpha Beta Netherlands, 2011, p.
A-90). Figure 2 describes anticipated sources for the revenue synergies. It is estimated that
approximately 50% of the projected revenue synergies will be realized in the clearing business
6 See e.g. Doede (1967), Schmiedel (2001), Hasan et al. (2002), Malkamäki (2000).
Economic Analysis of Stock Exchange Consolidation - 18 -
and approximately 50% in the derivatives and cash markets as well as in the technology
business.
Figure 2 Expected revenue synergies arising from the merger between Deutsche Börse and NYSE Euronext (Alpha Beta Netherlands, 2011, p. A-90)
The cost synergies shall stem from savings in information technology, clearing, market
operations as well as corporate administration and support functions (Alpha Beta Netherlands,
2011, p. A-88). Figure 3 sets forth the areas in which costs savings can be achieved.
Figure 3 Expected cost synergies arising from the merger between Deutsche Börse and NYSE Euronext (Alpha Beta Netherlands, 2011, p. A-88)
Similarly, NYSE Euronext expected significant cost synergies arising from the acquisition of
the Amex. Cost savings, estimated to approximately $100 million within the first two years,
should be achieved by integration of staff, technology, data centres as well as the
consolidation of professional and contract services and vendors (NYSE Euronext, 2008, p. 2).
It should be emphasized that post-merger integration involves significant expenditures. In the
case of the pending merger between Deutsche Börse and NYSE Euronext, long-run
implementation and restructuring costs are estimated to be 1.5 to 2 times as high as the
expected cost synergies and reach the level of €600 - €800 million (Alpha Beta Netherlands,
2011, p. 97). Furthermore, advisory fees and other direct transaction costs provide another
cost factor. The direct costs of the Euronext integration exceeded the amount of €28 million
(Euronext, 2001, p. 38).
Economic Analysis of Stock Exchange Consolidation - 19 -
3 Empirical Investigation of Shareholders Value
Creation in Stock Exchange M&A
This chapter focuses on the consequences of consolidation from the perspective of the owners
of the acquiring (bidder) and acquired (target) stock exchanges. At first, it provides an over-
view of the event study method that is used to evaluate the impact of the merger announce-
ment on the abnormal returns of bidders and targets. In the next step, both descriptive and
inferential statistics are calculated. Finally, the results of the event study are discussed and
compared with evidence from other industries.
3.1 Methodology
One of the most widely used methods of examining stock price reaction on a particular event
in the capital market or a company’s life is an event study, introduced by Ball & Brown
(1968) as well as Fama et al. (1969) and popularised by Brown and Warner (1980, 1985). The
main advantage of an event study is that it enables a separation of company-specific events
from industry- and market-specific. Events studies implicitly assume that markets are at least
semi-strong efficient, according to Fama’s (1970) classification. It means that stock prices
reflect all publicly available information on a particular asset. Therefore, stock prices should
automatically adjust to new information, e.g. announcement of a merger. Event study
determines whether such information leads to an abnormal movement of a share’s price. If
abnormal returns are positive and statistically significant, one can conclude that mergers
create shareholder value. Negative abnormal returns imply value destruction and insignificant
returns suggest that value is neither created nor destroyed in the process of a merger.
According to Fama (1991), capital markets are efficient and since all information is
immediately incorporated into stock prices, one cannot consistently earn abnormal returns.
3.1.1 Outline of an event study
Event study consists of three time periods:
Estimation window (also called control period) is used to estimate parameters of
market model;
Event window is used to determine whether the event resulted in abnormal returns and
if the event announcement was anticipated or leaked;
Post event window is used to examine the performance after the event.
Economic Analysis of Stock Exchange Consolidation - 20 -
Figure 4 presents these time frames:
Figure 4: The event study time line
It should be emphasized that the results of an event study are vulnerable to time intervals
chosen. Hence, it is critical to determine the length of estimation and event windows. The
usual length of the estimation period is one calendar year (or 252 days), as suggested by
Brown & Warner (1985, p. 6). Dyckman et al. (1984, p .3) argue that the parameter estimation
period should have a minimum of 120 days. With respect to the event window, Panayides &
Gong (2002, p.61) show that an 11 day interval fully captures the effects of an event.
It is also crucial to define an event day. According to Dodd & Ruback (1977, p. 352-353) and
Halpern (1983 p. 304), it is the merger announcement day and not the deal closing date that
should be taken as an event day. This statement is in line with the efficient market hypothesis.
However, as argued by Elton et al. (2003), the event window should not be restrained only to
the event day since share prices may react over time to the merger announcement. The reasons
for abnormal returns before the announcement day could be insider trading, information leaks
or even the market anticipation (Keown & Pinkerton, 1981, p. 855-857).
In this thesis, event window is set to five days before and five days after the merger
announcement day. As a robustness check, the event window is shortened to one day before
and one day after the event and prolonged to ten days before and ten days after the event day.
Furthermore, the estimation window is determined as 252 trading days preceding five days
before the merger announcement7.
7 In a case of a merger between Chicago Mercantile Exchange and Chicago Board of Trade, estima-
tion window comprises of only 244 days due to the lack of data in the Datastream database. Nev-
ertheless, this length of the estimation window meets the minimum requirement of 120 days.
Economic Analysis of Stock Exchange Consolidation - 21 -
3.1.2 Calculation of abnormal returns
Abnormal returns, also referred to as residual returns, are computed as a difference between
actual returns and normal returns, i.e. returns expected in the absence of the event (Campbell
et al., 1997, pp. 151-153). Abnormal returns are expressed as:
ARit = Rit - Re,
where
ARit – abnormal return on a share i on day t
Rit - actual return of share i in day t
Re – normal return
According to Parkin & Dobbins (1993, pp. 507-508), normal returns can be calculated using
three different models:
Market model: ordinary least-square regression of share returns on returns of the
market index RMt
ARit = Rit - αi - βi RMt
Market index should be a broad-based value-weighted index or a floating-weighted
index (Benninga, 2008, pp. 373-374).
Simplified market model: assuming αi = 0 and βi =1
CAPM model: βi is estimated from the market model and risk free rate (rft) is a 3-
month yield on treasury bills on a one month basis
ARit = Rit - rft - βi (RMt - rft)
Market model assumes that stock returns are a linear function of only one factor – market
index. However, stock returns can be driven by more variables. According to the so-called
two-factor model, stock returns are determined by both a market (RMt) and industry
(RINDUSTRY,t) factor (Halpern, 1973, p. 562-563). Hence, abnormal returns can be calculated as
follows:
ARit = Rit - αi - βi, MARKET RMt - βi, INDUSTRY RINDUSTRY,t
Economic Analysis of Stock Exchange Consolidation - 22 -
where
RMt - return of the market index on day t
RINDUSTRY,t - return of the industry index on day t
In the literature, even more sophisticated models can be found (cf. Schwert, 2000, p. 2617;
Gorgen and Renneboog, 2003, p.8-10; MacKinlay, 1997, p. 17-19). However, as showed by
Brown and Warner (1985, p.14), in large samples results are not very sensitive to models
applied.
In this thesis, normal returns is estimated based on the market model, which is congruent with
recommendations from Bartholdy et al. (2007), Barber & Lyon (1997) and Brown & Warner
(1985).
In order to measure the significance of abnormal returns for each company, both parametric
and non-parametric tests can be performed. As suggested by Benninga (2008, p. 379), the
most popular parametric test it the t-statistics, which can be obtained by dividing abnormal
return for each day in the event window by the standard error of regression8. While performing
the t-test, four assumptions regarding the probability distribution of abnormal returns must be
met:
regression residuals are normally distributed;
abnormal returns are independently and identically distributed;
variance of residuals is constant (homoscedasticity);
expected value of abnormal returns is zero.
If these assumptions are violated, non-parametric test should be performed instead. As argued
by Maynes & Rumsey (1993, p. 146), one should use non-parametric test when confronted
with thin trading in the sample. The most popular non-parametric tests are: rank test (cf.
Corrado, 1989), sign test (cf. Corrado & Zivney, 1992) and generalized sign test (cf. Cowan,
8 It should be noted that using standard error of regression in the denominator results in a slight unde-
restimation of the true variance of market model. However, as the sampling error approaches zero
with the increase in the length of estimation window, the effect of sampling error becomes mini-
mal and is hence often disregarded.
Economic Analysis of Stock Exchange Consolidation - 23 -
1992). In this thesis, parametric t-test is used to test the statistical significance of abnormal
return since there is no thin trading problem in the sample securities.
The next step is to calculate total, cumulated abnormal returns (CARi) accrued to shareholders
of firm i during the event window. CARi is simply the sum of abnormal returns of share i over
the event period (T1, T2).
3.1.3 Aggregation of abnormal returns
After calculating abnormal returns (ARit) for firm i, results are then aggregated across all
companies in order to compute the average abnormal returns for all firms in the sample. The
average abnormal return is estimated by the following equation:
AARt - average abnormal return of all stocks in the sample, where t stand for the day in the
event window, t ℮ (T1; T2);
N - number of companies in the sample.
The average abnormal returns can be then aggregated over the even window using an
analogical approach to that used to compute cumulative abnormal returns for each security i.
Cumulative average abnormal returns (CAARt) for any interval in the event window are
computed using the following formula:
CAARt – cumulative average abnormal return of all stocks in the sample, where t stand for the
day in the event window, t ℮ (T1; T2);
Alternatively, cumulative average abnormal returns (CAAR) can be calculated as follows:
Economic Analysis of Stock Exchange Consolidation - 24 -
The t-statistic for CAAR is computed using the following formula
where σCAAR stands for the sample standard deviation and N is the sample size.
σCAAR is calculated as:
The degree of freedom used in this test is n − 1.
3.1.4 Buy-and-hold abnormal return (BHAR)
Kothari & Warner (1997) as well as Barber & Lyon (1997) argue that there are many
problems in making statistical inferences using cumulative abnormal returns. They suggest
that market reactions over a longer period of time should be assessed by means of the buy-
and-hold abnormal return (BHAR) analysis, also known as characteristic-based matching
approach. Barber & Lyon (1997) point out that BHAR is the appropriate estimator since it
measures investor experience more precisely. Mitchell & Stafford (2000, p. 296) define
BHAR as a return from a strategy of investing in all firms that complete an event (e.g.
acquisition) and selling at the end of a prespecified holding period versus a comparable
strategy using otherwise similar nonevent firms. BHAR for a period (K, L) can be calculated
as a geometrically compounded return on a company (Rit) minus geometrically compounded
return for the benchmark market index (Rbt).
The average buy and hold abnormal return (ABHARKL) in case of equally weighted stocks can
be calculated as follows:
where N is the number of firms in the sample.
Economic Analysis of Stock Exchange Consolidation - 25 -
In order to test the significance of the average buy and hold abnormal return (ABHAR), the
following test statistic is calculated:
where
The degree of freedom used in this test is n − 1.
In this thesis, 1-year, 1-5 year and 2-year BHARs of bidders are calculated for each announced
deal9. Respective market portfolios are used as a benchmark.
It should be pointed out that the differences between CARs and BHARs result from the fact
that BHARs take into account the effect of monthly compounding while CARs ignore it.
3.2 Data
Share prices as well as benchmark indices were gathered from Datastream and Yahoo Finance
databases. The relatively modest sample size results from the fact that before demutualization
stock exchanges were private unlisted companies. To my knowledge, until 2011 there have
been only six accomplished mergers (and one pending) between listed stock exchanges.
However, several times information about possible mergers has been revealed to the public.
According to Pound & Zeckhauser (1990) as well as Clarkson et al. (2006), takeover rumours
may influence the abnormal returns of stock prices of the acquiring and acquired companies.
Therefore, eight rumoured mergers have been added to the sample. The announcement days
and rumour days were gathered from the ZEPHYR and Merger Market databases and
compared with data stored in the Lexis/Nexis database.
Furthermore, the normal return has been calculated using the following broad indices that
served as proxies for market indexes in the one factor model:
FTSE All shares – United Kingdom
CDAX – Germany
9 In the case of a recently announced Deutsche Börse – NYSE merger, long term BHARs cannot be
calculated.
Economic Analysis of Stock Exchange Consolidation - 26 -
Euronext 100 – France
S&P 500 – USA
Ibex 35 – Spain
OMX Nordic 40 – Nordic countries
S&P/ASX 200 – Australia
NZX 50 – New Zealand
S&P/TSX - Canada
In order to check the robustness of the model outcomes, abnormal returns have been also
regressed on the industry index, represented by the Dow Jones Global Exchanges Index.
Regression outputs presented in Appendix show that stock exchanges returns are jointly
determined by market and industry indices, as indicated by very low levels of p-values for the
F-statistics. Therefore, all descriptive and inferential statistics will be calculated separately for
the one-factor market model and the two–factor market and industry model10.
3.3 Descriptive statistics
The impact of acquisition announcements on bidders’ stock returns is presented in Table 3
(for the one-factor model) and Table 4 (for the two-factor model). Tables 5 and 6 show
targets’ stock returns for the one- and two-factor models, respectively.
It should be pointed out that cumulative abnormal returns calculated using one factor model
are on average twice as high as those based on two-factor model, irrespective of the event
window length and the transaction side. The reason for this discrepancy may stem from the
fact that in the period examined, the industry index (Dow Jones Global Exchanges Index)
constantly outperformed the market. Since multi-factor models, in general, better capture
determinants of stock returns, results based on two factor market and industry model seem to
be more plausible than those based on one factor only.
10 All data, tables and calculations are provided in the enclosed CD.
Economic Analysis of Stock Exchange Consolidation - 27 -
Table 3: Cumulative abnormal returns of 15 bidders over three event windows using market model for determining the normal return
Bidder Target
Announce-
ment /
Rumour day
Market model
Bidder
CAR
(-10;10)
Bidder
CAR
(-5;5)
Bidder
CAR
(-1;1)
Chicago
Mercantile
Exchange
NYMEX Holding 2008-03-17 -8.28% -5.10% -10.98%
Chicago
Mercantile
Exchange
CBOT Holdings
Inc. 2006-10-17 2.41% -5.06% 2.62%
Deutsch Börse NYSE Euronext 2011-02-15 1.09% 3.40% -1.93%
NASDAQ Instinet 2005-04-22 61.53% 58.89% 54.76%
NASDAQ OMX 2007-05-25 9.65% 11.49% 3.55%
Deutsche Börse
(via Eurex)
International
Securities
Exchange
2007-04-30 -13.31% -10.44% -6.20%
NYSE Euronext 2006-05-22 -5.87% -16.54% -2.75%
Euronext NV London Stock
Exchange 2004-05-28 0.01% -1.96% -0.13%
Deutsche Börse Euronext NV 2005-09-27 1.76% 4.94% 0.32%
Deutsche Börse Euronext NV 2005-11-07 4.94% 0.94% 3.30%
NYSE Euronext
BME Bolsas
Mercados
Espanoles
2007-09-21 11.17% 13.19% 16.51%
ASX Ltd New Zealand
Exchange Ltd 2007-10-16 -1.88% -4.66% -4.94%
London Stock
Exchange
Toronto Stock
Exchange 2011-02-09 -0.22% 0.66% 2.01%
London Stock
Exchange NASDAQ OMX 2011-02-23 -7.89% -4.85% -1.28%
NASDAQ OMX NYSE Euronext 2011-04-01 18.03% 17.81% 14.89%
Average
(CAAR) 4.88% 4.18% 4.65%
Standard
deviation 17.63% 17.63% 15.58%
Coefficient of
variation 3.62 4.22 3.35
Skewness 2.59 2.29 2.65
Excess
kurtosis 8.19 6.78 8.20
Economic Analysis of Stock Exchange Consolidation - 28 -
Bidder Target
Announce-
ment /
Rumour day
Market and industry model
Bidder
CAR
(-10;10)
Bidder
CAR
(-5;5)
Bidder
CAR
(-1;1)
Chicago
Mercantile
Exchange
NYMEX Holding 2008-03-17 0.93% 0.05% -2.12%
Chicago
Mercantile
Exchange
CBOT Holdings Inc. 2006-10-17 -2.22% -1.59% 0.62%
Deutsche Börse NYSE Euronext 2011-02-15 -1.54% 0.49% -3.86%
NASDAQ Instinet 2005-04-22 31.59% 32.97% 30.70%
NASDAQ OMX 2007-05-25 1.51% 3.72% -1.82%
Deutsche
Börse (via Eurex)
International
Securities Exchange 2007-04-30 -5.37% -3.63% -3.73%
NYSE Euronext 2006-05-22 -2.12% -14.7% -4.92%
Euronext NV London Stock
Exchange 2004-05-28 0.86% -1.15% -0.38%
Deutsche Börse Euronext NV 2005-09-27 1.99% -0.10% 1.32%
Deutsche Börse Euronext NV 2005-11-07 0.90% -1.91% 0.09%
NYSE Euronext BME Bolsas
Mercados Espanoles 2007-09-21 -3.04% 2.52% 7.12%
ASX Ltd New Zealand
Exchange Ltd 2007-10-16 1.05% -1.36% -1.65%
London Stock
Exchange
Toronto Stock
Exchange 2011-02-09 0.74% 1.65% 2.96%
London Stock
Exchange NASDAQ OMX 2011-02-23 -1.60% -0.23% 0.57%
NASDAQ OMX NYSE Euronext 2011-04-01 6.44% 6.37% 4.55%
Average
(CAAR) 2.01% 1.52% 1.96%
Standard
deviation 8.63% 9.86% 8.58%
Coefficient of
variation 4.29 6.48 4.37
Skewness 3.24 2.27 3.00
Excess
kurtosis 11.53 8.45 10.17
Table 4 Cumulative abnormal returns of 15 bidders over three event windows using market and industry model for determining the normal return
Economic Analysis of Stock Exchange Consolidation - 29 -
Bidder Target
Announce-
ment / Rumour
day
Market model
Target
CAR
(-10;10)
Target
CAR
(-5;5)
Target
CAR
(-1;1)
Chicago Mercantile
Exchange NYMEX Holding 2008-03-17 -6.71% -4.21% -7.98%
Chicago Mercantile
Exchange CBOT Holdings 2006-10-17 25.28% 20.73% 23.87%
Deutsch Börse NYSE Euronext 2011-02-15 9.95% 9.25% -5.12%
NASDAQ Instinet 2005-04-22 -9.60% -8.25% -10.25%
NASDAQ OMX 2007-05-25 31.87% 29.74% 21.43%
Deutsche Börse (via
Eurex)
International
Securities
Exchange
2007-04-30 46.66% 55.70% 67.05%
NYSE Euronext 2006-05-22 -1.73% -5.30% -0.42%
Euronext NV London Stock
Exchange 2004-05-28 -1.95% -4.64% -3.28%
Deutsche Börse Euronext NV 2005-09-27 -1.79% 3.24% 0.75%
Deutsche Börse Euronext NV 2005-11-07 1.77% 3.16% 2.33%
NYSE Euronext
BME Bolsas
Mercados
Espanoles
2007-09-21 7.24% 8.36% 12.60%
ASX Ltd New Zealand
Exchange Ltd 2007-10-16 -4.07% -4.89% -3.79%
London Stock
Exchange
Toronto Stock
Exchange 2011-02-09 4.88% 3.11% 4.58%
London Stock
Exchange NASDAQ OMX 2011-02-23 3.28% -3.77% 0.32%
NASDAQ OMX NYSE Euronext 2011-04-01 4.65% 7.60% 8.77%
Average
(CAAR) 7.44% 7.45% 7.52%
Standard
deviation 15.52% 16.88% 19.18%
Coefficient of
variation 2.09 2.27 2.55
Skewness 1.52 1.95 2.37
Excess
kurtosis 1.88 4.16 6.69
Table 5 Cumulative abnormal returns of 15 targets over three event windows using market model for determining the normal return
Economic Analysis of Stock Exchange Consolidation - 30 -
Bidder Target Announement/
Rumor day
Market and industry model
Target
CAR
(-10;10)
Target
CAR
(-5;5)
Target
CAR
(-1;1)
Chicago Mercantile
Exchange
NYMEX
Holding 2008-03-17 1.66% -3.64% 0.55%
Chicago Mercantile
Exchange
CBOT
Holdings 2006-10-17 12.57% 2.84% 9.73%
Deutsche Börse NYSE Euronext 2011-02-15 10.14% 9.10% -4.27%
NASDAQ Instinet 2005-04-22 -10.98% -8.18% -10.1%
NASDAQ OMX 2007-05-25 34.24% 29.36% 21.80%
Deutsche Börse (via
Eurex)
International
Securities
Exchange
2007-04-30 19.38% 28.07% 36.45%
NYSE Euronext 2006-05-22 4.79% 0.96% 6.12%
Euronext NV London Stock
Exchange 2004-05-28 -0.86% -3.04% -1.87%
Deutsche Börse Euronext NV 2005-09-27 1.41% 3.67% 1.22%
Deutsche Börse Euronext NV 2005-11-07 -0.94% 1.46% 0.12%
NYSE Euronext
BME Bolsas
Mercados
Espanoles
2007-09-21 -2.98% 0.98% 6.03%
ASX Ltd New Zealand
Exchange Ltd 2007-10-16 -5.09% -5.02% -3.66%
London Stock
Exchange
Toronto Stock
Exchange 2011-02-09 7.53% 4.26% 3.49%
London Stock
Exchange
NASDAQ
OMX 2011-02-23 1.38% -5.27% -0.87%
NASDAQ OMX NYSE Euronext 2011-04-01 1.59% 4.58% 7.19%
Average
(CAAR) 4.92% 4.01% 4.80%
Standard
deviation 10.99% 11.02% 11.44%
Coefficient of
variation 2.23 2.75 2.39
Skewness 1.41 1.61 1.73
Excess
kurtosis 2.76 2.14 3.64
Table 6 Cumulative abnormal returns of 15 targets over three event windows using market and industry model for determining the normal return
Economic Analysis of Stock Exchange Consolidation - 31 -
The results presented above indicate that, on average, both bidders and targets enjoy positive
cumulative abnormal returns. Interestingly, in all cases cumulative average abnormal returns
do not depend on the event window chosen - they are relatively stable regardless of the length
of the period studied. Nevertheless, there is much dispersion in the data, as indicated by high
values of coefficients of variation. It should be noted that bidders’ returns are much more
dispersed than targets’. Moreover, in all four cases, the distribution of cumulative abnormal
returns is positively skewed which indicate the many of values lie to the left of the mean.
Again, bidders’ returns are much more skewed than targets’. Finally, all four distributions are
leptokurtic, as showed by positive values of excess kurtosis. Bidders’ returns distribution has
fatter tails than targets’, which means that among bidders there is a higher probability of
extreme values of abnormal returns.
Tables 7 and 8 present buy-and-hold average abnormal returns of bidders in already
accomplished mergers. The sample used to calculate BHAR differs from that used to compute
CAR. Firstly, potential acquirers in the rumoured mergers were removed from the sample
because the scope of the analysis based on BHAR is to investigate whether stock exchanges
that have undergone a merger outperform the market in the long run. Moreover, the sample
has been enlarged by the addition of following mergers between:
Borsa Italiana and London Stock Exchange,
American Stock Exchange and New York Stock Exchange (NYSE)
São Paulo Stock Exchange (Bovespa) and Brazilian Mercantile and Futures
Exchange (BM&F).
The reason is that, in order to analyse bidder’s abnormal returns, the target company does not
have to be a listed entity. Similarly to the previous analysis of cumulative abnormal returns,
buy-and-hold average abnormal returns were calculated against two benchmarks: broad
market index (S&P 500, CDAX, FTSE All share, Índice Bovespa) and industry index (Dow
Jones Global Exchanges Index). Regardless of the benchmark chosen, long-term average
abnormal returns are negative. Interestingly, average buy-and-hold abnormal returns decrease
with an increase in the length of event window, from minus 20% to minus 30%. Dispersion of
data is also lower for larger event windows. Furthermore, due to the presence of an outlier
(NASDAQ), the distribution of 2-year BHAR calculated using industry index as a benchmark
is negatively skewed and has large kurtosis. It should be emphasized that taking a market
Economic Analysis of Stock Exchange Consolidation - 32 -
index as a benchmark leads to a large sampling uncertainty (especially for a period of 12
months). Therefore, it seems reasonable to base further inferences about bidders’ long-term
performance on the industry index only.
Bidder Target Announcement
day
Benchmark Market Index
Bidder
BHAR
12 months
Bidder
BHAR
18 months
Bidder
BHAR
24 months
Chicago
Mercantile
Exchange
NYMEX Holding 2008-03-17 -16.37% -27.27% -34.31%
Chicago
Mercantile
Exchange
CBOT Holdings 2006-10-17 -2.26% -26.37% -25.08%
NASDAQ Instinet 2005-04-22 113.90% 88.94% 49.30%
NASDAQ OMX 2007-05-25 7.85% -5.89% -8.31%
Deutsche
Börse
International
Securities
Exchange
2007-04-30 -62.76% -43.04% -41.36%
NYSE Euronext 2006-05-22 5.25% 11.79% -17.07%
NYSE AMEX 2008-01-18 -4.42% -7.42% -20.45%
LSE Borsa Italiana 2007-06-23 -19.89% -14.60% -23.52%
BM&F Bovespa Holding 2008-03-27 -42.63% -57.23% -72.41%
Average
(ABHAR) -2.37% -9.01% -21.47%
Standard
deviation 49.32% 42.11% 32.36%
Coefficient of
variation 20.82 4.67 1.51
Skewness 1.71 1.69 1.02
Excess
kurtosis 4.43 3.87 3.26
Table 7 Buy-and-hold abnormal returns of 9 bidders over three event windows using market index as a benchmark
Economic Analysis of Stock Exchange Consolidation - 33 -
Bidder Target Announcement
day
Benchmark Industry Index
Bidder
BHAR
12 months
Bidder
BHAR
18 months
Bidder
BHAR
24 months
Chicago
Mercantile
Exchange
NYMEX
Holding 2008-03-17 0.21% -12.60% -9.09%
Chicago
Mercantile
Exchange
CBOT
Holdings 2006-10-17 -72.79% -59.45% -22.35%
NASDAQ Instinet 2005-04-22 18.80% -21.34% -105.20%
NASDAQ OMX 2007-05-25 -1.01% 9.01% -9.07%
Deutsche
Börse
International
Securities
Exchange
2007-04-30 -79.93% -34.89% -33.42%
NYSE Euronext 2006-05-22 -27.61% -89.48% -60.50%
NYSE AMEX 2008-01-18 22.90% 12.48% 8.07%
LSE Borsa Italiana 2007-06-23 -29.18% -15.11% -19.56%
BM&F Bovespa
Holding 2008-03-27 -21.75% -27.21% -27.10%
Average
(ABHAR) -13.57% -26.51% -30.91%
Standard
deviation 50.26% 32.12% 33.71%
Coefficient of
variation 3.70 1.21 1.09
Skewness 0.71 -0.86 -1.48
Excess
kurtosis 1.13 0.68 2.48
Table 8 Buy-and-hold abnormal returns of 9 bidders over three event windows using industry index as a benchmark
3.4 Testable hypotheses
The decision to merge with another company should be based on the desire to maximize the
value for shareholders of the acquiring firm. This could be achieved by increasing the market
value of the bidder. If the acquirer is not able to achieve statistically significant abnormal
returns, then the acquisition is viewed by the market as a zero NPV project. Merger can also
destroy shareholder value if the firm earns negative abnormal returns. In order to investigate
Economic Analysis of Stock Exchange Consolidation - 34 -
acquirers’ stock price reactions on a merger announcement, a null hypothesis that bidders on
average do not earn abnormal returns
H0: Bidders’ CAARs = 0
is tasted against an alternative one:
H1: Bidder’s CAARs ≠ 0 (Hypothesis A)
Although the target usually plays a passive role in any merger attempt, an acquisition
announcement always triggers a change in its stock price. If an increase in a target’s market
value is significant, it can be argued that target’s shareholders gain from the merger. Negative
CAARs imply value destruction. Statistically insignificant CAARs mean that information
about the merger does not have an influence on the average returns to target’s shareholders.
H0: Target’s CAARs = 0
H1: Target’s CAARs ≠ 0 (Hypothesis B)
One can also analyze the long-term performance of acquirers after a merger announcement. If
the bidding firm is able to outperform its benchmark (i.e. the difference between acquirer’s
average returns and index returns is significantly positive), it means that an investor who buys
bidder’s shares at the announcement day and sells them at the end of the holding period is
better off than if she had invested in a benchmark index. In order to examine long-run post-bid
performance of acquirers, the null hypothesis of no abnormal returns
H0: Bidder’s ABHAR = 0
is tasted against the alternative one:
H1: Bidder’s ABHAR ≠ 0 (Hypothesis C)
3.5 Inferential statistics
Table 9 presents cumulative average abnormal returns and respective t-statistics for targets
and bidders for the entire sample (N=15) of stock exchange M&A.
The findings indicate that on average mergers are a zero NPV projects for the shareholders of
the bidding company. Although the average cumulative abnormal returns for all three event
windows are positive, they are not significantly different from zero. This result is robust for
Economic Analysis of Stock Exchange Consolidation - 35 -
both one and two-factor models. Hence, I fail to reject the Hypothesis A that mergers neither
create nor destroy the acquirer’s shareholder value.
* indicates statistical significance at 10% level, 14 degrees of freedom
Table 9 Cumulative average abnormal returns of 15 targets and bidders over three event windows
The results for the acquired companies are not unanimous as they depend on the model
specification and the length of the event window. Only for the one-factor model and an event
window of (-10; 10), target CARs are positive and significant at the 10% level. In this case, I
reject the hypothesis of no abnormal returns to the target company at the 10% significance
level and conclude that the target’s shareholders earn abnormal returns. In all other cases
(two-factor model – all event windows, one-factor model – event windows (-5; 5) and (-1; 1)),
I fail to reject the hypothesis of no abnormal returns to shareholders of the acquired company.
Table 10 displays results of the average buy-and-hold abnormal returns and respective
t-statistics of a subsample of bidders in already accomplished mergers (N=9). They are
negative in all time intervals studied. The results are statistically significant at a 5% level in
two holding periods (18 and 24 months). Therefore, it can be argued that in the long run, stock
exchanges that have undergone a merger do not perform better than the benchmark. Hence, I
reject the Hypothesis C of no difference between the average long term return of bidders and
the benchmark index.
One factor model Two factor model
CAAR
(-10;10)
CAAR
(-5;5)
CAAR
(-1;1)
CAAR
(-10;10)
CAAR
(-5;5)
CAAR
(-1;1)
B
i
d
d
e
r
Abnormal
return 4.88% 4.18% 4.65% 2.01% 1.52% 1.96%
t-statistic 1.07 0.92 1.16 0.90 0.60 0.89
T
a
r
g
e
t
Abnormal
return 7.44% 7.45% 7.52% 4.92% 4.01% 4.80%
t-statistic 1.86* 1.71 1.52 1.73 1.41 1.62
Economic Analysis of Stock Exchange Consolidation - 36 -
Benchmark Industry Index
ABHAR
12 months
ABHAR
18 months
ABHAR
24 months
Bidders Abnormal Return -13.57% -26.51% -30.91%
t-statistic -0.81 -2.48 ** -2.75 **
** indicates statistical significance at 5% level, 8 degrees of freedom
Table 10 Average buy-and-hold abnormal returns of 9 bidders over three event windows using industry
index as a benchmark
3.6 Discussion of the results of the event study
The results of the event study suggest that stock exchanges M&A are not value-enhancing
decisions for shareholders of the acquiring company. Hence, the question arises why stock
exchanges engage in merger activities. The answer depends on whether management of the
acquiring company displays a wealth-maximizing behaviour.
3.6.1 Hypotheses based on the non-wealth maximizing behaviour of the
management
There are two hypotheses that assume non-wealth maximizing behaviour of the management
(Hawawini & Swary, 1990).
According to the manager-utility-maximization theory, interest of management and
shareholders (owners of the corporation) are not aligned. The aim of managers is to maximize
their own utility and not to serve the interest of owners (classical principal-agent problem).
Shleifer & Vishny (1989) argue that managers engage in mergers activities to increase their
remuneration and power, which are both a function of the firm size (this phenomenon is called
in the literature management entrenchment or empire building). According to many empirical
studies11, there is a strong relationship between the management remuneration and firm sales.
Another rationale for mergers is the risk reduction: large firms guarantee job security (Amhiud
& Lev, 1981).
The other behavioural hypothesis of mergers and acquisitions is the hubris theory, described
by Roll (1986). He suggests that managers of the acquiring firm are characterized by pride and
arrogance (hubris). Therefore, they persistently claim that their valuation of the target is
correct even though it is commonly believed that the true economic value of the acquired
11 See e.g. Baumol (1967), Penrose (1959)
Economic Analysis of Stock Exchange Consolidation - 37 -
company is lower. Managers are convinced that they can find “bargains”. They also fall victim
to the winner’s curse, as they take part in the bidding contest and pay too much for the target.
As a result, stock price of the target rises and its shareholders earn abnormal return.
3.6.2 Hypothesis based on the wealth maximizing behaviour of the
management
Even though management of the acquirer acts in the sole interest of its shareholders, it is not
able to earn abnormal returns in a merger process because of the fact that the market for
corporate control is efficient (Hawawini & Swary, 1990, p. 36). As a consequence, potential
bidders will drive the stock price of the target up to the level where target’s shareholders get
all the wealth generated by the acquisition. Therefore, shareholders of the acquired company
are able to earn abnormal returns.
3.7 Comparison of the event study results with other empirical
investigations on value creation in M&A
There is an extensive literature on the impact of takeovers on shareholder value creation and
the market for corporate control. It is, however, inconclusive on whether mergers are NPV
positive projects. In the review presented below, I follow Campa & Hernando (2004), Jensen
& Ruback (1983), Datta et al. (1992) as well as Bruner (2002).
3.7.1 Abnormal returns to target companies
The vast majority of empirical studies find that shareholders of target companies enjoy
considerable positive cumulative abnormal returns. The returns are statistically significant,
regardless of the industry, variation in time periods or type of the deal. According to Datta et
al. (1992), shareholders of target companies earn on average an abnormal return of 21.81%.
This finding is consistent with Jensen & Ruback (1983) who report a 29.10% abnormal gain
for the target’s shareholders. Campa and Hernando (2004) summarize the results of thirteen
empirical studies and conclude that shareholders of the target company enjoy on average an
abnormal return of 9%. This result is in line with Goerge & Renneboog (2003) who also
report an abnormal return of 9%. Some studies (Danbolt, 2002; Karceski et al., 2000) show
significantly negative abnormal returns, but these are rather exceptions.
According to Huang & Walking (1987) and Anrade et al. (2001), the method of payment has
the greatest impact on the returns of target companies. Cash transactions yield significantly
higher target returns than stock offers. Another factor that influences target returns is the
Economic Analysis of Stock Exchange Consolidation - 38 -
number of bidders. On average, targets gain in multiple-bidder contests compared to single
bidder offers (Servaes, 1991).
An interesting phenomenon, widely discussed in the literature, is a positive target’s stock
return run-up prior to the deal announcement. Weston et al. (2003, pp. 199-201) analyze ten
empirical studies on pre-announcement abnormal returns to target companies and conclude
that target returns increase, on average, by 11.8%, 20 to 50 days before the merger
announcement. Even though the majority of empirical studies indicate a significant positive
target’s share returns run-up, they differ in the explanation of the source of this phenomenon.
According to Keown & Pinkerton (1981, p. 866), one of the possible reasons for the run-up is
insider trading. Jarrel & Poulsen (1989), on the other hand, claim that the run-up is caused by
media rumours and the prebid share purchase by potential acquirers. Sanders & Zdanowicz
(1992) show that the run-up is not related to speculation but is rather due to the probability of
the deal taking place. Schwert (1996) concludes that the target’s stock returns run-up is the
additional cost incurred by the acquirer. Similarly, Meulbroek & Hart (1997) point out that
insider trading results in higher acquisition premiums.
3.7.2 Abnormal returns to bidders
Empirical studies report both negative, zero and slightly positive cumulative abnormal returns
to the shareholders of the acquiring company. There is, however, a big discrepancy between
significant abnormal returns to target companies and the negligible returns to bidders. Jensen
& Ruback (1983) conclude that acquisitions create value only for shareholders of the target
company and are break-even investment projects for the bidding firms. They also argue that in
case of successful deals, shareholders of the bidding company gain, but they lose if
transactions are unsuccessful. Datta et al. (1992) show a contrary evidence, pointing out that
the shareholders of the bidding company do not gain, irrespective of whether the deal is
successful or not. Bruner (2002) reviews results of 44 empirical studies, 17 of which report
value creation, 14 – value conservation and 13 – value destruction. Campa & Hernando
(2004) present the findings of 17 studies: ten papers show negative abnormal returns (in most
cases not statistically significant) and seven studies find that shareholders of the bidding firm
earn no or slightly positive abnormal returns.
As suggested by Martynova & Renneboog (2008, p. 14), the long-term performance of bidders
depends on a way the benchmark return is estimated. Using the market model as a benchmark
yields significantly negative CARs over the period of three years after the merger
Economic Analysis of Stock Exchange Consolidation - 39 -
announcement. The studies employing market-adjusted model, the capital asset pricing model
(CAPM) or a beta-decile matching portfolio report inconsistent findings about the long-run
abnormal returns. Martynova & Renneboog (2008) argue that the long-term performance of
bidders should be analysed in subsamples distinguished by the means of payment (cash versus
equity) and the type of the target firm (public versus private). As pointed out by Mitchell &
Stafford (2000), mergers fully financed by equity result in statistically significant negative
long-term abnormal returns, whereas all-cash bids yield positive returns. Bradley & Sundaram
(2004) suggest that long-term abnormal returns in acquisitions of a public target companies
are not significantly different from zero, whereas they are significantly negative when the
target is an unlisted company.
Nevertheless, the majority of empirical studies reports significant negative long-term
performance of bidders. One of the possible explanations for this phenomenon is that bidders’
shareholders tend to overestimate the benefits from the acquisition. The other reason could be
dissemination of new relevant information about the transaction (Caves, 1989).
It should be pointed out that there are several methodological drawbacks of the empirical
studies on long-performance of bidders (Jensen & Ruback, 1983) as it is difficult to isolate the
influence of the transaction from the effects of other events taking place one or two years after
the deal announcement.
3.8 Limitations of the event study
Even though event study is one of the most popular methodologies in empirical corporate
finance, there are some major limitations that one should bear in mind while analysing results
of the event study.
Firstly, assumptions used in the event study are not always valid due to market inefficiencies.
As a result, stock prices may not fully or immediately reflect all available information.
Moreover, stock performance may not be solely determined by the reaction to the merger
announcement in case of e.g. unforeseen coexisting events. But even if the event window is
free from any external news, a change in the bidder’s stock price cannot be fully attributed to
the fact that the company has announced a deal. As pointed out by Hawawini & Swary (1990,
p. 36), a merger announcement may reveal important information about the acquirer that may
be unrelated to the transaction (e.g. it may signal that the bidder is financially stronger than
the market has thought). This favourable information may lead to an increase in the bidder’s
Economic Analysis of Stock Exchange Consolidation - 40 -
share price, regardless of conditions of the acquisition. On the other hand, a merger can also
reveal that the acquirer has no opportunities to grow internally, which may drive down the
acquirer’s stock price regardless of merger conditions. Moreover, results of the event study are
very sensitive to estimation and test periods (length of the event window). With longer
estimation period there is a trade-off between estimation accuracy and possible parameter
shifts. Another problem may stem from the calendar time clustering of abnormal returns (cf.
Brown & Warner, 1980). An overlap of announcement days across stocks may trigger a
problem of a cross-correlation in abnormal returns.
Finally, there are some specific limitations to the event study carried out in this thesis. Firstly,
small sample size leads to inaccurate estimates of the statistics and results in the low power of
the test. Secondary, a problem of multicollinearity may arise since it is probable that the Dow
Jones Global Exchanges Index is correlated with each market index. It may lead to imprecise
estimation of regression coefficients which are used to determine stocks’ normal returns.
Furthermore, some results of the study are not robust as they show sensitivity to the model
chosen for calculating expected stock returns. Finally, it is difficult to choose announcement
days precisely as there are often contradicting rumours about the acquisition prior to the
official announcement.
3.9 Areas for further research
A number of areas for future research into value creation in stock exchange consolidation can
be identified.
Firstly, other proxies for normal return that those applied in this thesis could be used to test
for the outcomes robustness. In the literature, the normal return is often estimated using the
Fama-French three factor pricing model (cf. Loughran & Ritter, 1995; Mitchell & Stafford,
2000; Jegadeesh, 2000) or Carhart four factor pricing model (cf. Brav et al., 2000). Since the
path-breaking article by Fama & French (1992), it is commonly believed that the systematic
risk only is not a sufficient determinant for stock returns. Fama & French (1992) suggest
incorporating two further factors into the capital asset pricing model: size (measure by the
market capitalization) and book-to-market ratio. Carhart (1997) presents an extension of the
Fama-French model by adding a momentum factor.
Economic Analysis of Stock Exchange Consolidation - 41 -
Moreover, when measuring the long-run performance of bidders, it is recommended to take as
a benchmark the portfolio of companies matched by market-to-book ratio and size with the
target and bidder rather than the industry index, as indicated by Barber & Lyon (1997).
Furthermore, once abnormal returns are calculated, it would be interesting to determine
whether some economic variables have an influence on CAR. A common methodology is a
regression of firm and deal characteristics (e.g. method of payment) on CAR.
CARi,t = α + δ Xi,t + υi,t
Xi, – vector of firm i characteristics
υi,t – error term
The main drawback of this methodology is the probable violation of the ordinary least square
assumption E[Xi,t υi,t ] = 0, which results in inconsistent estimates.
One could also test for the existence of differences between cross-Atlantic and pan European
mergers by adding respective dummy variables. However, to run such a regression, more data
is needed than currently available.
Another area for further researches is the analysis of the impact of the merger on operating
performance of the acquirer. Barber & Lyon (1996) apply the event study methodology based
on accounting figures. They compare the actual performance of a bidder with its theoretical
performance in the absence of the deal (so called normal performance, analogical to the
normal return in case of the event study on stock prices). It should be pointed out that such an
event study is based on the accounting year when the deal is closed (accounting ratios do not
respond to deal announcements). The estimation period is selected in order to have a proxy for
the expected performance in the absence of the transaction. The most popular measures for the
operating performance are: ROA (return on assets), ROS (return on sales), CF ROA (cash
flow return on assets) or Tobin’s Q. The normal performance is estimated against a
benchmark represented by the past performance of the company and the performance of the
competitors (comparison group).
Finally, the impact of mergers and acquisitions can be evaluated not only from the standpoint
of the bidder’s or target’s shareholders. One can also analyze the combined performance and
asses total gains from the transaction. It would be interesting to compare the combined returns
of targets and bidders in mergers of stock exchanges with the empirical evidence from other
Economic Analysis of Stock Exchange Consolidation - 42 -
industries. Campa & Hernando (2004) analyze results of six empirical studies on combined
weighted return for bidders and targets and conclude that almost all papers report positive
combined returns. It should be pointed out, however, that the significant abnormal returns of
small targets are offset by moderate returns of highly capitalized bidders, resulting in
negligible combined abnormal returns.
Economic Analysis of Stock Exchange Consolidation - 43 -
4 Economic Impact of Stock Exchange Consolidation
In this chapter, micro- and macroeconomic implications of stock exchange consolidation are
analysed. They are separated into those affecting market participants (investors, intermediaries
as well as issuers) and the economy as a whole. The consequences for users of the
consolidated stock exchange are considered from the perspective of implicit and explicit trade
costs. Macroeconomic impact, on the other hand, focuses on financial stability, market
efficiency, economic growth, and monetary policy. Furthermore, voices in the discussion
whether market should consolidate or fragment are presented and critically evaluated. Lastly,
the chapter contains prospects for the future development of stock exchanges. In particular, it
assesses whether a vision of a global stock exchange is realistic.
4.1 The impact of stock exchange consolidation on transaction
costs
Trading costs are one of the most important factors taken into account by brokers and
investors when choosing a trading venue. They can be distinguished between easily
measurable explicit costs, such as commissions, fees, etc. and implicit costs, indirectly
incurred by market participants (e.g. liquidity or opportunity costs). The integration of stock
exchanges is likely to affect both explicit and implicit transaction costs.
4.1.1 Explicit costs
Pagano & Padilla (2005, p. 7) present four plausible arguments why stock exchange
consolidation could lead to a reduction in explicit costs.
Firstly, integration of stock exchanges’ operations will reduce their fixed costs, which in turn
will decrease the average cost of trade. The key question in whether stock exchanges will be
willing to pass on these synergies on market participants. Pagano & Padilla (2005, p. 7) argue
that the competitive pressure is likely to arise and induce a consolidated stock exchange to
pass through these savings to the end users via lower fees.
Secondly, as indicated by Schmiedel et al. (2002), there are significant economies of scale in
settlement. Therefore, efficiency gains due to consolidation are not limited to trading but also
encompass the post-trading phase: with an increase in trading volume, clearing and settlement
efficiency also increases (particularly by netting of larger trades). Again, Pagano & Padilla
(2005, p. 7) believe that this cost efficiencies can be passed on to market participants in the
form of reduced fees.
Economic Analysis of Stock Exchange Consolidation - 44 -
Thirdly, stock market consolidation results in market professionals accessing only a one single
trading platform. This can lead to substantial savings, especially in terms of human capital,
software and hardware. Final investors can benefit from it provided that these efficiencies will
be passed on to them via lower commissions. Another benefit for local users may stem from
the fact that members of one exchange gain a wider and cheaper access to all securities traded
on the integrated market, without incurring further costs of multiple exchange membership.
Furthermore, Pagano & Padilla (2005, p. 33) clam that the harmonization of policies, rules
and regulations leads to a significant reduction of expenses incurred for staff-training and
compliance.
Deutsche Börse and NYSE Euronext (2011, p. 6) name another benefit for market participants
resulting from consolidation: lower collateral requirements. This savings of approximately
USD 4 billion could be achieved by a reduction of margins due to lower clearing fund
contributions as well as the possibility to offset risky positions.
Similar expectations with respect to explicit costs were voiced by key market participants who
took part in a poll carried out by the London Economics think tank in collaboration with
PricewaterhouseCoopers. 73% of those surveyed claimed that a further integration of financial
markets would lead to lower brokerage commissions and other direct transactions costs
(London Economics, 2002, p. 4).
However, some institutions (e.g. European Central Bank, 2007, European Commission, 2011)
raise concern that too extreme consolidation may lead to disadvantages for market participants
in terms of higher transaction costs. They warn that a further consolidation may result in
monopoly rents for the combined entity since less competition may induce the merged
organization to raise listing fees and other explicit transaction costs (McInish, Wood, 1996).
The European Commission is particularly concerned that stock exchange mergers may have a
detrimental influence on innovation and technology solutions (European Commission, 2011).
It is commonly known that advances in technology are beneficial to market participants as
they ultimately lead to a decrease in transaction costs. Furthermore, because of high barriers to
entry in the stock exchange industry, incentives for fee competition between the key players
may diminish after stock exchange consolidation. According to the European Commission
(2011), mutual and pension funds, professional brokers, as well as retail and investment banks
could be negatively affected by a lower degree of competition. Last but not least, it is still
doubtful that merging stock exchanges will pass on synergy gains to end customers. As
Economic Analysis of Stock Exchange Consolidation - 45 -
reported by The Economist (2006, p. 14) “… more than a few investment bankers were furious
(…) when Euronext announced that it was returning €1 billion to shareholders - without
cutting trading fees”.
In order to empirically estimate the efficiency gains arising from stock exchange
consolidation, Pagano & Padilla (2005) carry out a natural experiment provided by the
inception of Euronext. They put a particular emphasis on a question whether efficiency gains
were passed on to final investors in the form of reduced trading fees. As suggested by the
Competition Commission (2003), such gains must benefit the customers and be achieved as a
clear result of the merger (i.e. they would not have materialize without the merger). To
analyze the influence of the Euronext creation on average trading fees charged in Paris,
Brussels and Amsterdam, Pagano & Padilla (2005) run several regressions with the
integration dummy as an independent variable. They control for any exogenous factors, such
as economic and politic events. Their finding is that the average trading fees in Paris and
Amsterdam fell by 15% and 30%, respectively, as a consequence of the Euronext integration.
This effect is statistically significant. Interestingly, there is no relation between trading fee
reduction in Brussels and the creation of Euronext. According to the authors, this may be due
to a small amount of observations for this trading venue.
4.1.2 Implicit costs
Implicit transaction costs are directly related to liquidity: higher liquidity translates into lower
implicit costs. It should be noted that liquidity is a multi-dimensional variable, which can be
examined from the perspective of market breath, depth, and resiliency (Kyle, 1985; Harris,
1990). Why is liquidity such an important decision-making criterion for investors? Black
(1971) points out that a liquid market guarantees: always quoted bid-ask price, small enough
spreads and immediate execution of small orders with minimal effect on price. According to
Pagano and Padilla (2005, pp. 7-8), there are many reasons why stock market consolidation
could lead to higher liquidity, which implies lower implicit costs.
Firstly, a direct consequence of stock exchange integration may be the bid-ask spreads
narrowing (increased market breadth). This can be achieved by:
- a reduction of adverse selection costs (when addition order flow due to the merger
comes from uninformed traders),
Economic Analysis of Stock Exchange Consolidation - 46 -
- a decrease in market makers’ inventory-holding costs (since an increased trading
activity makes the order flow more predictable and reduces inventory rebalancing
costs after executing large orders),
- enabling intermediaries to settle fixed order processing costs,
- creating incentives for market professional to enter the market (which may result in
competition in quote-setting).
Secondly, a provision of greater liquidity can reduce adverse price impact of large orders as
market depth increases. As far as the third dimension of liquidity: market resiliency is
concerned, greater liquidity may result in lower price volatility. Pagano & Padilla (2005, p. 8)
argue that a merger implies reduced noise generated by individual orders because the order
flow is becoming larger and more stable. They also claim that lower bid-ask spread reduce the
bid-ask bounce of transaction prices.
These predictions are congruent with the results of a survey carried out among European
financial market participants. 59% of interviewees expect bid-ask spreads to decrease and
45% hold that the price impact of transactions should decrease following the stock exchange
integration (London Economics, 2002, p. 4).
In order to empirically test their predictions, Pagano & Padilla (2005, p. 33-48) run
regressions which investigate the influence of the Euronext consolidation on different
measures of liquidity (bid-ask spreads, volumes traded and volatility). They find out a
statistically significant decrease in bid-ask spreads of the shares included in the France’s CAC
40 index, which cannot be linked to a downward trend in spreads on other European trading
venues. The spreads reduction in Paris due to the Euronext integration ranges from 38% to
48%. A similar effect can be observed in Brussels and Amsterdam, where spreads fell by a
statistically significant range of 23% - 30% (for Brussels) and 4% - 11.5% (for Amsterdam).
Interestingly, spreads increased in Lisbon following the Euronext integration. This effect is,
however, statistically significant under some model specifications only.
Pagano & Padilla (2005, p. 33-48) also report a statistically significant increase in trading
volume by approximately 40% in Paris, Brussels, and Amsterdam as a consequence of the
Euronext consolidation, after controlling for a general upward trend in the industry. They also
find that the inception of Euronext has led to a creation of thicker market as the volatility of
Economic Analysis of Stock Exchange Consolidation - 47 -
large-cap shares traded in Paris, Brussels, Amsterdam and Lisbon fell following the Euronext
merger. The reduction in volatility is statistically significant and ranges from 9% to 18%.
The findings of Pagano & Padilla (2005) are in line with other empirical studies on the impact
of stock exchange integration on various proxies for market liquidity. Arnold et al. (1999)
investigate how the merger of regional stock exchanges in the US affected trading volume and
execution costs. They find that the merging exchanges managed to attract additional order
flow and experienced bid-ask spreads tightening.
In a noteworthy study, Nielsson (2009) analyses the influence of Euronext integration on the
liquidity of listed firms. His main research question is: what types of companies (in terms of
size, industry, foreign expose, etc.) are the greatest beneficiaries of the merger in terms of
shares liquidity. The results show that the gains are asymmetrically distributed among
companies. Large corporations and companies with cross-border sales benefit the most from
the consolidation – they experience a statistically significant increase in turnover, decrease in
bid-ask spreads and increase in market depth, as measured by the Amivest liquidity ratio.
Small and medium enterprises as well as companies not engaged in foreign sales, on the other
hand, experience a statistically insignificant increase in liquidity. A plausible explanation for
this phenomenon is the fact that big companies with foreign exposures are more familiar and
visible to new investors who enter the market following the consolidation (Nielsson, 2009, p.
232).
Furthermore, the author examines how the Euronext merger has affected stock returns and
volatility. Even though there has been an overall decrease in volatility, only the reduction in
volatility among big companies is statistically significant. Nielsson (2009, p. 237) concludes
that stock exchange consolidation may not be in the interest of all companies since the
benefits of an increased liquidity are restricted to particular types of companies. However, as
there is no evidence that the Euronext integration has triggered a reduction in liquidity for any
types of companies, the merger can still be Pareto improving.
The relationship between the stock exchange integration and volatility of returns is also
analysed by Dorodnykh & Moneim (2011). They employ correlation and cluster analyses and
use the GARCH model to investigate the change in volatilities of national markets involved in
three mergers: Euronext, OMX, and BME. The results of this study show a gradual, but not
similar reduction of volatility in each market. The level of decrease is influenced by economic
fundamentals of each market and the degree of interdependency with other financial markets.
Economic Analysis of Stock Exchange Consolidation - 48 -
This finding is in line with Ben Slimane (2010) who also studies how the gains of reduced
volatility due to the Euronext merger are allocated among trading venues. He tests a change in
volatility of the Dutch, Belgian and Portuguese markets following the Euronext creation using
the GARCH GED model. Interestingly, he finds that only a Portuguese market has reported a
statistically significant decrease in volatility. It leads him to the conclusion that the benefit of
mergers in terms of reduced volatility depends on the market features and degree of
integration with other markets before the merger.
4.2 Macroeconomic impact of stock exchange consolidation
4.2.1 Cost of capital, investment and output
As noted in the previous section, stock exchange consolidation has a positive influence on
liquidity, which is an important decision making criterion for investors who care about
implicit transaction costs. It should be emphasized that liquidity is also central for
corporations, as it ultimately influences the cost of capital.
According to Amihud & Mendelson (1986), the most illiquid securities could gain even 50%
in value if, ceteris paribus, their liquidity would be as high as of that of the most liquid shares.
This implies the existence of liquidity premium - extra return demanded by investors for
holding less liquid shares. Similar relation between liquidity and stock returns is reported by
Datar et al. (1998) and Brennan & Subrahmanyam (1996): higher liquidity (measured as a
turnover rate) translates into lower stock returns.
There is a strong link between stock returns and the cost of capital as, in the equilibrium, the
required rate of return on the stock market is the company’s cost of capital. Domowitz & Steil
(2002) estimate that a 10% decrease in trading costs triggers a 1.5% reduction of the cost of
capital to blue-chip firms. The London Economics (2002, p. 2) think tank developed a model
which relates a company’s cost of equity capital to transaction costs of its equity on the
secondary market. The results show that a reduction in transaction costs arising from a full
integration of European financial markets would lead to a 40 basis points decrease in equity
cost of capital across Europe. Such a level of reduction in the cost of capital is also expected
by a majority of financial market participants taking part in the survey carried out by London
Economics (2002) in collaboration with PricewaterhouseCoopers. In another simulation,
London Economics (2002) estimates the effects of a decrease in clearing and settlement costs
(arising from the integration of financial markets) on the equity cost of capital. The results
Economic Analysis of Stock Exchange Consolidation - 49 -
indicate that the equity cost of capital should go down by further 10 basis points, implying a
total reduction of 0.5%. Furthermore, London Economics (2002) also expect the cost of bond
finance to fall by 40 basis points. The reason is that following a stock exchange consolidation,
credit spreads (one of the key determinants of the cost of debt financing) should tighten due to
an increase in market depth.
Since the cost of capital goes down, it can be expected that investment expenditures rise as
profit maximizing companies drive down the marginal product of capital to its new lower cost
(Henry, 2003, p. 3). A rise in capital investment (which is a component of the aggregated
demand) has a positive effect on both the demand and supply-side of the economy through a
multiplier effect on national income (Burda & Wyplosz, 2005, p. 320). Therefore, it can be
summarized that following a merger, both explicit and implicit transaction costs decrease,
which leads to a reduction of listed companies’ cost of capital. This, in turn, may result in an
investment boom that has a positive impact on the equilibrium level of gross domestic
product. In 2002, London Economics predicted that a deeper integration of European capital
markets would lead to a 1.1% increase in the EU-wide GDP in constant prices. This forecast
was reviewed in 2010, when it was empirically proven that financial market integration in
secondary equity trading resulting from a implementation of the MiFID directive had raised
the long-run level of gross domestic product (at constant prices) by approximately 0.7% -
0.8% (London Economics, 2010, p. 2).
4.2.2 Market efficiency and economic growth
The concept of market efficiency is central to financial markets and economic growth.
Primarily, this term is used to describe a market in which relevant information is incorporated
into the prices of capital assets12. The most common type of efficiency often referred to by
economists is the allocation efficiency, which means that funds are allocated from ultimate
lenders to ultimate borrowers in the most socially useful way (Markovits, 2008).
There is a strong link between market efficiency, allocation of resources and economic
growth. An efficient stock market promotes risk sharing for investors and issuers since it
enhances opportunities for economic agents to allocate capital across time, space and risk. As
indicated by the European Central Bank (2007, p. 61), an improved allocation of resources
spurs economic growth. Michelacci & Suarez (2004) argue that an efficient stock market
12 Bachelier (1900) was the first to recognize the informational efficiency of financial markets.
Economic Analysis of Stock Exchange Consolidation - 50 -
promotes innovation, business inception and a better allocation of resources by enabling firms
to go public at an earlier stage of the company’s lifecycle. Likewise, Levine (1991) shows that
efficient stock market may reduce liquidity risk – an impediment to invest in long term
investment projects. According to Levine (1991), it may encourage technological innovation
and economic growth. In another empirical research, Levine & Zervos (1998) investigate
aggregate data for a period of 1976–1993 and find that a more liquid and efficient stock
market contributes to the long-term growth.
It should be noted that one of the prerequisites for market efficiency is market liquidity13. As
suggested by Muranaga & Shimizu (1999, p. 2), deeper markets ease price discovery and
therefore reduce market price uncertainties (a situation when securities prices temporarily
diverge from market-clearing equilibrium prices). Muranaga & Shimizu (1999) therefore
claim that a decline in market price uncertainties improves market efficiency, which leads to
an efficient fund and risk allocation.
It can be argued that stock exchange consolidation may have a positive effect on market
efficiency and economic growth. As noted in the previous section, stock exchange merger, in
general, has a beneficial impact on market liquidity, which is an important factor affecting
market efficiency. Furthermore, Obstfeld (1994) as well as Devereux & Smith (1994)
emphasize the role of stock exchange integration in efficient fund allocation and economic
growth. They point out that due to the possibility of international risk sharing, investors
change their preferences and start to invest in risky, high-return projects, thereby spurring
economic growth.
Moreover, stock exchange merger provides investors with an opportunity to hold more
diversified portfolios and overcome the so called home bias in portfolio selection (a tendency
for investors to invest in domestic assets and relinquish the benefits of diversification by not
holding foreign securities). This argument was empirically investigated by Pagano & Padilla
(2005). They show that French investors have been holding more diversified portfolios since
the Euronext creation. It should be pointed out that the home bias reduction and a better
portfolio diversification lead to a more efficient fund allocation.
Last but not least, the pending merger between Deutsche Börse and NYSE may increase
market efficiency by the creation of a benchmark yield curve in interest rate derivatives.
13 This topic has been widely discussed by Brown & Zhang (1997) and Easley & O’Hara (1992).
Economic Analysis of Stock Exchange Consolidation - 51 -
According to Wooldridge (2001, p. 49), this will facilitate price discovery, because “no
factors other than expected future spot rates will systematically affect forward interest rates”.
The creation of a benchmark yield curve should lead to higher liquidity and market efficiency.
In sum, through an increased liquidity of a consolidated stock exchange market, the possibility
of international risk sharing and a wider portfolio diversification, market efficiency should
significantly improve, which positively affects the resource allocation and economic growth.
4.2.3 Financial stability and monetary policy
Financial stability is a concept that has gained prominence in the wake of the current turmoil
on financial markets. The crisis has clearly showed how instability of the financial system can
spread into the real economy, to the detriment of social welfare and economic growth.
According to Schinasi (2004, p. 8) “the financial system is in a range of stability whenever it
is capable of facilitating (rather than impeding) the performance of an economy, and of
dissipating financial imbalances that arise endogenously or as a result of significant adverse
and unanticipated events”. This definition emphasizes the fact that financial stability
contributes to an efficient allocation of real resources, spreads risks, withstands economic
shocks and accelerates the rate of growth of output.
Muranaga & Shimizu (1999, p. 3) argue that market liquidity is crucial for maintaining
financial stability. They suggests that the emergence of systemic risk or a collapse of the
financial system is triggered by the market coming to a halt or by the loss of the investors’
belief in the price discovery function of the market. Thus, from Muranaga’s & Shimizu’s
(1999) point of view, the more liquid the markets, the higher investors’ faith in market
sustainability. Therefore, it can be argued that an increase in market liquidity driven by the
stock exchange consolidation has a stabilizing impact on the financial system.
Enderlein (2001) presents further arguments why a pending merger between Deutsche Börse
and NYSE could enhance European and transatlantic financial stability. He claims that the
creation of a consolidated trading and post-trading platform (with a focus on the OTC
derivatives market) could improve the stability of financial system. It has been argued that
unregulated OTC derivatives markets have contributed to the financial instability during the
current financial crisis (Noyer, 2010). Therefore, regulatory bodies have emphasized the needs
to create more resilient financial infrastructure (International Monetary Fund, 2010), start
trading all standardized OTC derivative contracts on regulated markets and clear them through
Economic Analysis of Stock Exchange Consolidation - 52 -
central counterparties (G20, 2009). As suggested by Enderline (2011), a pending merger
between Deutsche Börse and NYSE might guarantee that these goals will be achieved. An
implementation of the above mentioned actions should lead to a better management of
systematic risk, provide markets with higher transparency and thereby reinforce financial
stability.
Furthermore, Enderlein (2001) holds that the prospective merger between Deutsche Börse and
NYSE could improve global financial stability by harmonizing and integrating regulation.
More specifically, due to the merger, traders will no longer have incentives to engage in the so
called regulatory arbitrage in order to exploit loopholes in regulations and omit unfavourable
regulation. Moreover, harmonization of rules and regulations resulting from the transatlantic
merger might put an end to the destabilizing “race to the bottom” - “(…) the possibility that
CCPs could compete with each other by lowering collateral thresholds and clearing fees and
adjusting the layers of protection in ways that expose CMs and their customers to greater
risks” (International Monetary Fund, 2010, p. 26). As a result, neither American nor European
stock exchanges will try to attract higher volumes by lowering standards, which will have a
positive impact on global financial stability.
It has been argued that financial stability and monetary stability overlap to a large extent
(Schinasi, 2007; Padoa-Schioppa, 2003). According to Issing (2003, p. 16), monetary stability
can be perceived as a synonym for price stability and implies low level of inflation. Some
economists claim that price stability is a conditio sine qua non for financial stability
(Schwartz, 1995). Others state that monetary stability promotes financial stability (Bordo &
Wheelock, 1998) or that this both concepts mutually reinforce each other (Issing, 2003).
Empirical studies show that many financial crises were triggered by shifts in the price level
(Bordo et al., 2000).
It is believed that more efficient financial markets promote transmission of monetary policy.
Therefore, as long as stock exchange consolidation contributes to improved market efficiency,
it will enhance the effective conduct of monetary policy (European Central Bank, 2007, p.
72). In sum, mergers between stock exchanges could have a positive impact on both financial
and monetary stability, which mutually reinforce each other.
4.2.4 Domestic stock market
Local stock market development is vital for companies and domestic economies. It has been
argued that stock markets perform a crucial role in the economy by channelling household
Economic Analysis of Stock Exchange Consolidation - 53 -
savings to corporations and providing means for investors to exchange flows (European
Central Bank, 2007). Some economists14 express concern about possible adverse influence of
accelerated internationalization (issuing American depositary receipts, cross-listing, or raising
capital in international markets) on the domestic stock market development. Therefore, it is of
an utmost importance to assure that stock market integration does not harm the development
of domestic financial markets, especially in emerging economies.
It has been argued in the previous sections that stock exchange consolidation has a favourable
influence on liquidity and the companies’ cost of capital. Yet, these benefits are concentrated
among largest companies with international exposure (Nielsson, 2007). Huyghebaert (2007,
pp. 109-110) fears that small, young companies which use stock market to finance their
expansion may be hurt by stock exchange consolidation. He argues that informationally
opaque companies actually benefit from investors’ home bias. A similar conclusion is drawn
by Cantale (1996). She develops a model under the assumption of information asymmetry and
establishes a signalling equilibrium in which good quality firms (that bond them to comply
with stricter disclosure requirements of foreign markets) can be easily distinguished from bad
quality companies (characterised by lower profitability). Therefore, a decision to enter
international capital market is perceived by investors as a credible signal of being a good
quality company. Yet, this reduction in agency costs is detrimental to liquidity of the
remaining small and medium companies in the domestic market (Stulz, 1999).
Likewise, Claessens et al. (2006, p. 342-343) predict that the agglomeration of liquidity in one
market (i.e. consolidated stock exchange) may have adverse spillover effects on domestic
stock markets since trading in companies that cross-list tends to migrate into the international
market. A decrease in aggregate domestic market liquidity can trigger a reduction in liquidity
of individual securities, as suggested by Chordia et al. (2000). This implies that small and
medium-sized companies that do not access international capital markets may have difficulties
in obtaining financing in situation when the aggregate domestic market liquidity decreases. In
sum, stock exchange consolidation may have a detrimental effect on small capitalization firms
and the development of domestic stock market as a whole since it is becoming more difficult
for firms and local markets to attract investor interest.
14 See e.g. Claessens et al. (2006), Karolyi (2004), Moel (2001)
Economic Analysis of Stock Exchange Consolidation - 54 -
Figure 5 systematically summarizes both micro- and macroeconomic implications of stock
exchange consolidation. The dark arrows symbolize ceteris paribus consequences, whether
the white ones – conditional implications, holding true only under specific assumptions.
Figure 5 Consequences of stock exchange consolidation
Economic Analysis of Stock Exchange Consolidation - 55 -
4.3 Fragmentation vs. consolidation: discussion and outlook
The question whether market should consolidate or fragment has been long studied in the
literature. In a pioneering study on this topic, Hamilton (1979) presents two opposite effects of
multi-market trading. On the one hand, it may induce competition between market makers,
resulting in narrower bid-ask spreads (competition effect). On the other hand, the so called
fragmentation effect may prevent economies of scale from being fully realized, leading to a
lower probability of execution, higher volatility and wider spreads.
An extensive number of empirical researches have been carried out to investigate the impact
of market consolidation and fragmentation on market quality. Yet the results are inconclusive
– while some authors argue that market consolidation leads to higher liquidity through the
network externality, others claim that fragmentation is more beneficial for competition. This
subsection reviews both arguments and presents empirical studies supporting each viewpoint.
4.3.1 Merits and drawbacks of market fragmentation
Markets are said to be fragmented “when trading simultaneously takes place at different
locations” (Gresse, 2010, p. 3). According to Harris (2002, pp. 530-533), markets fragment
due to the heterogeneity of traders. They differ considerably in terms of: quantities traded,
patience, market access, creditworthiness and information. Uninformed traders, for instance,
choose fully transparent lit markets, whereas informed traders prefer consolidated, anonymous
trading venues. Foucault & Parlour (2000) model two stock exchanges competing for listing
through: technology, listing fees and listing requirements. They conclude that both stock
exchanges may co-exist provided that they differentiate themselves through the factors
described above. In sum, the possibility to address different trading motives is one of the
biggest merits of market fragmentation.
As suggested by Stoll (2003), market fragmentation promotes innovation and efficiency. Even
though “the term «fragmentation» has a harmful connotation, (…) in fact, fragmentation is
just another word for competition” (Stoll, 2003, p. 594). Gresse (2010, pp. 5-6) gives
numerous examples on how competition between trading venues has fostered innovation. For
instance, due to the competitive pressure arising from ECNs, NASDAQ launched in 2002
SuperMontage - an electronic trading platform that aggregates quotes from liquidity providers
and ECNs.
Economic Analysis of Stock Exchange Consolidation - 56 -
Several authors have empirically proven that market fragmentation may also lead to an
increase in liquidity and consequently a decrease in implicit transaction costs15. Brown et al.
(2006) examine the competition between NYSE and the Consolidated Stock Exchange in the
period 1885–1926. They find that bid-ask spreads narrowed by more than 10% on NYSE after
Consolidated began trading NYSE securities. Boehmer & Boehmer (2002) investigate the
change in liquidity for 30 Amex-listed ETFs after the NYSE’s decision to start trading these
securities. They document that this event led to a significant reduction of effective, quoted and
realized spreads and an increase in quoted depth. The authors argue that before the NYSE
entry, ETF market makers earned substantial rents due to the insufficient competition.
Likewise, Lutat & Christalla (2011) investigate how the Chi-X market entry in CAC 40 stocks
influenced the liquidity of the incumbent Euronext Paris market. They report an increase in
liquidity of the most actively traded stocks in the home market. O’Hara & Ye (2009) examine
how order flow fragmentation affects the quality of trading in the US. They report that more
fragmented securities experience lower trading costs and faster execution speeds. Even though
fragmentation leads to higher short-term volatility, prices are more efficient as they are closer
to being a random walk. The authors conclude that, contrary to many theoretical predictions,
fragmentation does not harm market quality.
It should be noted, however, that the literature is inconclusive in determining consequences of
order flow fragmentation on market quality. Even though a majority of studies report a
positive influence16, some authors find a negative impact of decentralised trading on liquidity,
volatility and trading costs17.
The opponents of the view that market fragmentation fosters competitions and has a beneficial
impact on market quality name the post-MiFID environment as an example of unintended size
effects of market fragmentation18. Numerous studies have analysed the impact of MiFID on
market transparency, liquidity and volatility. Gresse (2011) finds that the implementation of
15 For a detailed review of studies investigating the influence of fragmentation on market quality, see
Levin (2003).
16 See de Fontnouvelle et al. (2003), Hengelbrock & Theissen (2009), Mayhew (2002), Nguyen et al.
(2007), Foucault & Menkveld (2008), Fong et al. (2001)
17 See Mendelson (1987), Bennett & Wei (2006), Cohen et al. (1985), Cohen et al. (1982), Porter &
Thatcher (1998).
18 One of the main objectives of MiFID was to increase competition, efficiency, market transparency
and investor protection.
Economic Analysis of Stock Exchange Consolidation - 57 -
pro-competition rules has increased market fragmentation. This, in turn, has had an adverse
effect on price quality by increasing short-term volatility. Gomber & Pierron (2010, p. 3) find
that a reduction of average transaction sizes (resulting, among others, from the introduction of
the MiFID directive) has induced investors to limit their own information leakage while trying
to capture as much information as possible about the trading strategy of their counterparts.
This has led to a diminished price transparency. In sum, as noted by Enderline (2011, p. 31-
32), more fragmented market structure results in liquidity dispersion among various trading
venues (regulated markets, multilateral trading facilities, dark pools as well as OTC markets)
and price inefficiencies.
Stoll (2003) names another drawback of order flow fragmentation: in fragmented markets it is
more difficult to maintain priority rules across trading venues. Price priority can be
maintained on consolidated markets because, with transparency, traders can send their orders
to the trading venue offering the best price. Furthermore, Chowdry & Nanda (1991) argue that
adverse selection costs increase with the number of trading venues listing a security.
Moreover, as shown by Easley et al. (1996) and Bessembinder & Kaufman (1997), the launch
of a new trading venue may skim off the valuable uninformed order flow from the primary
market.
4.3.2 Merits and drawbacks of market consolidation
According to Gresse (2010, p. 3) “security markets are often considered as natural
monopolies because the marginal cost of a trade decreases with the quantity of orders
executed in the market”. Indeed, the main arguments supporting stock exchange consolidation
are economies of scale and network externalities. As early noted by Stigler (1961) and Doede
(1967), the average operating costs of market infrastructure providers are a declining function
of trading volume, which supports the view of substantial scale economies in the securities
industry. Another reason for securities market to be perceived as natural monopolies is the
existence of the so-called virtuous circle of liquidity (Gresse, 2010, p. 1). Exchanges can be
seen as networks in which the greater number of investors, the higher the utility for every
participant (Economides, 1993). As suggested by Ramos (2003), due to network externalities,
order flow tends to consolidate in one market, in both space (to called spatial network
externality) and time (so called temporal network externality). Markets become more
attractive with an increase in number of traders because it is easier to find counterparty. In
addition, a greater number of traders leads to more accurate price information, which, in turn,
Economic Analysis of Stock Exchange Consolidation - 58 -
attracts even more traders. A notion that liquidity begets liquidity favours further order flow
consolidation (Sarkar et al., 2009). A positive impact of trading consolidation on liquidity has
been reported by a number of empirical studies19. Gajewski & Gresse (2007) also find that
trading costs tend to be lower in a centralized order book than in a hybrid market when orders
are equally split between an order book and competing dealers.
The main concern about market consolidation refers to monopoly rents earned by the
monopolist exchange. Economides (1996) theoretically argues that welfare losses due to
monopolistic position of the consolidated stock exchange may not be offset by positive
network externalities. Yet, it is not clear whether monopolist exchange would be able to
exploit opportunities arising from its dominant position since this could violate the
competition law. Furthermore, Foucault & Parlour (2004) claim that an increased competition
(being named as one of the key benefits of fragmentation) does not assure that stock
exchanges will choose welfare-maximizing trading rules. Therefore, it can be argued that
“even monopolist exchange may be welfare-enhancing” (Huyghebaert, 2007, p. 108).
4.3.3 Outlook
The question whether in the future stock trading will consolidate into a single market or will
be dispersed across multiple trading venues cannot be answered unambiguously. There is a
trade-off between scales economies and network externalities (arising from the order flow
consolidation) and the enhanced competition among trading venues (being a direct
consequence of market fragmentation).
According to Di Noia (1998, p. 4), in equilibrium, when stock exchanges are not
interconnected (implying no cooperation between trading venues), only one market will
survive the fierce competition. This market will offer the greatest liquidity, or the lowest
transaction costs, or the most state-of-the-art technology (Coffee, 2002). The premise is that
markets with network externalities are winner-takes-all-markets (Harris, 2002, p. 536).
Even though order flow externality creates substantial barriers to entry, it seems that the full
consolidation of stock exchanges is not achievable. Madhavan (2000) was the first to call this
phenomenon a network externality puzzle, which refers to the fact that “markets are
fragmented and remain so for a long period of time, despite strong economic arguments for
19 See e.g. Amihud et al. (2003), Barclay & Hendershott (2004)
Economic Analysis of Stock Exchange Consolidation - 59 -
consolidation” (Madhavan, 2000, p. 226). The main driving force behind this phenomenon is
trader heterogeneity and its direct consequence – market segmentation (Blume, 2002). Due to
the fact that there is a wide scope for differentiation, markets can coexist.
Another reason why a full integration of stock exchanges is hardly possible stems from the
fact that markets operate under different regulatory regimes and the unification of all trading
rules and regulations requires a wide political consensus. Tax treatment poses a further
obstacle as there are significant differences in tax laws and double-taxation treaties between
countries (Miskin & Clarke 2001).
A further force hindering full consolidation of stock exchanges is the home bias in portfolio
selection. Even though the scale of this phenomenon is gradually diminishing20, investors still
maintain a strong preference for their home assets. There are numerous behavioural
explanations on why home bias is likely to persist in the future. French & Poterba (1991) as
well as Strong & Xu (2002) suggest that investors and fund managers are more optimistic
about the domestic market development. Another explanation for the existence of home bias
refers to information frictions, as pointed out by Gehrig (1993), Tesar & Werner (1995), as
well as Hau (2001). Linguistic, cultural and geographical barriers often prevent investors from
correctly valuing foreign assets, which provides an incentive to invest in domestic securities.
Finally, many jurisdictions show a clear preference for home-country investments. For
instance, in some countries pension funds are legally obliged to invest a majority of their
assets in domestic government bonds. In other countries, investing in domestic equities
receives a favorable tax treatment (The Economist, 2001).
It seems that “market diversity does not necessarily imply inferior price formation and high
transaction costs” because “traders can obtain benefits of consolidation in fragmented
markets when information flows freely between market fragments and when some traders can
choose which fragment in which to trade” (Harris, 2002. p. 533). A similar point of view is
expressed by Huyghebaert (2007, p. 104) who claims that the creation of a fully consolidated
stock exchange with one price board is not achievable. He advocates another model of stock
market integration: a federation of sub-exchanges (subsidiaries) that would keep their own
identity. There are two successful examples of such a consolidation model: Euronext and
Norex. Federal stock market model at a global scale would lead to a reduction of transaction
20 See subsection 4.2.2
Economic Analysis of Stock Exchange Consolidation - 60 -
costs following the introduction of a one common trading platform. Furthermore, it could also
ensure that growth companies will have a further access to the local investor base. Therefore,
it seems that this stock exchange consolidation model will prevail in the future.
Economic Analysis of Stock Exchange Consolidation - 61 -
5 Conclusions
The competitive landscape in the stock exchange business has been shaped in the last twenty
years by the four main factors: demutualisation, technological progress, deregulation as well
as globalisation. In the wake of a fierce competition within the industry, stock exchanges were
forced to reformulate their business strategy and governance structure in order to operate more
efficiently. One way to achieve the above mentioned cost efficiencies was to merge with other
exchanges.
The synergistic potential in the stock exchanges industry is substantial, taking into account
large economies of scale and significant network externalities. Therefore, one would expect
that stock exchange mergers and acquisitions are value enhancing projects and contribute to
shareholder value generation (RQ 1). In order to empirically validate this hypothesis, an event
study has been carried out. The findings indicate that on average mergers are zero NPV
projects. Furthermore, in the long run, stock exchanges that underwent a merger underperform
the benchmark Dow Jones Global Exchanges Index. Hence, the question arises why
exchanges engage in non-value enhancing merger activities. One of the possible answers is
that managers do not act in the sole interest of shareholders. They prefer to lead larger
companies, which increases their power and remuneration (empire building). Another
explanation refers to the hubris theory, stating that managers are too confident about the
expected synergies arising from a merger, which leads to overpayment for the target firm.
According to the third hypothesis, the market for corporate control is efficient and therefore
potential bidders drive the stock price of the acquisition target up to the level where target
shareholders receive all the wealth generated by the acquisition.
In this thesis, the analysis of consequences of stock exchange consolidation has been
performed both from the viewpoint of the stock exchange shareholders as well as from the
micro- and macroeconomic perspective. More precisely, it has been investigated how the
market consolidation affects transaction costs and macroeconomic performance (RQ 2). Based
on numerous empirical studies, it can be argued that stock exchange consolidation may result
in a decrease in transaction costs as investors are expected to benefit from the enhanced
liquidity. Furthermore, higher liquidity translates into lower company’s cost of capital. This
may lead to an increase in the level of corporate investment expenditures, which directly
affects the gross domestic product. Furthermore, increased liquidity, bundled with other
consequences of stock exchange consolidation (e.g. the possibility of international risk sharing
Economic Analysis of Stock Exchange Consolidation - 62 -
and a wider portfolio diversification) should improve the market efficiency and spur economic
growth. Efficient markets, in turn, foster financial and monetary stability.
A main concern with respect to stock exchange consolidation refers to the monopolistic posi-
tion of the combined entity. A lack of competition may have a detrimental effect on innova-
tion and technology solutions. Furthermore, integration of stock exchanges could adversely
influence the domestic stock market development.
The question whether stock market consolidation benefits or hampers market quality has been
investigated in an extensive number of empirical studies. Yet the results are inconclusive. On
the one hand, market consolidation leads to higher liquidity (through the network externality)
and enables the most efficient execution of trades (by exploiting economies of scale). On the
other hand, fragmented markets foster competition, innovation and can better satisfy needs of
heterogeneous traders.
It is interesting to predict whether the establishment of a single global stock exchange is
feasible (RQ 3). Even though there is a clear rationale for order flow consolidation (network
effects and scale economies), it seems that in the future trading will be dispersed across a
small number of trading venues. These venues will address the desire for product
differentiation, existence of cross-country regulatory and legal differences as well as home
bias in portfolio selection. Following Huyghebaert (2007), I expect that exchanges will
consolidate according to the federal stock market model. It assumes the introduction of a
common trading platform with a simultaneous preservation of the identity of sub-exchanges.
This model could solve one of the main drawbacks of market consolidation, i.e. domestic
market development as it will ensure that growth companies will have a further access to the
local investor base. Furthermore, the existence of a few consolidated stock exchanges will
ensure that none of them will earn monopoly rents.
Economic Analysis of Stock Exchange Consolidation - 63 -
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Appendix – List of regressions:
Regression 1 Bidder's (Deutsche Börse) abnormal returns 2005-11-07
Regression 2 Bidder's (LSE) abnormal returns 2011-02-23
Regression 3 Bidder's (NASDAQ) abnormal returns 2011-04-01
Regression 4 Bidder's (Deutsche Börse) abnormal returns 2005-09-27
Regression 5 Bidder's (ASX) abnormal returns 2007-10-16
Regression 6 Bidder's (NYSE) abnormal returns 2007-09-21
Regression 7 Bidder's (LSE) abnormal returns 2011-02-09
Regression 8 Bidder's (Euronext) abnormal returns 2004-05-28
Regression 9 Bidder's (Deutsche Börse) abnormal returns 2007-04-30
Regression 10 Bidder's (CME) abnormal returns 2008-03-17
Regression 11 Bidder's (CME) abnormal returns 2006-10-17
Regression 12 Bidder's (Deutsche Börse) abnormal returns 2011-02-15
Regression 13 Bidder's (NYSE) abnormal returns 2006-05-22
Regression 14 Bidder's (NASDAQ) abnormal returns 2007-05-25
Regression 15 Bidder's (NASDAQ) abnormal returns 2005-04-22
Regression 16 Target's (Instinet) abnormal returns 2005-04-22
Regression 17 Target's (NYSE) abnormal returns 2011-02-15
Regression 18 Target's (OMX) abnormal returns 2007-05-25
Regression 19 Target's (ISE) abnormal returns 2007-04-30
Regression 20 Target's (NYSE Euronext) abnormal returns 2011-04-01
Regression 21 Target's (Euronext) abnormal returns 2005-11-07
Regression 22 Target's (Euronext) abnormal returns 2005-09-27
Regression 23 Target's (BME) abnormal returns 2007-09-21
Regression 24 Target's (NYMEX) abnormal returns 2008-03-17
Regression 25 Target's (CBOT) abnormal returns 2006-10-17
Regression 26 Target's (NZX) abnormal returns 2007-10-16
Regression 27 Target's (NASDAQ) abnormal returns 2011-02-23
Regression 28 Target's (TSX) abnormal returns 2011-02-09
Regression 29 Target's (Euronext) abnormal returns 2006-05-22
Regression 30 Target's (LSE) abnormal returns 2004-05-28
Economic Analysis of Stock Exchange Consolidation - 79 -
Regression 1
Regression 2
Regression 3
Economic Analysis of Stock Exchange Consolidation - 80 -
Regression 4
Regression 5
Regression 6
Economic Analysis of Stock Exchange Consolidation - 81 -
Regression 7
Regression 8
Regression 9
Economic Analysis of Stock Exchange Consolidation - 82 -
Regression 10
Regression 11
Regression 12
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Regression 13
Regression 14
Regression 15
Economic Analysis of Stock Exchange Consolidation - 84 -
Regression 16
Regression 17
Regression 18
Economic Analysis of Stock Exchange Consolidation - 85 -
Regression 19
Regression 20
Regression 21
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Regression 22
Regression 23
Regression 24
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Regression 25
Regression 26
Regression 27
Economic Analysis of Stock Exchange Consolidation - 88 -
Regression 28
Regression 29
Regression 30
Economic Analysis of Stock Exchange Consolidation - 89 -
Ehrenwörtliche Erklärung
Ich erkläre hiermit ehrenwörtlich, dass ich die vorliegende Arbeit selbständig und nur
unter Benutzung der angegebenen Literatur und Hilfsmittel angefertigt habe.
Wörtlich übernommene Sätze und Satzteile sind als Zitate belegt, andere
Anlehnungen hinsichtlich Aussage und Umfang unter Quellenangabe kenntlich
gemacht. Die Arbeit hat in gleicher oder ähnlicher Form noch keiner
Prüfungsbehörde vorgelegen und ist auch noch nicht veröffentlicht.